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Digital TV Latin America Forecasts

出版商 Digital TV Research 商品編碼 247479
出版日期 內容資訊 英文 208 Pages
商品交期: 最快1-2個工作天內
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南美的數位電視市場預測 Digital TV Latin America Forecasts
出版日期: 2016年03月21日 內容資訊: 英文 208 Pages





  • 玻利維亞
  • 智利
  • 哥斯大黎加
  • 多明尼加共和國
  • 薩爾瓦多
  • 宏都拉斯
  • 尼加拉瓜
  • 巴拉圭
  • 波多黎各
  • 委內瑞拉


  • 阿根廷
  • 巴西
  • 哥倫比亞
  • 古巴
  • 厄瓜多
  • 瓜地馬拉
  • 墨西哥
  • 巴拿馬
  • 秘魯
  • 烏拉圭

預測內容 (各國)

  • 家庭數
  • 電視家庭用戶
  • 數位有線用戶數
  • 類比有線用戶數
  • 收費網路電視用戶數
  • 收費數位DTH用戶數
  • 數位免費DTH家庭數
  • 類比DTH家庭數
  • 類比地面電波家庭數
  • 一次FTA DTT家庭數
  • 一次收費DTT家庭數
  • 數位家庭數
  • 類比家庭數
  • 收費電視用戶數
  • DTT整體家庭數
  • 數位有線用戶數/電視家庭用戶的比例
  • 類比有線用戶數/電視家庭用戶的比例
  • 收費網路電視用戶數/電視家庭用戶的比例
  • 收費DTH/電視家庭用戶的比例
  • 數位免費DTH/電視家庭用戶的比例
  • 類比DTH/電視家庭用戶的比例
  • 類比地面電波/電視家庭用戶的比例
  • 一次TFA DTT/電視家庭用戶的比例
  • 一次收費DTT/電視家庭用戶的比例
  • 數位/電視家庭用戶的比例
  • 類比/電視家庭用戶的比例
  • 收費電視用戶數/電視家庭用戶的比例
  • DTT整體家庭數/電視家庭的比例
  • 獨立型數位有線用戶數
  • 二合一數位有線用戶數
  • 三合一數位有線用戶數
  • 獨立型收費網路電視用戶數
  • 二合一收費網路電視用戶數
  • 三合一收費網路電視用戶數
  • 收益
  • 獨立型數位有線收益
  • 二合一數位有線電視收益
  • 三合一數位有線電視收益
  • 數位有線電視用戶收益
  • 數位有線電視的隨選收益
  • 數位有線電視收益
  • 類比有線電視用戶收益
  • 有線電視收益等



Pay TV revenues [subscriptions and PPV] in Latin America will grow by only 9% (or up by $1.6 billion) between 2015 and 2021, according to the fifth edition of the Digital TV Latin America Forecasts report. Economic woes are one reason for this slowdown, but market maturity is another.

Satellite TV will continue to be the largest pay TV platform, with revenues reaching $13.1 billion in 2021, up from $12.6 billion in 2015. Cable TV revenues will be $5.6 billion in 2021, up from $5.1 billion in 2015.

Simon Murray, Principal Analyst at Digital TV Research, said: "Digital cable TV revenues overtook analog cable in 2014 and IPTV will pass analog cable by 2020. IPTV revenues will grow by the same amount as satellite TV and cable TV over this period."

Brazil ($7.3 billion in 2021) will remain the top country by pay TV revenues by some distance, followed by Mexico ($3.4 billion) and Argentina ($2.2 billion). These three will collectively take two-thirds of the total for the 19 countries covered in the report. However, revenues will fall in Brazil, Puerto Rico and Venezuela.

Pay TV penetration will reach 50.6% by 2021, up from 45.0% at end-2015 and 28.7% at end-2010. This means 14 million more pay TV homes between 2015 and 2021; taking the total to 82 million. This compares to more than 27 million pay TV subscriber additions between 2010 and 2015.

Published in March 2016, this 208-page electronically-delivered report contains forecasts for 19 countries. The fifth edition of this report comes in two parts:

  • A 124-page PDF file providing punchy narrative and succinct analysis in the Executive Summary, a chapter for Major Pay TV operators and a digital TV briefing for 20 countries.
  • An excel workbook providing detailed forecasts from 2010 to 2021 for 19 countries as well as handy comparative tables for the region.

Table of Contents

Table of Contents:
Executive summarySummary forecasts
Major pay TV operatorsArgentina
Costa RicaCuba*
Dominican RepublicEcuador
El SalvadorGuatemala
Puerto RicoUruguay
*No forecasts for Cuba

Forecasts (2010-2021) contain the following detail for each of the 19 countries:

Argentina digital TV forecasts
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Households (000)
TV households (000)
Digital cable subs (000)
Analog cable subs (000)
Pay IPTV subscribers (000)
Pay digital satellite TV subs (000)
Digital free satellite TV homes (000)
Analog satellite TV households (000)
Analog terrestrial households (000)
Primary FTA DTT households (000)
Primary Pay DTT households (000)
Digital homes (000)
Analog homes (000)
Pay TV subscribers (000)
Total DTT homes (000)
Digital cable subs/TV HH
Analog cable subs/TV HH
Pay IPTV subs/TV HH
Pay satellite TV/TV HH
Digital free satellite TV/TV HH
Analog satellite TV/TV HH
Analog terrestrial/TVHH
Primary pay DTT/TV HH
Digital/TV HH
Analog/TV HH
Pay TV Subs/TV HH
Stand-alone digital cable subs (000)
Dual-play digital cable subs (000)
Triple-play digital cable subs (000)
Stand-alone pay IPTV subs (000)
Dual-play pay IPTV subs (000)
Triple-play pay IPTV subs (000)

Algeria digital TV forecasts
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021
Revenues (US$ million)
Stand-alone digital cable revs
Dual-play digital cable TV revenues
Triple-play digital cable TV revenues
Digital cable TV subs revenues
Digital cable TV on-demand revs
Digital cable TV revenues
Analog cable TV subs revs
Cable TV revenues
Stand-alone IPTV revenues
Dual-play IPTV revenues
Triple-play IPTV revenues
IPTV subscription revenues
IPTV on-demand revenues
IPTV revenues
Satellite TV subscription revenues
Satellite TV on-demand revenues
Satellite TV revenues
DTT subscription revs
DTT on-demand revenues
DTT revenues
Subscription revenues
On-demand revenues
Total revenues
Average Revenue Per User (ARPU - US$)
Stand-alone digital cable subs
Dual-play digital cable TV subs
Triple-play digital cable TV subs
Average digital cable (subs & VOD)
Analog cable TV subs
Stand-alone IPTV subs
Dual-play IPTV subs
Triple-play IPTV subs
Average IPTV (subs and VOD)
Pay satellite TV (subs)
Pay satellite TV (subs and PPV)
Pay DTT (subs)
Pay DTT (subs and PPV)
Average monthly ARPU
Source: digital TV research Ltd.
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