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市場調查報告書

日本的烘培/麥片穀類部門的趨勢與發展

Market Focus: Trends and Developments in the Bakery and Cereals Sector in Japan to 2018

出版商 Canadean 商品編碼 308459
出版日期 內容資訊 英文 55 Pages
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日本的烘培/麥片穀類部門的趨勢與發展 Market Focus: Trends and Developments in the Bakery and Cereals Sector in Japan to 2018
出版日期: 2014年06月30日 內容資訊: 英文 55 Pages
簡介

本報告提供日本的烘培/麥片穀類部門調查分析,以消費者相關考察與市場資料為焦點,提供您主要的烘培/麥片穀類類別與包裝方面的主要成長機會等系統性資訊。

摘要整理

未來預測

該國背景情況

  • 宏觀經濟分析
  • 概要:消費習慣

部門分析

  • 整體市場規模(數量·金額)分析
  • 市場規模(數量·金額)分析:各類別
  • 市場佔有率分析

消費者概要

  • 主要趨勢

自有品牌

  • 自有品牌 vs. 國家品牌的普及率
  • 成長率分析

流通相關考察

  • 主要的零售業者
  • 主要的流通形態:各類別

包裝相關考察

  • 主要的包裝材與種類
  • 主要的包裝用封蓋與外包裝

主要企業市場佔有率

資料附錄·調查手法

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目錄
Product Code: CS1546MF

Summary

This report brings together consumer insight and market data to provide a comprehensive brief of the Japanese Bakery and Cereals sector. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.

Key Findings

  • The consumption of Bakery and Cereals products will increase in Japan with changing lifestyles and the influence of Western food habits especially among younger consumers.
  • Bread and Rolls is the largest category by value and Breakfast Cereals will register the highest growth during 2013-2018.
  • As Japan is a fast growing nation, Japanese consumers seek bakery products that match their age specific needs.
  • Retailers own brands are growing at a faster pace in Japan as a result of its highly concentrated retail market.
  • Innovation with flavors and ingredients will be a key to success in the Bakery and Cereals market in Japan.

The Bakery and Cereals market in Japan will register moderate growth in coming years with changing lifestyles and increasing Western influence. As Japanese consumers have less intake of dietary fibre, whole gain and cereal based products, like Breakfast Cereals and Cereal Bars, will register a higher growth when compared to other categories. Busy Japanese consumers will seek convenience which will drive the growth of small portion and single consumption packs.

Reasons To Buy

This overview of the consumer and market dynamics of the Japanese Bakery and Cereals sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

Table of Contents

Executive Summary

Future Outlook

Country Context

  • Macro economic analysis
  • Overview -consumption habits

Sector Analysis

  • Overall value -volume analysis
  • Value -volume analysis by categories
  • Market share analysis

Consumer Overview

  • Key trends

Private Labels

  • Private label vs. national brand penetration
  • Growth analysis

Distribution insights

  • Leading retailers
  • Key distribution formats by categories

Packaging Insight

  • Key packaging material and type
  • Top packaging closures and outers

Leading players with market share

Data Appendix and Summary Methodology

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