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市場調查報告書

桌面管理方案市場的經濟展望

Economic Outlook: Desktop Management (Market Focus)

出版商 Datamonitor
出版日期 2007年09月 商品編碼 56852
內容資訊 英文 19 pages
價格
本報告書已不再販售

本報告已在2011年07月19日停止出版。

簡介

專門於多樣市場領域之調查分析的英國市調公司 Datamonitor Corporation(總公司:London),出版了一本調查分析桌面管理方案市場的報告書 "Economic Outlook: Desktop Management (Market Focus)" 。

本報告書內容包括:桌面管理方案市場現況及發展狀況分析、未來主要市場動向調查分析、市場規模及市場導向策略分析等。內容綱要摘記如下:

Datamonitor的觀點

分析

  • 市場定義
    • 桌面管理的定義模糊不清
    • 桌面管理正逐漸與IT系統管理及其他相近技術領域整合
  • 市場發展
    • 桌面管理方案是與系統架構不可分割的部分
    • 桌面管理方案的銷售機會不外乎是套裝銷售、向上銷售或昇級
    • 桌面及IT系統管理的高度重複性產生附加機會
    • 對桌面管理方案的投資金額雖然龐大,但除了一部份領域外,其餘都正減少當中
    • 桌面管理方案開發方式的變化決定了投資的優先順序
  • 市場動向
    • 逐漸興起的自由工作型態刺激了固有桌面管理解決方案的需求
    • 廣泛普及的作業系統新版銷售提供了龐大的短期機會
    • 目前的技術動向降低了桌面運算的重要性
      • 桌面虛擬化帶來加強桌面財產的巨大潛力
      • SaaS是將桌面管理方案轉換成精簡型電腦時的重要要素
    • 桌面管理及IT系統管理正逐漸整合
      • 銷售企業的生態由綜合IT資產管理企業為中心
      • IT管理的策略觀點需要具備綜合方案
  • 市場規模及市場導向策略
    • 桌面管理之服務導向策略不足將阻礙業種別方案的發展
    • 創新市場導向策略降低了桌面管理解決方案的可行性障礙

總結

  • 桌面管理正逐漸成為整合IT系統管理的一部份

附錄

圖表一覽

目錄

Abstract

Overview

Introduction

Effective management of the desktop assets has long been high on the list of enterprise IT priorities. Today, both the composition and the role of the enterprise desktop estate is changing. In this brief, Datamonitor provides an analysis of the main trends affecting the market for desktop management applications and advises vendors on how to respond to the changing market conditions.

Scope

  • Discusses the key trends impacting the current state of the desktop management market.
  • Analyzes current penetration rates and investment plans across market segments.
  • Discusses the dominant supply and demand drivers and vendor go-to-market strategies.

Report Highlights

Desktop management is an important and widely used IT infrastructure management technology. The penetration rate is high and although the volume of enterprises planning investment in desktop management solutions is marked, investment is declining.

The changing composition of desktop estates and operating system upgrades may provide desktop management vendors with fresh opportunities in the next two years. However, long term technology trends of decreased reliance on desktop computing will pose a serious challenge for desktop management solution providers.

Although most of the spending in absolute terms will still be concentrated within larger enterprises, the demand within smaller enterprises will grow. Vendors need to consider the optimal way to meet the demand in different industry verticals, particularly those that do not rely as heavily on conventional desktop computing.

Reasons to Purchase

  • Understand the primary market trends behind the desktop management market.
  • Identify long term technology and business trends that are shaping the market for desktop management solutions.
  • Evaluate sales opportunities for your desktop management or desktop services offering and formulate go-to-market strategies accordingly.

Table of Contents

  • DATAMONITOR VIEW
    • CATALYST
    • SUMMARY
  • ANALYSIS
    • Market definition
      • The definition of desktop management is fraught with ambiguities
      • Desktop management is converging with IT systems management and other adjacent technology areas
    • Market development
      • Desktop management is an integral part of the infrastructure stack
      • Most of desktop management sales opportunities are in cross-selling, up-selling and upgrades
      • The high degree of overlap between desktop and IT systems management creates additional opportunities
      • The volume of desktop management investment is high but decreasing in all but one solution area
      • The shifting approach to desktop management is shaping investment priorities
    • Market trends
      • Emerging flexible work patterns are driving demand for specific desktop management solutions
      • New releases of popular operating systems offer significant short-term opportunities
      • Current technology trends render desktop computing less important
        • Desktop virtualization offers great potential for desktop estate consolidation
        • Software as a Service (SaaS) is an important factor in turning desktops into thin clients
      • Desktop management and IT systems management are converging
        • The vendor landscape is consolidated around providers of comprehensive IT asset management
        • A strategic view of IT management demands a holistic approach
    • Market Size and go-to-market strategies
      • Lack of a service-oriented approach to desktop management hampers the development of vertical offerings
      • Innovative go-to-market strategies can lower the threshold of desktop management solution viability
  • SUMMARY
    • Desktop management is set to become a part of integrated IT systems management
  • APPENDIX
    • Definitions
    • Methodology
    • Further reading
    • Ask the analyst
    • Datamonitor consulting
    • Disclaimer
    • List of Tables
      • Table 1: Penetration by technology area - Technology Trends surveys in 2006 and H1 2007
      • Table 2: The number of desktop management solutions deployed
      • Table 3: The number of enterprises deploying desktop management or IT systems management
      • Table 4: Comparison of desktop management and IT systems management solution area coverage
      • Table 5: Which of the following technologies do you currently have or use, and which would you have in six months to 24 months time?
      • Table 6: Which of the following technologies do you currently have and which would you have in six months to 24 months time?
      • Table 7: Client hardware revenue ($ bn.) and market share
      • Table 8: Which of the following technologies do you currently have or use, and which would you have in six months to 24 months time? - by industry vertical
      • Table 9: Which of the following technologies do you currently have or use, and which would you have in six months to 24 months time? - by Enterprise size (no. of employees)
    • List of Figures
      • Figure 1: Desktop management is a well-penetrated basic infrastructure technology area
      • Figure 2: Over a third of enterprises are yet to deploy more than two desktop management solution areas
      • Figure 3: Most enterprises have deployed both desktop management and IT systems management
      • Figure 4: The extent of desktop management and IT systems management solution area coverage is related
      • Figure 5: Investment is decreasing in all solution areas but remote control and assistance
      • Figure 6: As enterprises seek to manage desktop sprawl remotely, remote control and assistance technologies will become more important
      • Figure 7: Desktop PCs are being overtaken by Notebook PCs and other client devices
      • Figure 8: Penetration is related to the reliance on desktop computing in each of the industries
      • Figure 9: Investment is growing only among enterprises with fewer than 1000 employees
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