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市場調查報告書

俄羅斯的零售業 - 市場摘要與預測:市場·消費者·競爭情形整體性概要

Retailing in Russia - Market Summary and Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2019

出版商 Conlumino 商品編碼 336452
出版日期 內容資訊 英文 149 Pages
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俄羅斯的零售業 - 市場摘要與預測:市場·消費者·競爭情形整體性概要 Retailing in Russia - Market Summary and Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2019
出版日期: 2015年06月30日 內容資訊: 英文 149 Pages
簡介

本報告提供俄羅斯的零售業調查分析,提供您主要銷路上零售的市場資料 (實際成果·預測) 提供,消費者趨勢,變化的經濟·人口要素,產品的零售趨勢,各產品種類的分析,競爭情形和主要企業等相關的系統性資訊。

第1章 簡介

第2章 摘要整理及預測

第3章 市場情形

  • 經濟有減速傾向是零售業者的新課題
  • 都市區的中產階級人口增加促進零售成長

第4章 俄羅斯的消費者

  • 由於法規修改,有機食品的需求有增加趨勢
  • 自有品牌的認識滲透了俄羅斯的消費者
  • 由於行動設備促使上網服務的日益暢銷,更促進了線上銷路的銷售額
  • 社群媒體會對年輕的消費者購買行動產生影響
  • 由於制裁措施,俄羅斯的旅遊支出減少

第5章 俄羅斯的商務

  • 摘要
  • 俄羅斯政府推動現場生產的成長
  • 藉由限制國內零售連鎖的擴大,來避免零售交易法造成的壟斷
  • 法律規章為俄羅斯的酒精·香煙銷售帶來的課題
  • 對海外網路零售業者的嚴苛查關及高額的關稅
  • 藉由新法律規章,向零售設施課徵地方稅

第6章 網際網路及技術

  • 技術趨勢

第7章 零售top line

  • 整體零售產業
  • 產品部門的摘要
  • 銷路的摘要

第8章 零售 - 產品部門

  • 產品部門分析

第9章 零售業者

  • 服飾
  • 鞋子
  • 書籍·報紙·文具
  • 電器·電子產品
  • 食品·食品雜貨品
  • 健康·美容用品
  • 家具·地板材料
  • 家庭·園藝用品
  • 音樂·視訊·娛樂軟體
  • 運動·休閒用品
  • 珠寶·手錶·飾品
  • 行李箱·皮革產品

第10章 附錄

圖表

目錄
Product Code: RT0213MR

Summary

"Retailing in Russia - Market Summary and Forecasts" provides a detailed analysis of both the historic and forecast market data of retail sales of 26 different product segments across key channels in Russia.

Key Findings

  • Demand for organic food products is set to increase
  • Increasing popularity of internet access through mobile devices driving sales in online channel
  • Private labels finding increasing adoption
  • Russian tourism spending is declining due to sanctions
  • Social media affects young consumers purchasing behaviors

Synopsis

"Retailing in Russia - Market Summary and Forecasts" is a detailed report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2019.

It contains:

  • Thorough analysis of consumer trends, changing economic and population factors, and the influence of the internet and technology on the retail industry
  • The report covers the overall retail sales of products across the following product sectors from 2009 to 2019: Clothing; Footwear; Books, News and Stationery; Electrical and Electronics; Food and Grocery; Health and Beauty; Furniture and Floor Coverings; Home and Garden Products; Music, Video and Entertainment Software; Sports and Leisure Equipment; Jewelry, Watches and Accessories; Luggage and Leather Goods
  • The report further covers the overall retail sales of products through the following channels from 2009 to 2019: value retailers, general retailers, specialist retailers and online retailers
  • An overview of key domestic as well as international retailers operating across Russia and their presence across distribution channels

Reasons To Buy

Get immediate access to:

  • Data coverage of 26 products across 12 product sectors in Russian retail market - accurate, reliable data for companies already operating in and those wishing to enter Russian market
  • Performance of individual product categories, across key channels from 2009, with forecasts until 2019 - pinpoint the fastest growing categories in a market witnessing robust growth
  • Vital economic and population trends, key consumer and technology trends influencing the retail market -explore novel opportunities that allow you to align your product offerings and strategies to meet demand
  • Critical insights into Russian shoppers - what stores do shoppers prefer? Have the right insights to beat off the competition by effectively promoting to lucrative market segments
  • Analysis of key international and domestic players operating in Russian retail market - including store counts and revenues that give you a competitive edge - identify opportunities to improve market share

Table of Contents

1. Introduction

  • 1.1. What is this Report About?

