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市場調查報告書

芬蘭的消費品的延長保固與保險市場

Extended Warranties and Insurance for Mobile and Non-Mobile Consumer Products in Finland

出版商 Finaccord Ltd.
出版日期 2011年07月 商品編碼 214622
內容資訊 英文 63 Pages
價格
US $ 982 PDF By E-mail + Excel database (Single Office license)
US $ 1178.40 PDF By E-mail + Excel database (License for multi-office in one country)
US $ 1473 PDF By E-mail + Excel database (License for multi-office within 2-10 countries)
US $ 1964 PDF By E-mail + Excel database (Global License - unlimited users)


芬蘭的消費品的延長保固與保險市場 是由出版商Finaccord Ltd.在2011年07月所出版的。 這份英文市場調查報告書包含63 Pages 價格從美金982起跳。

簡介

本報告提供芬蘭的消費品延長保固與保險市場相關調查,五種類型產品延長保固與保險的最新趨勢·市場結構·到2014年為止的市場預測等分析,並將結果概述為以下內容。

執行摘要

第1章 簡介

  • 本報告概要
  • 分析目的
  • 分析方法
  • 定義
  • 關於PartnerBASE™
  • 關於Finaccord

第2章 白色家電

  • 簡介
  • 基礎市場規模(銷售額·銷售台數)
  • 製造商的延長保固·延長保險方案
  • 零售業者的延長保固·延長保險方案
  • 各方案的風險保障範圍
  • 獨立型的通路
  • 延長保固與保險的市場價值
  • 到2014年為止的市場預測

第3章 黑色家電(影音設備等)

  • 簡介
  • 基礎市場規模(銷售額·銷售台數)
  • 製造商的延長保固·延長保險方案
  • 零售業者的延長保固·延長保險方案
  • 各方案的風險保障範圍
  • 獨立型的通路
  • 延長保固與保險的市場價值
  • 到2014年為止的市場預測

第4章 灰色家電(電腦·週邊設備等)

  • 簡介
  • 基礎市場規模(銷售額·銷售台數)
  • 製造商的延長保固·延長保險方案
  • 零售業者的延長保固·延長保險方案
  • 各方案的風險保障範圍
  • 獨立型的通路
  • 延長保固與保險的市場價值
  • 到2014年為止的市場預測

第5章 行動家電(行動小工具:隨身聽等)

  • 簡介
  • 基礎市場規模(銷售額·銷售台數)
  • 製造商的延長保固·延長保險方案
  • 零售業者的延長保固·延長保險方案
  • 各方案的風險保障範圍
  • 獨立型的通路
  • 延長保固與保險的市場價值
  • 到2014年為止的市場預測

第6章 行動電話終端

  • 簡介
  • 基礎市場規模(銷售額·銷售台數)
  • 製造商的延長保固·延長保險方案
  • 零售業者的延長保固·延長保險方案
  • 各方案的風險保障範圍
  • 獨立型的通路
  • 延長保固與保險的市場價值
  • 到2014年為止的市場預測

圖表一覽

目錄

Abstract

This report titled Extended Warranties and Insurance for Mobile and Non-Mobile Consumer Products in Finland is about the market for extended warranties and insurance sold in conjunction with white goods, brown goods, grey goods, mobile gadgets and mobile telephones in Finland. The study draws on extensive primary and secondary research covering 57 organisations involved in the production and distribution of mobile and non-mobile consumer products including manufacturers, mainstream mobile network operators, mobile virtual network operators (MVNOs), specialised retailers of consumer electronics, supermarkets and other types of retailer (namely, department stores, DIY outlets, speciality retailers and variety retailers). Hence, it provides a comprehensive overview of this activity across Finland. Key features of this publication include: - quantification of the market size for extended warranties and insurance linked to mobile and non-mobile consumer products: how much is the market likely to be worth in Finland, and how does it segment between white goods, brown goods, grey goods, mobile gadgets and mobile telephones? - analysis of extended warranty underwriters and brokers that have established scheme relationships with manufacturers and retailers of white goods, brown goods, grey goods, mobile gadgets and mobile telephones, including their unweighted share of partnerships; - consideration of the potential for cross-selling stand-alone extended warranty and insurance policies through independent channels that are separate from either manufacturers or retailers: does an emerging market exist for this form of distribution in Finland? - forecasts for the market size for extended warranties and insurance linked to mobile and non-mobile consumer products up to 2014: assuming no significant changes in the number of manufacturer and retailer schemes, what factors will cause this sector to grow or decline in the next few years?

