挪威零售市場 是由出版商Euromonitor International在2010年06月所出版的。
這份英文市場調查報告書包含Pages: 142 價格從美金1900起跳。
Abstract
The financial crisis has hit Norway as hard as other countries, with uncertain
economic prospects regarding the retail environment. Many Norwegian households
actually had more disposable income as a result of lower interest rates on
loans such as mortgages However, there is another group of Norwegians, which
have lost their jobs and have suffered other negative consequences due to the
global financial crisis.
Euromonitor International' s Retailing in Norway report offers insight into key
trends and developments driving the industry. The report examines all retail
channels to provide sector insight. Channels include hypermarkets,
supermarkets, discounters, convenience stores, mixed retailers, health and
beauty retailers, clothing and footwear retailers, furniture and furnishing
stores, DIY and hardware stores, durable goods retailers, leisure and personal
goods retailers. There are profiles of leading retailers, with analysis of
their performance and the challenges they face. There is also analysis of
non-store retailing: vending; homeshopping; internet retailing; direct
selling, as available.
Product coverage: Non-Store Retailing, Store-based Retailing
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Retailing
industry;
* Pinpoint growth sectors and identify factors driving
change;
* Understand the competitive environment, the market’s major
players and leading brands;
* Use five-year forecasts to assess how the
market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market
research reports, business reference books and online information systems.
With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape
Town and Santiago and a network of over 600 analysts worldwide, Euromonitor
International has a unique capability to develop reliable information
resources to help drive informed strategic planning.
Table of Contents
Retailing in Norway
Euromonitor International
June 2010
List of
Contents and Tables
Executive Summary
Consumers Are Careful About
Spending in the Wake of the Financial Crisis
Convergence of Internet, Mail
Order and Mobile Phone Technology
Grocery Chains Dominate Retailing
Growth Potential for Non-store Retailing
Positive Outlook
Key Trends
and Developments
Global Financial Crisis Hits Norwegian Retailing
"value for Money" Is A Key Criteria for Purchase Decisions
Demand for
Convenience, More Convenience and Even More Convenience in Retailing
Focus
on Ethical Consumerism Benefits Retailers
Development of Multichannel
Retailers
Market Indicators
Table 1 Employment in Retailing
2004-2009
Market Data
Table 2 Sales in Retailing by Sector: Value
2004-2009
Table 3 Sales in Retailing by Sector: % Value Growth
2004-2009
Table 4 Sales in Retailing by Grocery vs Non-Grocery
2005-2009
Table 5 Sales in Store-Based Retailing by Sector: Value
2004-2009
Table 6 Sales in Store-Based Retailing by Sector: % Value Growth
2004-2009
Table 7 Sales in Non-store Retailing by Sector: Value
2004-2009
Table 8 Sales in Non-store Retailing by Sector: % Value Growth
2004-2009
Table 9 Retailing Company Shares: % Value 2005-2009
Table 10
Grocery Retailers Company Shares: % Value 2005-2009
Table 11 Grocery
Retailers Brand Shares: % Value 2006-2009
Table 12 Non-Grocery Retailers
Company Shares: % Value 2005-2009
Table 13 Non-Grocery Retailers Brand
