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市場調查報告書

全球飲料消費趨勢

Global Drinking Habits

出版商 Euromonitor International
出版日期 2006年07月 商品編碼 44499
內容資訊 英文 Pages: 57
價格
本報告書已不再販售

本報告已在2011年07月19日停止出版。

簡介

專門針對全球市場進行策略性分析,並提供高可信度市場資訊的英國市調公司 Euromonitor International (總公司:倫敦),針對全球飲料消費趨勢進行調查分析,並予以系統整理後出版報告書 "Global Drinking Habits" 。

本報告書內容包括:全球飲料市場的主要趨勢及帶動市場發展因素、通路及銷售相關趨勢、全球各主要國家的飲料市場概要等詳細調查分析結果,以及至2010年為止的銷售預測及市場成長率預測。包含圖表共計72頁的內容綱要摘記如下:

第1章 實施概要

第2章 主要趨勢及帶動市場發展因素

  • 飲料消費動態
  • 飲料消費習慣及需求客群
  • 消費量
  • 消費能力
  • 方便性
  • 社會性
  • 形象及社會地位
  • 健康

第3章 主要供給面因素

  • 飲料製造業者
  • 零售業者的反應
  • 銷售及基礎環境建構
  • 新的銷售管道
  • 餐飲服務業對飲料消費趨勢的反應
  • 法律及規範
  • CSR及「優良市民」

第4章 主要市場

  • 全球性比較
  • 澳洲
  • 巴西
  • 中國
  • 法國
  • 義大利
  • 日本
  • 俄羅斯
  • 西班牙
  • 英國
  • 美國

第5章 未來發展前景

  • 未來發展趨勢
  • 市場預測

目錄

Abstract

Why buy this report?

  • * Get a detailed picture of the global drinks industry
  • * Pinpoint growth sectors and identify factors driving change
  • * Understand the competitive environment and the market's major players
  • * Use five-year forecasts to assess how the market is predicted to develop

Table of Contents

  • 1. EXECUTIVE SUMMARY
  • 2. KEY TRENDS AND DRIVERS
    • 2.1 The Dynamics of Drinking
      • Chart 1 Changing Drinking Culture
    • 2.2 Drinking Habits and Hierarchy of Needs
      • Chart 2 Drinking and Maslow's Hierarchy of Needs
      • Chart 3 Consumer Needs and Drinking Drivers
    • 2.3 Thirst
      • Chart 4 Per Capita Bottled Water Consumption 2005 by Region
      • Table 1 Sales of Added-value Water 2005 by Region
    • 2.4 Affordability
      • Table 2 Forecasts for GDP Growth 2006 by Major Market
      • Chart 5 The New World Geographic Order
      • Chart 6 Number of Households with Annual Disposable Income over US$2,500
      • Table 3 Sales of Beer by Sector 2005 by Major Market
    • 2.5 Convenience
      • Table 4 % of Population Abstaining from Alcohol 2004 by Major Market
      • Table 5 World Sales Of Coffee, Tea and Other Hot Drinks 2005
      • Table 6 World Soft Drinks Packaging by Format 1998/2005
      • Table 7 World Soft Drinks Packaging by Pack size 1998/2005
      • Chart 7 % of Hot, Soft and Alcoholic Drinks Sales Through Supermarkets 2005 by Major Market
      • Chart 8 Per Capita Wine Consumption 2005 by Major Market
    • 2.6 Sociability
    • 2.7 Image and Status
      • Table 8 Sales of Flavoured Alcoholic Beverages 2000/2005 by Region
      • Table 9 US Changes in Volume and Value Growth in Spirits 2000/2005
      • Chart 9 Per Capita Whisk(e)y Consumption 2005 by Major Market
    • 2.8 Health
      • Chart 10 Trends in Volume of Wine Consumed - World and Western Europe 2000/2005
      • Table 10 Per Capita Consumption of Carbonates and Bottled Water 2000/2005 by Major Market
      • Chart 11 % Obese Population - Body Mass Index of 30+ 2000/2004
      • Table 11 Sales Low-/No-Alcohol Beer Per Capita Consumption 2003-2005 by Major Market
      • Table 12 Forecast Growth in Retail Sales Volume Coffee, Green Tea and Herbal Tea 2006/2010 by Region
  • 3. KEY SUPPLY FACTORS
    • 3.1 Drinks Manufacturers
      • Table 13 Top 10 World Bottled Water Brands 2005
    • 3.2 Retailer Response
    • 3.3 Distribution and Infrastructure
    • 3.4 New Channels
      • Chart 12 Soft Drinks Sold Through Vending Machines 2005 by Major Market
    • 3.5 Foodservice Response to Drinking Trends
      • Chart 13 Foodservice Value by Region 2005
      • Chart 14 Drink as a Percentage of Consumer Foodservice Sales 2004/2009 by Major Market
    • 3.6 Regulation and Legislation
    • 3.7 Corporate Social Responsibility (CSR) and Good Citizenship
  • 4. DRINKING HABITS MAJOR MARKETS
    • 4.1 Global Comparisons
      • Table 14 Year-on-Year Growth in Global Sales Volume 2001-2005
      • Chart 15 World Share of Throat 2005
      • Table 15 Global Sales of Alcoholic Drinks in the Off- and On-trade 2005
    • 4.2 Australia
      • Chart 16 Australia Share of Throat 2005
      • Chart 17 Australia Share of the Cost of Drinking Out 2005
    • 4.3 Brazil
      • Chart 18 Brazil Share of Throat 2005
      • Chart 19 Brazil Share of the Cost of Drinking Out 2005
    • 4.4 China
      • Chart 20 China Share of Throat 2005
      • Chart 21 China Share of the Cost of Drinking Out 2005
    • 4.5 France
      • Chart 22 France Share of Throat 2005
      • Chart 23 France Share of the Cost of Drinking Out 2005
    • 4.6 Germany
      • Chart 24 Germany Share of Throat 2005
      • Chart 25 Germany Share of the Cost of Drinking Out 2005
    • 4.7 Italy
      • Chart 26 Italy Share of Throat 2005
      • Chart 27 Italy Share of the Cost of Drinking Out 2005
    • 4.8 Japan
      • Chart 28 Japan Share of Throat 2005
      • Chart 29 Japan Share of the Cost of Drinking Out 2005
    • 4.9 Russia
      • Chart 30 Russia Share of Throat 2005
      • Chart 31 Russia Share of the Cost of Drinking Out 2005
    • 4.10 Spain
      • Chart 32 Spain Share of Throat 2005
      • Chart 33 Spain Share of the Cost of Drinking Out 2005
    • 4.11 UK
      • Chart 34 UK Share of Throat 2005
      • Chart 35 UK Share of the Cost of Drinking Out 2005
    • 4.12 US
      • Chart 36 US Share of Throat 2005
      • Chart 37 US Share of the Cost of Drinking Out 2005
  • 5. FUTURE OUTLOOK
    • 5.1 Future Trends
    • 5.2 Market Forecasts
      • Table 16 Forecast Sales Of Alcoholic, Soft and Hot Drinks 2006-2010 by Region
      • Table 17 Year-on-Year Global Growth in Alcoholic, Soft and Hot Drinks 2006-2010
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