俄羅斯健康食品健康飲料市場 是由出版商Euromonitor International在2010年07月所出版的。
這份英文市場調查報告書包含Pages: 88 價格從美金1900起跳。
Abstract
The economic downturn slowed the development of most health and wellness
packaged food and beverage categories in 2009. This was most evident with
regard to volume sales, with many categories experiencing weaker growth or
declines in volume terms as recessionary conditions forced Russian consumers
to tighten their belts. While current value sales were also affected in most
categories, the impact of the downturn was less apparent in this regard as the
devaluation of the Russian rouble caused.
Euromonitor International' s Health and Wellness in Russia report tracks the
developments of health-associated product types and the healthy-option
positioning of competing brands across different food sectors. It provides the
latest retail sales data 2005-2009, allowing you to compare health and
wellness categories with each other or in the context of the total market for
a sector. It identifies the leading companies, the leading brands and offers
strategic analysis of key factors influencing the market- be they new product
developments, legislative context or lifestyle influences. Forecasts to 2014
illustrate how the market is set to change.
Product coverage: Health and Wellness by Category, Health and Wellness by
Type.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Health and Wellness
industry;
* Pinpoint growth sectors and identify factors driving
change;
* Understand the competitive environment, the market’s major
players and leading brands;
* Use five-year forecasts to assess how the
market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market
research reports, business reference books and online information systems.
With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape
Town, Santiago and Sydney and a network of over 600 analysts worldwide,
Euromonitor International has a unique capability to develop reliable
information resources to help drive informed strategic planning.
Table of Contents
Health and Wellness in Russia
Euromonitor International
July 2010
List of Contents and Tables
Executive Summary
Recession Slows the
Development of Most Health and Wellness Categories
Rising Health Awareness
Leads Russians To Change Their Dietary Habits
Fortified/functional
Products Enter the Mainstream
Certification Issues and High Prices Hinder
Demand for Organic Food Products
Traditional Russian Products Gain Ground
in Health and Wellness Categories
Future Hw Market Social Drivers
Key
Trends and Developments
Certification Problems Continue To Hamper Demand
for Organic Products
Mainstream Retailers Give More Shelf Space To Health
and Wellness Products
Fortified/functional Products Tap Into the
Preventative Healthcare Trend
Demographic Changes Will Alter Demand in
Fortified/functional Beverages
Economic Downturn Slows Demand for Health
and Wellness Products
Market Data
Table 1 Sales of Health and Wellness
by Type: Value 2004-2009
Table 2 Sales of Health and Wellness by Type: %
Value Growth 2004-2009
Table 3 Sales of Health and Wellness by Category:
Value 2004-2009
Table 4 Sales of Health and Wellness by Category: % Value
Growth 2004-2009
Table 5 Fortified/functional Food and Beverages by
Positioning: % Breakdown 2006-2009
Table 6 Health and Wellness GBO Company
Shares 2005-2009
Table 7 Health and Wellness NBO Company Shares
2005-2009
Table 8 Health and Wellness Brand Shares 2006-2009
Table 9
Forecast Sales of Health and Wellness by Type: Value 2009-2014
Table 10
Forecast Sales of Health and Wellness by Type: % Value Growth 2009-2014
Table 11 Forecast Sales of Health and Wellness by Category: Value
2009-2014
Table 12 Forecast Sales of Health and Wellness by Category: %
Value Growth 2009-2014
Appendix
National Legislation
Advertising
Retail Distribution
Definitions
Summary 1 Research
Sources
Danone Volga Zao
Strategic Direction
Key Facts
Summary
2 Danone Volga ZAO: Key Facts
Company Background
Competitive
Positioning
Summary 3 Danone Volga ZAO: Competitive Position 2009
Russky Produkt Oao
Strategic Direction
Key Facts
Summary 4 Russky
Produkt OAO: Key Facts
Summary 5 Russky Produkt OAO: Operational
Indicators 2007-2009
Company Background
Competitive Positioning
Summary 6 Russky Produkt OAO: Competitive Position 2009
Unilever Rus
Ooo
Strategic Direction
Key Facts
Summary 7 Unilever Rus OOO: Key
Facts
Company Background
Competitive Positioning
Summary 8
Unilever Rus OOO: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 13 Sales of
BFY Beverages by Subsector: Value 2004-2009
Table 14 Sales of BFY
Beverages by Subsector: % Value Growth 2004-2009
Table 15 BFY Beverages
Company Shares 2005-2009
Table 16 BFY Beverages Brand Shares 2006-2009
Table 17 Forecast Sales of BFY Beverages by Subsector: Value 2009-2014
Table 18 Forecast Sales of BFY Beverages by Subsector: % Value Growth
2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of BFY Packaged Food by Subsector: Value
2004-2009
Table 20 Sales of BFY Packaged Food by Subsector: % Value Growth
2004-2009
Table 21 BFY Packaged Food Company Shares 2005-2009
Table 22
BFY Packaged Food Brand Shares 2006-2009
Table 23 Forecast Sales of BFY
Packaged Food by Subsector: Value 2009-2014
Table 24 Forecast Sales of BFY
Packaged Food by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 25
Sales of Food Intolerance Products by Subsector: Value 2004-2009
Table 26
Sales of Food Intolerance Products by Subsector: % Value Growth 2004-2009
