西歐家電市場:冰箱及咖啡機之融合? 是由出版商Euromonitor International在2011年02月所出版的。
這份英文市場調查報告書包含Pages: 25 價格從美金2000起跳。
西歐家電市場因經濟情形尚未明確,仍處於低迷狀態。此地區因愛好咖啡而聞名,是否可以冰箱等高級大型家電,製作新的產品組合?目前雖為非現實之想法,但兩樣設計之融合未來也許可創出新的市場機會。
本報告為,提供全球家電市場最新零售數據,並匯整成長領域、主要企業及影響市場因素,分析冰箱及咖啡機融合之市場機會、主要企業及品牌、策略分析、預測等,以下列摘要形式闡述。
目錄
Abstract
Even during economic uncertainty, Western Europe boasts some of the highest
value consumer appliances markets in the world. Can the region’s love
affair with coffee provide some inspiration for product innovation in major
appliances at the top-end of the portfolio? With sales of refrigeration
appliances weathering the storm, and with the consumer preference for coffee
so pronounced, this blue-sky briefing considers the possible convergence of
both in product design.
Euromonitor International' s World Market for Consumer Appliances market report
offers a comprehensive guide to the size and shape of the market at an
international level. It provides the latest retail sales data, allowing you to
identify the sectors driving growth. It identifies the leading companies, the
leading brands and offers strategic analysis of key factors influencing the
market - be they new product developments, packaging innovations,
economic/lifestyle influences, distribution or pricing issues. Forecasts
illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
• Get a detailed picture of the Consumer Appliances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major
players and leading brands;
• Use five-year forecasts to assess how the market is predicted to
develop.
Euromonitor International has over 30 years experience of publishing market
research reports, business reference books and online information systems.
With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape
Town, Santiago and Sydney and a network of over 600 analysts worldwide,
Euromonitor International has a unique capability to develop reliable
information resources to help drive informed strategic planning.
Table of Contents
Refrigeration Design in Western Europe: Anyone for Coffee?
Euromonitor International
February 2011
Introduction
Refrigeration and Built-in Coffee Machines
Wrap Up
Report Definitions