Abstract
US demand to grow 5.4% per annum through 2014
Demand for cast polymers is forecast to increase 5.4 percent annually to 216
million square feet in 2014. Cast polymers will continue to gain market at the
expense of more traditional decorative surfacing materials, such as laminates,
especially in the residential countertop market. Homeowners will opt to
install cast polymer countertops due to their performance qualities, such as
minimal maintenance requirements and resistance to stains, impacts, moisture
and other damage caused by wear and tear. Cast polymer demand gains will be
led by engineered stone demand, which is projected to advance eleven percent
annually to 52.5 million square feet in 2014. Consumers will desire engineered
stone surfacing due to its resemblance to natural stone surfacing, and its
perception as a high-end material that adds value to a home.
Solid surface materials will remain top cast polymer type
Solid surface materials will continue to account for the largest share of
demand for cast polymers, with nearly half of demand in 2014. However, these
materials are forecast to have the lowest growth rate of all cast polymers.
Advances will be restrained by competition from natural and engineered stone
surfacing, which are seen as a more aesthetic material to many homeowners.
Growth will be supported by the low cost of solid surface compared to most
natural and engineered stone grades, which will make solid surface more
appealing to value-conscious consumers.
Countertops will account for the largest share of cast polymer demand in 2014,
comprising 85 percent of the total. The most rapid gains will be derived from
the new housing market, as housing completions are forecast to rise from the
depressed 2009 levels. Builders looking to make homes more marketable will
install cast polymer countertops instead of laminates or tile. However, the
majority of countertop demand will be supported by the residential
improvements and repairs market, as homeowners replace worn or less
fashionable surfaces with cast polymers. Design trends that call for larger
kitchens and multiple bathrooms will also promote demand. In nonresidential
applications, gains will be derived from rising use of solid surface in
institutional settings, such as schools and hospitals, where the material is
desired due to its resistance to biological contamination.
Imports expected to gain market share
Imports will account for nearly 26 percent of cast polymer demand in 2014, up
from 20 percent in 2009. Many producers, especially those based in Asia, will
take advantage of that region' s low cost structure to produce solid surface
and engineered quartz for export to the US market. Moreover, limits on
domestic engineered quartz production will create further opportunities for
offshore firms.
Among geographic markets, the South is forecast to remain the largest market
for cast polymers, accounting for 41 percent of total demand in 2014. The West
will register the strongest growth during this period, led by the Mountain
subregion. The subregion is expected to post aboveaverage gains in population
growth through 2014, while housing completions are projected to rebound from
the low levels of 2009.
Study coverage
Solid Surface Materials & Other Cast Polymers is a new Freedonia industry
study presents historical demand data (1999, 2004 and 2009) and forecasts for
2014 and 2019 by material, product, end use and US region. The study also
considers market environment factors, evaluates company market share and
profiles 43 competitors.
