Market Focus: Trends and Developments in the Savory Snacks Sector in Turkey
|出版日期||內容資訊||英文 45 Pages
|土耳其的鹹味零食部門的趨勢與發展 Market Focus: Trends and Developments in the Savory Snacks Sector in Turkey|
|出版日期: 2014年05月31日||內容資訊: 英文 45 Pages||
This report brings together consumer insight and market data to provide a comprehensive brief of the Turkish Savory Snacks sector. This allows for the rapid identification of key growth opportunities across major Savory Snacks categories and their packaging.
A large young population base and rising disposable income is driving consumption of Savory Snacks in Turkey. Health and Wellness concerns are also influencing consumption patterns in the country. Turkish consumers are highly price conscious and exhibit low brand loyalty, resulting in greater penetration of store brands, also driven by the growth of organized retail in the country.
This overview of the consumer and market dynamics of the Savory Snacks sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.