市場調查報告書 - 235856

西班牙的水果糖漿/抹醬市場上消費者趨勢

Consumer Trends in the Syrups & Spreads Market in Spain

出版商 Canadean
出版日期 2012年04月05日 內容資訊 英文 Pages: 75
價格
西班牙的水果糖漿/抹醬市場上消費者趨勢 Consumer Trends in the Syrups & Spreads Market in Spain
出版日期: 2012年04月05日 內容資訊: 英文 Pages: 75
簡介

本報告提供西班牙的水果糖漿/抹醬消費者趨勢,依各產品類別加以調查,提供各族群(年齡、性別等)市場規模,各年齡、性別的消費行動與趨勢,選擇產品的行動,整體潮流對消費者產生的影響,市場規模(銷售量)與市場價值(銷售額),選擇及更換零售店的狀況等項目相關調查分析,並將結果概述為以下內容。

目錄

1. 簡介

  • 1.1 關於本報告
  • 1.2 定義
    • 1.2.1 消費者趨勢
    • 1.2.2 消費者族群及法定飲酒年齡上的消費 (酒精飲料相關的調查情況)
    • 1.2.3 最終消費者
    • 1.2.4 容量單位及集中單位
    • 1.2.5 匯率
    • 1.2.6 族群簡介 (圖表說明用)
  • 1.3 調查方法
    • 1.3.1 簡介
    • 1.3.2 大規模且國際性消費者線上調查計劃
    • 1.3.3 可信賴的各國(各年齡層、性別)調查結果
    • 1.3.4 對兒童的問題由親人代理回答
    • 1.3.5 酒精飲料分類受訪者有年齡限制
    • 1.3.6 對業界的調查及加上二次調查的整合性調查

2. 消費者區分,消費額及趨勢的影響

  • 2.1 世代族群及水果糖漿/抹醬的市場價值
    • 2.1.1 年齡族群
    • 2.1.2 性別族群
    • 2.1.3 各地區族群
    • 2.1.4 各學歷族群
    • 2.1.5 不同資產族群
    • 2.1.6 各種生活模式族群
  • 2.2 世代族群及市場價值,各類別
    • 2.2.1 果醬,果凍和蜜餞
    • 2.2.2 糖蜜
    • 2.2.3 鹹味抹醬
    • 2.2.4 甜味抹醬
    • 2.2.5 水果糖漿
  • 2.3 行動趨勢與市場價值
    • 2.3.1 果醬,果凍和蜜餞
    • 2.3.2 糖蜜
    • 2.3.3 鹹味抹醬
    • 2.3.4 甜味抹醬
    • 2.3.5 水果糖漿

3. 消費分析

  • 3.1 各年齡·性別的消費頻率
    • 3.1.1 果醬,果凍和蜜餞
    • 3.1.2 糖蜜
    • 3.1.3 鹹味抹醬
    • 3.1.4 甜味抹醬
    • 3.1.5 水果糖漿
  • 3.2 消費者簡介:各類型產品
    • 3.2.1 果醬,果凍和蜜餞
    • 3.2.2 糖蜜
    • 3.2.3 鹹味抹醬
    • 3.2.4 甜味抹醬
    • 3.2.5 水果糖漿

4. 名牌或私有品牌的選擇

  • 4.1 名牌或私有品牌銷售量市場佔有率
    • 4.1.1 各類別
  • 4.2 水果糖漿/抹醬 品牌的選擇與私有品牌的佔有率
    • 4.2.1 果醬,果凍和蜜餞
    • 4.2.2 糖蜜
    • 4.2.3 鹹味抹醬
    • 4.2.4 甜味抹醬
    • 4.2.5 水果糖漿

5. 受流行影響的消費者比例

  • 5.1 在消費者選擇產品上的流行推動要素
    • 5.1.1 水果糖漿/抹醬整體
    • 5.1.2 果醬,果凍和蜜餞
    • 5.1.3 糖蜜
    • 5.1.4 鹹味抹醬
    • 5.1.5 甜味抹醬
    • 5.1.6 水果糖漿

6. 消費的衝擊: 市場評估

  • 6.1 水果糖漿/抹醬消費活動對市場價值的影響
    • 6.1.1 市場價值,各類別
    • 6.1.2 市場銷售量,各類別
  • 6.2 水果糖漿/抹醬 市場價值分析,各類別
    • 6.2.1 市場佔有率,各類別
    • 6.2.2 每人消費額,各類別
    • 6.2.3 每1戶人家消費額,各類別
  • 6.3 水果糖漿/抹醬 消費者行動對市場價值的影響
    • 6.3.1 市場佔有率,各類別
    • 6.3.2 每人消費量,各類別
    • 6.3.3 每1戶人家消費量,各類別

