Cover Image
市場調查報告書

俄羅斯的書籍·雜誌·報紙·文具的零售市場:市場·消費者·競爭環境的整體概要和零售銷售情況與預測 (∼2019年)

Books, News and Stationery Retailing in Russia - Market Summary and Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2019

出版商 Conlumino 商品編碼 336450
出版日期 內容資訊 英文 67 Pages
訂單完成後即時交付
價格
Back to Top
俄羅斯的書籍·雜誌·報紙·文具的零售市場:市場·消費者·競爭環境的整體概要和零售銷售情況與預測 (∼2019年) Books, News and Stationery Retailing in Russia - Market Summary and Forecasts; Comprehensive overview of the market, consumer, and competitive context, with retail sales value and forecasts to 2019
出版日期: 2015年07月31日 內容資訊: 英文 67 Pages
簡介

線上管道的書籍、雜誌、新回、文具銷售額預測從2014年到2019年間將以8.7%的年複合成長率(CAGR)成長。由於有愈來愈多的消費者偏好電子書籍,加上業者方面也開始進行無紙化,預測書籍文具零售業者在今後數年將與低成長苦戰。

本報告提供俄羅斯的書籍·雜誌·報紙·文具零售市場之相關調查,提供您俄羅斯的經濟·社會背景,俄羅斯的消費者簡介,俄羅斯商務活動的特徵·注意點,稅制等,書籍·雜誌·報紙·文具的零售銷售情況與預測,並彙整產品類型·銷售通路別明細等相關資訊。

第1章 簡介

第2章 摘要整理·展望

第3章 市場背景

  • 經濟的減速和零售業者的新課題
    • 對俄羅斯零售業成長的影響
    • 在經濟不振的背景下家庭儲蓄率維持一個高水準
    • 服務部門:就業的核心部門
    • 通貨膨脹上升對零售部門的影響
    • 許多要素影響消費者支出
  • 都市區中產階級人口的增加:推動零售部門的成長

第4章 俄羅斯的消費者

  • 有機食品的需求:由於法規修改,預測將會增加
  • 俄羅斯的消費者:自有品牌產品的認知度提升
  • 由於行動設備擴展了上網服務:推動了線上途徑的銷售額
  • 社群媒體對年輕消費者購買行動的影響
  • 俄羅斯的旅遊業的支出額:制由於裁措施而減少

第5章 俄羅斯的商務活動

  • 摘要
    • 官僚制
    • 商務文化
    • 地理
    • 基礎設施·物流
  • 俄羅斯政府推動當地生產的成長
  • 藉由限制國內零售連鎖的擴大,來避免零售交易法造成的壟斷
  • 法律規章為俄羅斯的酒精·香煙銷售帶來的課題
  • 對海外網路零售業者的嚴苛查關手續及高額的關稅
  • 藉由新法律規章,向零售設施課徵地方稅

第6章 零售:產品部門

  • 產品部門分析
    • 書籍·雜誌·報紙·文具
  • 書籍·雜誌·報紙·文具的類別概要
    • 各途徑
    • 各類別
  • 書籍·雜誌·報紙·文具分類分析
    • 印刷媒體
    • 文具·卡
  • 主要的零售業者
    • 書籍·雜誌·報紙·文具

第7章 附錄

圖表

目錄
Product Code: RT0307SR

Summary

"Books, News and Stationery Retailing in Russia - Market Summary and Forecasts" report provides a detailed analysis of retail sales from 2009 to 2019 across key channels in Russia.

Key Findings

  • Online spending on books, news and stationery is forecast to grow at a CAGR of 8.7% from 2014-2019
  • Advent of digital technology, increasing internet penetration, and increasing adoption of mobile devices is projected to result in a decline of sales of books, news and stationery products.
  • Medley of factors weaken consumer spending on retail
  • Rising inflation hurts retail sector
  • As increasing number of consumers opt for e-books and organizations aiming at becoming paperless, books and stationery retailers are expected to witness sluggish growth over the next few years.

Synopsis

"Books, News and Stationery Retailing in Russia - Market Summary and Forecasts" is a detailed sector report providing a comprehensive analysis of the emerging trends, forecasts and opportunities to 2019.

