Abstract
This is the ElectroniCast 2010-2017 forecast of the use of light emitting
diode (LED) production lighting devices in broadcast TV, motion pictures and
videography in the United States (professional use - only). The light
emitting diode (LED) market, despite exciting innovative devices driven by
technological advances and ecological/energy-saving concerns, still face
challenges in overcoming performance/price limitations and in attracting
widespread consumption.
LED lighting is well accepted by the broadcast TV, motion pictures and
videography industry sectors for lighting effects and set lighting, mainly
because of its flexibility. A single light source can generate a great
variety of colors. Additionally, continuous cost/performance improvements
driven by technological advancements are driving the LED lighting fixture
market from a niche-only solution to a general use solution.
Another benefit, directly related to the use of lighting in studios and sets,
is the consumption of less electrical power consumption for not only because
LEDs use less energy, but also less air conditioning is required since heat
generated by an LED bulb is negligible. Also, television broadcasters and film
studios are proud to publicize that they are good corporate citizens by
incorporating LEDs in their operations and thereby embracing "Green
Technology."
The market forecast data are presented for LED lighting fixture (including the
factory-installed Lamps/bulbs), segmented by the following functions:
- Consumption Value (US$, million)
- Quantity (number/units)
- Average Selling Prices (ASP $, each)
Note: Only the LED lamp and immediate fixture is include in values; therefore,
racks, stands, carry bags/boxes, external cables/controllers, transformers,
service, etc are not included.
The consumption value is determined by multiplying the number of units by the
average selling price. The average selling prices are based on the price of
the LED light fixture at the initial factory level. The consumption values
are based on the end-user application. The market data are segmented into the
following end-user groups (applications):
- Broadcast Television
- Motion Pictures (Cinematography)
- Videography
In 2011, the broadcast TV, motion pictures and videography industry sectors
employ over 50,000 camera operators in the United States. Independent
television stations, local affiliate stations of television networks or
broadcast groups, large cable and television networks, or smaller, independent
production companies, employ camera operators. There also are a large number
of self-employed camera operators and film editors. Some self-employed camera
operators contract with television networks, documentary or independent
filmmakers, advertising agencies, or trade show or convention sponsors to work
on individual projects for a set fee, often at a daily rate.
Videographers film or videotape private ceremonies and special events, such as
weddings. Some record and post short videos on Web sites for businesses.
Studio camera operators work in a broadcast studio and usually videotape their
subjects from a fixed position. News camera operators, also called electronic
news gathering (ENG) operators, work as part of a reporting team, following
newsworthy events as they unfold. To capture live events, they must anticipate
the action and act quickly.
Camera operators employed in the entertainment field use motion picture
cameras to film movies, television programs, and commercials. Those who film
motion pictures also are known as cinematographers.
In terms of value the USA consumption of LED professional use production light
panels/fixtures in the TV broadcast, motion picture/film and videographers
(weddings, events, business promotions, etc) was led by the motion picture
industry sector with a 60% relative market share in 2010 (see Figure 1).
