德國的專業美容沙龍市場 是由出版商Diagonal Reports在2006年02月所出版的。
這份英文市場調查報告書包含54 PAGES 價格從美金2540起跳。
Abstract
THE PROFESSIONAL BEAUTY MARKET GERMANY 2006
(BEAUTY - AESTHETIC - SALON - SPA - DAY SPA - INSTITUTE)
SECTION REPORT STRUCTURE
This section describes the contents of the different sections of the report.
The different country reports follow the same structure, to allow for cross
country comparisons. Where possible, data is presented in table format.
SECTION 1 - REPORT SUMMARY
SECTION 2 - BEAUTY SALON MARKET (SIZE / STRUCTURE / INCOME / SERVICES)
- MARKET SIZE and TRENDS - that is, the estimated number of units,
employees, and turnover a year in the beauty services (salon) channel. All
data is the latest available over a three year period.
- The STRUCTURE of the beauty services market - that is, the different types
of outlets whose main business is the sale of beauty services and products to
consumers. Changes in market structure are reviewed.
- Breakout of sector TURNOVER, (in %) from the sale of services and the sale
of products over the counter (OTC).
- The top salon SERVICES are identified, and ranked.
SECTION 3 - BEAUTY SALON PRODUCTS MARKET
- The value of the BEAUTY SALON PRODUCTS MARKET - that is, the sale of
products to the beauty salon channel. Typically values are at manufacturers'
sales prices.
- The breakout of products (in %) in terms of use in the salon, and retail
over the counter.
- The top product categories are ranked.
SECTION 4 - BEAUTY SALON PRODUCTS, MARKET SHARES
- The estimated number of suppliers in the beauty services channel.
- The number of top suppliers, their names, rankings, and market share,
where available.
- Sales strategies common to the top suppliers.
SECTION 5 - PROFILES OF PRODUCT SUPPLIERS, SALONS
- The suppliers identified are listed, (alphabetical order).
- Profiles of the leading suppliers.
- Profiles of selected salons, typically these are the top franchises, the
largest supplier linked salons, and award winning salons.
SECTION 6 - PROFILES (AGENCIES, ASSOCIATIONS)
This section identifies and profiles of the most important of the following:
Statistics agencies, government agencies, regulatory agencies, training
agencies, trade associations, professional associations, trade magazines,
internet sites, trade shows, trade awards.
SECTION 7 - APPENDICES
This section includes other data, presented in the same order as in the body
the report.
Table of Contents
SECTION REPORT STRUCTURE
GERMANY SECTION 1 - SUMMARY
SECTION 2 - BEAUTY SALON MARKET (SIZE / STRUCTURE / INCOME / SERVICES)
- Table 1 Germany beauty services sector - sizes (2002-2004)
- Beauty services sector
- Trends.
- Beauty services market structure - types of salons
- Beauty services market structure - outlet sizes
- Table 2 Germany beauty services sector - distribution by size
SALON INCOME SOURCES - SERVICES AND RETAIL.
- Table 3 Germany income source (% services and retail)
- Salon services
- Table 4 Germany Salon services - "the top 3" (ranked)
SECTION 3 - BEAUTY SALON PRODUCTS MARKET.
- Table 5 Germany beauty salon products' market (value)
- Table 6 Germany product sales to salons - destination salon / retail)
- Table 7 Germany beauty product categories - "the top 6" (ranked)
SECTION 4 - BEAUTY SALON PRODUCTS, MARKET SHARES.
- Market size and number of product suppliers
- Table 8 Germany suppliers to salons - "the top 11" (rankings approximate)
- Table 9 Germany suppliers to salons, the most innovative (unranked)
- Top brands in different product categories
- Top suppliers and sales strategies
- Distribution
- Sales and service
- Salon programmes / quality networks
- Flagship salons
- Table10 Germany suppliers identified who operate salon programmes /
flagship salons (21 names, unranked)
SECTION 5 - PROFILES - SUPPLIERS AND BEAUTY SERVICE PROVIDERS (SALONS)
- Types of suppliers and salons profiled
- Table 11 Germany suppliers - list of names identified (40, unranked)
- Profiles - suppliers and distributors (alphabetical order)
- Table 12 German salons (23, unranked)
- Profiles - salons (alphabetical order)
SECTION 6 - PROFILES AGENCIES ET. AL.
- Government agencies, trade regulation agencies, training agencies, trade
associations, professional associations, trade magazines, internet sites,
trade shows, trade awards.
- Trade associations
- Professional associations
- Events.
- Trade Publications
SECTION 7 - APPENDICES
APPENDIX - SALON INDUSTRY CLASSIFICATIONS, REGULATIONS AND RELATED
- Table 13 Germany "beauty salons" (various estimates)
APPENDIX - COSMETIC INDUSTRY.
- Table 14 Germany personal care - market categories
APPENDIX - TERMS.
- Table 15 German terms - beauty services
INDEX OF COMPANIES, BRANDS, SELECTED PUBLICATIONS, AND ORGANIZATIONS
(REGULATORY, TRADE, PROFESSIONAL)
