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市場調查報告書

全球通訊費用的收費・請款市場

THE TELECOM BILLING & CHARGING MARKET: Postpaid, Prepaid, Real-Time, Interconnect, and Merchandising / Lifestyle Marketing Systems for Telecom Carriers

出版商 Dittberner Associates, Inc.
出版日期 2008年07月 商品編碼 72384
內容資訊 英文 289 Pages plus database in Visual Foxpro and Excel
價格
US $ 5000 Research Module priced from


全球通訊費用的收費・請款市場 是由出版商Dittberner Associates, Inc.在2008年07月所出版的。 這份英文市場調查報告書包含289 Pages plus database in Visual Foxpro and Excel 價格從美金5000起跳。

目錄

Abstract

The Telecom Billing and Charging Market report pinpoints what billing capabilities look most fruitful and which vendor players are making a difference.

The study is really two reports in one: a thorough qualitative analysis of billing market trends combined with an informed quantitative estimate of market size, vendor revenue breakouts, market share, and forecasts delivered in software you can manipulate as you choose to create charts, tables, and Excel reports.

In addition to its detailed, 8- to 13-page analyses of major billing companies, the report tackles several of the billing market' s most pressing issues, including:

  • Wireless Merchandising and Marketing. The wireless market is witnessing a bewildering array of new services and marketing initiatives that are enabled by the billing system. The Report profiles which billers lead in this important category and discusses the impact of new initiatives such as life style and enterprise marketing.
  • Unified Billing & Product Catalogs. Consolidating product information in a single repository is a boon to large carriers who want to reuse their billing assets and promotions across regions, business units, and technologies. Here, the Study examines state-of-the-art and shows what benefits unified catalogs will bring and the challenges catalogs pose to vendors and carriers.
  • Network Equipment Providers vs. Software Billers. In the wireless market, software vendors selling real-time billing solutions captured an early lead in on-line convergent software. However, the study shows how vendors such as Huawei and Nokia Siemens Networks aim to reverse the tables on their competitors.
  • Specialty Markets. Which markets offer the greatest potential for growth? Large incumbent carriers, emerging carriers, multi-operator carriers, or MVNOs? The Report show in which markets billing vendors are succeeding and the clever solutions they offer to give them an edge in niche markets.
  • The Rising Importance of Interconnect Billing. The global expansion of telecom has been a boon to interconnect traffic. Now, carriers are investing in interconnect billing and full-blown "interconnect management systems" that monitor contracts, track fast-moving prices, and do settlements. Here the Report provides details on the innovative Telarix interconnect and Amdocs content partner management systems.
  • Product Software vs. Custom Services. The dark black lines that separate software and services have grayed. On the one hand are product companies like Oracle who offer a rich suite of pre-integrated apps integrated by the likes of Accenture, Tech Mahindra, and Capgemini. Conversely, companies like Amdocs and Comarch are succeeding by self-integrating their solutions. Which strategy will win long term - or can both safely approaches peacefully coexist? The Report tackles this and related issues.

Dittberner' s study not only sorts through the key billing trends and over 20 billing players, the intelligence can also help you avoid making bad decisions: investing in the wrong kind of billing solution, for example -- or if you' re a vendor -- entering a market segment that' s either too competitive or too specialized to attract sufficient customers.

The Report will help you discover:

  • What are the most important market priorities?
  • Which operator success strategies can you adopt at your own telecom organization?
  • Which vendors have industry market share and are leading in specific niches?
  • Which Billing/Charging players should be your partners?
  • What Billing industry trends can your company capitalize on?

Table of Contents

A. Executive Summary (2 pages)

B. Industry Trends Perspective (2 pages)

  • Stocking the Data Services Candy Store
  • The Convergence of Postpaid and Prepaid
  • Network Technology Uncertainty & Retooling
  • The Rise of Virtual Network Operators.
C. Billing' s Functions (2 pages)

Pricing Management, Customer Balance Management, Interconnect Settlements & Partner Management, Service Authorization, Rating, Discounting and Promotions, Billing Cycle Management, Financial Management, Payments and Collections, Revenue Assurance, Direct Marketing & Merchandising.

D. Billing Market Drivers (2 pages)

  • System Consolidation After Merger
  • Legacy Billing Consolidation
  • Fixed Mobile Convergence
  • Subscriber Controls over Costs and Content Access
  • Dual-Use Mobile Handsets
  • Real-Time Market Share Threats in Mobile
  • Lower Cost of Ownership
  • Competing on Better Capability Rather than Lower Prices
E. Real-time and Convergent Charging (5 pages)

  • Traditional IN-based Pre-Paid Platforms
  • Why IN-Prepaid is Still Strong in Emerging Markets: Nokia Siemens
  • The Challenge of Migrating Pre-Paid to Convergence Charging
  • Why True Real-Time Capability is Vital
  • OnBoard vs. OffBoard Revenue Management: Convergys
  • Where Real-time Charging May Be Better than Recurring Charges
  • Mixing Postpaid Wireless and Realtime Capabilities
  • The "Advanced Pay" Innovation of InfoDirections
  • Postpaid Collections in Wireless
F. The Merchandising & Direct Marketing Role of Billing (5 pages)

