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市場調查報告書

俄羅斯的健康·美容產品的零售市場:市場·消費者·競爭環境的整體概要和零售銷售情況與預測 (∼2019年)

Health and Beauty Retailing in Russia - Market Summary and Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2019

出版商 Conlumino 商品編碼 336451
出版日期 內容資訊 英文 58 Pages
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俄羅斯的健康·美容產品的零售市場:市場·消費者·競爭環境的整體概要和零售銷售情況與預測 (∼2019年) Health and Beauty Retailing in Russia - Market Summary and Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2019
出版日期: 2015年07月29日 內容資訊: 英文 58 Pages
簡介

2014年的俄羅斯整體零售銷售額上,健康·美容產品銷售額佔市場的3.7%。就各管道來看健康·美容部門的銷售額,線上管道就佔了19.8%的佔有率,大部分銷售額來自離線管道,包含了大賣場,超級市場,超低折扣商店等。

本報告提供俄羅斯的健康·美容產品零售市場之相關調查,提供您俄羅斯的經濟·社會背景,俄羅斯的消費者簡介,俄羅斯商務活動的特徵·注意點,稅制等,健康·美容產品的零售銷售情況與預測,並彙整產品類型·銷售通路別明細等相關資訊。

第1章 簡介

第2章 摘要整理·展望

第3章 市場背景

  • 經濟的減速和零售業者的新課題
    • 對俄羅斯零售業成長的影響
    • 在經濟不振的背景下家庭儲蓄率維持一個高水準
    • 服務部門:就業的核心部門
    • 通貨膨脹上升對零售部門的影響
    • 許多要素影響消費者支出
  • 都市區中產階級人口的增加:推動零售部門的成長

第4章 俄羅斯的消費者

  • 有機食品的需求:由於法規修改,預測將會增加
  • 俄羅斯的消費者:自有品牌產品的認知度提升
  • 由於行動設備擴展了上網服務:推動了線上途徑的銷售額
  • 社群媒體對年輕消費者購買行動的影響
  • 俄羅斯的旅遊業的支出額:制由於裁措施而減少

第5章 俄羅斯的商務活動

  • 摘要
    • 官僚制
    • 商務文化
    • 地理
    • 基礎設施·物流
  • 俄羅斯政府推動當地生產的成長
  • 藉由限制國內零售連鎖的擴大,來避免零售交易法造成的壟斷
  • 法律規章為俄羅斯的酒精·香煙銷售帶來的課題
  • 對海外網路零售業者的嚴苛查關手續及高額的關稅
  • 藉由新法律規章,向零售設施課徵地方稅

第6章 零售:產品部門

  • 產品部門分析
    • 健康·美容產品
  • 健康·美容產品的類別概要
    • 各途徑
    • 各類別
  • 主要的零售業者
    • 健康·美容產品

第7章 附錄

圖表

目錄
Product Code: RT0327SR

Summary

"Health and Beauty Retailing in Russia - Market Summary and Forecasts" report provides a detailed analysis of retail sales from 2009 to 2019 across key channels in Russia.

Key Findings

  • The health and beauty segment accounts for 3.7% of the overall retail sales in 2014
  • Online spending on health and beauty products accounts for 19.8% of the total retail sales in the segment
  • Bulk of the sales of health and beauty products are sold through offline channels including hypermarkets, supermarkets and hard discounted stores.
  • Medley of factors weaken consumer spending on retail
  • Rising inflation hurts retail sector

Synopsis

"Health and Beauty Retailing in Russia - Market Summary and Forecasts" is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2019.

It contains:

  • A thorough analysis of consumer trends changing economic and population factors
  • Both qualitative and quantitative insights and analysis of the shifting health and beauty retail dynamics from 2009 to 2019
  • Sales of health and beauty products through the following channels from 2009 to 2019: Hypermarkets, supermarkets and hard-discounters; department stores; online; drug stores and health and beauty stores; other general and non-specialist direct retailers; cash and carries and warehouse clubs; convenience stores (including independents) and gas stations; duty free retailers; value, variety stores, general merchandise retailers and vending machines
  • An overview of key health and beauty retailers operating across Russia and their presence across distribution channels

Reasons To Buy

Get immediate access to:

  • Russia health and beauty market performance across key channels - accurate, reliable data for companies already operating in and those wishing to enter the market
  • Vital economic and population trends, key consumer and technology trends influencing the retail market -explore novel opportunities that allow you to align your product offerings and strategies to meet demand
  • Critical insights into Russian shoppers - what stores do shoppers prefer? Have the right insights to beat off the competition by effectively promoting to lucrative market segments
  • Analysis of key international and domestic players operating in the health and beauty market - including store counts and revenues that give you a competitive edge - identify opportunities to improve market share

Table of Contents

1. Introduction

  • 1.1. What is this Report About?

