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Travel and Tourism in Malaysia
出版日期 : 2011年04月
商品編碼: 191085
Abstract
The financial meltdown which started in the US had far-reaching effects;
spreading slower growth to the rest of the developed world and all the way to
Asia. Malaysia has not been an exception and entered into recession in the
beginning of 2009. The recession created a spiral effect on consumer
sentiments and most have become more conservative in their spending. The
tourism flows inbound and outbound were both affected, with the latter
registering weaker growth.
Euromonitor International' s Travel And Tourism in Malaysia report offers a
comprehensive guide to the size and shape of the market at a national level.
It provides the latest market size data 2005-2009, allowing you to identify
the sectors driving growth. It identifies the leading companies and offers
strategic analysis of key factors influencing the market - be they new
legislative, technology or pricing issues. Background information on
disposable income, annual leave and holiday taking habits is also included.
Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Car Rental, Demand Factors, Health & Wellness Tourism,
Tourism Flows Domestic, Tourism Flows Inbound, Tourism Flows Outbound, Tourism
Receipts And Expenditure, Tourist Attractions, Transportation, Travel
Accommodation, Travel Retail.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Travel and Tourism
industry;
* Pinpoint growth sectors and identify factors driving
change;
* Understand the competitive environment, the market’s major
players and leading brands;
* Use five-year forecasts to assess how the
market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market
research reports, business reference books and online information systems.
With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape
Town, Santiago and Sydney and a network of over 600 analysts worldwide,
Euromonitor International has a unique capability to develop reliable
information resources to help drive informed strategic planning.
Table of Contents
Travel and Tourism in Malaysia
Euromonitor International
July 2010
List of Contents and Tables
Executive Summary
Global Economic Downturn
Adversely Impacts Consumer Demand
H1n1 Outbreak More Bad News for Tourism
Industry
Consumers Trading Down for Cheaper Alternatives
More Perks
and Promotions To Encourage Spending
Domestic and Short-term Outbound
Tourism To Rebound
Key Trends and Developments
Impact of the Global
Recession
H1n1 Flu Pandemic
George Town and Melaka Now Unesco Heritage
Sites
Medical Tourism Is the Key Focus
Volatile Fuel Price Affecting
Airlines
Domestic Tourists Trading Down
Internet Transactions Becoming
More Significant
Eco-tourism Playing Bigger Role Ahead
Demand
Factors
Balance of Payments
Market Indicators
Table 1 Leave
Entitlement: Volume 2005-2009
Table 2 Holiday Demographic Trends
2004-2009
Table 3 Holiday Takers by Sex 2004-2009
Table 4 Holiday
Takers by Age 2004-2009
Table 5 Length of Domestic Trips: 2004-2009
Table 6 Length of Outbound Departures: 2004-2009
Table 7 Seasonality of
Trips 2005-2009
Market Data
Table 8 Balance of Tourism Payments: Value
2004-2009
Definitions
Tourism Parameters
Travel Accommodation
Hotel Price Platforms
Transportation
Car Rental
Travel Retail
Travel Retail Online Sales
Tourist Attractions
Health and Wellness
Internet Sales
Summary 1 Research Sources
Airasia Sdn Bhd
Strategic Direction
Key Facts
Summary 2 AirAsia Sdn Bhd: Key Facts
