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市場調查報告書

嬰兒食品的印度市場

Baby Food in India

出版商 Canadean 商品編碼 360491
出版日期 內容資訊 英文 134 Pages
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嬰兒食品的印度市場 Baby Food in India
出版日期: 2016年05月31日 內容資訊: 英文 134 Pages
簡介

印度近幾年出生率轉少,但另一方面也產生可支配所得的擴大和中產階級的崛起,生活水準的上升。因此,嬰兒食品市場2009∼2015年預計以93.7%擴大,今後將進一步成長。市場嬰兒牛奶佔72%,嬰兒麥片佔28%。

本報告提供印度國內的嬰兒食品市場相關分析,市場結構與其背景中的社會、經濟形勢,市場趨勢 (消費額、生產額等)的變化及預測,各產品詳細趨勢,主要企業簡介,今後的市場方向性等調查評估。

第1章 簡介

第2章 市場背景情況

  • 出生率
  • 消費者
  • 社會版、人口方面的趨勢
  • 女性勞工
  • 母乳哺育的趨勢
  • 法規

第3章 市場概要

  • 主要的特徵與趨勢
  • 市場規模 (以金額、數量為準)
  • 各製造廠商市場佔有率
  • 未來預測

第4章 各領域分析

  • 嬰兒牛奶
  • 嬰兒麥片
  • 其他嬰兒食品

第5章 生產、貿易趨勢

  • 生產額
  • 進口額
  • 出口額

第6章 企業簡介

  • 簡介
  • Gujarat Cooperative Milk Marketing Federation (GCMMF)
  • Nestle India Ltd
  • Nutricia International Pvt Ltd
  • Raptakos Brett and Co Ltd
  • 其他的廠商

第7章 流通

  • 零售業結構
  • 嬰兒食品的零售

第8章 經濟背景情況

  • 經濟背景
  • 主要的宏觀經濟指標的預測

第9章 未來展望與市場預測

  • 出生率、總人口的預測
  • 市場預測:概要
  • 今後的市場趨勢

第10章 附錄

圖表一覽

目錄
Product Code: BF142MR

Summary

The number of births in India rose very gradually up to 2013, but has since begun to decline slightly. Living standards are significantly higher in urban areas and this is where the bulk of industrially produced baby foods are sold. However, there is a rising middle class even in smaller towns and rural areas, and manufacturers are targeting these to widen the consumer base. Sales grew rapidly up to 2009, but slowed considerably in 2010, with slight declines in some sectors, and growth has remained subdued since. Per capita intake levels rose by 13% in 2015. Milks dominate the market and have outperformed cereals in volume terms. The baby cereals sector remains overshadowed by the milks sector in value terms, accounting for just 32.8% of market value in 2015, and 27.7% of volume.

Key Findings

  • In value terms, baby milk sales in India advanced strongly, by 93.7% in nominal growth terms over the 2009-2015 period. The baby cereals sector achieved even more dynamic growth of 108%.
  • The majority of sales are accounted for by milks, which took a 72% volume share, with baby cereals holding the remaining 28%.
  • Two companies, GCMMF and Nestle India, control the bulk of baby food sales in the Indian market, with GCMMF accounting for 46% of volume in 2015, while Nestle held a 42.2% share.
  • The most important outlet for baby food is pharmacies, and some suppliers only sell their baby food brands in this channel. Although many pharmacies are local independent stores, organized retailing has grown rapidly in recent years.

"Baby Food in India" is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the India market.

What else does this report offer?

  • Consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house expertise to offer extensive data about the trends and dynamics affecting the industry.
  • Detailed profile of the companies operating and new companies considering entry in the industry along with their key focus product sectors.
  • Market profile of the various product sectors with the key features and developments, segmentation, per capita trends and the various manufacturers and brands.
  • Overview of baby food retailing with a mention of the major retailers in the country along with the distribution channel.
  • Future projections considering various trends which are likely to affect the industry.

Reasons To Buy

  • Evaluate important changes in consumer behaviour and identify profitable markets and areas for product innovation.
  • Analyse current and forecast behaviour trends in each category to identify the best opportunities to exploit.
  • Detailed understanding of consumption by individual product categories in order to align your sales and marketing efforts with the latest trends in the market.
  • Investigates which categories are performing the best and how this is changing market dynamics.