It contains:

  • A thorough analysis of consumer trends changing economic and population factors
  • Both qualitative and quantitative insights and analysis of the shifting books, news and stationery retail dynamics for printed media, stationery and cards from 2009 to 2019
  • Sales of books, news and stationery products through the following channels from 2009 to 2019: Music, video, book, stationery and entertainment software specialists; Convenience Stores (including Independents) and Gas Stations; Hypermarkets, supermarkets and hard-discounters; Department stores; Online; Other general and non-specialist direct retailers; Other specialist retailers; Value, variety stores and general merchandise retailers; Drug stores and health and beauty stores
  • An overview of key books, news and stationery retailers operating across Russia and their presence across distribution channels

Reasons To Buy

Get immediate access to:

  • Russia books, news and stationery market performance across key channels - accurate, reliable data for companies already operating in and those wishing to enter the market
  • Performance of individual product categories, across key channels from 2009, with forecasts until 2019 - pinpoint the fastest growing categories in a market witnessing robust growth
  • Vital economic and population trends, key consumer and technology trends influencing the retail market -explore novel opportunities that allow you to align your product offerings and strategies to meet demand
  • Critical insights into Russian shoppers - what stores do shoppers prefer? Have the right insights to beat off the competition by effectively promoting to lucrative market segments
  • Analysis of key international and domestic players operating in the key books, news and stationery market - including store counts and revenues that give you a competitive edge - identify opportunities to improve market share

Table of Contents

1 Introduction

  • 1.1 What is this Report About?

2 Executive Summary and Outlook

3 Market Context

  • 3.1 A slowing economy with new challenges for retailers
    • 3.1.1 Economic downturn impacts the growth of retailing in Russia
    • 3.1.2 Household saving rates remain high against the backdrop of weak economic climate
    • 3.1.3 Service sector remains the dominant sector for employment
    • 3.1.4 Rising inflation hurts retail sector
    • 3.1.5 Medley of factors weaken consumer spending on retail
  • 3.2 The rising population of urban middle class will fuel retail growth

4 Russian Shoppers

  • 4.1 Demand for organic food products is set to increase with improvements in regulations
  • 4.2 Russian consumers gradually get acquainted to private label products
  • 4.3 Increasing popularity of Internet access through mobile devices driving sales in online channel
  • 4.4 Social media affects young consumers purchasing behaviors
  • 4.5 Russian tourism spending is declining due to sanctions

5 Doing Business in Russia

  • 5.1 Summary
    • 5.1.1 Bureaucracy
    • 5.1.2 Business culture
    • 5.1.3 Geography
    • 5.1.4 Infrastructure and logistics
  • 5.2 Russian government is supporting the growth of local produce
  • 5.3 Retail trade law prevents monopoly by limiting the expansion of retail chains in the country
  • 5.4 Regulatory challenges on the sales of alcohol and tobacco in Russia
  • 5.5 Stricter custom clearance and high import duties on international online retailers
  • 5.6 New legislation approves local duties on retail facilities

6 Retail - Product Sectors

  • 6.1 Product Sector Analysis
    • 6.1.1 Books, News and Stationery
  • 6.2 Books, News and Stationery Category Overview
    • 6.2.1 Books, News and Stationery by Channel
    • 6.2.2 Books, News and Stationery by Category
  • 6.3 Books, News and Stationery Category Analysis
    • 6.3.1 Printed Media
    • 6.3.2 Stationery and Cards
  • 6.4 Major Retailers
    • 6.4.1 Books, News and Stationery

7 Appendix

  • 7.1 Definitions
    • 7.1.1 This report provides 2014 actual sales; while forecasts are provided for 2014 - 2019
  • 7.2 Summary Methodology
    • 7.2.1 Overview
    • 7.2.2 The triangulated market sizing method
    • 7.2.3 Industry surveys in the creation of retail market data
    • 7.2.4 Quality control and standardized processes
  • 7.3 About Conlumino
  • 7.4 Disclaimer

