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市場調查報告書

日本的糖果零食市場趨勢與發展

Market Focus: Trends and Developments in the Confectionery Sector in Japan to 2018

出版商 Canadean 商品編碼 275293
出版日期 內容資訊 英文 41 Pages
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日本的糖果零食市場趨勢與發展 Market Focus: Trends and Developments in the Confectionery Sector in Japan to 2018
出版日期: 2014年08月31日 內容資訊: 英文 41 Pages
簡介

本報告提供日本的糖果零食市場現狀與趨勢相關分析、整體市場結構和背景情況、各部門的市場規模、消費者喜好的趨勢、流通結構、相關產業(包裝產業)的關聯性、今後的市場發展的方向性等調查、考察。

摘要整理

未來展望

該國背景情況

  • 宏觀經濟分析
  • 消費偏好概要

各部門分析

  • 整體市場規模分析(以金額/數量為準)
  • 各分類的分析(以金額/數量為準)
  • 市場佔有率分析

消費者概要

  • 主要趨勢

自有品牌

  • 自有品牌和國內品牌的滲透度
  • 成長分析

流通相關考察

  • 有代表性的零售業者
  • 各分類的主要流通形態

包裝相關考察

  • 主要的包裝材料、種類
  • 主要的包裝用封蓋/外包裝

主要企業與其市場佔有率

資料附表及調查手法的摘要

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目錄
Product Code: CS1566MF

Summary

This report brings together consumer insight and market data to provide a comprehensive brief of the Confectionery sector in Japan. This allows for the rapid identification of key growth opportunities across major Confectionery categories and their packaging.

Key Findings

  • Japan is the largest Confectionery market in Asia with a high per capita consumption of Chocolate.
  • Chocolate is the largest category in the Confectionery market in Japan with a per-capita consumption of 2.0 kg. The seasonal fluctuation of sales in this category is high, with the consumption of chocolate in the winter recorded 30% higher than in summer.
  • Japanese consumers are looking for new taste experiences and trying out new flavors, as a result, products with new flavors are launched quite frequently.
  • Flexible Packaging is the most commonly used packaging material for Confectionery products in Japan, followed by Paper and Board.
  • Hypermarkets and Supermarkets dominate the distribution of Confectionery products in Japan

Japan is the largest Confectionery market in Asia with a high per capita consumption of Chocolate. Japan's aging population will seek Confectionery products with functional benefits as a result of rising health concerns which will result in an increase in sales of dark Chocolate. Sugar Confectionery will register the highest growth and consumers will look for new and innovative ingredients and flavours.

Reasons To Buy

This overview of the consumer and market dynamics of the Japanese Confectionery sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market and identify the key trends that will drive growth in the coming years.

Table of Contents

Executive Summary

Future Outlook

Country Context

  • Macro economic analysis
  • Overview -consumption habits

Sector Analysis

  • Overall value -volume analysis
  • Value -volume analysis by categories
  • Market share analysis

Consumer Overview

  • Key trends

Private Label

  • Private label vs. national brand penetration
  • Growth analysis

Distribution Insight

  • Leading retailers
  • Key distribution formats by categories

Packaging Insight

  • Key packaging material and type
  • Top packaging closures and outers

Leading Players With Market Share

Data Appendix and Summary Methodology

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