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英文調查報告書

快速發展中的IVR市場收益

Profiting from IVR in a Rapidly Shifting Marketplace (Strategy Focus)

出版商 Datamonitor 聯絡我們
出版日期 2008/02 內容資訊 12 pages
商品編碼 63699
價格 US $ 1,895 ~ Price List
US $ 1,895 PDF by E-mail (Single User License)
US $ 4,738 PDF by E-mail (Global License)
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Abstract

Overview

Introduction

This brief will provide vendors with strategies to develop an optimal solution to gain more share in the IVR market in a changing infrastructure environment.

Scope

A discussion on the dynamics of the IVR in the changing infrastructure environment. An overview of the growth of Voice-XML based IVR solutions and the principal reasons for this expansion. A description of the ways in which vendors can align their IVR solutions to help customers increase quality of customer care.

Report Highlights

  • How vendors can help customers leverage the IVR platform for the entire enterprise and create channels for revenue generation.
  • Strategies for vendors to build a migration plan for customers to move towards a more open-standards based platform and to implement it by developing a healthy partner ecosystem.

Reasons to Purchase

  • Learn about the market dynamics and the actions vendors should take to be successful in the market.
  • Comprehend how open-standards - Voice-XML based IVR can help lower overall costs for enterprises and create new revenue channels for service providers

Table of Contents

  • DATAMONITOR VIEW
    • CATALYST
    • SUMMARY
  • ANALYSIS
    • Implement a flexible migration plan that meets the unique needs of companies
      • Showcase the advantages of moving to a Voice-XML platform
      • Tackle inhibitions on a case-by-case basis
      • Protect customer installed base with strategic pricing strategies
    • Focus on the core features and functions of IVR platforms
    • Develop an effective and unique partner ecosystem
      • Partnering with application developers
        • Partnering with system integrators (SI' s)
        • Partner with strategy and management consulting firms
    • Position IVR as an enabling platform across the entire enterprise
      • Unified Communications
      • Field services
    • Align IVR with new revenue channels
      • Multimedia benefits all stakeholders
      • Preempt customer interaction requirement
  • ACTIONS
    • Give customers a roadmap to upgrade to the new technology
    • Allow businesses to design and manage their own applications
    • Sell IVR to the enterprise
    • Provide more channels to generate revenues
  • APPENDIX
    • Definitions
      • Contact centers
      • Dual tone multi-frequency (DTMF)
      • Interactive voice response (IVR)
      • Open standards
      • Voice-XML
    • Methodology
    • Further reading
    • Ask the analyst
    • Datamonitor consulting
    • Disclaimer
    • List of Tables
      • Table 1: Voice-XML vs. Traditional IVR revenue, 2006- 2012
      • Table 2: Voice-XML vs. Traditional IVR revenue, 2006- 2012 by proportion
    • List of Figures
      • Figure 1: Voice-XML vs. Traditional IVR revenue, 2006- 2012
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