2. Executive Summary and Outlook

3. Market Context

  • 3.1. A slowing economy with new challenges for retailers
    • 3.1.1. Economic downturn impacts the growth of retailing in Russia
    • 3.1.2. Household saving rates remain high against the backdrop of weak economic climate
    • 3.1.3. Service sector remains the dominant sector for employment
    • 3.1.4. Rising inflation hurts retail sector
    • 3.1.5. Medley of factors weaken consumer spending on retail
  • 3.2. The risingpopulationof urban middle class will fuel retail growth

4. Russian Shoppers

  • 4.1. Demand for organic food products is set to increase with improvements in regulations
  • 4.2. Russian consumers gradually get acquainted to private label products
  • 4.3. Increasing popularity of Internet access through mobile devices driving sales in online channel
  • 4.4. Social media affects young consumers purchasing behaviors
  • 4.5. Russian tourism spending is declining due to sanctions

5. Doing Business in Russia

  • 5.1. Summary
    • 5.1.1. Bureaucracy
    • 5.1.2. Business culture
    • 5.1.3. Geography
    • 5.1.4. Infrastructure and logistics
  • 5.2. Russian government is supporting the growth of local produce
  • 5.3. Retail trade law prevents monopoly by limiting the expansion of retail chains in the country
  • 5.4. Regulatory challenges on the sales of alcohol and tobacco in Russia
  • 5.5. Stricter custom clearance and high import duties on international online retailers
  • 5.6. New legislation approves local duties on retail facilities

6. Internet andTechnology

  • 6.1. Technology Trends
    • 6.1.1. Media Markt'sshoppable walls in Moscow's subway
    • 6.1.2. Russian children's retailer Korablik's personalized product offerings

7. Retail Topline

  • 7.1. Total Retail
    • 7.1.1. Online Sales andGrowth
  • 7.2. Summary of product sectors
    • 7.2.1. Share of key product sectors
    • 7.2.2. Key product sectors
  • 7.3. Summary of channels
    • 7.3.1. Spend per Channel
    • 7.3.2. Online Penetration of Key Product Sectors

8. Retail - Product Sectors

  • 8.1. Product Sector Analysis
    • 8.1.1. Clothing
    • 8.1.2. Footwear
    • 8.1.3. Books, News and Stationery
    • 8.1.4. Electrical and Electronics
    • 8.1.5. Food and Grocery
    • 8.1.6. Health and Beauty
    • 8.1.7. Furniture and Floor Coverings
    • 8.1.8. Home and Garden Products
    • 8.1.9. Music, Video and Entertainment Software
    • 8.1.10. Sports and Leisure Equipment
    • 8.1.11. Jewelry, Watches and Accessories
    • 8.1.12. Luggage and Leather Goods

9. Retailers

  • 9.1. Clothing
  • 9.2. Footwear
  • 9.3. Books, News and Stationery
  • 9.4. Electrical and Electronics
  • 9.5. Food and Grocery
  • 9.6. Health and Beauty
  • 9.7. Furniture and Floor Coverings
  • 9.8. Home and Garden Products
  • 9.9. Music, Video and Entertainment Software
  • 9.1. Sports and Leisure Equipment
  • 9.11. Jewelry, Watches and Accessories
  • 9.12. Luggage and Leather Goods

10. Appendix

  • 10.1. Definitions
    • 10.1.1. This report provides 2014 actual sales; while forecasts are provided for 2014 - 2019
  • 10.2. Summary Methodology
    • 10.2.1. Overview
    • 10.2.2. The triangulated market sizing method
    • 10.2.3. Industry surveys in the creation of retail market data
    • 10.2.4. Quality control and standardized processes
  • 10.3. About Conlumino
  • 10.4. Disclaimer