Summary 3 AirAsia Sdn Bhd: Operational Indicators
Company Background
Competitive Positioning
Summary 4 AirAsia Sdn Bhd: Competitive Position
2009
Genting Bhd
Strategic Direction
Key Facts
Summary 5
Genting Bhd: Key Facts
Summary 6 Genting Bhd: Operational Indicators
Company Background
Competitive Positioning
Summary 7 Genting Bhd:
Competitive Position 2009
Reliance Pacific Bhd
Strategic Direction
Key Facts
Summary 8 Reliance Pacific Bhd: Key Facts
Summary 9 Reliance
Pacific Bhd: Operational Indicators
Company Background
Competitive
Positioning
Summary 10 Reliance Pacific Bhd: Competitive Position 2009
Sunway Holdings Bhd Inc
Strategic Direction
Key Facts
Summary 11
Sunway Holdings Bhd Inc: Key Facts
Summary 12 Sunway Holdings Bhd Inc:
Operational Indicators
Company Background
Competitive Positioning
Summary 13 Sunway Holdings Bhd Inc: Competitive Position 2009
Tradewinds
Corp Berhad' s
Strategic Direction
Key Facts
Summary 14 Tradewinds
Corp Bhd: Key Facts
Summary 15 Tradewinds Corp Bhd: Operational
Indicators
Company Background
Competitive Positioning
Summary 16
Tradewinds Corp Bhd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 9 Car Rental
Sales by Sector and Location: Value 2004-2009
Table 10 Structure of Car
Rental Market: 2004-2009
Table 11 Average Car Rental Duration by Sector
2004-2009
Table 12 Average Car Rental Duration: % Breakdown 2004-2009
Table 13 Time of Booking: % Breakdown 2005-2009
Table 14 Car Rental Sales:
Internet Transaction Value 2004-2009
Table 15 Car Rental Market Shares
2005-2009
Table 16 Car Rental National Brand Owners by Key Performance
Indicators 2009
Table 17 Forecast Car Rental Sales by Sector and Location:
Value 2009-2014
Table 18 Forecast Car Rental Sales by Sector: Internet
Transaction Value 2009-2014
Headlines
Trends
Prospects
Category Data
Table 19 Number of Hotel/Resort Spas: Units 2004-2009
Table 20 Health & Wellness Tourism Sales by Type: Value 2004-2009
Table 21
Spa Consumer Markets: Domestic Tourism 2005-2009
Table 22 Spa Consumer
Markets: Arrivals 2005-2009
Table 23 Forecast Health & Wellness Tourism
Sales by Type: Value 2009-2014
Headlines
Trends
Mode of
Transport
Purpose of Visit
Domestic Tourist Expenditure
Prospects
Category Data
Table 24 Domestic Trips by Destination:
2004-2009
Table 25 Domestic Trips by Purpose of Visit and by Method of
Transport: 2004-2009
Table 26 Domestic Tourist Expenditure: Value:
2004-2009
Table 27 Method of Payments for Domestic Tourism Spending: %
Breakdown 2005-2009
Table 28 Forecast Domestic Trips by Purpose of Visit
and by Method of Transport: 2009-2014
Table 29 Forecast Domestic Tourist
Expenditure: Value: 2009-2014
Headlines
Trends
Country of
Origin
Leisure
Business
Mode of Transport
City Arrivals
Incoming Tourist Receipts by Country
Prospects
Category Data
Table
30 Arrivals by Country of Origin: 2004-2009
Table 31 Leisure Arrivals by
Type 2005-2009
Table 32 Business Arrivals: MICE Penetration 2005-2009
Table 33 Arrivals by Method of Transport: 2004-2009
Table 34 Arrivals by
Purpose of Visit: 2004-2009
Table 35 Incoming Tourist Receipts by Country:
Value 2004-2009
Table 36 Tourism Expenditure by Sector: Value
2004-2009
Table 37 Method of Payments for Incoming Tourist Receipts: %
Breakdown 2005-2009
Table 38 Forecast Arrivals by Country of Origin:
2009-2014
Table 39 Forecast Arrivals by Method of Transport: 2009-2014
Table 40 Forecast Arrivals by Purpose of Visit: 2009-2014
Table 41
Forecast Incoming Tourist Receipts by Country: Value 2009-2014
Table 42
Tourism Receipts and Expenditure by Business vs Leisure Split 2008/2009