Table of Contents
INTRODUCTION
I. EXECUTIVE SUMMARY
II. MARKET ENVIRONMENT
- General
- Macroeconomic Environment
- Demographic Trends
- Consumer Trends
- Personal Income & Expenditures
- Consumer Financing
- Building Construction
- Residential Buildings
- Housing Completions
- Housing Stock
- Improvements & Repairs
- Nonresidential Buildings
- Building Type
- Improvements & Repairs
- Environmental Considerations
- Training & Standards
- Historical Market Trends
- Competitive Materials
- Laminates
- Natural Stone
- Other Materials
- World Market
- Western Europe
- Asia/Pacific
- Other Regions
- Foreign Trade
- Solid Surface
- Gel-Coated Composites
- Engineered Stone
III. MATERIALS
- General
- Marble & Related Materials
- Resins
- Alumina Trihydrate
- Quartz & Other Stone
- Other Materials
IV. PRODUCTS
- General
- Area Outlook
- Value Outlook
- Solid Surface Materials
- Area Outlook
- Value Outlook
- Characteristics
- Types
- Acrylic
- Polyester & Polyester/Acrylic Blends
- Market Share
- Pricing Trends
- Historical Pricing
- Pricing Forecast
- Gel-Coated Composites
- Area Outlook
- Value Outlook
- Characteristics
- Types
- Cultured Marble
- Other Gel-Coated Composites
- Pricing Trends
- Engineered Stone
- Area Outlook
- Value Outlook
- Characteristics
- Types
- Market Share
- Pricing Trends
V. END USES
- General
- Countertops
- Residential
- New Construction
- Remodeling
- Demand by Housing Type
- Nonresidential
- Institutional
- Office & Commercial
- Other Nonresidential Buildings
- Nonbuilding Countertops
- Other Building Applications
- Kitchen & Bathroom Sinks
- Kitchen Sinks
- Bathroom Sinks
- Other Bathroom Applications
- All Other Building Applications
- Other
VI. REGIONAL MARKETS
- General
- Regional Demographic & Economic Activity
- Population Patterns
- Economic Outlook
- Construction Activity
- Housing Trends
- Regional Demand for Cast Polymers
- Northeast
- New England
- Middle Atlantic
- Midwest
- East North Central
- West North Central
- South
- South Atlantic
- East South Central
- West South Central
- West
VII. INDUSTRY STRUCTURE
- General
- Industry Composition
- Market Share
- DuPont
- Cosentino
- Cambria
- Aristech Acrylics
- Wilsonart
- Hanwha
- LG Hausys
- Others
- Competitive Strategies
- Research & Development
- Marketing
- Distribution
- Mergers, Acquisitions & Competitive Agreements
COMPANY PROFILES
- AGCO Marble Incorporated
- American Granule, see Fama Industries
- Aristech Acrylics LLC
- Austin Counter Tops, see K&K Langham
- Avonite Surfaces, see Aristech Acrylics
- Baker (Craig) Marble Company Incorporated
- BLANCO GmbH & Company KG
- Breton SpA
- CaesarStone
- Cambria
- CCM Enterprises
- Central Marble Products Incorporated
- Cheil Industries Incorporated
- Chemcore Industries
- Compac Marmol & Quartz, see Marmol Compac
- CompacStone USA, see Marmol Compac
- Cosentino SA
- Craftmark Solid Surfaces, see AGCO Marble
- Custom Marble Incorporated
- DuPont (EI) de Nemours
- EOS Surfaces LLC
- Fama Industries Corporation
- Fletcher Building Limited
- Formica, see Fletcher Building
- Halstead International
- Hanwha Group
- Hudson Solid Surfaces International, see Transolid
- Illinois Tool Works Incorporated
- InPro Corporation
- International Marble Industries Incorporated
- K&K Langham Limited
- Karadon, see Fama Industries
- Lehigh Surfaces
- LG Chem Limited
- LG Hausys Limited
- Majestic Marble & Glass Incorporated
- Marbled Elegance Incorporated
- Marmol Compac SA
- Meganite Incorporated
- Princess Marble Company
- Royal Baths Manufacturing Company
- Royal Stone Industries Incorporated
- Samsung Chemical USA, see Cheil Industries
- Santa Margherita SpA
- Swan Corporation
- Syn-Mar Products Incorporated
- Technistone AS
- Tiffany Marble Incorporated
- Tower Industries Limited
- Transolid Incorporated
- United States Marble Incorporated