List of Tables

  • Table 1: Russia Clothing Retail Sales (RUB billion), by Product Sub-Category, 2009-2014
  • Table 2: RussiaClothing Retail Sales (RUB billion), by Product Sub-Category, 2014-2019
  • Table 3: Russia Footwear Retail Sales (RUB billion), by Product Sub-Category, 2009-2014
  • Table 4: Russia Footwear Retail Sales (RUB billion), by Product Sub-Category, 2014-2019
  • Table 5: Major Domestic Retailers in Russia
  • Table 6: Major International Retailers in Russia
  • Table 7: Key Clothing Retailers in Russia
  • Table 8: Key Footwear Retailers in Russia
  • Table 9: Key Books, News and Stationery Retailers in Russia
  • Table 10: Key Electrical and Electronics Retailers in Russia
  • Table 11: Key Food and Grocery Retailers in Russia
  • Table 12: Key Personal Care Retailers in Russia
  • Table 13: Key Furniture and Floor Coverings Retailers in Russia
  • Table 14: Key Home and Garden Products Retailers in Russia
  • Table 15: Key Music, Video and Entertainment Retailers in Russia
  • Table 16: Key Sports and Leisure equipment Retailers in Russia
  • Table 17: Key Jewelry, watches and accessories Retailers in Russia
  • Table 18: Key Luggage and Leather Goods Retailers in Russia
  • Table 19: Russia Exchange Rate RUB-USD (Annual Average), 2009-2014
  • Table 20: Russia Exchange Rate RUB-USD (Annual Average), 2015-2019 Forecasts
  • Table 21: Conlumino Retail Channel Definitions
  • Table 22: Conlumino Retail Category Definitions

