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市場調查報告書

香港的觀光旅遊市場

Travel in Hong Kong, China

出版商 Euromonitor International 商品編碼 190770
出版日期 內容資訊 英文 55 Pages
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香港的觀光旅遊市場 Travel in Hong Kong, China
出版日期: 2015年10月20日 內容資訊: 英文 55 Pages
簡介

本報告提供香港的觀光旅遊業市場相關調查分析、各分類的主要趨勢、預測等彙整資料,加上主要企業簡介,為您概述為以下內容。

香港的觀光旅遊市場:市場概要

  • 摘要整理
  • SWOT分析
  • 市場資料
  • 定義
  • 資訊來源

※以下分類為分冊販售。價格與內容請洽詢聯絡處。

調查類別

  • 外國來的旅客
  • 航空公司
  • 出租汽車
  • 住宿設施
  • 旅行社
  • 線上旅遊銷售(國內居住者用)

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄
Product Code: TTHK

Tourism arrivals recorded stable growth in 2014 supported by the modest growth of arrivals from mainland China which contributed 67% of total overnight arrivals in Hong Kong. This is attributed to prominent cross-country cultural interests and increased flight passenger seats. Furthermore, outbound travellers continued riding on the benefits of overseas depreciating currency value in 2014 and travelled to regional destinations, especially Japan and Taiwan.

Euromonitor International's Travel in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2010-2014, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Activities, Booking, Flows, Lodging, Travel Modes, Traveller Profiles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Travel market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Inbound and Outbound Travel Continue Registering Modest Growth in 2014
  • Travellers Increasingly Engage in Social Media and Online Travel Websites for Travel Deals and Reviews
  • A Rising Number of Travel Players Invest in Mobile Technology and Apps
  • Mobile Devices and Online Travel Agencies Are Transforming Local Travel Habits
  • Smaller Growth of Inbound Tourist Flows Expected As the City's Capacity Saturates

SWOT

  • Summary 1. Hong Kong, China: SWOT

Market Data

  • Table 1. Annual Leave: Volume 2009-2014
  • Table 2. Travellers by Age 2009-2014
  • Table 3. Seasonality: % Breakdown 2009-2014
  • Table 4. Leisure Outbound Demographics 2009-2014
  • Table 5. Other Travel Modes: Value 2009-2014
  • Table 6. Other Transport Online Sales: Value 2009-2014
  • Table 7. Forecast Other Travel Modes: Value 2014-2019
  • Table 8. Forecast Other Transport Online Sales: Value 2014-2019
  • Table 9. Activities: Value 2009-2014
  • Table 10. Forecast Activities: Value 2014-2019

Definitions

Sources

  • Summary 2. Research Sources

Headlines

Trends

Prospects

Category Data

  • Table 11. Inbound Arrivals: Number of Trips 2009-2014
  • Table 12. Inbound Arrivals by Country: Number of Trips 2009-2014
  • Table 13. Inbound City Arrivals 2009-2014
  • Table 14. Inbound Receipts: Value 2009-2014
  • Table 15. MICE Penetration: Number of Trips 2009-2014
  • Table 16. Leisure Inbound Demographics: % Trips 2009-2014
  • Table 17. Forecast Inbound Arrivals: Number of Trips 2014-2019
  • Table 18. Forecast Inbound Arrivals by Country: Number of Trips 2014-2019
  • Table 19. Forecast Inbound Receipts: Value 2014-2019
  • Table 20. Domestic Trips by Destination: Number of Trips 2009-2014
  • Table 21. Domestic Leisure Trips by Travel Mode: Number of Trips 2009-2014
  • Table 22. Domestic Expenditure: Value 2009-2014
  • Table 23. Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2014-2019
  • Table 24. Forecast Domestic Expenditure: Value 2014-2019
  • Table 25. Outbound Departures: Number of Trips 2009-2014
  • Table 26. Outbound Departures by Destination: Number of Trips 2009-2014
  • Table 27. Outbound Expenditure: Value 2009-2014
  • Table 28. Forecast Outbound Departures: Number of Trips 2014-2019
  • Table 29. Forecast Outbound Departures by Destination: Number of Trips 2014-2019
  • Table 30. Forecast Outbound Expenditure: Value 2014-2019

Headlines

Trends

Prospects

Category Data

  • Table 31. Airlines Sales: Value 2009-2014
  • Table 32. Airlines Online Sales: Value 2009-2014
  • Table 33. Airlines: Passengers Carried 2009-2014
  • Table 34. Airlines: Passengers Carried by Distance 2009-2014
  • Table 35. Airlines NBO Company Shares: % Value 2010-2014
  • Table 36. Airlines Brands by Key Performance Indicators 2014
  • Table 37. Forecast Airlines Sales: Value 2014-2019
  • Table 38. Forecast Airlines Online Sales: Value 2014-2019

Headlines

Trends

Prospects

Category Data

  • Table 39. Car Rental Sales: Value 2009-2014
  • Table 40. Car Rental Online Sales: Value 2009-2014
  • Table 41. Structure of Car Rental Market 2009-2014
  • Table 42. Car Rental NBO Company Shares: % Value 2010-2014
  • Table 43. Car Rental Brands by Key Performance Indicators 2014
  • Table 44. Forecast Car Rental Sales: Value 2014-2019
  • Table 45. Forecast Car Rental Online Sales: Value 2014-2019

Headlines

Trends

Prospects

Category Data

  • Table 46. Lodging Sales: Value 2009-2014
  • Table 47. Lodging Online Sales: Value 2009-2014
  • Table 48. Hotels Sales: Value 2009-2014
  • Table 49. Hotels Online Sales: Value 2009-2014
  • Table 50. Other Lodging Sales: Value 2009-2014
  • Table 51. Other Lodging Online Sales: Value 2009-2014
  • Table 52. Lodging Outlets: Units 2009-2014
  • Table 53. Lodging: Number of Rooms 2009-2014
  • Table 54. Hotels NBO Company Shares: % Value 2010-2014
  • Table 55. Hotel Brands by Key Performance Indicators 2014
  • Table 56. Forecast Lodging Sales: Value 2014-2019
  • Table 57. Forecast Lodging Online Sales: Value 2014-2019
  • Table 58. Forecast Hotels Sales: Value 2014-2019
  • Table 59. Forecast Hotels Online Sales: Value 2014-2019
  • Table 60. Forecast Other Lodging Sales: Value 2014-2019
  • Table 61. Forecast Other Lodging Online Sales: Value 2014-2019
  • Table 62. Forecast Lodging Outlets: Units 2014-2019

Headlines

Trends

Prospects

Category Data

  • Table 63. Intermediaries Sales: Value 2009-2014
  • Table 64. Intermediaries Corporate Business Online Sales: Value 2009-2014
  • Table 65. Intermediaries Leisure Online Sales: Value 2009-2014
  • Table 66. Intermediaries NBO Company Shares: % Value 2010-2014
  • Table 67. Forecast Intermediaries Sales: Value 2014-2019
  • Table 68. Forecast Intermediaries Corporate Business Online Sales: Value 2014-2019
  • Table 69. Forecast Intermediaries Leisure Online Sales: Value 2014-2019

Headlines

Trends

Mobile Travel Sales To Residents

Prospects

Category Data

  • Table 70. Online Travel Sales to Residents: Value 2009-2014
  • Table 71. Mobile Travel Sales to Residents: Value 2009-2014
  • Table 72. Forecast Online Travel Sales to Residents: Value 2014-2019
  • Table 73. Forecast Mobile Travel Sales to Residents: Value 2014-2019
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