Vietnam Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market
|出版日期||內容資訊||英文 50 Pages
|越南的啤酒市場分析 Vietnam Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market|
|出版日期: 2016年07月31日||內容資訊: 英文 50 Pages||
The Vietnamese beer market increased sales by nearly 8% in 2015, which was the fastest rate of growth seen since 2011. The economic recovery helped to enhance consumers' disposable income levels and this improved purchasing power over the course of the year. Total beer imports volumes has increased by 28% compared to 2014, with a further increase predicted for 2016. The dynamism of the beer market was driven by growth in the premium (+24%) and super premium (+18%) segments, both of which grew well ahead of the market. Large-sized metal keg sales were on the rise in particular, with 5000cl metal keg growing by more than 14%.
Canadean's Vietnam Beer Market Insights 2016 Report provides a complete overview of the Vietnam beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook.
Covering total market (on and off-premise) the report details: