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市場調查報告書

中國的電器、電子產品零售業 - 市場摘要與預測:市場、消費者、競爭情形概要(銷售額與預測)

Electrical and Electronics Retailing in China - Market Summary and Forecasts

出版商 Conlumino 商品編碼 304396
出版日期 內容資訊 英文 77 Pages
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中國的電器、電子產品零售業 - 市場摘要與預測:市場、消費者、競爭情形概要(銷售額與預測) Electrical and Electronics Retailing in China - Market Summary and Forecasts
出版日期: 2015年05月31日 內容資訊: 英文 77 Pages
簡介

本報告提供中國的電器、電子產品零售業調查分析、主要銷路中零售的市場資料(實際成果、預測)資料、變化的消費趨勢、政府的政策、影響要素驗證、競爭情形和主要企業詳細內容等相關的系統性資訊。

第1章 簡介

第2章 摘要整理及預測

第3章 市場情形

  • 強大經濟和零售業者的成長可能性
  • 富裕階級多是大魅力

第4章 中國的消費者

  • 從功能到感情上
  • 利基品牌和大眾市場零售業者的大機會
  • 消費休閒活動
  • 兩大活動促進中國的零售支出
  • 智慧型手機和平板電腦的高採用率
  • 由於偽造而更換品質保證的高級品
  • 觀光/旅遊提高國際品牌的認識

第5章 中國的商務

  • 摘要
  • 貪污防止的取締
  • 複雜的許可證手續
  • 獎勵國內外投資的有利稅制
  • 高級市場上的政府法規的影響

第6章 零售 - 產品部門

  • 產品部門分析
  • 電器、電子產品類別概要
  • 電器、電子產品類別分析
  • 主要的零售業者

第7章 附錄

圖表

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目錄
Product Code: RT0164SR

Summary

"Electrical and Electronics Retailing in China - Market Summary and Forecasts" provides a detailed analysis of both the historic and forecast market data of electrical and electronics retail sales across key channels in China.

Key Findings

  • The outlook for the electrical and electronics market in China looks very promising and is projected to grow at a CAGR of 10.24% over the forecast period
  • Despite sluggish economic conditions, retail sector registers a significant growth
  • A rising middle class with increased disposable income and altering lifestyles are driving retail demand and retailer's expansion plans in tier lll and tier lV cities will drive further growth
  • Online platform will be a key channel for retailing over the next five years
  • Electronics specialist retailers continue to remain the prime channel for sales in the country
  • Online spending on the electrical and electronics sector is expected to achieve a significant growth of 20.4%, during 2014-2019

Synopsis

"Electrical and Electronics Retailing in China - Market Summary and Forecasts" is a detailed sector report providing comprehensive analysis of the emerging trends, forecasts and opportunities in China's electrical and electronics retail market. It contains:

  • Thorough analysis of consumer trends, and changing economic and population factors of the country
  • Both qualitative and quantitative insights of the changing electrical and electronics retail dynamics across various product segments across different channels; with in-depth analysis of 5 product categories and 14 retail channels, until 2019
  • An overview of key retailers operating across the product segment and their presence across channels

Reasons To Buy

Get immediate access to:

  • Data coverage of 5 product categories that include Communication Equipment, Computer Hardware and Software, Consumer Electronics, Household Appliances, Photographic Equipment in the Chinese electrical and electronics market - accurate, reliable data for companies already operating in and those wishing to enter the Chinese market
  • Performance of individual product categories, across key channels in the last five years, with forecasts until 2019 - pinpoint the fastest growing categories in a market witnessing double digit growth
  • Vital economic and population trends, and key consumer and technology trends influencing the retail market - explore the impact of festive seasons and how they are stimulating consumer spending, allowing you to align your product offerings and strategies to meet demand
  • Critical insights into Chinese shoppers - what stores do Chinese shoppers prefer? How can you effectively promote to lucrative markets such as children and the youth demographic? As brands flock into China's booming retail space, ensure you have the insights to beat off the competition
  • Analysis of key international and domestic players operating in electrical and electronics market - including store counts and revenues, which will help to maximize your competitive edge and pinpoint opportunities to improve market share

Table of Contents

1. Introduction

  • 1.1. What is this Report About?