Shares: % Value 2006-2009
Table 14 Non-store Retailing Company Shares: %
Value 2005-2009
Table 15 Non-store Retailing Brand Shares: % Value
2006-2009
Table 16 Forecast Sales in Retailing by Sector: Value
2009-2014
Table 17 Forecast Sales in Retailing by Sector: % Value Growth
2009-2014
Table 18 Forecast Sales in Store-Based Retailing by Sector:
Value 2009-2014
Table 19 Forecast Sales in Store-Based Retailing by
Sector: % Value Growth 2009-2014
Table 20 Forecast Sales in Non-store
Retailing by Sector: Value 2009-2014
Table 21 Forecast Sales in Non-store
Retailing by Sector: % Value Growth 2009-2014
Appendix
Operating
Environment
Retail Landscape
Cash-and-carry
Definitions
Summary 1 Research Sources
Alliance Unichem Norge As
Strategic
Direction
Key Facts
Summary 2 Alliance Unichem Norge AS: Key Facts
Summary 3 Alliance Unichem Norge AS: Operational Indicators
Company
Background
Private Label
Summary 4 Boots Apotek AS: Private Label
Portfolio
Competitive Positioning
Summary 5 Alliance Boots Plc:
Competitive Position 2009
Byggmakker Norge As
Strategic Direction
Key Facts
Summary 6 Byggmakker Norge AS: Key Facts
Summary 7
Byggmakker Norge AS: Operational Indicators
Company Background
Competitive Positioning
Summary 8 Byggmakker Norge AS: Competitive
Position 2009
Coop Norge As
Strategic Direction
Key Facts
Summary 9 Coop Norge AS: Key Facts
Summary 10 Coop Norge AS: Operational
Indicators
Company Background
Chart 1 Coop Norden: Coop Prix in
Oslo
Private Label
Summary 11 Coop Norge AS: Private Label
Portfolio
Competitive Positioning
Summary 12 Coop Norge AS:
Competitive Position 2009
Elkjøp Nordic As
Strategic
Direction
Key Facts
Summary 13 Elkjøp Nordic AS: Key Facts
Summary 14 Elkjøp Nordic AS: Operational Indicators
Company
Background
Competitive Positioning
Summary 15 Elkjøp Nordic AS:
Competitive Position 2009
Hennes & Mauritz (h&m) As
Strategic
Direction
Key Facts
Summary 16 H&M Hennes & Mauritz AS: Key Facts
Summary 17 H&M Hennes & Mauritz AS: Operational Indicators
Company
Background
Chart 2 H&M Hennes & Mauritz AS: H&M in Oslo, Karl
Johansgate
Private Label
Summary 18 H&M Hennes & Mauritz AS: Private
Label Portfolio
Competitive Positioning
Summary 19 H&M Hennes &
Mauritz AS: Competitive Position 2009
Ica Norge As
Strategic
Direction
Key Facts
Summary 21 ICA Norge AS: Operational
Indicators
Company Background
Chart 3 ICA Norge AS: Rimi in Oslo,
Majorstua
Private Label
Summary 22 ICA Norge AS : Private Label
Portfolio
Competitive Positioning
Summary 23 ICA Norge AS: Competitive
Position 2009
Ikea Norge As
Strategic Direction
Key Facts
Summary 24 IKEA Norge AS: Key Facts
Summary 25 IKEA Norge AS: Operational
Indicators
Company Background
Chart 4 IKEA: Catalogue in Norway
Private Label
Summary 26 IKEA Norge AS: Private Label Portfolio
Competitive Positioning
Summary 27 IKEA AS: Competitive Position 2009
Inditex - Industria De Diseño Textil
Strategic Direction
Key
Facts
Summary 28 INDITEX SA (Zara Norge AS): Key Facts
Summary 29
INDITEX SA (Zara Norge AS): Operational Indicators
Summary 30 INDITEX SA
(Massimo Dutti Norge AS): Operational Indicators
Company Background
Chart 5 INDITEX: Zara in Oslo, Karl Johans gate
Private Label
Summary
31 INDITEX SA (Zara Norge AS and Massimo Dutti Norge AS): Private Label
Portfolio
Competitive Positioning
Summary 32 INDITEX SA (Zara Norge AS
and Massimo Dutti Norge AS): Competitive Position 2009