List of Tables

  • Table 1: Russia Books, News and Stationery Retail Sales (RUB bn), by Channel Group, 2009-2014
  • Table 2: Russia Books, News and Stationery Retail Sales Forecast (RUB bn), by Channel Group, 2014-2019
  • Table 3: Russia Books, News and Stationery Retail Sales (US$ bn), by Channel Group, 2009-2014
  • Table 4: Russia Books, News and Stationery Retail Sales Forecast (US$ bn), by Channel Group, 2014-2019
  • Table 5: Russia Books, News and Stationery Retail Segmentation (% value), by Channel Group, 2009-2019
  • Table 6: Russia Books, News and Stationery Retail Sales (RUB bn), by Category 2009-2014
  • Table 7: Russia Books, News and Stationery Retail Sales Forecast (RUB bn), by Category 2014-2019
  • Table 8: Russia Books, News and Stationery Retail Sales (US$ bn), by Category 2009-2014
  • Table 9: Russia Books, News and Stationery Retail Sales Forecast (US$ bn), by Category 2014-2019
  • Table 10: Russia Books, News and Stationery Retail Segmentation (% value), by Category, 2009-2019
  • Table 11: Russia Printed Media Retail Sales (RUB bn), by Channel Group, 2009-2014
  • Table 12: Russia Printed Media Retail Sales Forecast (RUB bn), by Channel Group, 2014-2019
  • Table 13: Russia Printed Media Retail Sales (US$ bn), by Channel Group, 2009-2014
  • Table 14: Russia Printed Media Retail Sales Forecast (US$ bn), by Channel Group, 2014-2019
  • Table 15: Russia Printed Media Retail Segmentation, by Channel Group, 2009-2019
  • Table 16: Russia Stationery and Cards Retail Sales (RUB bn), by Channel Group, 2009-2014
  • Table 17: Russia Stationery and Cards Retail Sales Forecast (RUB bn), by Channel Group, 2014-2019
  • Table 18: Russia Stationery and Cards Retail Sales Forecast (US$ bn), by Channel Group, 2009-2014
  • Table 19: Russia Stationery and Cards Retail Sales Forecast (US$ bn), by Channel Group, 2014-2019
  • Table 20: Russia Stationery and Cards Retail Segmentation, by Channel Group, 2009-2019
  • Table 21: Key Books, News and Stationery Retailers in Russia
  • Table 22: Russia Exchange Rate RUB-USD (Annual Average), 2009-2014
  • Table 23: Russia Exchange Rate RUB-USD (Annual Average), 2015-2019 Forecasts
  • Table 24: Conlumino Retail Channel Definitions
  • Table 25: Conlumino Retail Category Definitions

List of Figures

  • Figure 1: GDP Value (US$ billion), 2009-2014
  • Figure 2: Growth Rate of GDP (US$ billion, %), 2009-2014
  • Figure 3: GDP Value and Growth (RUB billion, %), 2009-2014
  • Figure 4: Forecasts for GDP Value and Growth (RUB billion, %), 2014-2019
  • Figure 5: Household Gross Saving Rate (% of Disposable Household Income), 2004-2014
  • Figure 6: Share of Employment by Sector (%), 2004 and 2014E
  • Figure 7: Unemployment Rate(%), 2005-2014
  • Figure 8: Inflation Growth Rates (%), 2004-2014
  • Figure 9: Household Consumption Expenditure of Russia (RUB billion), 2004 and 2014
  • Figure 10: Household Consumption Expenditure of Major Countries (US$ billion), 2014
  • Figure 11: Growth of Household Consumption Expenditure (US$, %), 2004-2014
  • Figure 12: Total Population and Growth Rate (Millions, %), 2004-2019
  • Figure 13: Population Split by Gender (%),2014 and 2019E
  • Figure 14: Population Split by Age Group (%), 2014 and 2019
  • Figure 15: Per Capita Spend on Retail (RUB), 2006and 2014
  • Figure 16: Per Capita Spend (RUB)and Total Retail Spend by Age Group (%), 2006 and 2014
  • Figure 17: Rural and Urban Populations (millions) 2004, 2014, and 2019E
  • Figure 18: Organic Food Products in Russia
  • Figure 19: Russian private label retailers
  • Figure 20: Usage of Mobile Devices in Russia is on a Rise
  • Figure 21: Russian Social Media Market Insights
  • Figure 22: Russian Tourism Statistics 2013-2019
  • Figure 23: Key Components of Doing Business in Russia
  • Figure 24: Share of Books, News and Stationery in overall Retail,2014 and 2019
  • Figure 25: Retail Sales Value and Growth (EUR billion, %) of Books, News and Stationery,2014-2019
  • Figure 26: Spend per Head on Books, News and Stationery,2014 and 2019
  • Figure 27: Online Spend in Books, News and Stationery and Growth (RUB billion, %),2014-2019
  • Figure 28: Online Share of total Books, News and stationery Spend,2014 and 2019
  • Figure 29: Spending per Channel in Books, News and stationery (%) 2014 and 2019
  • Figure 30: Russia Books, News and Stationery Retail Sales and Forecast (RUB bn), by Channel Group, 2009-2019
  • Figure 31: Russia Books, News and Stationery Retail Market Dynamics, by Channel Group, 2009-2019
  • Figure 32: Russia Books, News and Stationery Retail Sales and Forecast (RUB bn), by Category 2009-2019
  • Figure 33: Russia Books, News and Stationery Retail Market Dynamics, by Category 2009-2019
  • Figure 34: Russia Printed Media Retail Sales and Forecast (RUB bn), by Channel Group, 2009-2019
  • Figure 35: Russia Stationery and Cards Retail Sales and Forecast (RUB bn), by Channel Group, 2009-2019
  • Figure 36: The Triangulated Market Sizing Methodology
Back to Top