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市場調查報告書
商業策略：對保險公司/代理商極為重要數位服務
Business Strategy: Digital Services Are Key for Insurers and Agents
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商業策略：對保險公司/代理商極為重要數位服務 是由出版商IDC Financial Insights在2009年12月所出版的。
這份英文市場調查報告書包含Pages: 18 價格從美金4500起跳。
本報告為，針對保險公司及其代理商數位服務之分析，以下列摘要形式闡述。
Financial Insights 之見解
關於本調查書
概況
未來發展
主要建議
- 金融機關對保險公司需求之應對措施
- 代理商/經紀人需求之應對措施
- 供應商需求之應對措施
相關資料
圖表
Abstract
This IDC Financial Insights report goes through the current level
of satisfaction across delivery channels for both insurers and their
agents/brokers. The adoption of digital services continues to grow, and
insurers recognize the need to invest in this channel. To
adapt and compete in this economic environment, agents/brokers and insurers
are looking for strategies to help them move forward effectively.
From our survey results, we see the important role financial
digital services play in streamlining processes, cost cutting, and improving
customer service. While there continues to be room for improvement,
digital services will be a critical element of competitive success
for the insurance industry going forward. Technology continues to play
a critical role in helping insurers connect with their customer
base. This is especially evident in the interactions insurance carriers
have with their agents and brokers as they continue to
look for ways to enhance the client experience.
According to
David Potterton, vice president, Global Research, IDC Financial Insights, "The
future is on efficiency and cost containment while delivering effective
customer service. Financial digital services allows both insurance carriers and
their agents and brokers to deliver on that future to
their end clients."
Table of Contents
- Financial Insights Opinion
- In This Report
- Situation Overview
- Insurer Trends
- Insurance Agent/Broker Trends
- Challenges/Opportunities
- Future Outlook
- Essential Guidance
- Actions for Financial Institution Insurers
- Actions for Agents/Brokers
- Actions for Vendors
- Learn More
- Related Research
- Synopsis
- Figure: Influence of Effective Digital Services on Business with Agents
- Figure: Insurers' Digital Services by Deployment Stage
- Figure: Insurers' Annual Investment in Online/Digital Services, 2009–2011
- Figure: Influence of Effective Digital Services on Business with Insurers
- Figure: Importance of Digital Services to Agents Versus Insurers' Effectiveness in Providing These Services
- Figure: Agent Satisfaction Level with Insurer Web Sites
- Figure: Speed of Workflow with Digital Services Compared with Speed of Workflow Without Digital Services
- Figure: Agency Management Systems' Use Among Agents
- Figure: Influence of Insurers' Ability to Provide Effective Digital Services on Business Decisions: Insurers Versus Agents
- Figure: Influence of Insurers' Ability to Provide Effective Digital Services on Business Decisions: U.S. Versus European Insurers
- Figure: Importance of Digital Activities: Insurers Versus Agents
- Figure: Investment Analysis
- Figure: Agents/Brokers' and Insurers' Rating of Digital Activities
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