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市場調查報告書

土耳其的飲料市場趨勢

Quarterly Beverage Tracker: Turkey

出版商 Canadean 商品編碼 305943
出版日期 內容資訊 英文 32 Pages
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土耳其的飲料市場趨勢 Quarterly Beverage Tracker: Turkey
出版日期: 2015年05月31日 內容資訊: 英文 32 Pages
簡介

本報告提供土耳其的飲料市場相關調查分析、最新的發展趨勢、影響需求的因素、業界所面對的課題等相關有系統的資訊。

概要

經濟狀況的影響

焦點

推動市場要素

市場趨勢

無酒精飲品

  • 包裝水
  • 散裝/HOD水
  • 碳酸飲料
  • 果汁
  • 甘蜜飲料
  • 非碳酸飲料
  • 果汁汽水/糖漿
  • 果汁粉
  • 冰/RTD茶飲料
  • 冰/RTD咖啡飲料
  • 運動飲料
  • 機能飲料

酒精飲料

  • 啤酒
  • 蘋果酒
  • 烈酒
  • 葡萄酒
  • 其他酒精飲料

乳類飲料

  • 白牛奶
  • 發酵乳類飲料
  • 香料調味牛奶
  • 豆漿

熱飲

  • 熱茶
  • 熱咖啡

無酒精飲品的季報

  • 產業新聞
  • 流通新聞
  • 包裝/立法新聞

新產品和照片拍攝

關於無酒精飲品的課稅

資料表

價格表

圖表

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目錄
Product Code: QTTUQ115

Summary

The Turkey Quarterly Beverage Tracker report provides quarterly data for Q1-2015, full year 2014 volumes, 2015 forecasts for all commercial beverages, and supporting analysis.

Key Findings

  • Carbonates recovered in the first quarter of 2015, reaching 3% growth compared to Q1-14
  • Energy drinks remain one of the fastest growing categories next to iced/rtd tea drinks and iced/rtd coffee drinks
  • Consumers have shifted towards the consumption of cheaper priced still drinks products, which increased 13% in Q1-15, while both juices and nectars declined in consumption volumes during the same period
  • Soft drinks' consumption as a whole grew by more than 5% over the same period in 2014

The report from global beverage experts, Canadean, is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

  • Topline volumes for Q1 2015 vs Q1 2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories
  • Carbonates data for Q1 2015 vs Q1 2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour
  • An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends
  • Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015
  • Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)
  • Update on important soft drinks corporate activity
  • Quarterly selected retail price movements for key brands by category covering the most recent five quarters
  • A Q1-2015 special focus on recent trends and innovation in energy drinks

Reasons To Buy

  • The Turkey Quarterly Beverage Tracker report is designed for clients needing an in-depth understanding of the most up-to-date trends in the Turkey beverage industry to support and enhance strategic planning
  • Comprehensive textual analysis makes this report an essential tool in helping you identify the latest quarterly and emerging annual trends in the Turkey to back your marketing initiatives
  • Canadean's experienced 'on the ground' local researchers provide widely respected category projections supported by insightful analysis, which can be used to make well-informed decisions on the 2015 outlook in the marketplace for your company
  • Each quarter a Special Focus on a current industry 'hot topic' offers an informative analysis from our local consultants keeping you up-to-date with developments in the country

Table of Contents

  • 1.1. At A Glance
  • 1.2. Impact Of The Economic Situation
  • 1.3. HIGHLIGHTS
  • 1.4. MARKET DRIVERS
  • 1.5. Market Trends
  • 1.6. Soft Drinks
    • 1.6.1. Packaged Water
    • 1.6.2. Bulk/HOD Water
    • 1.6.3. Carbonates
    • 1.6.4. Juice
    • 1.6.5. Nectars
    • 1.6.6. Still Drinks
    • 1.6.7. Squash/Syrups
    • 1.6.8. Fruit Powders
    • 1.6.9. Iced/RTD Tea Drinks
    • 1.6.10. Iced/RTD Coffee Drinks
    • 1.6.11. Sports Drinks
    • 1.6.12. Energy Drinks
  • 1.7. Alcoholic Drinks
    • 1.7.1. Beer
    • 1.7.2. Cider
    • 1.7.3. Spirits
    • 1.7.4. Wines
    • 1.7.5. Other Alcoholic Drinks
  • 1.8. Dairy Drinks
    • 1.8.1. White Milk
    • 1.8.2. Cultured Dairy Drinks
    • 1.8.3. Flavored Milk
    • 1.8.4. Soymilk
  • 1.9. Hot Beverages
    • 1.9.1. Hot Tea
    • 1.9.2. Hot Coffee
  • 1.10. Soft Drinks Quarterly Update
    • 1.10.1. Industry News
    • 1.10.2. Distribution News
    • 1.10.3. Packaging/Legislation News
  • 1.11. New Products and Photo Shots
  • 1.12. FOCUS ON ENERGY DRINKS: RECENT TRENDS and INNOVATIONS
  • 1.13. Data Tables
  • 1.14. Pricing Tables

List of Tables

  • Table 1: Turkey at a Glance - Quarterly Performance and Latest Forecast
  • Table 2: Impact Of The Economic Situation
  • Table 3: Commercial Beverage Market Trends - Million Liters, 2014-2015F
  • Table 4: Commercial Beverage Market Trends - Million Unit Cases, 2014-2015F
  • Table 5: Soft Drinks Market Trends - Million Liters, 2014-2015F
  • Table 6: Soft Drinks Market Trends - Million Unit Cases, 2014-2015F
  • Table 7: Carbonates Market Trends - Million Liters, 2014-2015F
  • Table 8: Carbonates Market Trends - Million Unit Cases, 2014-2015F
  • Table 9: Selected Retail Price Movements, 2014-2015
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