Abstract
Datamonitor' s Global Top 10 Personal Products Companies report profiles the
leading players in the personal products market worldwide. This sector
consists of the firms with activities in retail sales of OTC healthcare
products, skincare, haircare, make-up, fragrances and other products.
This report analyzes the global personal products market in terms of market
size, key drivers and resistors, trends and competitive positioning. It
includes profiles of the top ten companies in the industry along with 5-year
financial analysis and in-depth SWOT analysis.
Key features of this report
Market dynamics of the global personal products market during the period
2009-14
Key market drivers and resistors
Trends of the global personal products market
Identification of the top 10 players in the global personal products
market
Performance of top 10 personal products companies during 2005-09
Company analysis of the top 10 players in the global personal products
market
Scope of this report
Analyze the global personal products market with key industry metrics
including market value, market volume, market segmentation and growth
forecasts
Assess the intensity of competition based on the five-forces model including
degree of rivalry, substitutes, new entrants, buyer power and supplier
power
Understand the Strengths, Weaknesses, Opportunities and Threats (SWOT) and
5-year financial analysis of top 10 players in the market
Peruse descriptive profiles of the leading players, including details of the
strategic initiatives undertaken in the last 12 months
Understand the major issues affecting the global personal products market
Predict key growth areas in the global personal products market arising from
changes in customer preferences and the economic environment
Save time, money and resources on analyzing the top 10 personal products
companies using this report
Key issues examined
An examination of the performance of the global personal products industry on
the basis of sales and volume and their respective growth patterns over the
past five years
In-depth analysis of strengths, weaknesses, opportunities and threats for the
top 10 personal products companies along with business overviews and financial
summaries
Benchmarking of the financial performance of each of the top 10 personal
products players for the past five years, including comparisons of revenues,
profitability analysis and industry-specific ratios
Highlights:
The global personal products market generated total revenues of $406.6bn in
2009, representing a compound annual growth rate (CAGR) of 3.9% for the period
spanning 2005-2009. The performance of the market is forecast to decelerate,
with an anticipated CAGR of 3.6% for the five-year period 2009-2014, which is
expected to lead the market to a value of $484.4bn by the end of 2014.
The top 10 personal products companies recorded revenues of *$358bn during
2009, a decrease of 0.2% over 2008. The operating profit of these firms was
$68.6bn in FY2009, a decrease of 2.2% over 2008. The net profit was $48.2bn in
FY2009, a decrease of 2% over 2008.
The operating margin of the top 10 companies was 19.1% in 2009, compared with
19.5% in 2008. Their net margin was 13.4% in 2009 as compared with 13.7% in
2008.
Since 2005, the global personal products market has witnessed steady growth
across different geographies. The matured markets of North America and Europe
are expected to moderate while growth in the personal products would be
derived from the emerging countries due to the growing population and an
increase in living standards in these countries.
The top 10 companies operate in diversified business categories. Some of these
companies derive a major portion of their revenues from the business
operations outside the personal products category. The revenues of the top 10
companies in this report include the sales from non personal product
categories.
• The figures taken for the top 10 personal products companies include
revenues from all the segments and not personal care segment alone.
Key questions answered in this report
What was the market size of the global personal products sector by value in
2009?
What will the market size be during 2009-14?
What are the trends in the global personal products sector?
What are the top 10 players in the industry?
What are the strengths of the top 10 companies in the global personal
products sector?
What are the weaknesses of the top 10 players?
What are the growth opportunities for the top 10 firms?
What are the threats faced by global personal products companies?
Table of Contents
TABLE OF CONTENTS
Table of Contents
Executive Summary
Industry analysis
Industry definition
Research highlights
Market Value
Market Segmentation: Product
Market Segmentation: Geography
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Substitutes
Rivalry
Top 10 Companies Landscape
Revenue analysis
Financial performance analysis
Company Reports
The Procter & Gamble Company
Johnson & Johnson
Unilever
GlaxoSmithKline Plc
Christian Dior SA
L' Oreal S.A.
Kimberly-Clark Corporation
Henkel AG & Co. KGaA
Colgate-Palmolive Company
Svenska Cellulosa Aktiebolaget
Financial Analysis
The Procter & Gamble Company
Johnson & Johnson
Unilever
GlaxoSmithKline Plc
Christian Dior SA
L' Oreal S.A.
Kimberly-Clark Corporation
Henkel AG & Co. KGaA
Colgate-Palmolive Company
Svenska Cellulosa Aktiebolaget
APPENDIX
TABLE OF FIGURES
Figure 1: Global personal products market, $m, 2005-09
Figure 2: Global personal products market segmentation: product, % share,
2009
Figure 3: Global personal products market segmentation: geography, % share,
2009
Figure 4: Forces driving competition in the global personal products market
Figure 5: Drivers of buyer power in the global personal products market
Figure 6: Drivers of supplier power in the global personal products market
Figure 7: Factors influencing the likelihood of new entrants in the global
personal products market
Figure 8: Factors influencing the threat of substitutes in the global
personal products market
Figure 9: Drivers of degree of rivalry in the global personal products
market
Figure 10: Turnover of global top 10 personal products companies, $m, FY2009
Figure 11: Revenue growth of global top 10 personal products companies,
2007-09
Figure 12: Operating profit analysis, FY2009
Figure 13: Net profit analysis, FY2009
TABLES
Table 1: Global personal products market, $m, 2005-09
Table 2: Global personal products market segmentation: products, % share, by
value, 2009
Table 3: Global personal products market segmentation: geography: % share,
by value, 2009
Table 4: Turnover of global top 10 personal product companies, $m*, FY2009
Table 5: Revenue growth of global top 10 personal products companies ($m)* ,
2007-09
Table 6: Key financials of global top 10 personal products companies, FY2009
Table 7: Key industry-specific ratios, FY2009
Table 8: Procter & Gamble Company: financial and operational highlights,
2005-09 ($m)
Table 9: Procter & Gamble Company: key industry-specific ratios,
2005-09
Table 10: Johnson & Johnson: financial and operational highlights,
2005-09 ($m)
Table 11: Johnson & Johnson—Key industry-specific ratios,
2005-09
Table 12: Unilever: financial and operational highlights, 2005-09 ($m)
Table 13: Unilever: key industry-specific ratios, 2005-09
Table 14: GlaxoSmithKline: financial and operational highlights,
2005-09 ($m)
Table 15: GlaxoSmithKline: key industry-specific ratios, 2005-09
Table 16: Christian Dior: financial and operational highlights,
2005-09 ($m)
Table 17: Christian Dior: key industry-specific ratios, 2005-09
Table 18: L’Oreal: financial and operational highlights, 2005-09
($m)
Table 19: L’Oreal: key industry-specific ratios, 2005-09
Table 22: Kimberly-Clark: financial and operational highlights,
2005-09 ($m)
Table 23: Kimberly-Clark: key industry-specific ratios, 2005-09
Table 20: Henkel: financial and operational highlights, 2005-09 ($m)
Table 21: Henkel: key industry-specific ratios, 2005-09
Table 26: Colgate-Palmolive: financial and operational highlights,
2005-09 ($m)
Table 27: Colgate-Palmolive: key industry-specific ratios, 2005-09
Table 24: Svenska Cellulosa Aktiebolaget: financial and operational
highlights, 2005-09 ($m)
Table 25: Svenska Cellulosa Aktiebolaget: key industry-specific ratios,
2005-09