Table of Contents
1 Executive Summary
- 1.1 LED Production Lighting In the United States: Broadcast, Videography
and Motion Picture
2 LED Production Lighting Market Forecast & Analysis, By Fixture Size and Type
- 2.1 Overview
- 2.2 Square/Rectangle (<12x12-inch) Lighting Fixtures
- 2.3 Circular/Ring/Fresnel (less than 12-inch Outer Diameter)
- 2.4 Square/Rectangle (12 x 12-inch and Larger)
- 2.5 Circular/Ring/Fresnel (12-inch Outer Diameter or Larger)
3 United States Market Forecast by Application: Broadcast, Videography and Motion Picture
4 LED-Based Professional Production Lighting Competition
- 4.1 Profile Briefs
- 4.2 Market Share Estimates (2010)
5 LEDs - Technology Overview
6 Definitions - Acronyms, Abbreviations, and General Terms
7 Lighting Standards and Protocols
8 Market Research Methodology
9 Market Forecast Data Base
- 9.1 Overview
- 9.2 Tutorial
List of Figures
- 1.1.1 Camera-Mountable LED Fixture
- 1.1.2 Slim Profile, Small LED Rectangle Light
- 1.1.3 Circular Camera-Mountable LED Fixture
- 1.1.4 LED Fresnel Light Fixture
- 1.1.5 12x12-inch Light Panel
- 1.1.6 19-Inch LED Ring Light Fixture Set
- 1.1.7 Light Emitting Diode Module Used for Production Lighting
- 2.1.1 LED Production Lighting Panels/Fixtures USA Forecast, By Size and
Type ($ Million)
- 2.1.2 LED Production Lighting Panels/Fixtures USA Forecast, By Size and
Type (Quantity/Units)
- 2.1.3 LED Production Lighting Panels/Fixtures USA Forecast, By Size and
Type (ASP, $ Each)
- 2.2.1 Square or Rectangle LED Fixtures, Less than 12x12-inch in Size USA
Forecast, ($ Million)
- 2.2.2 Square or Rectangle LED Fixtures, Less than 12x12-inch in Size USA
Forecast, (Quantity/Units)
- 2.2.3 Square or Rectangle LED Fixtures, Less than 12x12-inch in Size USA
Forecast, (ASP, $ Each)
- 2.2.4 Small Rectangle LED Light Fixture
- 2.2.5 Small Rectangle LED Light Fixture
- 2.3.1 Circular/Ring/Fresnel LED Fixtures, Less than 12x12-inch in Size USA
Forecast, ($ Million)
- 2.3.2 Circular/Ring/Fresnel LED Fixtures, Less than 12x12-inch in Size USA
Forecast, (Quantity/Units)
- 2.3.3 Circular/Ring/Fresnel LED Fixtures, Less than 12x12-inch in Size USA
Forecast, (ASP, $ Each)
- 2.3.4 8.3-inch Diameter LED Circular Spot
- 2.4.1 Square or Rectangle LED Fixtures, 12x12-inch in Size or Larger USA
Forecast, ($ Million)
- 2.4.2 Square or Rectangle LED Fixtures, 12x12-inch in Size or Larger USA
Forecast, (Quantity/Units)
- 2.4.3 Square or Rectangle LED Fixtures, 12x12-inch in Size or Larger USA
Forecast, (ASP, $ Each)
- 2.4.4 14x14-inch LED Light Panel
- 2.5.1 Circular/Ring/Fresnel LED Fixtures, 12x12-inch in Size or Larger USA
Forecast, ($ Million)
- 2.5.2 Circular/Ring/Fresnel LED Fixtures, 12x12-inch in Size or Larger USA
Forecast, (Quantity/Units)
- 2.5.3 Circular/Ring/Fresnel LED Fixtures, 12x12-inch in Size or Larger USA
Forecast, (ASP, $ Each)
- 2.5.4 LED Circular Fresnel Spot Fixtures
- 3.1 ENG Equipment Inside of a News Van
- 3.2 LED Professional Production Lighting Fixtures USA Forecast, By
Application ($ Million)
- 4.1.1 LED-Based Production Lamp/Fixtures with Stands and Carry Bags
- 4.1.2 LED-Based Production Lamp/Fixture (Front and Rear view)
- 4.1.3 LED-Based Production Lamp/Fixture (1200 LEDs - Panel)
- 5.1 LED Chromatic Chart
- 5.2 Evolution of Research Emphasis During Technology Life Cycle
- 5.3 LED Chip: Metal Layer (Thin Film Technology)
- 5.4 Vertical LED Chip
- 5.5 AC LED Technology on a Wafer
- 5.6 Ultra High Bright LED Chip
- 5.7 Ultra-Thin LED
- 5.8 Solid-State Lighting LED
- 5.9 LED Module with High Light Quality
- 5.1 Transparent and flexible inorganic, organic hybrid n-type: Thin Film
Transistors (TFTs)
- 5.11 Lumiramic Phosphor Technology: Thin Film Flip Chip (TFFC) technology
- 5.12 Wire-to-Board LED Connector
- 5.13 Next-Generation Light Emitting Diode Module
- 5.14 4-Leaded RGB LED
- 5.15 Vertically Conducting Advanced LED Structure
- 5.16 AlGaInP LED Efficacy
- 8.1 Market Research & Forecasting Methodology