  • Billing as Merchandising, not just Accounting System
  • Friends & Family Promotions and Balance Top Ups: Redknee
  • How Comverse Boosts the Revenue of its Clients
  • Amazon-Style: Thinking Like a Retailer
  • Offering Real-time Buying Opportunities
  • The Role of Subscriber Profile in Contextual Marketing
  • Customer Life Cycle Management
G. Lifestyle & Marketing Packages (4 pages)

  • Lifestyle Marketing at VimpelCom
  • Innovative Marketing Packages for Vodafone CZ: SITRONICS TS
  • The Complexity of a Multi-Operator Billing Solution: LHS
  • Managing the Complex Service Life Cycle of Subscribers
H. Monetary Systems for Emerging Markets (1 page)

  • The Special Monetary Needs of Emerging Carriers
  • Mom and Pop Retailers in Eastern Europe: Kabira
  • The Success of Voucher-less Top Ups in South America: Orga Systems
I. Interconnect Billing Systems (7 pages)

  • The Interconnect Driver: Telecom Deregulation
  • International Voice Call Terminations
  • How Interconnect Deals Evolve to Become More Complex to Manage: Intec
  • Telarix: Developing an Interconnect "Trading Platform"
  • The Interconnect Trading and Billing Platform
  • Revenue & Margin Assurance Virtues of Real-time Interconnect Data
  • The Complexity of a Multi-Operator Billing Solution
  • Interconnect Crisis: Growth, Converged Networks & Compressed Margins
  • Architecture of an Interconnect Billing System
J. Content Services Partner Management (2 pages)

  • The Rise of Content Services
  • The Evolution in Types of Digital Commerce
  • A Profile of Amdocs' Digital Commerce & Billing Solution: Qpass
  • The Sales, Hosting and Billing of Digital Content
  • Content Delivery Options
K. The Unified Billing Platform & Product Catalog (4 pages)

  • Billing and Rapidly Growing Product Line Crisis
  • The Enterprise Product Catalog for Large Carriers
  • The Billing Product Catalog at T-Mobile
  • The Architecture of the Amdocs Product Catalog
  • What the Future May Hold for Product Catalogs
  • The Attraction of Unified Billing Systems
  • The Risk that Product Catalogs and Unified Billing Brings to Software
L. The MVNO Billing Opportunity (2 pages)

  • Capitalizing on Individual Customer Hot Buttons: the MVNO
  • Why MVNOs are Ramping up in Europe: The Auchan Group & Comarch
  • MVNOs: A Mixture of Success and Failure in the U.S. Market
  • Wholesale Carrier Attitudes towards MVNOs
  • Will we see Business and Corporate MVNOs?
M. Software, Services & B/OSS Integration (5 pages)

  • Custom vs. Product Debates
  • Software and Integration Services Under One Roof: The Amdocs Approach
  • Oracle' s Gambit: Enterprise Applications in Communications
  • Billing & Customer Care Expertise Leads to Consulting at Convergys
  • Nokia Siemens Networks Touts OSS Integration with Billing
N. Billing Consolidation at AT&T Long Distance (5 pages)

  • Billing Systems Integration Problems
  • Reconciling Different Billing Software Development Cycles
  • AT&T Billing Systems Landscape
  • Consolidation via the "Concept of One"
  • Concept of Zero
  • Sarbanes-Oxley
  • The Database of Record
  • The Common Customer Identifier System
  • Leveraging a Service Oriented Architecture (SOA)
O. Mergers & Acquisitions (2 page)

P. Market Opportunities & Threats (5 pages)

  • 1. Wireless Lifestyle
  • 2. Triple Play and Wireline VoIP Markets
  • 3. Emerging Markets Where Billing will Prosper
  • 4. The Large Carrier Market
  • 5. The Market for MVNO Billing
  • 6. Risks that Product Catalogs and Unified Billing Bring
  • 7. Semantic Integration Middleware

Q. Carrier Recommendations (4 pages)

  • Selecting a Billing/Charging System
  • Billing Convergence
  • Network Evolution
  • Enterprises and Cellular Costs
R. Vendor Recommendations (2 pages)

  • The Virtues of System Modularity
  • Porting to Low Cost Hardware
  • Billing Portals and Customer Support Chat
  • Tap into Interactive Marketing Expertise from Outside Telecom
  • Value Driven Policies in Billing
S. Market Segmentation & Forecasts (8 pages)

  • How Dittberner Develops its Market Segmentations
  • Market Growth Forecast
  • OEM vs. Service Provider
  • Distribution Channels
  • Geographic Region
  • Service Provider Type
  • Service Provider Size
  • Delivery Method
  • Billing Applications
T. Billing Definitions (5 pages)

U. Case Studies (20 pages)

  • 1. BT Global Services Billing Consolidation
  • 2. Turkcell Affinity Marketing & Billing Innovations
  • 3. Hybrid Charging/Billing Platform at Telkomsel in Indonesia
  • 4. Vodafone Australia Convergent Prepaid/Postpaid Charging for Data Services
  • 5. Boost Mobile, Prepaid Branded Billing at Sprint Nextel
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