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市場調查報告書

香煙的台灣市場

Cigarettes in Taiwan

出版商 Canadean 商品編碼 337751
出版日期 內容資訊 英文 40 Pages
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香煙的台灣市場 Cigarettes in Taiwan
出版日期: 2015年07月31日 內容資訊: 英文 40 Pages
簡介

本報告提供台灣的香煙 (紙煙) 市場相關分析,提供您整體市場規模和平均每個人的消費量趨勢,主要製造商·品牌的概要·市場佔有率與最新趨勢,香煙市場的課稅·銷售法規,生產·對外貿易·價格趨勢,未來市場趨勢預測(今後9年份)等調查評估。

第1章 概要

第2章 市場規模

第3章 市場結構

第4章 廠商·品牌

第5章 稅率與零售價格

  • 稅率
  • 零售價格

第6章 抽煙人口

第7章 生產·貿易趨勢

  • 產量
  • 進口額
  • 出口額

第8章 經營上的限制

  • 廣告的限制
  • 健康相關警告
  • 其他製藥

第9章 企業簡介

第10章 未來展望·預測

第11章 附錄

圖表一覽

目錄
Product Code: CG0191MR

Summary

The market for cigarettes in Taiwan has entered a difficult period. Volumes have been falling annually since 2009 on the back of tighter restrictions, rising prices and the growing profile of contraband. Whilethere is evidence that sales stagnated in 2014 with only a small reduction forecast, it is probable that thesector is set to see further decline over the coming decade.

Key Findings

  • The Taiwanese economy is performing well, having recovered strongly from the recent global downturn. GDP expanded by 2.1% in 2013 and by 3.5% in 2014. GDP growth is set to remain buoyant for the period 2015-2018 rising by 3.8% in 2015 and helped by a good trade surplus.
  • PMI, Bulgartabac and KTandG are other competitors of note. PMI had a share of 6.6% in 2013. Bulgartabac has been active since 2010 while KTandG is growing its presence with its Tonino Lamborghini brand being launched in 2013. Together others took 1.0% of sales in 2013.
  • Over the period to 2013-2023, a combination of gradual population growth and a gradual decline in the prevalence of smoking is expected to lead to the cigarette market falling back slightly, with overall volumes falling by 8.3%.

"Cigarettes in Taiwan", is an analytical report by Canadean which provides extensive and highly detailed current and future market trends in the Taiwan market.

What else does this report offer?

  • Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis and our in-house expertise
  • Detailed information such as market shares and recent developments of the manufacturers, leading brands along with company profiles
  • Regulations, taxation, retail pricing, smoking habit and the growing health concerns affecting overall production
  • Prospects and forecasts of overall sales and consumption for 2014 to 2023.

Reasons To Buy

  • Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.
  • Identify the areas of growth and opportunities, which will aid effective marketing planning.
  • As consumers' product demands evolve, the dynamics between different countries also change - favoring some countries and leaving others increasingly out of line with demand patterns. As a result, understanding the shifting market dynamics is key to ensuring maximum future sales.
  • The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes -prime intelligence for marketers.
  • Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future

Table of Contents

1. Overview

2. Market Size

3. Market Structure

4. Manufacturers and Brands

5. Taxation and Retail Prices

  • 5.1. Taxation
  • 5.2. Retail Prices

6. The Smoking Population

7. Production and Trade

  • 7.1. Production
  • 7.2. Imports
  • 7.3. Exports

8. Operating Constraints

  • 8.1. Advertising Restrictions
  • 8.2. Health Warnings
  • 8.3. Other Restrictions

9. Company Profiles

10. Prospects and Forecasts

11. Appendix

  • 11.1. What is this Report About?
  • 11.2. Time Frame
  • 11.3. Product Category Coverage
  • 11.4. Methodology
  • 11.5. About ERC - a division of Canadean
  • 11.6. Disclaimer

List of Tables

  • Table 1: Cigarette Consumption, 1990-2014
  • Table 2: Duty Paid and Non-Duty Paid Sales, 2008-2013
  • Table 3: Per Capita Consumption, 1990-2014
  • Table 4: Market Breakdown, Domestic v Imported Products, 2000-2013
  • Table 5: Market Segmentation by Price Segment, 2009-2014
  • Table 6: Manufacturer Sales and Market Share, 2000-2014
  • Table 7: Brand Family Shares, 2002-2014
  • Table 8: Smoking Population, 1990-2013
  • Table 9: Smoking Population by Age, 1996 and 1998
  • Table 10: Incidence of Smoking by Age and Sex, 2006
  • Table 11: Number of Cigarettes Smoked Per Day, 2004-2007
  • Table 12: Characteristics of the Smoking Population, 2000-2003
  • Table 13: Smoking Amongst Junior High School Students, 2004-2013
  • Table 14: Smoking Amongst Senior and Vocational High School Students, 2005-2013
  • Table 15: Cigarette Production, 1990-2013
  • Table 16: Imports of Cigarettes, 1990-2013
  • Table 17: Imports by Country of Origin, 2000-2013
  • Table 18: Exports of Cigarettes, 1990-2013
  • Table 19: Exports by Country of Destination, 2000-2013
  • Table 20: Consumption Forecasts to 2023
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