Komplett As
Strategic Direction
Key Facts
Summary 33 Komplett ASA: Key Facts
Summary 34 Komplett ASA: Operational Indicators
Company Background
Competitive Positioning
Summary 35 Komplett ASA: Competitive Position
2009
Norgesgruppen Asa
Strategic Direction
Key Facts
Summary
36 Norgesgruppen ASA: Key Facts
Summary 37 Norgesgruppen ASA: Operational
Indicators
Company Background
Chart 6 Norgesgruppen ASA: Meny in Oslo,
Colosseum
Private Label
Summary 38 Norgesgruppen ASA: Private Label
Portfolio
Competitive Positioning
Summary 39 Norgesgruppen ASA:
Competitive Position 2009
Reitan Service Handel As
Strategic
Direction
Key Facts
Summary 40 Reitan Service Handel Norge AS: Key
Facts
Summary 41 Reitan Service Handel Norge AS: Operational
Indicators
Company Background
Chart 7 Reitan Service Handel: 7-Eleven
in Oslo
Competitive Positioning
Summary 42 Reitan Service Handel AS:
Competitive Position 2009
Rema 1000 Norge As
Strategic Direction
Key Facts
Summary 43 Rema 1000 Norge AS: Key Facts
Summary 44 Rema
1000 Norge AS: Operational Indicators
Company Background
Chart 8
Reitangruppen: Rema 1000 in Oslo
Private Label
Competitive
Positioning
Summary 45 Rema 1000 Norge AS: Competitive Position 2009
Varner-gruppen As
Strategic Direction
Key Facts
Summary 46
Varner-Gruppen AS: Key Facts
Summary 47 Varner-Gruppen: Operational
Indicators
Company Background
Chart 9 Varner-Gruppen: Bik Bok in
Oslo
Private Label
Summary 48 Varner-Gruppen: Private Label
Portfolio
Competitive Positioning
Summary 49 Varner-Gruppen:
Competitive Position 2009
Xxl Sport & Villmark As
Strategic
Direction
Key Facts
Summary 50 XXL sport & villmark AS: Key Facts
Summary 51 XXL sport & villmark AS: Operational Indicators
Company
Background
Chart 10 XXL sport & villmark AS: XXL in Oslo
Competitive
Positioning
Summary 52 XXL sport & villmark AS: Competitive Position
2009
Headlines
Trends
Category Data
Table 22 Hypermarkets:
Value Sales, Outlets and Selling Space 2004-2009
Table 23 Hypermarkets:
Value Sales, Outlets and Selling Space: % Growth 2004-2009
Table 24
Hypermarkets Company Shares by Value 2005-2009
Table 25 Hypermarkets Brand
Shares by Value 2006-2009
Table 26 Hypermarkets Brand Shares by Outlets
2006-2009
Table 27 Hypermarkets Brand Shares by Selling Space
2006-2009
Table 28 Hypermarkets Forecasts: Value Sales, Outlets and
Selling Space 2009-2014
Table 29 Hypermarkets Forecasts: Value Sales,
Outlets and Selling Space: % Growth 2009-2014
Headlines
Trends
Sector Formats
Chart 11 Supermarkets: Coop Marked in Oslo, Ullevaal
Hageby
Chart 12 Supermarkets: ICA Supermarked in Oslo, Ullevaal
Stadion
Category Data
Table 30 Supermarkets: Value Sales, Outlets and
Selling Space 2004-2009
Table 31 Supermarkets: Value Sales, Outlets and
Selling Space: % Growth 2004-2009
Table 32 Supermarkets Company Shares by
Value 2005-2009
Table 33 Supermarkets Brand Shares by Value 2006-2009
Table 34 Supermarkets Brand Shares by Outlets 2006-2009
Table 35
Supermarkets Brand Shares by Selling Space 2006-2009
Table 36 Supermarkets
Forecasts: Value Sales, Outlets and Selling Space 2009-2014
Table 37
Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth
2009-2014
Headlines
Trends
Competitive Landscape
Sector
Formats
Chart 13 Discounters: Coop Prix in Oslo, Ullevaal Hageby
Chart
14 Discounters: Coop Prix in Oslo, Ullevaal Hageby
Category Data
Table
