Market Focus: Trends and Developments in the Bakery and Cereals Sector in Thailand
|出版日期||內容資訊||英文 42 Pages
|泰國的烘培/麥片穀類部門的趨勢與發展 Market Focus: Trends and Developments in the Bakery and Cereals Sector in Thailand|
|出版日期: 2014年06月30日||內容資訊: 英文 42 Pages||
This report brings together consumer insight and market data to provide a comprehensive brief of the Thai Bakery and Cerealssector. This allows for the rapid identification of key growth opportunities across major Bakery and Cerealscategories and their packaging.
The Bakery and Cereals market in Thailand is driven by Bread and Rolls, Cookies, and Cakes, Pastries and Sweet Pies, which together account for more than three quarters of the overall market by value.Positive socio-economic factors such as the high share of the working population, increased urbanization, and growth in disposable income will drive growth in the market. Imported brands will remain in demand owing to their high quality, particularly in categories such as Cookies, Breakfast Cereals, and Savory Biscuits.
This overview of the consumer and market dynamics of the Thai Bakery and Cereals sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.