List of Figures

  • Figure 1: GDP Value (US$ billion), 2009-2014
  • Figure 2: Growth Rate of GDP (US$ billion, %), 2009-2014
  • Figure 3: GDP Value and Growth (RUB billion, %), 2009-2014
  • Figure 4: Forecasts for GDP Value and Growth (RUB billion, %), 2014-2019
  • Figure 5: Household Gross Saving Rate (% of Disposable Household Income), 2004-2014
  • Figure 6: Share of Employment by Sector (%), 2004 and 2014E
  • Figure 7: Unemployment Rate(%), 2005-2014
  • Figure 8: Inflation Growth Rates (%), 2004-2014
  • Figure 9: Household Consumption Expenditure of Russia (RUB billion), 2004 and 2014
  • Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2014
  • Figure 11: Growth of Household Consumption Expenditure (US$, %), 2004-2014
  • Figure 12: Total Population and Growth Rate (Millions, %), 2004-2019
  • Figure 13: Population Split by Gender (%),2014 and 2019E
  • Figure 14: Population Split by Age Group (%), 2014 and 2019
  • Figure 15: Per Capita Spend on Retail (RUB), 2006and 2014
  • Figure 16: Per Capita Spend (RUB)and Total Retail Spend by Age Group (%), 2006 and 2014
  • Figure 17: Rural and Urban Populations (millions) 2004, 2014, and 2019E
  • Figure 18: Organic Food Products in Russia
  • Figure 19: Russian private label retailers
  • Figure 20: Usage of Mobile Devices in Russia is on a Rise
  • Figure 21: Russian Social Media Market Insights
  • Figure 22: Russian Tourism Statistics 2013-2019
  • Figure 23: Key Components of Doing Business in Russia
  • Figure 24:Total Number of Fixed Broadband Users and Penetration (Millions, %), 2004-2014
  • Figure 25:Total Number of Mobile Phone Users and Penetration (Millions, %), 2004-2014
  • Figure 26:Total Number of Internet Users and Growth Rate (Millions,%), 2004-2014
  • Figure 27: Media Marts shoppable walls in Moscow's subway
  • Figure 28: Korablik's personalized product offerings through Loyalty Generators
  • Figure 29: Retail Sales Value and Growth (RUB billion, %), 2006-2014
  • Figure 30: Retail Sales as % of Total Consumer Spend (%), 2006 and 2014
  • Figure 31: Total Retail Sales and Growth Rate(RUB billion, %), 2014 and 2019
  • Figure 32: Online Sales and Growth Rate (RUB billion, %) 2014-2019
  • Figure 33: Share of Key Product Sectors (%), 2014and 2019
  • Figure 34: Growth Rate of Key Product Sectors vs.Growth of Total Retail (%), 2014-2019
  • Figure 35: Value Growth of Key Product Sectors (RUB billion), 2014-2019
  • Figure 36: Spend Per Channel, 2014and 2019
  • Figure 37: Online Penetration of Key Product Sectors (%), 2014
  • Figure 38: Online Penetration of Key Product Sectors (%), 2019
  • Figure 39: Share of Clothing in overall Retail 2014 and 2019
  • Figure 40: Retail Sales Value and Growth (RUB billion, %) of Clothing 2014-2019
  • Figure 41: Spend per Head on Clothing 2014 and 2019
  • Figure 42: Share of Clothing by Women's Wear, Men's Wear and Children's Wear 2014 and 2019
  • Figure 43: Women's Wear Sales Value and Growth (RUB billion, %) 2014-2019
  • Figure 44: Men's Wear Sales Value and Growth (RUB billion, %) 2014-2019
  • Figure 45: Children's Wear Sales Value and Growth (RUB billion, %),2014-2019
  • Figure 46: Online Spend in Clothing and Growth (RUB billion, %),2014-2019
  • Figure 47: Online Share of Total Clothing Spend 2014 and 2019
  • Figure 48: Spending per Channel in Clothing (%) 2014 and 2019
  • Figure 49: Share of Footwear in Total Retail Sales,2014 and 2019
  • Figure 50: Retail Sales Value and Growth (RUB billion, %) of Footwear,2014-2019
  • Figure 51: Spend per Head on Footwear,2014 and 2019
  • Figure 52: Share of Footwear by Women's Footwear, Men's Footwear and Children's Footwear 2014 and 2019
  • Figure 53: Women's Footwear Sales Value and Growth (RUB billion, %),2014-2019
  • Figure 54: Men's Footwear Sales Value and Growth (RUB billion, %),2014-2019
  • Figure 55: Children's Footwear Sales Value and Growth (RUB billion, %),2014-2019
  • Figure 56: Online Spend in Footwear and Growth (RUB billion, %),2014-2019
  • Figure 57: Online Share of Total Footwear Spend,2014 and 2019
  • Figure 58: Spending per Channel in Footwear (%) 2014 and 2019
  • Figure 59: Share of Books, News and Stationery in overall Retail,2014 and 2019
  • Figure 60: Retail Sales Value and Growth (EUR billion, %) of Books, News and Stationery,2014-2019
  • Figure 61: Spend per Head on Books, News and Stationery,2014 and 2019
  • Figure 62: Online Spend in Books, News and Stationery and Growth (RUB billion, %),2014-2019
  • Figure 63: Online Share of total Books, News and stationery Spend,2014 and 2019
  • Figure 64: Spending per Channel in Books, News and stationery (%) 2014 and 2019
  • Figure 65: Share of Electrical and Electronics in Total Retail Sales,2014 and 2019
