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市場調查報告書

道路援助的韓國市場

Road Assistance in South Korea

出版商 Finaccord Ltd. 商品編碼 327708
出版日期 內容資訊 英文 21 Pages
商品交期: 最快1-2個工作天內
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道路援助的韓國市場 Road Assistance in South Korea
出版日期: 2014年12月01日 內容資訊: 英文 21 Pages
簡介

本報告提供韓國道路援助 (車輛故障救援服務) 市場相關分析,基於40件以上各種企業·團體──司機俱樂部,汽車保險公司,汽車廠商,獨立型專門業者等──的採訪和統計資料等,提供您整體市場結構和趨勢預測 (今後5年份),各流通管道的詳細趨勢,競爭結構 (主要企業的市場佔有率等),新加入廠商的動向,彙整相關產業·企業合作動向,及國外企業打入市場的可能性及影響度,主要企業·團體簡介等資訊。

摘要整理

第1章 簡介

  • 關於本報告
  • 合理的根據
  • 調查手法
  • 定義
  • PartnerBASE
  • Finaccord

第2章 市場分析

  • 簡介
  • 經由主要合作組織的流通管道
  • 其他流通管道
  • 市場規模與預測
  • 有代表性的企業

圖表一覽

目錄

‘Road Assistance in South Korea’ is a report about the market for this type of assistance - sometimes referred to as breakdown recovery insurance - acquired by individual consumers in South Korea. The research is based on a primary survey of over 40 actual and potential distributors of road assistance in South Korea including automotive clubs, motor insurance brands, car manufacturer brands and independent warranty providers. For each of these organisations, it establishes whether they offer road assistance in any format or not and, if they do, the partner assistance firms with which they work if they do not report managing the service themselves on an internal basis.

Having presented the provision rates for road assistance across these main categories of distributor, the study then compares the operating models that they use, shows which providers of road assistance hold the most partnerships in each category and comments upon the importance of other distribution options including online aggregators and packaging with banking products. Moreover, it quantifies the value of the market for road assistance acquired by individual consumers in South Korea in 2014, segmented by distribution channel, presents the likely market share by revenues of the leading competitors, and provides forecasts for the value of the market up to 2018.

You may be able to use this report plus the accompanying PartnerBASE™ dataset and market data annexe in one or more of the following ways:

  • to appreciate the size, segmentation and future prospects of the market for road assistance for individual consumers in South Korea;
  • to appreciate the competitive structure of the markets and the number of challenger assistance firms that are seeking to dislodge the market leaders;
  • to gain access to a single comprehensive source of information detailing partnerships between providers and distributors of road assistance in South Korea;
  • to understand the presence and impact of international assistance firms and national players plus the relative position of the country's automotive clubs.

Table of Contents

0.0 EXECUTIVE SUMMARY

1.0 INTRODUCTION

  • What is this report about?
  • Rationale
    • This is the first comprehensive study about the market for road assistance in South Korea...
    • ...in part because the distribution of this product involves several very different channels
  • Methodology
    • Primary research
      • Research for this report includes over 40 actual and potential distributors of road assistance
    • Market data
    • Competitor data
    • External sources
  • Definitions
    • Terms and abbreviations
    • Operating models
    • Currencies, exchange rates and inflation
  • PartnerBASE
  • Finaccord

2.0 MARKET ANALYSIS

  • Introduction
  • Distribution through key partner organisations
    • Summary of organisations researched
    • Provision rates
      • All motor insurers in South Korea offer road assistance to their customers...
      • ...and the cost of this optional upgrade is typically linked to the price of the underlying policy
    • Operating models
      • Many road assistance distributors organise their schemes on a purely internal basis...
      • ...and only a quarter of all arrangements involve one or more external assistance firms
    • Partnerships with car manufacturer brands
      • Most of the large car manufacturer brands operate their own road assistance schemes...
      • ...although GM's high-selling Chevrolet brand has two indirect partnerships for this product
    • Partnerships with motor insurance brands
      • Master and SK Speed Mate each hold a number of partnerships in this area...
      • ...but several large motor insurance brands organise road assistance themselves
    • Partnerships with independent warranty providers
    • Partnerships with automotive clubs
      • South Korea is unusual in not having a national automotive club that offers road assistance
  • Other distribution channels
    • Direct distribution and other online brands
      • South Korean drivers can subscribe to SK Speed Mate's 'Happy Auto' product directly
    • Payment cards and bank accounts
      • Banking products are not used as a conduit for providing road assistance...
    • Online aggregators and brokers
      • ... and nor are aggregators (apart from indirect provision via motor insurance)
    • Other types of distributor
  • Market size and forecast
    • South Korea's market is expected to grow well due to a sizable increase in its passenger car parc
    • The vast majority of road assistance revenues are generated via motor insurance policies
  • Leading competitors
    • The 'big four' non-life insurers jointly account for between 62% and 70% of road assistance revenues...
    • ...leaving SK Speed Mate and Master as the leading providers not owned by insurers

LIST OF GRAPHICS / TABLES

0.0 EXECUTIVE SUMMARY

  • Key market data for road assistance in South Korea

1.0 INTRODUCTION

2.0 MARKET ANALYSIS

  • Summary of potential distributor organisations researched in South Korea, segmented by type, 2014
  • Provision rates for road assistance in South Korea, segmented by type of organisation, 2014
  • Operating models used for road assistance in South Korea, segmented by type of organisation, 2014
  • Operating models used for road assistance in South Korea, segmented by type of organisation, 2014 (table)
  • Competitor share of partnerships for road assistance in South Korea, 2014: car manufacturer brands
  • Competitor share of partnerships for road assistance in South Korea, 2014: motor insurance brands
  • Estimated gross written premiums and other revenues from road assistance in South Korea, 2014, plus forecast for 2018
  • Estimated gross written premiums and other revenues from road assistance in South Korea, segmented by distribution channel, 2014
  • Estimated number of policies and gross written premiums and other revenues from road assistance South Korea, segmented by distribution channel, 2014, plus forecast for 2018 (table)
  • Individual competitors' estimated market shares of gross written premiums and other revenues for road assistance in South Korea, 2014
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