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市場調查報告書

數位電視市場:中東、北非

Digital TV Middle East and North Africa Forecasts

出版商 Digital TV Research 商品編碼 247507
出版日期 內容資訊 英文 215 Pages
商品交期: 最快1-2個工作天內
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數位電視市場:中東、北非 Digital TV Middle East and North Africa Forecasts
出版日期: 2016年01月12日 內容資訊: 英文 215 Pages
簡介

中東、北非的收費電視的收益,預計從2010年到2021年之間以82%以上成長,達50億美元的規模。

本報告提供中東、北非地區的數位電視市場相關調查、調查對象國家的市場概要及趨勢分析、各平台(數位有線、類比有線、網路電視、DTH、DTT)的用戶數、加入家庭數、收益等詳細資料等結果彙整,為您概述為以下內容。

預測內容

  • 用戶數
  • 加入家庭數
  • 收益
    • 各平台
      • 數位有線
      • 類比有線
      • IPTV
      • DTH
      • DTT等

調查對象國家

  • 阿富汗 *
  • 阿爾及利亞
  • 亞美尼亞
  • 亞塞拜然
  • 巴林
  • 埃及
  • 喬治亞
  • 伊朗 *
  • 伊拉克 *
  • 以色列
  • 約旦
  • 哈薩克 *
  • 科威特
  • 吉爾吉斯 *
  • 黎巴嫩
  • 利比亞 *
  • 摩洛哥
  • 阿曼
  • 卡達
  • 沙烏地阿拉伯
  • 敘利亞
  • 突尼西亞
  • 土耳其
  • UAE
  • 烏茲別克

(*號的5個國家沒有預測)

本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

目錄

Legitimate pay TV operators in the Middle East and North Africa are increasingly relying on exclusive content rights to gain subscribers, according to a new report from Digital TV Research. This is especially true for satellite TV platforms such as beIN and OSN. Dipping into the deep pockets of its owners, beIN in particular has been successful in building its subscriber base in a short period of time.

Simon Murray, author of the fifth edition of the Digital TV Middle East & North Africa Forecasts report, said: "Gaining subscribers in the MENA is no mean feat as piracy remains rampant in most countries. More than half of the region's homes receive free-to-air satellite TV signals. Furthermore, established pay TV operators now have to compete against new platforms as several IPTV operators put greater emphasis on SVOD than on traditional linear channel packages."

Despite these hurdles, the number of pay TV homes across the 20 countries covered in the report will double between 2010 and 2021 to 20.9 million, with Turkey accounting for 37% of the 2021 total. From the 5.40 million pay TV homes to be added between 2015 and 2021, 1.98 million will come from Turkey, 0.63 million from Uzbekistan and 0.59 million from Egypt.

About a fifth TV households legitimately paid for TV signals by end-2015. This proportion will climb to 24.2% by 2021. Qatar will record 80% pay TV penetration by 2021, with Georgia (69%), Israel (68%) and the UAE (62%) also high. However, pay TV penetration will be below 10% of TV households in Algeria, Egypt, Jordan, Morocco, Syria and Tunisia.

Legitimate pay TV revenues will climb by 82% between 2010 and 2021 to $5.02 billion. However, growth will only be 25% between 2015 and 2021. Turkey and Israel are expected to contribute 45% of the region's pay TV revenues in 2021; down from 52% in 2015 and 63% in 2010.

From the $1,028 million pay TV revenues to be added between 2015 and 2021, Turkey will supply $206 million, the UAE $141 million and Saudi Arabia $194 million. Revenues in Israel will fall sightly over this period due to greater competition and the conversion of subscribers to bundles (which means lower TV revenues per subscriber).

Published in January 2016, this 215-page electronically-delivered report comes in two parts:

  • A 125-page PDF file providing punchy narrative and succinct analysis in the Executive Summary and a digital TV briefing for each of the 25 countries listed below.
  • Chapter on the main pay TV operators.
  • An excel workbook providing detailed forecasts from 2010 to 2021 for each of the 20 countries listed below as well as handy comparative tables for the region .
Afghanistan*Algeria
ArmeniaAzerbaijan
BahrainEgypt
GeorgiaIran*
Iraq*Israel
JordanKazakhstan
KuwaitKyrgyzstan*
LebanonLibya*
MoroccoOman
QatarSaudi Arabia
SyriaTunisia
TurkeyUnited Arab Emirates
Uzbekistan  
Note: No forecasts for the five countries with an asterisk

Table of Contents

Forecasts (2010-2021) contain the following detail for each of the 20 countries:

Algeria digital TV forecasts
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Households (000)
TV households (000)
Digital cable subs (000)
Analog cable subs (000)
Pay IPTV subscribers (000)
Pay digital satellite TV subs (000)
Digital free satellite TV homes (000)
Analog satellite TV households (000)
Analog terrestrial households (000)
Primary FTA DTT households (000)
Primary Pay DTT households (000)
Digital homes (000)
Analog homes (000)
Pay TV subscribers (000)
Total DTT homes (000)
 
Digital cable subs/TV HH
Analog cable subs/TV HH
Pay IPTV subs/TV HH
Pay satellite TV/TV HH
Digital free satellite TV/TV HH
Analog satellite TV/TV HH
Analog terrestrial/TVHH
Primary FTA DTT/TV HH
Primary pay DTT/TV HH
TVHH/HH
Digital/TV HH
Analog/TV HH
Pay TV Subs/TV HH
Total DTT/TVHH
 
Stand-alone digital cable subs (000)
Dual-play digital cable subs (000)
Triple-play digital cable subs (000)
Stand-alone pay IPTV subs (000)
Dual-play pay IPTV subs (000)
Triple-play pay IPTV subs (000)
 

Algeria digital TV forecasts
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Revenues (US$ million)
Stand-alone digital cable revs
Dual-play digital cable TV revenues
Triple-play digital cable TV revenues
Digital cable TV subs revenues
Digital cable TV on-demand revs
Digital cable TV revenues
Analog cable TV subs revs
Cable TV revenues
 
Stand-alone IPTV revenues
Dual-play IPTV revenues
Triple-play IPTV revenues
IPTV subscription revenues
IPTV on-demand revenues
IPTV revenues
 
Satellite TV subscription revenues
Satellite TV on-demand revenues
Satellite TV revenues
 
DTT subscription revs
DTT on-demand revenues
DTT revenues
 
Subscription revenues
On-demand revenues
Total revenues
 
Average Revenue Per User (ARPU - US$)
Stand-alone digital cable subs
Dual-play digital cable TV subs
Triple-play digital cable TV subs
Average digital cable (subs & VOD)
Analog cable TV subs
Stand-alone IPTV subs
Dual-play IPTV subs
Triple-play IPTV subs
Average IPTV (subs and VOD)
Pay satellite TV (subs)
Pay satellite TV (subs and PPV)
Pay DTT (subs)
Pay DTT (subs and PPV)
Average monthly ARPU
Source: digital TV research Ltd.
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