Table 43 Arrivals by City 2007-2009
Headlines
Trends
Destinations
Leisure
Business
Mode of Transport
Outgoing
Tourist Expenditure by Country
Prospects
Category Data
Table 44
Departures by Destination: 2004-2009
Table 45 Leisure Departures by Type
2005-2009
Table 46 Business Departures: MICE Penetration % Breakdown
2005-2009
Table 47 Departures by Method of Transport: 2004-2009
Table
48 Departures by Purpose of Visit: 2004-2009
Table 49 Outgoing Tourist
Expenditure by Country: Value 2004-2009
Table 50 Outgoing Tourist
Expenditure by Sector: Value 2004-2009
Table 51 Method of Payments for
Outgoing Tourism Spending: % Breakdown 2005-2009
Table 52 Forecast
Departures by Destination: 2009-2014
Table 53 Forecast Departures by
Method of Transport: 2009-2014
Table 54 Forecast Departures by Purpose of
Visit: 2009-2014
Table 55 Forecast Outgoing Tourist Expenditure by
Country: Value 2009-2014
Headlines
Trends
Prospects
Category
Data
Table 56 Tourist Attractions Sales by Sector: Value 2004-2009
Table 57 Tourist Attractions Visitors by Sector: 2004-2009
Table 58
Tourist Attractions Sales: Internet Transaction Value 2004-2009
Table 59
Leading Tourist Attractions by Visitors 2004-2009
Table 60 Forecast
Tourist Attractions Sales by Sector: Value 2009-2014
Table 61 Forecast
Tourist Attractions Visitors by Sector: 2009-2014
Table 62 Forecast
Tourist Attractions Sales: Internet Transaction Value 2009-2014
Headlines
Trends
Airlines
Competitive Landscape
Prospects
Category Data
Table 63 Transportation Sales by Sector: Value 2004-2009
Table 64 Airline Capacity: 2004-2009
Table 66 Airline Passengers Carried
by Distance: 2004-2009
Table 67 Transportation Sales: Internet Transaction
Value 2004-2009
Table 68 Airline Market Shares 2005-2009
Table 69
Airlines National Brand Owners by Key Performance Indicators 2009
Table 70
Forecast Transportation Sales by Sector: Value 2009-2014
Table 71 Forecast
Transportation Sales: Internet Transaction Value 2009-2014
Headlines
Trends
Hotels
Competitive Landscape
Prospects
Category
Data
Table 72 Travel Accommodation Sales by Sector: Value 2004-2009
Table 73 Travel Accommodation Outlets by Sector: Units 2004-2009
Table 74
Travel Accommodation by Broad Sector: Number of Rooms 2004-2009
Table 75
Regional Hotel Parameters 2009
Table 76 Travel Accommodation Sales:
Internet Transaction Value 2004-2009
Table 77 Hotel National Brand Owners
by Market Share 2004-2009
Table 78 Hotels National Brand Owners by Key
Performance Indicators 2009
Table 79 Forecast Travel Accommodation Sales
by Sector: Value 2009-2014
Table 80 Forecast Travel Accommodation Outlets
by Sector: Units 2009-2014
Table 81 Forecast Travel Accommodation Sales:
Internet Transaction Value 2009-2014
Table 82 Hotel Value Sales and
Outlets by Price Platform 2008/2009
Headlines
Trends
Online
Travel
Competitive Landscape
Niche Growth Sectors
Prospects
Category Data
Table 83 Travel Retail Outlets by Sector: Units
2004-2009
Table 84 Travel Retail Products Sales: Value 2004-2009
Table
85 Travel Retail Sales by Destination: % Value Breakdown 2004-2009
Table
86 Travel Retail Online Sales by Sector: Internet Transaction Value
2004-2009
Table 87 Travel Retail Products Market Shares 2005-2009
Table 88 Travel Retail Products National Brand Owners by Key Performance
Indicators 2009
Table 89 Forecast Travel Retail Outlets by Sector: Units
2009-2014
Table 90 Forecast Travel Retail Products Sales: Value
2009-2014
Table 91 Forecast Travel Retail Online Sales by Sector: Internet
Transaction Value 2009-2014