到2015年為止的標籤市場 是由出版商The Freedonia Group在2011年09月所出版的。
這份英文市場調查報告書包含349 Pages 價格從美金5100起跳。
美國的標籤出產量預計到2015年將達到200億美金。且繼續由感壓標籤部門獨佔市場,佔有整體市場70%以上。一般認為今後此部門也將穩定擴大,但也將面臨與伸縮・熱收縮等其他類型標籤的競爭。
本報告提供美國的標籤市場相關調查,材料,用途,印刷技術及功能的過去資料(2000年,2005年,2010年)以及2015年·2020年預測,彙整市場環境和市場佔有率,企業簡介等資料,為您概述為以下內容。
簡介
第1章 摘要整理
第2章 市場環境
- 概要
- 宏觀經濟預測
- 人口統計預測
- 消費者所得/支出
- 製造業預測
- 零售銷售額
- 企業成立
- 包裝趨勢
- 發送趨勢
- 過去的市場趨勢
- 價格趨勢
- 法規問題
- 環境問題
- 全球市場
- 美國的國際貿易
第3章 技術趨勢
第4章 原料
第5章 應用手法
- 概要
- 感壓
- 黏膠
- 伸縮・熱收縮
- 熱轉寫
- 套模
- 其他
第6章 庫存量材料
第7章 印刷技術
- 概要
- 軟式印刷
- 平版印刷
- 掃描印刷
- 凸版印刷
- 凹版印刷
- 數位印刷
- 可變資訊印刷
第8章 功能
- 概要
- 1次包裝標籤
- 2次標籤
- 工業用標籤
- 裝飾用標籤
- 發送用標籤
- 其他
第9章 產業結構
- 概要
- 市場佔有率
- 競爭策略
- 成本的考慮
- M&A
- 企業合作
- 製造
- 行銷
- 流通
企業簡介
Abstract
US label shipments to reach $20 billion in 2015
US label shipments are forecast to reach $20 billion in 2015. The pressure
sensitive segment will continue to dominate output, accounting for more than
70 percent of the total. Although pressure sensitive labels will expand at a
healthy rate, they will continue to face growing competition from alternative
labeling methods such as stretch sleeve and heatshrink, and in-mold labels.
Among these, heat-shrink labels are projected to rise at the fastest rate
through 2015, with gains attributable to their ability to form-fit contoured
containers, providing 360- degree graphics and a broad promotional area, which
enable consumer products to stand out in a crowded marketplace.
Plastic to be fastest growing stock material
Paper will remain by far the leading stock material in the label industry for
the near future. However, it will continue to lose market share to plastic,
which will account for more than one-quarter of label shipments by 2015.
Plastic stock materials will gain popularity due to their aesthetic and
performance advantages over paper, as well as a broad shift in favor of
plastic packaging. Moreover, plastic is heavily utilized in pressure
sensitive, heat-shrink and stretch sleeve, in-mold, and thermal transfer
labels, each of which is expected to grow at a healthy rate. Among plastic
label resins, polypropylene and polyvinyl chloride are widely used, although
the latter will lose out to other plastic substrates with lower perceived
environmental and health risks. In particular, trends favoring more
environmentally friendly substrates will propel gains for polylactic acid,
albeit from a very small base.
Most US labels are printed in some manner before sale to the final user.
Flexography represents the leading printing method, benefiting from its
prominent position in the pressure sensitive and sleeve label segments.
Additional printing technologies include lithography, screen, letterpress,
gravure and digital. Among these, digital printing will enjoy the most rapid
gains, expanding at a double-digit annual pace through the forecast period.
Label converters will increasingly invest in digital presses to capitalize on
trends favoring shorter label runs and mass customization, particularly as
product personalization functions as a key marketing tool. Different printing
processes can also be combined in an effort to create higher quality label
graphics. This trend will have a positive effect on the use of screen and
digital technologies.
Good growth opportunities in secondary packaging
Primary packaging represents the leading application for labels in the US
market. Label demand in this sector will be driven by a shift in product mix
favoring higher-value label types (including large, full-body labels, plastic
labels and those featuring higher-end inks and printing technologies), given
that labels play a crucial role in the building of brand identity in an
intensely competitive consumer product marketplace. However, the secondary
packaging and mailing and shipping segments will achieve more rapid demand
gains. In secondary labeling, advances will be supported by the penetration of
barcoding labels in the transportation and distribution sector, along with the
significant potential for smart labeling markets such as food safety
applications. Demand for mailing and shipping labels will continue to benefit
from the increasingly widespread use of Internet shopping, as many items that
were previously shipped in large volumes to retail stores are now mailed
directly to individual customers.
Study coverage
Details on these and other findings are available in a new Freedonia industry
study, Labels, offers historical demand data (2000, 2005 and 2010) plus
forecasts for 2015 and 2020 by application method, stock material, printing
technology and function. The study also considers market environment factors,
evaluates company market share and profiles 42 US industry competitors.
