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市場調查報告書

印尼的啤酒市場分析:2015年

Indonesia Beer Market Insights Report 2016

出版商 Canadean 商品編碼 339487
出版日期 內容資訊 英文 41 Pages
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印尼的啤酒市場分析:2015年 Indonesia Beer Market Insights Report 2016
出版日期: 2016年07月31日 內容資訊: 英文 41 Pages
簡介

由於18%的消費稅使啤酒價格上升,印尼市場縮減。

本報告提供印尼的啤酒市場相關調查分析,以品牌、流通、包裝的詳細資料為焦點,提供主要趨勢、進出口、革新等系統性資訊。

第1章 資料修訂摘要

第2章 摘要整理

第3章 市場情況

  • 市場參數的表格
  • 法律、課稅的表格

第4章 市場背景概要

第5章 市場更新

  • 市場評論
  • 包裝趨勢
  • 啤酒價格的表格
  • 啤酒資料的表格

第6章 啤酒公司簡介

第7章 附錄

圖表

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目錄
Product Code: BRMIID16

Summary

The Indonesian beer market suffered heavy pressure in 2015. New government legislation stipulated that the sale of alcoholic beverages with <=5% Abv was forbidden in convenience and traditional retail outlets. From April 2015, only large modern retailers and on-premise establishments were permitted to sell alcohol with the application of certain rules. As a consequence of this, consumption of beer declined. No alcohol beer saw an increase in consumption as restrictions on the selling of regular beer led to consumers increasing their consumption of no alcohol beer for the same taste.

Key Findings

  • Off-premise markets have been totally banned from selling alcoholic beverages other than supermarkets and hypermarkets.
  • There has been a lack of new packaging trends in the market.
  • The rise in the number of tourists aided in keeping the fall in beer from going any further.
  • Following the new rule on beer sales, there has been sizeable shift in channel's market share.

Canadean's Indonesia Beer Market Insights 2016 Report provides a complete overview of the Indonesia beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook. Covering total market (on and off-premise) the report details:

  • 2011-2015 actual detailed beer consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2016 forecasts
  • Top line production, import, export and consumption volume from 2005-2015 with forecasts for 2016
  • Value by distribution channel 2011-2015, with 2016 forecasts
  • 2014-2016 selected on- / off-premise retail prices
  • Details of key beer new product launches in 2015 by company
  • Overview of the competitive landscape in the beer market, with analysis of key company performance
  • Insightful and valuable analysis of the drivers behind both current and emerging trends in the beer market

Data is also available in excel format

Reasons To Buy

  • Gain an in-depth understanding of the dynamics and structure of the Indonesia beer industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning
  • Evaluate the current emerging trends and future growth opportunities in the Indonesia beer market to support your brand development and marketing initiatives
  • Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability
  • Analyse domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage
  • Interrogate the unique granularity of our data to analyse the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company
  • Use our new PowerPoint add-on to quickly absorb a succinct summary of the key trends in the Indonesia beer market
  • View a selection of the key 2015 product launches and identify competitor activity and product innovation and differentiation prospects

Table of Contents

1 Data Revisions Summary

2 Market Context

  • 2.1 Market Parameters Tables
  • 2.2 Legislation and Taxation Tables

3 Market Background Briefing

4 Market Update

  • 4.2 Beer Pricing Tables
  • 4.3 Beer Data Tables

5 Brewer Profiles

6 Appendix

  • 6.1 Disclaimer
  • 6.2 Methodology, Wisdom Attributes and Product Definitions
  • 6.3 Map

List of Tables

  • Table 1: Indonesia Population Size and Growth, 1987-2018F
  • Table 2: Asia Population Size and Growth, 2005-2016F
  • Table 3: Indonesia Economic Indicators, 2007-2017F
  • Table 4: Taxation Base
  • Table 5: Historical Excise Rates of Beer
  • Table 6: Legal Controls on Beer
  • Table 7: Tax Burden on Beer @ 5% Abv, 2015
  • Table 8: Beer Key Facts
  • Table 9: Top 10 Beer Brands - Volume, 2013-2015
  • Table 10: Top 10 International Premium and Superpremium Beer Brands - Volume, 2013-2015
  • Table 11: Licensed Brand Owners and Licensees
  • Table 12: Beer Market Valuation (Local Currency), 2014-2016F
  • Table 13: Trade Margin Build-Up Model
  • Table 14: Selected Consumer Beer Prices: On-Premise, 2013-2015
  • Table 15: Selected Consumer Beer Prices: Off-Premise, 2013-2015
  • Table 16: Average Beverage Consumption - Liters of Pure Alcohol (LPA) Per Capita, 2005-2016F
  • Table 17: Beer Production/Trade/Consumption 000 HL, 2005-2016F
  • Table 18: Beer Production/Trade/Consumption - Growth, 2005-2016F
  • Table 19: Beer Foreign Trade By Country (Imports), 2012-2016F
  • Table 20: Beer Foreign Trade By Country (Exports), 2012-2016F
  • Table 21: Beer Market Valuation (Local Currency), 2014-2016F
  • Table 22: Beer Consumption by Local Definition, 2012-2016F
  • Table 23: Beer Consumption by Standard Price Segmentation, 2012-2016F
  • Table 24: Beer Consumption by Alcoholic Strength, 2012-2016F
  • Table 25: Beer Consumption by Type, 2012-2016F
  • Table 26: Beer Consumption by Geographic Scope, 2012-2016F
  • Table 27: Beer All Trademarks, 2011-2015
  • Table 28: Beer Brands by Local Definition, 2011-2015
  • Table 29: Beer Brands by Standard Price Segment, 2011-2015
  • Table 30: Beer Brands by Alcoholic Strength, 2011-2015
  • Table 31: Beer Brands by Type, 2011-2015
  • Table 32: Imported Brands by Origin, 2011-2015
  • Table 33: Beer Licensed Brands, 2011-2015
  • Table 34: Beer Trademark Owners, 2011-2015
  • Table 35: Beer Local Operators, 2011-2015
  • Table 36: Beer leading Brewers/Importers, 2011-2015
  • Table 37: Beer Consumption by Pack Mix: Refillability/Pack/Size, 2012-2016F
  • Table 38: Beer Distribution: On vs Off Premise, 2012-2016F
  • Table 39: Pt Delta Djakarta Brand Volumes 2011-2015
  • Table 40: Pt Multi Bintang Brand Volumes 2011-2015
  • Table 41: PT Sarinah Jaya Brand Volumes 2011-2015
  • Table 42: PT Bali Hai Brand Volumes 2011-2015

List of Figures

  • Figure 1: Beer Leading Brewers/Importers, 2015
  • Figure 2: Beer Consumption by Pack Material/Type, 2015
  • Figure 3: Beer Distribution by Channel, 2015
  • Figure 4: Beer Consumption by Price Segment, 2015
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