Table of Contents

Introduction

  • Executive summary
  • Definitions

Background to the Market

  • Births
  • The Consumer
  • Socio-Demographic Trends
  • Working Women
  • Breastfeeding Trends
  • Regulations

Market Overview

  • Key features and developments
  • Market value and volume
  • Manufacturers shares
  • The future

Sector Analysis

  • Baby milks
  • Baby cereals
  • Other Baby Food

Production and trade

  • Production
  • Imports
  • Exports

Company profiles

  • Introduction
  • Gujarat Cooperative Milk Marketing Federation (GCMMF)
  • Nestle India Ltd
  • Nutricia International Pvt Ltd
  • Raptakos Brett and Co Ltd
  • Other Manufacturers

Distribution

  • Retail structure
  • Baby food Retailing

Economic background

  • Economic Background
  • Key macro-economic forecasts
  • Prospects and forecasts
  • Birth and population projections
  • Forecast overview
  • Future trends

Appendix

  • Additional data tables
  • Summary methodology

About Canadean

List of Tables

  • Table 1: Birth and Population Trends, 2005-2015
  • Table 2: Urban and Rural Birth Rates by State, 2000, 2012 and 2013
  • Table 3: Crude Birth Rates by State, 2000 and 2009-2013
  • Table 4: Live Births and Population Distribution by State, 2001 and 2013
  • Table 5: Number of Households by Income Groups, 2008/09 and 2009/10
  • Table 6: GDP Per Capita of Major Cities, 2015
  • Table 7: Urban and Rural Poverty Levels, 1993/94-2011/12
  • Table 8: Average Rural and Urban Monthly Per Capita Expenditure by Fractile, 2011/2012
  • Table 9: Urban and Rural Food Expenditure by State and Region, 2009-2010
  • Table 10: Per Capita Expenditure on Food, 2011-2012
  • Table 11: Use of Complementary Foods, by Age of Baby, 2011/12
  • Table 12: Working Women, 2006 and 2008
  • Table 13: Employment Status of Working Women, 2009/2010
  • Table 14: Breakdown of Female Employment by Industry Sector, 2011/2012
  • Table 15: Breastfeeding Prevalence by Age of Baby, 2005-2012
  • Table 16: Breastfeeding Habits by State and Age, 2007/2008 and 2012/2013
  • Table 17: Breastfeeding Duration, 2005-2012
  • Table 18: Cessation of Breastfeeding by Age of Baby, 2011
  • Table 19: Market Size, 2015, and Growth Rates, 2009-2015
  • Table 20: Baby Food: Manufacturer Shares, Value and Volume, %, 2009-2015
  • Table 21: Baby Food: Manufacturer Shares by Sector, %, 2015
  • Table 22: Projected Market Size, 2021, and Growth Rates, 2015-2021
  • Table 23: Baby Milks: Segmentation by Type, Volume, 2009-2015
  • Table 24: Baby Milks: Brand Price Positioning Analysis, 2016
  • Table 25: Baby Milks: Facings Allocation by Type of Packaging, 2014
  • Table 26: Baby Milks: Facings Allocation by Pack Size, 2014
  • Table 27: Baby Milks: Manufacturer Shares, Value and Volume, %, 2010-2015
  • Table 28: Specialized Baby Milks: Manufacturer Shares, Value and Volume, %, 2010-2015
  • Table 29: Non-Specialized Baby Milks: Manufacturer Shares, Value and Volume, %, 2010-2015
  • Table 30: Baby Cereals and Dry Meals: Segmentation by Type, 2009-2015
  • Table 31: Baby Cereals and Dry Meals: Segmentation by Price, 2016
  • Table 32: Baby Cereals and Dry Meals: Manufacturer Shares, Value and Volume, %, 2010-2015
  • Table 33: Milk-Based Cereals: Manufacturer Shares, 2010-2015
  • Table 34: Non-Milk Cereals: Manufacturer Shares, 2010-2015
  • Table 35: GCMMF: Financial Highlights, 2008/9-2014/15
  • Table 36: Nestle India: Financial Highlights, 2009-2015
  • Table 37: Packaged Food Sales by Channel, Rs Billion, 2009-2015
  • Table 38: Economic Indicators, 2009-2016Table 39: Key Macro-Economic Forecasts, 2015-2021
  • Table 40: Birth and Population Projections, 2009-2021
  • Table 41: Baby Population, Number of Babies, 2005-2021
  • Table 42: Baby Food: Market Value, Current Prices, 2009-2015
  • Table 43: Baby Food: Market Value, Constant Prices, 2009-2015
  • Table 44: Baby Food: Market Value, US$, 2009-2015
  • Table 45: Baby Food: Market Volume, Tons, 2009-2015
  • Table 46: Baby Food: Per Capita Expenditure, Current Prices, 2009-2015
  • Table 47: Baby Food: Per Capita Expenditure, Constant Prices, 2009-2015
  • Table 48: Baby Food: Per Capita Expenditure, US$, 2009-2015
  • Table 49: Baby Food: Per Capita Consumption, Grams, 2009-2015
  • Table 50: Baby Milks: Sector Trends, 2009-2015
  • Table 51: Baby Milks: Segmentation by Type, 2009-2015
  • Table 52: Baby Milks: Brand Price Analysis, 2016
  • Table 53: Baby Cereals and Dry Meals: Sector Trends, 2009-2015
  • Table 54: Import Trends, Cereals and Milks, 2009-2014
  • Table 55: Imports of Cereals and Milks by Country of Origin, 2009-2014
  • Table 56: Imports of Baby Meals by Type, 2009-2014
  • Table 57: Imports of Baby Meals by Country of Origin, 2009-2014
  • Table 58: Export Trends, Cereals and Milks, 2009-2014
  • Table 59: Exports of Cereals and Milks by Country of Destination, 2009-2014
  • Table 60: Exports of Baby Meals Trends, 2009-2014
  • Table 61: Exports of Baby Meals by Country of Destination, 2009-2014
  • Table 62: Baby Food: Market Value Forecasts, Current Prices, 2015-2021
  • Table 63: Baby Food: Market Value Forecasts, Constant Prices, 2015-2021
  • Table 64: Baby Food: Market Value Forecasts, US$, 2015-2021
  • Table 65: Baby Food: Market Volume Forecasts, Tons, 2015-2021
  • Table 66: Baby Food: Per Capita Expenditure, Current Prices, 2015-2021
  • Table 67: Baby Food: Per Capita Expenditure, Constant Prices, 2015-2021
  • Table 68: Baby Food: Per Capita Expenditure, US$, 2015-2021
  • Table 69: Baby Food: Per Capita Consumption, Grams, 2015-2021