2. Executive Summary and Outlook

3. Market Context

  • 3.1. A steady economy with major growth potential for retailers
    • 3.1.1. China's economy is increasing despite a declining growth rate
    • 3.1.2. Savings are always a top priority for Chinese
    • 3.1.3. Employment shift from unskilled to skilled, rural to urban, manufacturing to service industries
    • 3.1.4. Wage growth above inflation
    • 3.1.5. Household consumption trebles driving spending power
  • 3.2. Large population with growing prosperity makes China a big attraction for retail

4. Chinese Shoppers

  • 4.1. From functional to emotional
  • 4.2. More opportunity for niche brands and mass market retailers
  • 4.3. Shopping - a leisure activity
  • 4.4. Two major events drive retail spend in China
  • 4.5. High adoption of smartphones and tablets for shopping
  • 4.6. Counterfeiting forces consumers to trade up to premium for quality assurance
  • 4.7. Tourism /travel increases awareness of international brands
    • 4.7.1. China will be the largest Duty Free market in 2019

5. Doing business in China

  • 5.1. Summary
  • 5.2. Anti-corruption crackdown requires careful handling for foreign businesses
  • 5.3. Complex licensing procedures a hindrance for foreign retailers
  • 5.4. Favourable tax structure to encourage domestic and foreign investments
  • 5.5. Impact of government regulations on the luxury market

6. Retail - Product Sectors

  • 6.1. Product Sector Analysis
    • 6.1.1. Electrical and Electronics
  • 6.2. Electrical and Electronics Category Overview
    • 6.2.1. Electrical and Electronics by Channel
    • 6.2.2. Electrical and Electronics by Category
  • 6.3. Electrical and Electronics Category Analysis
    • 6.3.1. Communications Equipment
    • 6.3.2. Computer Hardware and Software
    • 6.3.3. Consumer Electronics
    • 6.3.4. Household Appliances
    • 6.3.5. Photographic Equipment
  • 6.4. Major Retailers
    • 6.4.1. Electrical and Electronics

7. Appendix

  • 7.1. Definitions
    • 7.1.1. This report provides 2014 actual sales; while forecasts are provided for 2014-2019
  • 7.2. Summary Methodology
    • 7.2.1. Overview
    • 7.2.2. The triangulated market sizing method
    • 7.2.3. Industry surveys in the creation of retail market data
    • 7.2.4. Quality control and standardized processes
  • 7.3. About Conlumino
  • 7.4. Disclaimer

List of Tables

  • Table 1: Custom Duty Rates and Consumption Tax Rates of Luxury Goods
  • Table 2: China Electrical and Electronics Retail Sales (CNY bn), by Channel Group, 2009-2014
  • Table 3: China Electrical and Electronics Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
  • Table 4: China Electrical and Electronics Retail Sales (US$ mn), by Channel Group, 2009-2014
  • Table 5: China Electrical and Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
  • Table 6: China Electrical and Electronics Retail Segmentation (% value), by Channel Group, 2009-2019
  • Table 7: China Electrical and Electronics Retail Sales (CNY bn), by Category 2009-2014
  • Table 8: China Electrical and Electronics Retail Sales Forecast (CNY bn), by Category 2014-2019
  • Table 9: China Electrical and Electronics Retail Sales (US$ mn), by Category 2009-2014
  • Table 10: China Electrical and Electronics Retail Sales Forecast (US$ mn), by Category 2014-2019
  • Table 11: China Electrical and Electronics Retail Segmentation (% value), by Category, 2009-2019
  • Table 12: China Communications Equipment Retail Sales (CNY bn), by Channel Group 2009-2014
  • Table 13: China Communications Equipment Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
  • Table 14: China Communications Equipment Retail Sales (US$ mn), by Channel Group 2009-2014
  • Table 15: China Communications Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
  • Table 16: China Communications Equipment Retail Segmentation, by Channel Group, 2009-2019
  • Table 17: China Computer Hardware and Software Retail Sales (CNY bn), by Channel Group, 2009-2014
  • Table 18: China Computer Hardware and Software Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
  • Table 19: China Computer Hardware and Software Retail Sales (US$ mn), by Channel Group, 2009-2014
  • Table 20: China Computer Hardware and Software Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
  • Table 21: China Computer Hardware and Software Retail Segmentation, by Channel Group, 2009-2019
  • Table 22: China Consumer Electronics Retail Sales (CNY bn), by Channel Group, 2009-2014
  • Table 23: China Consumer Electronics Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
  • Table 24: China Consumer Electronics Retail Sales (US$ mn), by Channel Group, 2009-2014
  • Table 25: China Consumer Electronics Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
  • Table 26: China Consumer Electronics Retail Segmentation, by Channel Group, 2009-2019
  • Table 27: China Household Appliances Retail Sales (CNY bn), by Channel Group, 2009-2014
  • Table 28: China Household Appliances Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
  • Table 29: China Household Appliances Retail Sales (US$ mn), by Channel Group, 2009-2014
  • Table 30: China Household Appliances Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
  • Table 31: China Household Appliances Retail Segmentation, by Channel Group, 2009-2019
  • Table 32: China Photographic Equipment Retail Sales (CNY bn), by Channel Group, 2009-2014
  • Table 33: China Photographic Equipment Retail Sales Forecast (CNY bn), by Channel Group, 2014-2019
  • Table 34: China Photographic Equipment Retail Sales (US$ mn), by Channel Group, 2009-2014
  • Table 35: China Photographic Equipment Retail Sales Forecast (US$ mn), by Channel Group, 2014-2019
  • Table 36: China Photographic Equipment Retail Segmentation, by Channel Group, 2009-2019
  • Table 37: Key Electrical and Electronics Retailers in China
  • Table 38: China Exchange Rate CNY-US$ (Annual Average), 2009-2014
  • Table 39: China Exchange Rate CNY -US$ (Annual Average), 2014-2019 Forecasts
  • Table 40: Conlumino Retail Channel Definitions
  • Table 41: Conlumino Retail Category Definitions