38 Discounters: Value Sales, Outlets and Selling Space 2004-2009
Table 39
Discounters: Value Sales, Outlets and Selling Space: % Growth 2004-2009
Table 40 Discounters Company Shares by Value 2005-2009
Table 41
Discounters Brand Shares by Value 2006-2009
Table 42 Discounters Brand
Shares by Outlets 2006-2009
Table 43 Discounters Brand Shares by Selling
Space 2006-2009
Table 44 Discounters Forecasts: Value Sales, Outlets and
Selling Space 2009-2014
Table 45 Discounters Forecasts: Value Sales,
Outlets and Selling Space: % Growth 2009-2014
Headlines
Trends
Sector Formats
Chart 15 Convenience Stores: Deli de Luca in Oslo
Chart
16 Convenience Stores: Narvesen in Oslo
Category Data
Table 46
Convenience Stores: Value Sales, Outlets and Selling Space 2004-2009
Table
47 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth
2004-2009
Table 48 Convenience Stores Company Shares by Vealue
2005-2009
Table 49 Convenience Stores Brand Shares by Value 2006-2009
Table 50 Convenience Stores Brand Shares by Outlets 2006-2009
Table 51
Convenience Stores Brand Shares by Selling Space 2006-2009
Table 52
Convenience Stores Forecasts: Value Sales, Outlets and Selling Space
2009-2014
Table 53 Convenience Stores Forecasts: Value Sales, Outlets and
Selling Space: % Growth 2009-2014
Headlines
Trends
Sector
Formats
Chart 17 Forecourt Retailers: Statoil in Oslo, Colosseum
Chart
18 Forecourt Retailers: Statoil in Oslo
Category Data
Table 54
Forecourt Retailers: Value Sales, Outlets and Selling Space 2004-2009
Table 55 Forecourt Retailers: Value Sales, Outlets and Selling Space: % Growth
2004-2009
Table 56 Forecourt Retailers Company Shares by Value
2005-2009
Table 57 Forecourt Retailers Brand Shares by Value 2006-2009
Table 58 Forecourt Retailers Brand Shares by Outlets 2006-2009
Table 59
Forecourt Retailers Brand Shares by Selling Space 2006-2009
Table 60
Forecourt Retailers Forecasts: Value Sales, Outlets and Selling Space
2009-2014
Table 61 Forecourt Retailers Forecasts: Value Sales, Outlets and
Selling Space: % Growth 2009-2014
Headlines
Trends
Competitive
Landscape
Prospects
Sector Formats
Chart 19 Mixed Retailers: Steen
& Strøm, Oslo
Chart 20 Mixed Retailers: Steen & Strøm in
Oslo
Category Data
Table 62 Mixed Retailers: Value Sales, Outlets and
Selling Space 2004-2009
Table 63 Mixed Retailers: Value Sales, Outlets and
Selling Space: % Growth 2004-2009
Table 64 Mixed Retailers Company Shares
by Value 2005-2009
Table 65 Mixed Retailers Brand Shares by Value
2006-2009
Table 66 Mixed Retailers Brand Shares by Outlets 2006-2009
Table 67 Mixed Retailers Brand Shares by Selling Space 2006-2009
Table 68
Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space
2009-2014
Table 69 Mixed Retailers Forecasts: Value Sales, Outlets and
Selling Space: % Growth 2009-2014
Headlines
Trends
Competitive
Landscape
Prospects
Sector Formats
Chart 21 Health and Beauty
Specialist Retailers: Apotek 1 in Oslo, Ullevaal Stadion
Chart 22 Health
and Beauty Specialist Retailers: Vita in Oslo
Category Data
Table 70
Health and Beauty Retailers: Value Sales, Outlets and Selling Space
2004-2009
Table 71 Health and Beauty Retailers: Value Sales, Outlets and
Selling Space: % Growth 2004-2009
Table 72 Health and Beauty Retailers
Company Shares by Value 2005-2009
Table 73 Health and Beauty Retailers
Brand Shares by Value 2006-2009
Table 74 Health and Beauty Retailers Brand
Shares by Outlets 2006-2009
