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市場調查報告書

俄羅斯的消費者保健品市場

Weight Management and Wellbeing in Russia

出版商 Euromonitor International 商品編碼 274263
出版日期 內容資訊 英文 12 Pages
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俄羅斯的消費者保健品市場 Weight Management and Wellbeing in Russia
出版日期: 2017年10月20日 內容資訊: 英文 12 Pages
簡介

俄羅斯的消費者可抑制消費者保健品產品的支出額。隨著經濟衰退消費者的可支配所得減少,這個趨勢正在擴展。要是傳統藥物可治療的輕症,便宜的治療藥即可,可是選擇什麼都不買的消費者也增加了。尤其是成人用口腔清潔用品和安眠藥,咳嗽、感冒的治療藥,藥用皮膚保養品用品等領域,這個趨勢變強。但,因為產品價格上升了,2015年的以金額為主的市場規模沒有像實際的產品銷售量那般變化。由於俄羅斯的消費者保健品市場大半由外資型企業所佔,國內廠商也依賴進口原料,俄羅斯盧布的大幅度下跌(2014年終∼2015年初) ,產品價格也大幅度提高。

本報告提供俄羅斯的消費者保健品 (一般用醫藥品) 市場相關分析、整體結構、趨勢,再加上主要企業簡介 (企業概要、產業策略、競爭力、產業實際成果等)、各產品市場趨勢、競爭力、未來展望等調查評估。

俄羅斯的消費者保健品市場:產業概要

  • 摘要整理
    • 景氣衰退的影響明顯變大
    • 政府準備新的法規和支援計劃,積極地持續限制消費者保健品市場
    • 現有企業維持主導權
    • 藥局:俄羅斯國內的典型消費者保健品銷售管道
    • 長期性的成長前景不佳
  • 主要的趨勢與發展
    • 經濟衰退伴隨的消費行為變化
    • 政府法規持續強化
    • 在俄羅斯國內自我治療的滲透
  • 各地區的主要趨勢與發展
    • 莫斯科
    • 聖彼得堡
  • 市場指標
  • 市場資料
  • 附錄
    • OTC (一般藥) 的登記與分類
    • 醫療費償付
    • 廣告
    • 包裝、標籤
    • 流通管道
    • 維他命、營養補充品的登記與分類
    • 自我投藥/自我治療和預防醫療
  • 定義
  • 資訊來源

企業簡介

  • Akrikhin OAO
  • Evalar ZAO
  • Novartis Consumer Health OOO
  • OTCPharm OAO
  • Sanofi-Aventis Russia

※以下分類為分冊販售。價格與內容請洽詢聯絡處。

調查類別

  • 成人用口腔保健用品
  • 止痛藥
  • 安眠劑
  • 咳嗽、感冒、過敏 (花粉症) 治療藥
  • 藥用皮膚保養品用品
  • 消化劑
  • 眼睛保健品用品
  • NRT (尼古丁替代療法) 戒煙輔助劑
  • 創傷護理用品
  • 運動營養補充品
  • 維他命、營養補充品
  • 體重管理產品
  • 藥草/傳統產品

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: CHRUww

In 2017, weight management and wellbeing continued to be supported by an increasing number of overweight and obese consumers. Due to the stresses of modern life, a lack of exercise and environmental pollution, many consumers face weight problems. In addition, the popularity of fitness is also contributing to the increasing need for weight management, especially among young women, who pay more attention to their appearance. More and more Russians started to use new technology in order to help the...

Euromonitor International's Weight Management and Wellbeing in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Meal Replacement, OTC Obesity, Slimming Teas, Supplement Nutrition Drinks, Weight Loss Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Weight Management and Wellbeing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Euromonitor International

October 2017

LIST OF CONTENTS AND TABLES

Headlines

Prospects

Sales Supported by An Increasing Number of Overweight and Obese Consumers

Weight Loss Supplements Negatively Affected by A Combination of Factors

Competitive Landscape

Weight Management and Wellbeing Continues To Be Led by Direct Sellers

Store-based Retailers To Focus on Better Communication With Potential Customers

Category Data

  • Table 1 Sales of Weight Management and Wellbeing by Category: Value 2012-2017
  • Table 2 Sales of Weight Management and Wellbeing by Category: % Value Growth 2012-2017
  • Table 3 NBO Company Shares of Weight Management and Wellbeing: % Value 2013-2017
  • Table 4 LBN Brand Shares of Weight Management and Wellbeing: % Value 2014-2017
  • Table 5 Forecast Sales of Weight Management and Wellbeing by Category: Value 2017-2022
  • Table 6 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2017-2022

Executive Summary

Demand for Consumer Health Products Recovers Amidst the Economic Recession

Russian Consumer Health Slowly Adapts To Changing Conditions

Consumer Health Hampered by the Wide Use of Raw Herbal Materials and the Increasing Share of Generics

Russian Demographics Shape the Performance of Consumer Health

Consumer Health Expected To Grow at A Slow Pace Over the Forecast Period

Market Indicators

  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2012-2017
  • Table 8 Life Expectancy at Birth 2012-2017

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

    • Summary 1 Research Sources
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