Market Focus: Trends and Developments in the Bakery and Cereals Sector in Japan to 2018
|出版日期||內容資訊||英文 55 Pages
|日本的烘培/麥片穀類部門的趨勢與發展 Market Focus: Trends and Developments in the Bakery and Cereals Sector in Japan to 2018|
|出版日期: 2014年06月30日||內容資訊: 英文 55 Pages||
This report brings together consumer insight and market data to provide a comprehensive brief of the Japanese Bakery and Cereals sector. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.
The Bakery and Cereals market in Japan will register moderate growth in coming years with changing lifestyles and increasing Western influence. As Japanese consumers have less intake of dietary fibre, whole gain and cereal based products, like Breakfast Cereals and Cereal Bars, will register a higher growth when compared to other categories. Busy Japanese consumers will seek convenience which will drive the growth of small portion and single consumption packs.
This overview of the consumer and market dynamics of the Japanese Bakery and Cereals sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.