Table 75 Health and Beauty Retailers Brand
Shares by Selling Space 2006-2009
Table 76 Health and Beauty Retailers
Forecasts: Value Sales, Outlets and Selling Space 2009-2014
Table 77
Health and Beauty Retailers Forecasts: Value Sales, Outlets and Selling Space:
% Growth 2009-2014
Headlines
Trends
Sector Formats
Chart 23
Clothing and Footwear Specialist Retailers: Dressmann in Oslo, Karl Johans
gate
Chart 24 Clothing and Footwear Specialist Retailers: Dressmann in
Oslo, Karl Johans gate
Category Data
Table 78 Clothing and Footwear
Retailers: Value Sales, Outlets and Selling Space 2004-2009
Table 79
Clothing and Footwear Retailers: Value Sales, Outlets and Selling Space: %
Growth 2004-2009
Table 80 Clothing and Footwear Retailers Company Shares
by Value 2005-2009
Table 81 Clothing and Footwear Retailers Brand Shares
by Value 2006-2009
Table 82 Clothing and Footwear Retailers Brand Shares
by Outlets 2006-2009
Table 83 Clothing and Footwear Retailers Brand Shares
by Selling Space 2006-2009
Table 84 Clothing and Footwear Retailers
Forecasts: Value Sales, Outlets and Selling Space 2009-2014
Table 85
Clothing and Footwear Retailers Forecasts: Value Sales, Outlets and Selling
Space: % Growth 2009-2014
Headlines
Trends
Sector Formats
Chart 25 Furniture and Furnishings Stores: Princess Interior in Oslo, Storo
Shopping
Category Data
Table 86 Furniture and Furnishings Stores:
Value Sales, Outlets and Selling Space 2004-2009
Table 87 Furniture and
Furnishings Stores: Value Sales, Outlets and Selling Space: % Growth
2004-2009
Table 88 Furniture and Furnishings Stores Company Shares by
Value 2005-2009
Table 89 Furniture and Furnishings Stores Brand Shares by
Value 2006-2009
Table 90 Furniture and Furnishings Stores Brand Shares by
Outlets 2006-2009
Table 91 Furniture and Furnishings Stores Brand Shares
by Selling Space 2006-2009
Table 92 Furniture and Furnishings Stores
Forecasts: Value Sales, Outlets and Selling Space 2009-2014
Table 93
Furniture and Furnishings Stores Forecasts: Value Sales, Outlets and Selling
Space: % Growth 2009-2014
Headlines
Trends
Sector Formats
Chart 26 DIY, Home Improvement and Garden Centres: Clas Ohlson in Oslo, Storo
shopping
Chart 27 DIY, Home Improvement and Garden Centres: Jernia in
Oslo, Ullevaal Stadion
Category Data
Table 94 DIY, Home Improvement
and Garden Centres: Value Sales, Outlets and Selling Space 2004-2009
Table
95 DIY, Home Improvement and Garden Centres: Value Sales, Outlets and Selling
Space: % Growth 2004-2009
Table 96 DIY, Home Improvement and Garden
Centres Company Shares by Value 2005-2009
Table 97 DIY, Home Improvement
and Garden Centres Brand Shares by Value 2006-2009
Table 98 DIY, Home
Improvement and Garden Centres Brand Shares by Outlets 2006-2009
Table 99
DIY, Home Improvement and Garden Centres Brand Shares by Selling Space
2006-2009
Table 100 DIY, Home Improvement and Garden Centres Forecasts:
Value Sales, Outlets and Selling Space 2009-2014
Table 101 DIY, Home
Improvement and Garden Centres Forecasts: Value Sales, Outlets and Selling
Space: % Growth 2009-2014
Headlines
Trends
Category Data
Table
102 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and
Selling Space 2004-2009
Table 103 Electronics and Appliance Specialist
Retailers: Value Sales, Outlets and Selling Space: % Growth 2004-2009
Table 104 Electronics and Appliance Specialist Retailers Company Shares by
Value 2005-2009
