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市場調查報告書

中國的廚房家具市場

The Kitchen Furniture Market in China

出版商 CSIL Centre for Industrial Studies 商品編碼 235736
出版日期 內容資訊 英文 134 Pages
商品交期: 最快1-2個工作天內
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中國的廚房家具市場 The Kitchen Furniture Market in China
出版日期: 2016年02月04日 內容資訊: 英文 134 Pages
簡介

2015年中國的廚房家具企業生產的廚房數約280萬。其明細中,約48萬是出口用,約240萬國內針對市場。

本報告提供中國的廚房家具市場相關調查分析,生產、消費的趨勢與預測,進出口,價格,行銷政策,流通相關驗證,也包含主要企業簡介之系統性資訊。

調查領域、手法

中國的廚房家具市場

  • 概要:生產、國際貿易、消費
  • 家具消費:各市場區隔
  • 全球廚房家具市場:生產、消費、主要國家、宏觀指標比較

廚房家具市場:活動趨勢與預測

  • 生產、國際貿易、消費
  • 廚房家具市場開放

國際貿易

  • 中國和香港,廚房家具的進出口:各國、各地區
  • 全球廚房家具市場:主要國家的進口商
  • 全球廚房家具市場:生產、國際貿易、消費、主要國家

廚房家具的供應結構

  • 僱用和平均每個員工的銷售額平均
  • 中國的廚房的標準規格
  • 供給的明細:櫥櫃門材料、顏色區別
  • 供給的明細:各櫃檯材料
  • 櫥櫃門、其他零件的廠商

流通

  • 樣本企業的流通模式
  • 主要的家具連鎖
  • 主要的DIY、百貨商店
  • 廚房家具、內建家電的共同販賣
  • 廚房家具、家電的標準價格

競爭系統

  • 前50大企業
  • 主要的出口企業
  • 中國的銷售額
  • 銷售額:各平均工廠價格
  • 銷售額:各省
  • 中國的外資廚房家具企業

內建家電

  • 基本資料:生產、消費、國際貿易
  • 進出口:各國、各地區
  • 標準價格
  • 主要家電廠商
  • 抽油煙機
  • 冰箱、冰櫃
  • 洗碗機
  • 烹調設備
  • 洗衣機

經濟趨勢與需求推動因素

  • 實質GDP成長率、通貨膨脹、人口、可支配所得、建設部門、不動產

附錄

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目錄
Product Code: S30

This report offers a comprehensive picture of the kitchen furniture industry in China, providing trends and forecasts in kitchen furniture production and consumption, imports and exports. Kitchen furniture prices, marketing policies, distribution and main players are also considered as well as the value and weight of the built-in appliances on kitchen furniture supply.

The report provides a breakdown of supply of kitchen furniture by cabinet door material (solid wood, veneer, laminated, decorative paper, thermoplastics, lacquered, melamine, aluminium, glass) and colour (white, bright, neutral), by cabinet door lacquering (bright, opaque) and by worktop material (solid surface materials, natural and engineered stone, laminated, tiles, steel and aluminium, wood, glass).

A breakdown of Chinese kitchen furniture exports and imports is provided by country and by geographical area.

Reference prices for kitchen furniture and appliances, data on productive concentration, and employment, are also provided.

The analysis of kitchen furniture distribution in China covers the following distribution channels: Contract/Building trade, kitchen specialists, furniture shops, furniture chains, DIY, E-commerce. A list of the main Kitchen furniture retailers in major Chinese provinces is provided.

The competitive system analyses the presence (sales data and market shares) of the major 50 kitchen furniture manufacturers in China and their exports.

Short company profiles, of the top kitchen furniture manufacturers are also included.

Sales data and market shares are also provided by average factory price and for a sample of foreign kitchen furniture players active on the Chinese market.

The report covers both kitchen furniture and the built-in appliances sold through this channel. A chapter is dedicated to major appliances by category (hoods, refrigerators and freezers, dishwashers. cooking appliances, washing machines).

The Report shows also a wide range of macro-economic indicators (Country indicators, Real growth of GDP and inflation up to 2020, population indicators, data on disposable income and wealth, data on construction sector and real estate).

An address list of the major players in the kitchen furniture industry in China is also included.

Highlights

In 2015, approximately 2.8 million kitchens were produced by Chinese kitchen furniture firms, of which, around 480 thousands addressed to the exports and almost 2.4 million to the domestic market, absorbing also some 35 thousands imported kitchens.

China. The openness of the kitchen furniture market 2009-2015.
Percentage values

In 2015 kitchen furniture market was quite stable in the first half of the year, while some companies showed decline sales compared with the same time last year. Conversely, in the second half of the year, the market showed quite strong growth, amid the government policy to spur the sale of real estate.

The top 50 players in China represent 80% of the kitchen furniture market and the top ten exporters own 26% of total kitchen exports in value. The most important productive clusters for kitchen furniture are located in Guangzhou and Zhejiang taking advantage especially of the proximity to Hong Kong. Very important too are the areas of Shandong, Shanghai and Beijing.