Table of Contents
INTRODUCTION
I. EXECUTIVE SUMMARY
II. MARKET ENVIRONMENT
- General
- Macroeconomic Outlook
- Demographic Outlook
- Consumer Income & Spending
- Manufacturing Outlook
- Retail Sales
- Business Establishments
- Packaging Trends
- Packaging Outlook
- Paper
- Plastic
- Metal
- Glass & Wood
- Labeling Trends
- Mailing & Shipping Trends
- USPS Outlook
- Automation Technologies
- Historical Market Trends
- Pricing Trends
- Regulatory Issues
- Environmental Considerations
- World Markets
- US Foreign Trade
III. TECHNOLOGICAL TRENDS
- General
- Barcoding Trends
- Growth Factors
- Applications
- Packaging & Retail
- Mailing & Shipping
- Manufacturing & Distribution
- Other Applications
- Smart Labeling
- Technologies & Suppliers
- Applications
- Competitive Profile
- Competitive Technologies
- Direct Printing
- Electronic Shelf Labeling
IV. RAW MATERIALS
- General
- Paper
- Plastic Films
- Polypropylene
- Polyvinyl Chloride
- Other Resins
- Adhesives
- Inks
- Other
V. APPLICATION METHODS
- General
- Pressure Sensitive
- Attributes
- Materials
- Applications
- Producers
- Glue-Applied
- Attributes
- Materials
- Applications
- Producers
- Stretch Sleeve & Heat-Shrink
- Stretch Sleeves
- Attributes
- Materials
- Applications
- Producers
- Heat-Shrinks
- Types
- Materials
- Applications
- Producers
- Thermal Transfer
- Attributes
- Applications
- Producers
- In-Mold
- Attributes
- Materials
- Applications
- Producers
- Other Adhesive
- Non-Shrink Wraparound
- Heat-Seal
- Gummed
VI. STOCK MATERIALS
- General
- Paper
- Types
- Application Methods
- Plastic
- Types
- Application Methods
- Other
VII. PRINTING TECHNOLOGIES 153
- General 153
- Flexography 157
- Characteristics & Technologies 159
- Applications 161
- Lithography 161
- Characteristics & Technologies 162
- Applications 163
- Screen 164
- Characteristics & Technologies 165
- Applications 166
- Letterpress 167
- Characteristics & Technologies 168
- Applications 169
- Digital 169
- Characteristics & Technologies 170
- Applications 173
- Gravure 175
- Characteristics & Technologies 177
- Applications 179
- Variable Information Printing 179
VIII. FUNCTIONS 181
- General 181
- Primary Packaging Labels 184
- Food Processing 186
- Applications 189
- Label Types 190
- Beverages 191
- Nonalcoholic Beverages 193
- Alcoholic Beverages 194
- Cosmetics & Toiletries 197
- Applications 198
- Label Types 199
- Pharmaceuticals 201
- Regulatory Factors 202
- Label Types 203
- Other Primary Packaging
- Secondary Labels
- Industrial Labels
- Motor Vehicles
- Other Industrial
- Decorative Labels
- Mailing & Shipping Labels
- Other Labels
IX. INDUSTRY STRUCTURE
- General
- Market Share
- Label Stock Producers
- Label Printers & Converters
- Competitive Strategies
- Cost Considerations
- Mergers & Acquisitions
- Cooperative Agreements
- Manufacturing
- Marketing
- Distribution
COMPANY PROFILES
- Acucote Incorporated
- Alcan Packaging Food Americas, see Bemis
- Amcor Limited
- Applied Extrusion Technologies Incorporated
- Arizona Chemical Company
- Avery Dennison Corporation
- BAL, see Illinois Tool Works
- Bemis Company Incorporated
- Brady Corporation
- Cameo Crafts, see YORK Label
- CCL Industries Incorporated
- Cenveo Incorporated
- Collotype Digital, see Multi-Color
- Diagraph Marking and Coding Group, see Illinois Tool Works
- Donnelley (RR) & Sons Company
- Dow Chemical Company
- Dow Industries, see Smyth Companies
- Electrocal/Polymark, see Illinois Tool Works
- Epsen Hillmer Graphics Company
- Exxon Mobil Corporation
- FLEXcon Corporation
- Fort Dearborn Company
- Fuji Seal International Incorporated
- Gilbreth Packaging Solutions, see Cenveo
- Graphic Packaging Holding Company
- Green Bay Packaging Incorporated
- Illinois Tool Works Incorporated
- Intermec Incorporated
- International Paper Company
- Lintec Corporation
- Loparex BV
- Menasha Corporation
