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市場調查報告書

收費電視的南美地區市場預測

Latin America Pay TV Forecasts

出版商 Digital TV Research 商品編碼 367483
出版日期 內容資訊 英文 172 Pages
商品交期: 最快1-2個工作天內
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收費電視的南美地區市場預測 Latin America Pay TV Forecasts
出版日期: 2017年03月20日 內容資訊: 英文 172 Pages
簡介

南美地區的收費電視的加入家庭數預計從2016年的7296萬戶,到2022年增加到8347萬戶。還有合計加入費、PPV的收益預計從2016年到2022年增加7.7%,2022年成長到198億7000萬美元的規模。

本報告提供南美地區的收費電視市場調查,各國家、業者的用戶數、收益的預測,主要國家簡介,地區整體成長預測,主要經營者的市場佔有率等彙整資料。

調查內容

  • 摘要整理、地區預測
  • 主要TV業者、業者的市場佔有率
  • 地區預測摘要
    • 各平台預測
    • 家庭普及率
    • 收費電視加入數
    • 收費電視收益
  • 國家概況
  • 各國詳細預測

分析觀察對象國家、業者一覽

  • 阿根廷
    • Cablevision
    • Supercanal
    • DirecTV
  • 玻利維亞
    • DirecTV
    • Tigo
    • Entel
  • 巴西
    • Claro
    • Telefonica
    • Sky
    • Oi
  • 智利
    • VTR
    • Telefonica
    • Claro
    • DirecTV
    • Entel
    • Telsur
  • 哥倫比亞
    • Claro
    • UNE
    • ETB
    • DirecTV
    • Movistar
  • 哥斯大黎加
    • Tigo
    • Cabletica
    • Claro
    • Sky
  • 多明尼加共和國
    • Tricom
    • Claro
    • Sky
  • 厄瓜多
    • DirecTV
    • CNT
    • Claro
    • TV Cable
  • 薩爾瓦多
    • Claro
    • Tigo
    • Sky
  • 瓜地馬拉
    • Claro
    • Tigo
    • Sky
  • 宏都拉斯
    • Claro
    • Tigo
    • Sky
  • 墨西哥
    • Megacable
    • Televisa cable
    • Sky
    • Dish
    • Axtel
    • TotalPlay
  • 尼加拉瓜
    • Claro
    • Sky
  • 巴拿馬
    • Claro
    • Sky
    • Cable & Wireless
    • Cable Onda
  • 巴拉圭
    • Tigo
    • Claro
  • 秘魯
    • Telefonica
    • Claro
    • DirecTV
  • 波多黎各
    • Liberty
    • Claro
    • DirecTV
    • Dish
  • 烏拉圭
    • Cablevision
    • DirecTV
  • 委內瑞拉
    • Intercable
    • DirecTV
    • Movistar
    • CANTV

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄

Mexico overtook Brazil in 2016 to become Latin America's largest pay TV market, despite Brazil having twice as many TV households. Brazil has been losing subscribers since November 2014 whereas Mexico has benefitted from strong adoption of prepaid satellite TV.

Mexico will strengthen its position, taking 30% of the region's pay TV subs by 2022, with Brazil accounting for a quarter of the total, according to the Latin America Pay TV Forecasts report.

There will be 83.47 million pay TV homes in Latin America by 2022 - up by 10.5 million on 2016's 72.96 million. By comparison, more than 31 million pay TV subs were added between 2010 and 2016.

Pay TV revenues in Latin America [subscriptions and PPV] will grow by only 7.7% (or up by $1.4 billion) between 2016 and 2022 to $19.87 billion.

Brazil ($6.9 billion in 2022) will remain the top country by pay TV revenues by some distance, followed by Mexico ($3.2 billion) and Argentina ($2.2 billion). Brazilian subscription rates are much higher than Mexican ones (which are low largely due to the popularity of prepaid satellite TV).

Two operators dominate pay TV in Latin America. America Movil had 14.61 million pay TV subscribers (mostly under its Claro brand) by end-2016 and DirecTV/Sky had 20.49 million. These two companies accounted for 48% of the region's pay TV subscribers by end-2016.

Published in March 2017, this 172-page PDF and excel report combines two of last year's reports: Digital TV Latin America Forecasts and the Latin America Pay TV Operator Forecasts in one convenient place. The report comes in five parts:

  • Executive summary and regional forecasts, with handy comparison tables to reveal the best growth prospects;
  • Major pay TV operators, including market share for each;
  • Regional forecasts summary from 2010 to 2022 by platform, by household penetration, by pay TV subscribers and by pay TV revenues;
  • Country profiles for 20 territories;
  • Detailed forecasts for 19 countries, including 68 operators.

Table of Contents

Forecasts for the following 19 countries and 68 operators:

CountryForecastsNo of opsPlatform forecasts
Argentina*3Cablevision; Supercanal; DirecTV
Bolivia*3DirecTV; Tigo; Entel
Brazil*4Claro; Telefonica; Sky; Oi
Chile*6VTR; Telefonica; Claro; DirecTV; Entel; Telsur
Colombia*5Claro; UNE; ETB; DirecTV; Movistar
Costa Rica*4Tigo; Cabletica; Claro; Sky
Cuba   
Dominican R*3Tricom; Claro; Sky
Ecuador*4DirecTV; CNT; Claro; TV Cable
El Salvador*3Claro; Tigo; Sky
Guatemala*3Claro; Tigo; Sky
Honduras*3Claro; Tigo; Sky
Mexico*6Megacable; Televisa cable; Sky; Dish; Axtel; TotalPlay
Nicaragua*2Claro; Sky
Panama*4Claro; Sky; Cable & Wireless; Cable Onda
Paraguay*2Tigo; Claro
Peru*3Telefonica; Claro; DirecTV
Puerto Rico*4Liberty; Claro; DirecTV; Dish
Uruguay*2Cablevision; DirecTV
Venezuela*4Intercable; DirecTV; Movistar; CANTV
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