Table of Contents

0.0 EXECUTIVE SUMMARY

1.0 INTRODUCTION

  • What is this report about?
  • Rationale
    • Most published data focuses disproportionately on the underlying consumer product markets ignoring the fact that manufacturers and retailers can make large profits from insurance schemes
    • Evolving distribution channels both favour and compromise extended warranty provision
  • Methodology
    • Manufacturer and retailer survey
    • The survey extends to 57 manufacturers and retailers of mobile and non-mobile consumer products
    • Market data
  • Definitions
    • Extended warranties and insurance
    • Extended warranties and insurance linked to consumer products come in a variety of formats and are frequently marketed to consumers under alternative titles
    • Operating models
  • PartnerBASE™
  • Finaccord

2.0 WHITE GOODS

  • Introduction
  • Underlying market value and volume
    • The Finnish market for white goods remained broadly stable between 2006 and 2010
  • Manufacturer schemes for extended warranties and insurance
    • Only one manufacturer of white goods in Finland maintains an extended warranty program
  • Retailer schemes for extended warranties and insurance
    • Some retailers manage schemes themselves while others have outsourced to external partners
  • Risk coverage of all schemes for extended warranties and insurance
    • Only two schemes are restricted to cover for mechanical breakdown only
  • Independent distribution channels
  • Market value for extended warranties and insurance
  • Market forecasts to 2014
    • Sales of white goods are forecast to accelerate in the years leading up to 2014 leading to a modest increase in the market for associated extended warranties

3.0 BROWN GOODS

  • Introduction
  • Underlying market value and volume
    • The volume of sales of brown goods was over a quarter less in 2010 than in 2006
  • Manufacturer schemes for extended warranties and insurance
    • Four manufacturers operate their own extended warranty programs
  • Retailer schemes for extended warranties and insurance
    • Non-captive competitors include Moderna Forsakringar, Pohjola Vakuutus and Solid Forsakringar
  • Risk coverage of all schemes for extended warranties and insurance
    • Only retailer schemes provide cover for accidental damage
  • Independent distribution channels
  • Market value for extended warranties and insurance
  • Market forecasts to 2014
    • The brown goods market is forecast to have made a substantial recovery by 2014 helping to spur a concurrent increase in the market for related extended warranties

4.0 GREY GOODS

  • Introduction
  • Underlying market value and volume
    • The market lost over half its value between 2006 and 2010
  • Manufacturer schemes for extended warranties and insurance
    • Most manufacturers of grey goods operate an extended warranty scheme in Finland
  • Retailer schemes for extended warranties and insurance
    • Some retailers manage schemes themselves while others have outsourced to external partners
  • Risk coverage of all schemes for extended warranties and insurance
    • 11 of the 21 programs identified include cover for accidental damage in addition to breakdown
  • Independent distribution channels
  • Market value for extended warranties and insurance
  • Market forecasts to 2014
    • The value of the grey goods market is forecast to have slipped further by 2014 which is likely to occasion a fall in the value of the market for related extended warranties

5.0 MOBILE GADGETS

  • Introduction
  • Underlying market value and volume
    • Sales volumes increased by almost a quarter between 2006 and 2010
  • Manufacturer schemes for mobile gadget insurance
    • Almost a half of the 24 manufacturers surveyed have their own insurance program in Finland
  • Retailer schemes for mobile gadget insurance
    • Carlson, Expert, Pixmania and Tekniset reportedly run their own insurance programs
  • Risk coverage of all schemes for mobile gadget insurance
    • A majority of policies cover accidental damage in addition to technical breakdown
  • Independent distribution channels
  • Market value for mobile gadget insurance
  • Market forecasts to 2014
    • The value of the mobile gadget market is forecast to have expanded further by 2014 helping the market for mobile gadget insurance to increase in value too