List of Figures

  • Figure 1: GDP Value (US$ Billion), 2008-2014E
  • Figure 2: Growth Rate of GDP (%), 2008-2014E
  • Figure 3: GDP Value and Growth (CNY billion, %), 2008-2014E
  • Figure 4: Forecasts for GDP Value and Growth (CNY Billion, %) 2014-2019
  • Figure 5: Gross Domestic Savings Rate as Share of GDP (%), 2004-2014
  • Figure 6: Share of Employment by Sector (% of Total Labor Force), 2004 and 2014E
  • Figure 7: Unemployment Rate (% of Total Labor Force), 2005-2014
  • Figure 8: Wage and Inflation Growth Rates (%), 2004-2014
  • Figure 9: Household Consumption Expenditure of China (CNY Billion), 2004-2014E
  • Figure 10: Household Consumption Expenditure of Major Countries (US$ Billion), 2014E
  • Figure 11: Growth of Household Consumption Expenditure (%), 2004-2014E
  • Figure 12: Rural and Urban Populations (millions) 2004, 2014 and 2019
  • Figure 13: Total Population and Growth Rate (Millions, %), 2004-2019
  • Figure 14: Population Split by Gender (%), 2014 and 2019
  • Figure 15: Population Split by Age Group (%), 2014 and 2019
  • Figure 16: Per Capita Spend on Retail (CNY), 2006 and 2014
  • Figure 17: Per Capita Spend on Retail by Age Group (%), 2006 and 2014
  • Figure 18: The Changing Chinese Shopper
  • Figure 19: Chinese New Year sales 2010-2014
  • Figure 20: Single Day sales 2009-2014
  • Figure 21: M-tailing in China
  • Figure 22: Prime Destination for Chinese Tourists, 2009 and 2014
  • Figure 23: Major Cities with High Spend on Retail
  • Figure 24: Top 10 Duty Free markets by value, 2014 and 2019 (US$ billion)
  • Figure 25: Key Components of Doing Business in China Matrix
  • Figure 26: Individual Income Tax and Enterprise Income Tax Rates in China
  • Figure 27: Key Market Entry Requirements for China 2014
  • Figure 28: Share of Electrical and Electronics in overall Retail 2014 and 2019
  • Figure 29: Retail Sales Value and Growth (CNY Billion, %) of Electrical and Electronics 2014-2019
  • Figure 30: Spend per Head on Electrical and Electronics 2014 and 2019
  • Figure 31: Online Spend in Electrical and Electronics 2014-2019
  • Figure 32: Online Share of total Electrical and Electronics Spend 2014 and 2019
  • Figure 33: Spending per Channel in Electrical and Electronics (%) 2014 and 2019
  • Figure 34: China Electrical and Electronics Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
  • Figure 35: China Electrical and Electronics Retail Sales and Forecast (CNY bn), by Category 2009-2019
  • Figure 36: China Electrical and Electronics Retail Market Dynamics, by Category 2009-2019
  • Figure 37: China Communications Equipment Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
  • Figure 38: China Computer Hardware and Software Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
  • Figure 39: China Consumer Electronics Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
  • Figure 40: China Household Appliances Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
  • Figure 41: China Photographic Equipment Retail Sales and Forecast (CNY bn), by Channel Group, 2009-2019
  • Figure 42: The Triangulated Market Sizing Methodology
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