- Miami Systems, see Staples
- Morgan Adhesives, see Bemis
- MPI Label Systems
- Multi-Color Corporation
- Nashua, see Cenveo
- Nordenia International AG
- Precision Dynamics Corporation
- Reynolds Group Holdings Limited
- Ritrama SpA
- Scholle Corporation
- Smyth Companies Incorporated
- Southern Atlantic Label, see YORK Label
- Spear USA
- Spinnaker Coating LLC
- St. John Companies, see Precision Dynamics
- Standard Register Company
- Staples Incorporated
- Stora Enso Oyj
- 3M Company
- Thunder Press, see CCL Industries
- UPM-Kymmene Corporation
- Vacumet, see Scholle
- WS Packaging Group Incorporated
- YORK Label
- Zebra Technologies Corporation
- Other Companies Mentioned in the Study
LIST OF TABLES
SECTION I -- EXECUTIVE SUMMARY
SECTION II -- MARKET ENVIRONMENT
- 1 Macroeconomic Indicators
- 2 Population & Households
- 3 Personal Consumption Expenditures
- 4 Manufacturers' Shipments
- 5 Retail Sales
- 6 Business Establishments
- 7 Packaging Supply & Demand
- 8 US Postal Service Mail Revenues & Pieces of Mail Handled
- 9 Label Sales, 2000-2010
- 10 US Foreign Trade in Labels
SECTION IV -- RAW MATERIALS
- 1 Raw Material Use in Labels
SECTION V -- APPLICATION METHODS
- 1 Label Sales & Shipments by Application Method
- 2 Pressure Sensitive Label Shipments by Material
- 3 Glue-Applied Label Shipments by Material
- 4 Stretch Sleeve & Heat-Shrink Label Shipments
- by Type & Material
- 5 Thermal Transfer Label Shipments by Material
- 6 In-Mold Label Shipments by Material & Molding Process
- 7 Other Adhesive Label Shipments by Material
SECTION VI -- STOCK MATERIALS
- 1 Label Shipments by Stock Material
- 2 Paper Label Shipments by Type
- 3 Paper Label Shipments by Application Method
- 4 Plastic Label Shipments by Application Method
- 5 Other Label Shipments by Application Method
SECTION VII -- PRINTING TECHNOLOGIES
- 1 Label Shipments by Printing Technology
- 2 Flexographic Label Shipments by Type
- 3 Lithographic Label Shipments by Type
- 4 Screen Printed Label Shipments by Type
- 5 Letterpress Label Shipments by Type
- 6 Digital Label Shipments by Type
- 7 Gravure Label Shipments by Type
SECTION VIII -- FUNCTIONS
- 1 Label Demand by Function
- 2 Primary Packaging Label Demand by Market
- 3 Food Processing Label Demand
- 4 Beverage Label Demand
- 5 Cosmetic & Toiletry Label Demand
- 6 Pharmaceutical Label Demand
- 7 Other Primary Packaging Label Demand
- 8 Secondary Label Demand by Market
- 9 Retail Label Demand
- 10 Other Secondary Label Demand
- 11 Industrial Label Demand by Market
- 12 Decorative Label Demand
- 13 Mailing & Shipping Label Demand
- 14 Other Label Demand
SECTION IX -- INDUSTRY STRUCTURE
- 1 US Label Sales by Company, 2010
- 2 Selected Acquisitions & Divestitures
LIST OF CHARTS
SECTION II -- MARKET ENVIRONMENT
- 1 Label Sales, 2000-2010
- 2 Label Pricing, 2000-2020
- 3 World Label Demand, 2010
SECTION V -- APPLICATION METHODS
- 1 Label Shipments by Application Method, 2010
SECTION VII -- PRINTING TECHNOLOGIES
- 1 Label Shipments by Printing Technology, 2010
SECTION VIII -- FUNCTIONS
- 1 Label Demand by Function, 2010
SECTION IX -- INDUSTRY STRUCTURE
- 1 US Label Stock Market Share, 2010
- 2 US Finished Label Market Share, 2010
美國市場標籤的需求於2015年時達到200億美元
2011年09月20日
Global Information, Inc.已開始銷售The Freedonia Group所發行的報告書「Labels to 2015 (到2015年為止的標籤市場)」
預測美國的標籤出貨於2015年時達到200億美元。而感壓標籤部門仍持續獨佔市場,佔據全部的70%以上。今後亦會穩定擴大,然會面臨與伸縮、熱收縮及In-mold類型等其他標籤的競爭。 其中,預測熱收縮標籤到2015年為止成長最迅速。由於可以做出符合容器形狀的標籤,故能做出360度的圖像,在店舖擁擠的商品架子中,亦能格外引起消費者注意。在美國克里夫蘭( Cleveland )設置據點的調查公司Freedonia Group在本報告書「到2015年為止的標籤市場」中,考察其他標籤市場的各種動向。
目前紙在標籤產業依然是壓倒性的主要素材,然逐漸被塑料奪走其市占率,預測2015年塑料將佔據標籤出貨的25%以上。
塑料具優於紙的性能,且隨著塑料容器的增加,作為標籤的材料需求擴大。且塑料被感壓、熱收縮、伸縮、In-mold類型及熱轉寫等各種類型的標籤大量使用,故推定其各自將穩定成長。
在塑料標籤樹脂中,聚丙烯和多氯乙烯被廣泛使用。然多氯乙烯對環境及健康有風險,今後將被其他塑料素材奪走其寶座。尤其是喜歡對環境和善之素材的市場,預測將逐漸被多乳酸樹脂搶走其市占率。
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