Table 27 Food Intolerance Products Company Shares 2005-2009
Table 28 Food
Intolerance Products Brand Shares 2006-2009
Table 29 Forecast Sales of
Food Intolerance Products by Subsector: Value 2009-2014
Table 30 Forecast
Sales of Food Intolerance Products by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category
Data
Table 31 Sales of Fortified/functional Beverages by Subsector: Value
2004-2009
Table 32 Sales of Fortified/functional Beverages by Subsector: %
Value Growth 2004-2009
Table 33 Key Functional Ingredients in
Fortified/functional 100% Juice: % Breakdown 2006-2009
Table 34 Key
Functional Ingredients in Fortified/functional Nectars (25-99% juice): %
Breakdown 2006-2009
Table 35 Key Functional Ingredients in
Fortified/functional Juice Drinks (up to 24% juice): % Breakdown 2006-2009
Table 36 Key Functional Ingredients in Fortified/functional Bottled Water: %
Breakdown 2006-2009
Table 37 Key Functional Ingredients in
Fortified/functional RTD Tea: % Breakdown 2006-2009
Table 38 Key
Functional Ingredients in Asian Speciality Drinks: % Breakdown 2006-2009
Table 39 Fortified/functional Beverages Company Shares 2005-2009
Table 40
Fortified/functional Beverages Brand Shares 2006-2009
Table 41 Forecast
Sales of Fortified/functional Beverages by Subsector: Value 2009-2014
Table 42 Forecast Sales of Fortified/functional Beverages by Subsector: %
Value Growth 2009-2014
Table 43 Fortified/functional Nectars (25-99%
Juice) by Prime Positioning
Table 44 Fortified/functional Nectars (25-99%
Juice) by Claim Types
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 45 Sales of Fortified/functional
Packaged Food by Subsector: Value 2004-2009
Table 46 Sales of
Fortified/functional Packaged Food by Subsector: % Value Growth 2004-2009
Table 47 Sugarised Vs Sugar-free Fortified/functional Sugar Confectionery: %
Breakdown 2009
Table 48 Sugarised Vs Sugar-free Fortified/functional Gum:
% Breakdown 2009
Table 49 Standard Fat Vs Reduced Fat Fortified/functional
Yoghurt: % Breakdown 2009
Table 50 Key Functional Ingredients in
Fortified/functional Sugar Confectionery: % Breakdown 2006-2009
Table 51
Key Functional Ingredients in Fortified/functional Gum: % Breakdown
2006-2009
Table 52 Key Functional Ingredients in Fortified/functional
Bread: % Breakdown 2006-2009
Table 53 Key Functional Ingredients in
Fortified/functional Biscuits: % Breakdown 2006-2009
Table 54 Key
Functional Ingredients in Fortified/functional Breakfast Cereals: % Breakdown
2006-2009
Table 55 Key Functional Ingredients in Fortified/functional
Milk: % Breakdown 2006-2009
Table 56 Key Functional Ingredients in
Fortified/functional Yoghurt: % Breakdown 2006-2009
Table 57 Key
Functional Ingredients in Fortified/functional Snack Bars: % Breakdown
2006-2009
Table 58 Key Functional Ingredients in Fortified/functional
Spreadable Oils and Fats: % Breakdown 2006-2009
Table 59
Fortified/functional Packaged Food Company Shares 2005-2009
Table 60
Fortified/functional Packaged Food Brand Shares 2006-2009
Table 61
Forecast Sales of Fortified/functional Packaged Food by Subsector: Value
2009-2014
Table 62 Forecast Sales of Fortified/functional Packaged Food by
Subsector: % Value Growth 2009-2014
Table 63 Pro/Pre Biotic Yoghurt by
Prime Positioning
Table 64 Pro/Pre Biotic Yoghurt by Claim Types
Table
65 Functional Spreadable Oils and Fats by Prime Positioning
Table 66
Functional Spreadable Oils and Fats by Claim Types
Table 67 Functional Gum
by Prime Positioning
Table 68 Functional Gum by Claim Types
Headlines
Trends
Competitive Landscape
Prospects
Category
Data
Table 69 Sales of NH Beverages by Subsector: Value 2004-2009
Table 70 Sales of NH Beverages by Subsector: % Value Growth 2004-2009
Table 71 NH Beverages Company Shares 2005-2009
Table 72 NH Beverages Brand
Shares 2006-2009
Table 73 NH Green RTD Tea Brand Shares 2006-2009
Table 74 Forecast Sales of NH Beverages by Subsector: Value 2009-2014
Table 75 Forecast Sales of NH Beverages by Subsector: % Value Growth
2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 76 Sales of NH Packaged Food by Subsector: Value
2004-2009
Table 77 Sales of NH Packaged Food by Subsector: % Value Growth
2004-2009
Table 78 NH Packaged Food Company Shares 2005-2009
Table 79
NH Packaged Food Brand Shares 2006-2009
Table 80 Forecast Sales of NH
Packaged Food by Subsector: Value 2009-2014
Table 81 Forecast Sales of NH
Packaged Food by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 82
Sales of Organic Beverages by Subsector: Value 2005-2009
Table 83 Sales of
Organic Beverages by Subsector: % Value Growth 2005-2009
Table 84 Organic
Beverages Company Shares 2005-2009
Table 85 Organic Beverages Brand Shares
2006-2009
Table 86 Forecast Sales of Organic Beverages by Subsector: Value
2009-2014
Table 87 Forecast Sales of Organic Beverages by Subsector: %
Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 88 Sales of Organic Packaged Food by
Subsector: Value 2004-2009
Table 89 Sales of Organic Packaged Food by
Subsector: % Value Growth 2004-2009
Table 90 Other Organic Food by Type: %
Value Breakdown 2004-2009
Table 91 Organic Packaged Food Company Shares
2005-2009
Table 92 Organic Packaged Food Brand Shares 2006-2009
Table
93 Organic Dried Baby Food Brand Shares 2006-2009
Table 94 Forecast Sales
of Organic Packaged Food by Subsector: Value 2009-2014
Table 95 Forecast
Sales of Organic Packaged Food by Subsector: % Value Growth 2009-2014
