Cover Image
市場調查報告書

土耳其的乳製品市場趨勢與發展

Market Focus: Trends and Developments in the Dairy Food Sector in Turkey

出版商 Canadean 商品編碼 298789
出版日期 內容資訊 英文 42 Pages
訂單完成後即時交付
價格
Back to Top
土耳其的乳製品市場趨勢與發展 Market Focus: Trends and Developments in the Dairy Food Sector in Turkey
出版日期: 2014年03月31日 內容資訊: 英文 42 Pages
簡介

本報告提供土耳其的乳製品市場相關調查分析、消費者相關考察與市場資料、主要的乳製品類別和包裝的成長機會相關驗證,為您概述為以下內容。

摘要整理

未來預測

該國背景情況

  • 宏觀經濟分析
  • 概要:消費習慣

部門分析

  • 整體市場規模(數量、金額)分析
  • 各類別的市場規模(數量、金額)分析
  • 市場佔有率分析

消費者概要

  • 主要趨勢

流通相關考察

  • 主要的零售業者
  • 主要的流通形態:各類別

包裝相關考察

  • 主要的包裝材與種類
  • 主要的包裝用封蓋與外包裝

主要企業市場佔有率

資料附錄、調查手法

目錄
Product Code: CS1506MF

This report brings together consumer insight and market data to provide a comprehensive brief of the Turkish Dairy Food sector. This allows for the rapid identification of key growth opportunities across major Dairy Food categories and their packaging.

Key Findings

  • Availability of low fat and healthy Dairy product choices is facilitating the growth of Dairy sector in Turkey
  • The food Retail market in Turkey is dominated largely by domestic retail chains. BIM is the biggest domestic supermarket chain in Turkey with 4000 stores across the country. The market share of traditional grocery stores is eroding as consumers move towards modern retail chains
  • The Dairy market in Turkey is also witnessing an increase in sales of Functional Dairy products, which are targeted at specific health concerns
  • Turkey has a large population of children who like to consume flavored Yogurt and Puddings/Desserts
  • Consumers are looking out for value for money brands due to increasing food inflation

Consumers in Turkey prefer traditional Turkish cuisine in which Dairy products play a very significant role. Yogurt is the most popular Dairy product in Turkey, leading in market share by value. Turkey has a growing market for natural and healthy Dairy products with the large young Turkish population driving this growth.

Reasons to buy

This report brings together consumer insight and market data to provide a comprehensive brief of the Turkish Dairy Food sector. This allows for the rapid identification of key growth opportunities across major Dairy food categories and their packaging.

Table of Contents

Executive Summary

Future Outlook

Country Context

  • Macro economic analysis
  • Overview - Consumption habits

Sector Analysis

  • Overall value- volume analysis
  • Value- volume analysis by categories
  • Market share analysis

Consumer Overview

  • Key trends

Distribution insights

  • Leading retailers
  • Key distribution formats by categories

Packaging Insight

  • Key packaging material and type
  • Top packing closures and outers

Leading players with market share

Data Appendix and Summary Methodology

Back to Top