6.0 MOBILE TELEPHONES

  • Introduction
  • Underlying market volumes
    • Mobile telephone subscriptions per capita reached 1.48 in 2010
  • driving up the number of individuals with a mobile telephone to almost five million
  • Manufacturer schemes for mobile telephone insurance
  • Retailer schemes for mobile telephone insurance
    • At the time of the research, only Sonera, among network operators, had introduced an insurance program
  • Risk coverage of all schemes for mobile telephone insurance
    • Cover for airtime abuse and loss is not available within any policy in Finland
  • Independent distribution channels
  • Market value for mobile telephone insurance
  • Market forecasts to 2014
    • The number of mobile telephone subscriptions in Finland is forecast to advance to 8.81 million by 2014 although the number of individuals owning a mobile telephone will rise by only around 25,000
    • Unless other network operators launch schemes, the value of the insurance market will remain modest

LIST OF GRAPHICS / TABLES

0.0 EXECUTIVE SUMMARY

  • Approximate market value for extended warranties and insurance linked to mobile and non-mobile consumer products in Finland, 2010 and 2014 (forecast)

1.0 INTRODUCTION

  • Organisations researched segmented by type

2.0 WHITE GOODS

  • Value and volume of sales of white goods in Finland, 2006 and 2010
  • Manufacturer schemes for extended warranties and insurance linked to white goods in Finland: provision rates and operating models, 2011
  • Retailer schemes for extended warranties and insurance linked to white goods in Finland: provision rates, operating models and provider share of non-captive partnerships, 2011
  • Risk coverage of all schemes for extended warranties and insurance linked to white goods in Finland, 2011
  • Approximate market value for extended warranties and insurance linked to white goods in Finland, 2010
  • Value and volume of sales of white goods in Finland, 2010 and 2014 (forecast)
  • Forecast market value for extended warranties and insurance linked to white goods in Finland, 2014

3.0 BROWN GOODS

  • Value and volume of sales of brown goods in Finland, 2006 and 2010
  • Manufacturer schemes for extended warranties and insurance linked to brown goods in Finland: provision rates and operating models, 2011
  • Retailer schemes for extended warranties and insurance linked to brown goods in Finland: provision rates, operating models and provider share of non-captive partnerships, 2011
  • Risk coverage of all schemes for extended warranties and insurance linked to brown goods in Finland, 2011
  • Approximate market value for extended warranties and insurance linked to brown goods in Finland, 2010
  • Value and volume of sales of brown goods in Finland, 2010 and 2014 (forecast)
  • Forecast market value for extended warranties and insurance linked to brown goods in Finland, 2014

4.0 GREY GOODS

  • Value and volume of sales of grey goods in Finland, 2006 and 2010
  • Manufacturer schemes for extended warranties and insurance linked to grey goods in Finland: provision rates, operating models and provider share of non-captive partnerships, 2011
  • Retailer schemes for extended warranties and insurance linked to grey goods in Finland: provision rates, operating models and provider share of non-captive partnerships, 2011
  • Risk coverage of all schemes for extended warranties and insurance linked to grey goods in Finland, 2011
  • Approximate market value for extended warranties and insurance linked to grey goods in Finland, 2010
  • Value and volume of sales of grey goods in Finland, 2010 and 2014 (forecast)
  • Forecast market value for extended warranties and insurance linked to grey goods in Finland, 2014

5.0 MOBILE GADGETS

  • Value and volume of sales of mobile gadgets in Finland, 2006 and 2010
  • Manufacturer schemes for mobile gadget insurance in Finland: provision rates, operating models and provider share of non-captive partnerships, 2011
  • Risk coverage of all schemes for mobile gadget insurance in Finland, 2011
  • Approximate market value for mobile gadget insurance in Finland, 2010
  • Value and volume of sales of mobile gadgets in Finland, 2010 and 2014 (forecast)
  • Forecast market value for mobile gadget insurance in Finland, 2014

6.0 MOBILE TELEPHONES

  • Volume of mobile telephone subscriptions and subscriptions per capita in Finland, 2006 and 2010
  • Number of individuals owning a mobile telephone in Finland and their weighting within the total population, 2006 and 2010
  • Retailer schemes for mobile telephone insurance in Finland: provision rates, operating models and provider share of non-captive partnerships, 2011
  • Risk coverage of all schemes for mobile telephone insurance in Finland, 2011
  • Approximate market value and policies in force for mobile telephone insurance in Finland, 2010
  • Volume of mobile telephone subscriptions and subscriptions per capita in Finland, 2010 and 2014 (forecast)
  • Number of individuals owning a mobile telephone in Finland and their weighting within the total population, 2010 and 2014 (forecast)
  • Forecast market value and policies in force for mobile telephone insurance in Finland, 2014
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