Consumer and Market Insights: Fish and Seafood in Malaysia
|出版日期||內容資訊||英文 67 Pages
|消費者與市場的考察:馬來西亞的魚貝類市場 Consumer and Market Insights: Fish and Seafood in Malaysia|
|出版日期: 2016年03月31日||內容資訊: 英文 67 Pages||
The Fish and Seafood market in Malaysia is forecast to register high growth during 2015-2020 driven by stable economic growth and low inflation rate in the country. Malaysian consumers prefer Fresh Fish and Seafood products that is reflected in Fresh Fish and Seafood (Counter) being the largest category in volume terms. Fish and Seafood traditionally constitute an important part of the Malaysian diet. However, with growing interest in healthier food habits, manufacturers and suppliers are focusing more on the health aspects of Fish and Seafood in the country such as rich in protein, low in fat, and a natural source of Omega-3. Fish and Seafood products with a halal certification stamp on their labels are seen as more trustworthy or viewed as a genuine product in Malaysia and offers fresh growth opportunities in an otherwise less differentiated Fish and Seafood market.
Canadean's Consumer and Market Insights report on the Fish and Seafood market in Malaysia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.