Global Executives Survey: Advance Booking Trends and Online Booking Channel Overview
|出版日期||內容資訊||英文 68 Pages
|事前預約趨勢與線上預約流通管道概要 Global Executives Survey: Advance Booking Trends and Online Booking Channel Overview|
|出版日期: 2016年02月24日||內容資訊: 英文 68 Pages||
The availability of attractive offers, extensive range of options, and associated cost effectiveness are influencing travelers towards online booking channels. Online bookings will increase over the next two years and constitute a significant share of overall revenues. The majority of advanced bookings for business travelers are expected to happen one month prior, primarily between January and June. During the last 12 months, the majority of business travelers who opted for advance bookings were aged between 31-45 years. Business travelers from the US, the UK, and Germany opted more for advanced booking during the last 12 months. Additionally, mid-scale hotels were preferred for advance bookings by business travelers over the last 12 months. Over the next 12 months, an increase in the number of advance bookings will be recorded for international travelers from January to June, whereas for domestic business travelers, an increase in the number of advance bookings will be recorded during April to June.
Canadean's Global Executives Survey: Advance Booking Trends and Online Booking Channel Overview examines executives' perspective about online channels for booking, viewpoint on advance booking and highlights key drivers of online booking. Organizations can know about revenue share projection and forecasted change in online booking over the next two years. Moreover, organizations can examines trends in advance bookings such as demographics distribution, revenue share contribution, preferred hotel and room categories, average length of stay and, preferred time for advance bookings during the year.