List of Figures

  • Figure 1: Baby Food: Market Size, 2009-2015
  • Figure 2: Baby Food: Market Segmentation, 2015
  • Figure 3: Baby Food: Per Capita, 2009-2015
  • Figure 4: Baby Food: Manufacturer Shares, Value, 2015
  • Figure 5: Baby Food: Manufacturer Shares by Sector, % value, 2015
  • Figure 6: Baby Milks: Sector Trends, 2009-2015
  • Figure 7: Baby Milks: Per Capita Expenditure and Consumption, 2009-2015
  • Figure 8: Baby Cereals and Dry Meals: Sector Trends, 2009-2015
  • Figure 9: Baby Cereals and Dry Meals: Per Capita Expenditure and Consumption, 2009-2015
  • Figure 10: Imports Baby Food by Country of Origin, Top Three Countries, %, 2014
  • Figure 11: Exports of Baby Food by Country of Destination, Top Four Countries, %, 2014
  • Figure 12: Baby Food: Manufacturer Shares, Value %, 2015
  • Figure 13: Baby Food: Manufacturer Shares, Volume %, 2015
  • Figure 14: Baby Food: Market Size, 2015-2021
  • Figure 15: Baby Food: Market Segmentation, 2021
  • Figure 16: Baby Food: Per Capita, 2015-2021
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