  • Figure 66: Retail Sales Value and Growth (RUB billion, %) of Electrical and Electronics,2014-2019
  • Figure 67: Spend per Head on Electrical and Electronics,2014 and 2019
  • Figure 68: Online Spend in Electrical and Electronics and Growth (RUB billion, %),2014-2019
  • Figure 69: Online Share of total Electrical and Electronics Spend,2014 and 2019
  • Figure 70: Spending per Channel in Electrical and Electronics (%) 2014 and 2019
  • Figure 71: Share of Food and Grocery in Total Retail Sales, 2014 and 2019
  • Figure 72: Retail Sales Value and Growth (RUB billion, %) of Food and Grocery,2014-2019
  • Figure 73: Spend per Head on Food and Grocery,2014 and 2019
  • Figure 74: Online Spend in Food and Grocery (RUB billion, %) 2014-2019
  • Figure 75: Online Share of total Food and Grocery Spend,2014 and 2019
  • Figure 76: Spending per Channel in Food and Grocery (%),2014 and 2019
  • Figure 77: Share of Health and Beauty in Total Retail Sales, 2014 and 2019
  • Figure 78: Retail Sales Value and Growth (RUB billion, %) of Health and Beauty,2014-2019
  • Figure 79: Spend per Head on Health and Beauty,2014 and 2019
  • Figure 80: Online Spend and Growth (RUB billion, %)in Health and Beauty,2014-2019
  • Figure 81: Online Share of total Health and Beauty Spend,2014 and 2019
  • Figure 82: Spending per Channel in Health and Beauty (%) 2014 and 2019
  • Figure 83: Share of Furniture and Floor Coverings in Total Retail Sales, 2014 and 2019
  • Figure 84: Retail Sales Value and Growth (RUB billion, %) of Furniture and Floor Coverings,2014-2019
  • Figure 85: Spend per Head on Furniture and Floor Coverings,2014 and 2019
  • Figure 86: Online Spend and Growth (RUB billion, %)in Furniture and Floor Coverings,2014-2019
  • Figure 87: Online Share of total Furniture and Floor Coverings Spend,2014 and 2019
  • Figure 88: Spending per Channel in Furniture and Floor Coverings (%),2014 and 2019
  • Figure 89: Share of Home and Garden Products in Total Retail Sales, 2014 and 2019
  • Figure 90: Retail Sales Value and Growth (RUB billion, %) of Home and Garden Products 2014-2019
  • Figure 91: Spend per Head on Home and Garden Products,2014 and 2019
  • Figure 92: Online Spend and Growth (RUB billion, %) in Home and Garden Products,2014-2019
  • Figure 93: Online Share of total Home and Garden Products Spend,2014 and 2019
  • Figure 94: Spending per Channel in Home and Garden Products (%),2014 and 2019
  • Figure 95: Share of Music, Video and Entertainment Software in Total Retail Sales, 2014 and 2019
  • Figure 96: Retail Sales Value and Growth (RUB billion, %) of Music, Video and Entertainment Software,2014-2019
  • Figure 97: Spend per Head on Music, Video and Entertainment Software,2014 and 2019
  • Figure 98: Online Spend and Growth (RUB billion, %)in Music, Video and Entertainment Software,2014-2019
  • Figure 99: Online Share of total Music, Video and Entertainment Software Spend 2014 and 2019
  • Figure 100: Spending per Channel in Music, Video and Entertainment Software (%),2014 and 2019
  • Figure 101: Share of Sports and Leisure Equipment in Total Retail Sales, 2014 and 2019
  • Figure 102: Retail Sales Value and Growth (RUB billion, %) of Sports and Leisure Equipment,2014-2019
  • Figure 103: Spend per Head on Sports and Leisure Equipment,2014 and 2019
  • Figure 104: Online Spend and Growth (RUB billion, %) in Sports and Leisure Equipment,2014-2019
  • Figure 105: Online Share of Total Sports and Leisure Equipment Spend,2014 and 2019
  • Figure 106: Spending per Channel in Sports and Leisure Equipment (%),2014 and 2019
  • Figure 107: Share of Jewelry, Watches and Accessories in Total Retail Sales, 2014 and 2019
  • Figure 108: Retail Sales Value and Growth (RUB billion, %) of Jewelry, Watches and Accessories,2014-2019
  • Figure 109: Spend per Head on Jewelry, Watches and Accessories,2014 and 2019
  • Figure 110: Online Spend and Growth (RUB billion, %) in Jewelry, Watches and Accessories,2014-2019
  • Figure 111: Online Share of total Jewelry, Watches and Accessories Spend,2014 and 2019
  • Figure 112: Spending per Channel in Jewelry, Watches and Accessories (%),2014 and 2019
  • Figure 113: Share of Luggage and Leather Goods in Total Retail Sales, 2014 and 2019
  • Figure 114: Retail Sales Value and Growth (RUB billion, %) of Luggage and Leather Goods,2014-2019
  • Figure 115: Spend per Head on Luggage and Leather Goods 2014 and 2019
  • Figure 116: Online Spend and Growth (RUB billion, %) in Luggage and Leather Goods,2014-2019
  • Figure 117: Online Share of total Luggage and Leather Goods Spend,2014 and 2019
  • Figure 118: Spending per Channel in Luggage and Leather Goods (%),2014 and 2019
  • Figure 119: The Triangulated Market Sizing Methodology
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