The most used materials for cabinet doors are lacquered on MDF (27%) and thermoplastic (18%). Around 13% of the whole production of cabinet doors is made of solid wood, mostly for export. The use of aluminium, melamine and glass is marginal, but now to be introduced even in "cheap" kitchens.

Selected companies mentioned:

Akani, Alno, Amblem, Aodu, Aran World, Arrow Ceramics, Baineng, Benkai (Okelo), Bulthaup, C&C Kitchen (Golden Home), Daeshin (Daxing), Dandy Holding (Rebon), Debao Industries (SigMan), Deson, Elabor Henan, Eueasa, Euromax Neuvelle, Fotile, Haier, Hanex Home, Hunan Joyd Kitchen (Joydar), Ikea, Kangsheng (Kinetic), Kebao Boloni, Kloly Kitchen, Mekea, Nobia, Nobilia, Olo Home Furnishing, Oppein, Oulin, Pianor, Qimei, SieMatic, Snaidero, Stosa, Vatti Kitchen, Veneta, Welon, Yadier, Zhibang.

Table of Contents

Research field and methodology

The kitchen furniture market in China

  • Overview: Production, International trade, Consumption
  • Furniture consumption by segment
  • World market of kitchen furniture: production and consumption. Focus on selected countries. Comparison with macro indicators

The kitchen furniture market: activity trend and forecasts

  • Production, International trade, Consumption, 2012-2015. US$ Million, RMB Million, Thousand units , Prices US$ per unit
  • The openness of the kitchen furniture market, 2009-2015

International trade

  • China and Hong Kong. Exports and Imports of kitchen furniture by country and by geographical area, 2009-2014
  • World market of kitchen furniture. Main origin of imports for selected countries
  • World market of kitchen furniture: production, international trade and consumption. Focus on selected countries

Kitchen furniture supply structure

  • Employment and Average Turnover per Employee
    • Year of establishment, number of employees and covered plant surface in sqm in a sample of companies
    • Location of a sample of 100 kitchen furniture and appliance manufacturers, by Province
    • Local production districts by specialization
  • Standards of Chinese Kitchens
    • Most used colours for cabinet doors in a sample of companies
    • Most used types of wood for cabinet doors in a sample of companies
  • Breakdown of supply by cabinet door material and colour
    • Breakdown of supply by cabinet door material, colour, lacquering. Data 2013 and 2015
    • Breakdown of supply by cabinet door material and colour in a sample of companies
  • Breakdown of supply by worktop material
    • Breakdown of supply by worktop material. Data 2013 and 2015
    • Breakdown of supply by worktop material in a sample of companies
  • Manufacturers of cabinet doors and other components

Distribution

  • Distribution pattern in a sample of companies
    • Breakdown of domestic kitchen sales by distribution channel. Data 2013 and 2015
    • Breakdown of domestic kitchen sales by distribution channel in a sample of companies
    • Number of outlets and average turnover per outlet in a sample of companies
    • Main Kitchen furniture retailers in: Guangzhou; Chengdu; Xian; Donguan; Beijing; Qingdao; Hangzhou; Shanghai; Shengyang; Shenzen; Fuzhou
  • Main furniture chains
  • Main DIY and Department Stores
  • Jointed sales of kitchen furniture and built-in appliances
    • Incidence of built-in appliances on total kitchen sold in a sample of companies. Data 2013 and 2015
    • Number of built-in appliances per 100 kitchens sold in a sample of companies
  • Reference prices for kitchen furniture and appliances

The Competitive System

  • Top 50 players
    • Top 50 Chinese kitchen furniture manufacturers: sales, market shares and short profiles
  • Main exporters
    • Export sales in a sample of Chinese kitchen furniture manufacturers
    • Export sales in a sample of Chinese kitchen furniture manufacturers by Country/Area
  • Sales in China
    • Top 50 players in the Chinese kitchen furniture market: Sales and market shares
  • Sales by average factory price
    • Kitchen furniture market. Top 50 players in the low price range
    • Kitchen furniture market. Top 50 players in the middle-low price range
    • Kitchen furniture market. Top 45 players in the middle price range
    • Kitchen furniture market. Top 50 players in the upper price range
  • Sales by province
    • Breakdown of domestic kitchen sales by region in a sample of companies
  • Foreign kitchen furniture players in China
    • Kitchen furniture sales in China from foreign brands

Built-in appliances

  • Basic data: Production, Consumption and International Trade
  • Exports and imports by country and by geographical area, 2009-2014
  • Reference prices
  • Manufacturers of major appliances: short profiles
  • Hoods
  • Refrigerators and Freezers
  • Dishwashers
  • Cooking Appliances
  • Washing machines

Economic trend and demand determinants

  • Real growth of GDP and inflation, 2014-2020; Population; Disposable income; Construction sector and real estate

Annex 1: Fairs, Trade Magazines and Associations

Annex: Directory of companies active in the Chinese kitchen furniture market

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