Table 105 Electronics and Appliance Specialist Retailers
Brand Shares by Value 2006-2009
Table 106 Electronics and Appliance
Specialist Retailers Brand Shares by Outlets 2006-2009
Table 107
Electronics and Appliance Specialist Retailers Brand Shares by Selling Space
2006-2009
Table 108 Electronics and Appliance Specialist Retailers
Forecasts: Value Sales, Outlets and Selling Space 2009-2014
Table 109
Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets
and Selling Space: % Growth 2009-2014
Headlines
Trends
Sector
Formats
Chart 28 Leisure and Personal Goods Specialist Retailers: Ark in
Oslo, Ullevaal Stadion
Chart 29 Leisure and Personal Goods Specialist
Retailers: Interoptik in Oslo, Ullevaal Stadion
Category Data
Table
110 Leisure and Personal Goods Specialist Retailers: Value Sales, Outlets and
Selling Space 2004-2009
Table 111 Leisure and Personal Goods Specialist
Retailers: Value Sales, Outlets and Selling Space: % Growth 2004-2009
Table 112 Leisure and Personal Goods Specialist Retailers Company Shares by
Value 2005-2009
Table 113 Leisure and Personal Goods Specialist Retailers
Brand Shares by Value 2006-2009
Table 114 Leisure and Personal Goods
Specialist Retailers Brand Shares by Outlets 2006-2009
Table 115 Leisure
and Personal Goods Specialist Retailers Brand Shares by Selling Space
2006-2009
Table 116 Leisure and Personal Goods Specialist Retailers
Forecasts: Value Sales, Outlets and Selling Space 2009-2014
Table 117
Leisure and Personal Goods Specialist Retailers Forecasts: Value Sales,
Outlets and Selling Space: % Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Sector Indicators
Chart 30
Vending: Oslo, Storo Shopping
Category Data
Table 118 Vending: Value
2004-2009
Table 119 Vending: % Value Growth 2004-2009
Table 120
Vending Company Shares by Value 2005-2009
Table 121 Vending Brand Shares
by Value 2006-2009
Table 122 Vending Forecasts: Value 2009-2014
Table
123 Vending Forecasts: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Chart 31 Redcats, Ellos Catalogue with
Advertising Offers
Chart 32 Redcats, La Redouté Catalogue
Chart
33 Firkløveren, homeshopping catalogue
Category Data
Table 124
Homeshopping: Value 2004-2009
Table 125 Homeshopping: % Value Growth
2004-2009
Table 126 Homeshopping Company Shares by Value 2005-2009
Table 127 Homeshopping Brand Shares by Value 2006-2009
Table 128
Homeshopping Forecasts: Value 2009-2014
Table 129 Homeshopping Forecasts:
% Value Growth 2009-2014
Headlines
Trends
Table 130 Percentage of
Population Over 15 Years Old Buying Goods/Services Over the Internet
2004-2007
Table 131 Internet Goods and Services
Competitive
Landscape
Prospects
Category Data
Table 132 Internet Retailing:
Value 2004-2009
Table 133 Internet Retailing: % Value Growth 2004-2009
Table 134 Internet Retailing Company Shares by Value 2005-2009
Table 135
Internet Retailing Brand Shares by Value 2006-2009
Table 136 Internet
Retailing Forecasts: Value 2009-2014
Table 137 Internet Retailing
Forecasts: % Value Growth 2009-2014
Headlines
Trends
Competitive
Landscape
Prospects
Category Data
Table 138 Direct Selling: Value
2004-2009
Table 139 Direct Selling: % Value Growth 2004-2009
Table 140
Direct Selling Company Shares by Value 2005-2009
Table 141 Direct Selling
Brand Shares by Value 2006-2009
Table 142 Direct Selling Forecasts: Value
2009-2014
Table 143 Direct Selling Forecasts: % Value Growth 2009-2014