2. Executive Summary and Outlook

3. Market Context

  • 3.1. A slowing economy with new challenges for retailers
    • 3.1.1. Economic downturn impacts the growth of retailing in Russia
    • 3.1.2. Household saving rates remain high against the backdrop of weak economic climate
    • 3.1.3. Service sector remains the dominant sector for employment
    • 3.1.4. Rising inflation hurts retail sector
    • 3.1.5. Medley of factors weaken consumer spending on retail
  • 3.2. The rising population of urban middle class will fuel retail growth

4. Russian Shoppers

  • 4.1. Demand for organic food products is set to increase with improvements in regulations
  • 4.2. Russian consumers gradually get acquainted to private label products
  • 4.3. Increasing popularity of Internet access through mobile devices driving sales in online channel
  • 4.4. Social media affects young consumers purchasing behaviors
  • 4.5. Russian tourism spending is declining due to sanctions

5. Doing Business in Russia

  • 5.1. Summary
    • 5.1.1. Bureaucracy
    • 5.1.2. Business culture
    • 5.1.3. Geography
    • 5.1.4. Infrastructure and logistics
  • 5.2. Russian government is supporting the growth of local produce
  • 5.3. Retail trade law prevents monopoly by limiting the expansion of retail chains in the country
  • 5.4. Regulatory challenges on the sales of alcohol and tobacco in Russia
  • 5.5. Stricter custom clearance and high import duties on international online retailers
  • 5.6. New legislation approves local duties on retail facilities

6. Retail - Product Sectors

  • 6.1. Product Sector Analysis
    • 6.1.1. Health and Beauty
  • 6.2. Health and Beauty Category Overview
    • 6.2.1. Healthand Beauty by Channel
    • 6.2.2. Health and Beauty by Category
  • 6.3. Major Retailers
    • 6.3.1. Health and Beauty

7. Appendix

  • 7.1. Definitions
    • 7.1.1. This report provides 2014 actual sales; while forecasts are provided for 2014 - 2019
  • 7.2. Summary Methodology
    • 7.2.1. Overview
    • 7.2.2. The triangulated market sizing method
    • 7.2.3. Industry surveys in the creation of retail market data
    • 7.2.4. Quality control and standardized processes
  • 7.3. About Conlumino
  • 7.4. Disclaimer

List of Tables

  • Table 1: Russia Health and Beauty Retail Sales (RUB bn), by Channel Group, 2009-2014
  • Table 2: Russia Health and Beauty Retail Sales Forecast (RUB bn), by Channel Group, 2014-2019
  • Table 3: Russia Health and Beauty Retail Sales (US$ bn), by Channel Group, 2009-2014
  • Table 4: Russia Health and Beauty Retail Sales Forecast (US$ bn), by Channel Group, 2014-2019
  • Table 5: Russia Health and Beauty Segmentation (% value), by Channel Group, 2009-2019
  • Table 6: Russia Health and Beauty Retail Sales (RUB bn), by Category, 2009-2014
  • Table 7: Russia Health and Beauty Retail Sales Forecast (RUB bn), by Category 2014-2019
  • Table 8: Russia Health andBeauty Retail Sales (US$ bn), by Category, 2009-2014
  • Table 9: Russia Health andBeauty Retail Sales Forecast (US$ bn), by Category 2014-2019
  • Table 10: Key Personal Care Retailers in Russia
  • Table 11: Russia Exchange Rate RUB-USD (Annual Average), 2009-2014
  • Table 12: Russia Exchange Rate RUB-USD (Annual Average), 2015-2019 Forecasts
  • Table 13: Conlumino Retail Channel Definitions
  • Table 14: Conlumino Retail Category Definitions

List of Figures

  • Figure 1: GDP Value (US$ billion), 2009-2014
  • Figure 2: Growth Rate of GDP (US$ billion, %), 2009-2014
  • Figure 3: GDP Value and Growth (RUB billion, %), 2009-2014
  • Figure 4: Forecasts for GDP Value and Growth (RUB billion, %), 2014-2019
  • Figure 5: Household Gross Saving Rate (% of Disposable Household Income), 2004-2014
  • Figure 6: Share of Employment by Sector (%), 2004 and 2014E
  • Figure 7: Unemployment Rate(%), 2005-2014
  • Figure 8: Inflation Growth Rates (%), 2004-2014
  • Figure 9: Household Consumption Expenditure of Russia (RUB billion), 2004 and 2014
  • Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2014
  • Figure 11: Growth of Household Consumption Expenditure (US$, %), 2004-2014
  • Figure 12: Total Population and Growth Rate (Millions, %), 2004-2019
  • Figure 13: Population Split by Gender (%),2014 and 2019E
  • Figure 14: Population Split by Age Group (%), 2014 and 2019
  • Figure 15: Per Capita Spend on Retail (RUB), 2006and 2014
  • Figure 16: Per Capita Spend (RUB)and Total Retail Spend by Age Group (%), 2006 and 2014
  • Figure 17: Rural and Urban Populations (millions) 2004, 2014, and 2019E
  • Figure 18: Organic Food Products in Russia
  • Figure 19: Russian private label retailers
  • Figure 20: Usage of Mobile Devices in Russia is on a Rise
  • Figure 21: Russian Social Media Market Insights
  • Figure 22: Russian Tourism Statistics 2013-2019
  • Figure 23: Key Components of Doing Business in Russia
  • Figure 24: Share of Health and Beauty in Total Retail Sales, 2014 and 2019
  • Figure 25: Retail Sales Value and Growth (RUB billion, %) of Health and Beauty,2014-2019
  • Figure 26: Spend per Head on Health and Beauty,2014 and 2019
  • Figure 27: Online Spend and Growth (RUB billion, %)in Health and Beauty,2014-2019
  • Figure 28: Online Share of total Health and Beauty Spend,2014 and 2019
  • Figure 29: Spending per Channel in Health and Beauty (%) 2014 and 2019
  • Figure 30: Russia Health and Beauty Retail Sales and Forecast (RUB bn), by Channel Group, 2009-2019
  • Figure 31: Russia Health and Beauty Retail Market Dynamics, by Channel Group, 2009-2019
  • Figure 32: Russia Health andBeauty Retail Sales and Forecast (RUB bn), by Category Group, 2009-2019
  • Figure 33: The Triangulated Market Sizing Methodology
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