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市場調查報告書

BPO服務提供地點分析:拉丁美洲(策略分析)

Global Delivery Locations for BPO - Focus on Latin America (Strategic Focus)

出版商 Datamonitor
出版日期 2008年04月 商品編碼 66413
內容資訊 英文 30 pages
價格
本報告書已不再販售

本報告已在2011年07月19日停止出版。

簡介

本報告書內容包括:做為IT委外・BPO服務提供地點的拉丁美洲的能力分析、巴西、墨西哥、阿根廷等主要經濟體的現況、哥斯大黎加、智利、烏拉圭等發展中國家的潛力、外資企業的投資動向、對銷售企業及顧客而言的好處、課題・障礙、競爭動向、給市場中企業的建議等。內容綱要摘記如下:

概要

關鍵訊息

市場機會

  • 外資IT/BPO企業增加對拉丁美洲地區的投資
    • 投資集中在地區中經濟發展最蓬勃的國家
  • 拉丁美洲IT/BPO市場成長的各種影響因素
    • 地理上的隣近性
    • 顧客需求
    • 語言能力
    • 經濟成長
    • 勞動力
    • 政治穩定性
  • 拉丁美洲提供的廣泛服務
  • 銷售企業對拉丁美洲的投資:課題
    • 勞動力規模
    • 成為障礙的語言
    • 處於發展初期階段的委外產業
    • 文化差異

顧客影響

  • 拉丁美洲提供的服務:對顧客而言的好處
    • 沿岸提供
    • 語言能力
    • 風險分散
  • 應考慮的負面因素
    • 安全面的顧慮
    • 地點選擇
    • 缺乏適當的勞動力
    • 產業間的競爭
    • 對經濟穩定性的不安感

競爭環境

  • 拉丁美洲當地企業的能力擴大
    • 墨西哥
    • 巴西
  • 美國大規模委外企業持續獨佔拉丁美洲市場
  • 歐洲委外企業:開發語言因應能力
  • 印度主要企業:在拉丁美洲開始握有強大的影響力

進入市場

  • 開始考慮在拉丁美洲地區發展事業的企業:有多種實踐策略
    • 做為沿岸地點的拉丁美洲
    • 利用拉丁美洲做為多點支援模式的一部份
    • 開拓在主要產業市場中拉丁美洲的專業性
  • 持續在拉丁美洲的發展行動
  • 建議
    • 決定主要目的
    • 須認知拉丁美洲不是一個全區同質的地區
    • 確認顧客的需求水準

附錄

圖表

目錄

Abstract

Overview

Introduction

A detailed analysis of Latin America' s capabilities as a sourcing location for IT outsourcing and BPO services.

Scope

  • This report looks at the opportunities available to IT and BPO vendors in major Latin American locations such as Mexico, Brazil and Argentina.
  • It also covers developing markets such as Costa Rica, Chile and Uruguay.
  • It contains analysis of the leading players in the Latin American market, including both local and international providers.
  • The report also offers recommendations to vendors about how best to utilize Latin America as part of a coherent sourcing strategy.

Report Highlights

Latin America is becoming an increasingly popular destination for IT services and BPO vendors who are looking to provide low-cost services to clients.

This report contains opinions generated from briefings with leading IT services and BPO players.

It also provides in-depth analysis of Latin America as a global sourcing hub.

Reasons to Purchase

  • Provides a detailed analysis of developments in Latin America, which is an increasingly popular sourcing location for vendors.
  • Offers an overview of the current competitive landscape in the Latin American It services and BPO market.
  • Offers recommendations to vendors interested in setting up a sourcing facility in Latin America.

Table of Contents

  • Overview
    • Catalyst
    • Summary
  • Key Messages
    • Latin America is becoming increasingly popular as a global sourcing location
    • Latin America has a competitive advantage due to proximity and linguistics
    • US outsourcing giants dominate the Latin American market
    • Many vendors are using Latin America as part of a multi-shore delivery model
    • Skill shortages and concerns over stability will hinder the region' s growth
  • Table of Contents
  • Table of figures
  • Table of tables
  • Market Opportunity
    • Investment in Latin America by foreign IT/BPO companies has increased in recent years
      • Investment has been concentrated on the region' s more developed economies
    • A number of factors are driving the growth of Latin America' s IT/BPO sector
      • Geographical Proximity
      • Client Demand
      • Language Skills
      • Economic Growth
      • Cost of Labor
      • Political Stability
    • A broad range of services are being offered from Latin American centers
    • Challenges remain for vendors investing in Latin America
      • The Size of the Labor Pool
      • Language as a Barrier
      • Outsourcing Industry in Early Stages of Development
      • Cultural Differences
  • Customer Impact
    • Benefits to the customer of having services delivered from Latin America
      • Nearshore Delivery
      • Language Capabilities
      • Risk Diversification
    • Negative factors must also be considered
      • Security Concerns
      • Choice of Locations
      • Lack of Appropriate Workforce
      • Inter-Vertical Competition
      • Concerns Over Economic Stability
  • Competitive Landscape
    • Latin America' s indigenous players are scaling up their global sourcing capabilities
      • Mexico
      • Brazil
    • The US outsourcing giants continue to dominate the Latin American market
    • European outsourcers are tapping Latin America' s language capabilities
    • India' s leading players are starting to make a major impact in Latin America
  • Go to Market
    • For vendors looking to set up in Latin America, there are several possible approaches
      • Latin America as a Nearshore Location
      • Using Latin America as Part of a Multi-Shoring Model
      • Tapping into Latin American Expertise in Key Vertical Markets
        • Mining
        • Life Sciences
        • Air Transportation
    • The recent activity in Latin America is set to continue
      • Increase in Activity is a Relatively Recent Trend
      • Opportunities Remain Outside Tier One Countries
    • Recommendations
      • Identify the main objectives
      • Recognize that Latin America is not a homogenous region
      • Determine the level of client demand
  • APPENDIX
    • Additional Economic Information
    • Methodology
    • Further reading
    • Ask the analyst
    • Datamonitor consulting
    • Disclaimer
    • List of Tables
      • Table 1: The three tiers of Latin America' s IT outsourcing sector
      • Table 2: Time Zone Differences Between the US and Major Sourcing Centers
      • Table 3: 10 Most Populous Latin American Cities
      • Table 4: Economies in Latin America
    • List of Figures
      • Figure 1: GDP Growth in Latin America' s Leading Global Sourcing Locations (%)
      • Figure 2: Value of Argentinean Peso, January 2002 to May 2003 (US$)
      • Figure 3: Population of India vs. the biggest Latin American countries (2007), in millions
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