- US Quartz Products, see CaesarStone
- Venetian Marble Incorporated
- Verona Marble Company, see Santa Margherita
- Wilsonart International, see Illinois Tool Works
- Additional Companies Mentioned in Study
LIST OF TABLES
SECTION I -- EXECUTIVE SUMMARY
SECTION II -- MARKET ENVIRONMENT
- 1 Macroeconomic Indicators
- 2 Population & Households
- 3 Personal Consumption Expenditures
- 4 Consumer Financing Environment, 1999-2009
- 5 Building Construction Expenditures
- 6 Residential Building Construction Expenditures
- 7 New Housing Indicators
- 8 Housing Stock by Type
- 9 Residential Improvement & Repair Expenditures
- 10 Nonresidential Building Construction Expenditures
- 11 Nonresidential Building Improvement & Repair Expenditures
- 12 Cast Polymer Market, 1999-2009
- 13 Foreign Trade in Cast Polymers
SECTION III -- MATERIALS
- 1 Materials Demand in Cast Polymers
- 2 Marble & Related Materials Demand in Cast Polymers
- 3 Resin Demand in Cast Polymers
- 4 Alumina Trihydrate Demand in Cast Polymers
- 5 Quartz & Other Stone Demand in Cast Polymers
- 6 Other Materials Demand in Cast Polymers
SECTION IV -- PRODUCTS
- 1 Cast Polymer Supply & Demand
- 2 Cast Polymer Demand by Value
- 3 Solid Surface Material Supply & Demand
- 4 Solid Surface Demand by Value
- 5 Acrylic-Based Solid Surface Demand
- 6 Polyester & Polyester/Acrylic Blends Solid Surface Demand
- 7 Gel-Coated Composites Supply & Demand
- 8 Gel-Coated Composites Demand by Value
- 9 Cultured Marble Surfacing Demand
- 10 Other Gel-Coated Composites Demand
- 11 Engineered Stone Supply & Demand
- 12 Engineered Stone Demand by Value
- 13 Engineered Quartz Demand
- 14 Other Engineered Stone Demand
SECTION V -- END USES
- 1 Cast Polymer Demand by End Use
- 2 Cast Polymer Countertop Demand by Market
- 3 Residential Cast Polymer Countertop Demand by Market
- 4 New Residential Construction Cast Polymer Countertop Demand
- 5 Remodeling Residential Cast Polymer Countertop Demand
- 6 Residential Cast Polymer Countertop Demand by Housing Type
- 7 Single-Family Housing Cast Polymer Countertop Demand
- 8 Multifamily Housing Cast Polymer Countertop Demand
- 9 Manufactured Housing Cast Polymer Countertop Demand
- 10 Nonresidential Building Construction Cast Polymer Countertop Demand by
Market
- 11 Institutional Building Cast Polymer Countertop Demand
- 12 Office & Commercial Building Cast Polymer Countertop Demand
- 13 Other Nonresidential Building Construction Cast Polymer Countertop
Demand
- 14 Nonbuilding Cast Polymer Countertop Demand
- 15 Other Building Surfaces Demand for Cast Polymers
- 16 Kitchen & Bathroom Sink Demand for Cast Polymers
- 17 Other Bathroom Applications Demand for Cast Polymers
- 18 All Other Building Applications for Cast Polymers
- 19 Other End Uses for Cast Polymers
SECTION VI -- REGIONAL MARKETS
- 1 Population by Region
- 2 Gross Domestic Product by Region
- 3 Construction Expenditures by Region
- 4 Regional Housing Indicators
- 5 Cast Polymer Demand by Region
- 6 Northeast Cast Polymer Demand
- 7 Midwest Cast Polymer Demand
- 8 South Cast Polymer Demand
- 9 West Cast Polymer Demand
SECTION VII -- INDUSTRY STRUCTURE
- 1 US Cast Polymer Sales by Company, 2009
- 2 Selected Cooperative Agreements
LIST OF CHARTS
SECTION II -- MARKET ENVIRONMENT
- 1 Year of Construction of Housing Stock, 2009
- 2 Global Cast Polymer Market, 2009
SECTION III -- MATERIALS
- 1 Materials Demand in Cast Polymers, 2009
SECTION IV -- PRODUCTS
- 1 Cast Polymer Supply & Demand by Product, 2009
- 2 Cast Polymer Demand by Value, 2009
- 3 Solid Surface Market Share by Company, 2009
- 4 Engineered Stone Market Share by Company, 2009
SECTION VI -- REGIONAL MARKETS
- 1 Cast Polymer Demand by Region, 2009
SECTION VII -- INDUSTRY STRUCTURE
- 1 US Cast Polymer Market Share by Company by Value & Area, 2009