7. 零售業者的選擇,轉換及分類市場佔有率

  • 7.1 零售業者的銷售量市場佔有率
    • 7.1.1 水果糖漿/抹醬的零售業者的銷售量市場佔有率
  • 7.2 零售業者的銷售量市場佔有率,各類別
    • 7.2.1 零售數量市場佔有率 - 果醬,果凍和蜜餞
    • 7.2.2 零售數量市場佔有率 - 糖蜜
    • 7.2.3 零售數量市場佔有率 - 鹹味抹醬
    • 7.2.4 零售數量市場佔有率 - 甜味抹醬
    • 7.2.5 零售數量市場佔有率 - 水果糖漿
  • 7.3 過去六個月零售業者轉換的水準
    • 7.3.1 過去六個月轉換行動的矩陣
    • 7.3.2 Auchan 轉換分析
    • 7.3.3 Carrefour 轉換分析
    • 7.3.4 Schwarz Group 轉換分析
    • 7.3.5 其他轉換分析
  • 7.4 水果糖漿/抹醬最終消費者簡介:利用的各零售商
    • 7.4.1 Auchan
    • 7.4.2 Carrefour
    • 7.4.3 Other

8. 附錄

  • 8.1 關於Canadean
  • 8.2 免責聲明

表格一覽

  • 表格 1: 水果糖漿/抹醬市場容量單位
  • 表格: 外匯比率- 歐元 Vs. US$
  • 表格 3: 西班牙 調查受訪者簡介 (分量調整完畢)
  • 表格 4: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各年代
  • 表格 5: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 性別
  • 表格 6: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各居住地(都市區/非都市地區)
  • 表格 7: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各學歷
  • 表格 8: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 不同資產
  • 表格 9: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各種生活模式
  • 表格 10: 西班牙 果醬,果凍和蜜餞 消費者族群市場佔有率(% 市場價值)
  • 表格 11: 西班牙 糖蜜 消費者族群市場佔有率(% 市場價值)
  • 表格 12: 西班牙 鹹味抹醬 消費者族群市場佔有率(% 市場價值)
  • 表格 13: 西班牙 甜味抹醬 消費者族群市場佔有率(% 市場價值)
  • 表格 14: 西班牙 水果糖漿 消費者族群市場佔有率(% 市場價值)
  • 表格 15: 西班牙 果醬,果凍和蜜餞 總銷售額 (100萬歐元) 及行動趨勢影響下的銷售額市場佔有率
  • 表格 16: 西班牙 糖蜜 總銷售額 (100萬歐元) 及行動趨勢影響下的銷售額市場佔有率
  • 表格 17: 西班牙 鹹味抹醬 總銷售額 (100萬歐元) 及行動趨勢影響下的銷售額市場佔有率
  • 表格 18: 西班牙 甜味抹醬 總銷售額 (100萬歐元) 及行動趨勢影響下的銷售額市場佔有率
  • 表格 19: 西班牙 水果糖漿 總銷售額 (100萬歐元) 及行動趨勢影響下的銷售額市場佔有率
  • 表格 20: 西班牙 果醬,果凍和蜜餞 消費頻率分析(各年齡消費族群、%)
  • 表格 21: 西班牙 果醬,果凍和蜜餞 消費頻率分析(各性別消費族群、%)
  • 表格 22: 西班牙 糖蜜 消費頻率分析(各年齡消費族群、%)
  • 表格 23: 西班牙 糖蜜 消費頻率分析(各性別消費族群、%)
  • 表格 24: 西班牙 鹹味抹醬 消費頻率分析(各年齡消費族群、%)
  • 表格 25: 西班牙 鹹味抹醬 消費頻率分析(各性別消費族群、%)
  • 表格 26: 西班牙 甜味抹醬 消費頻率分析(各年齡消費族群、%)
  • 表格 27: 西班牙 甜味抹醬 消費頻率分析(各性別消費族群、%)
  • 表格 28: 西班牙 水果糖漿 消費頻率分析(各年齡消費族群、%)
  • 表格 29: 西班牙 水果糖漿 消費頻率分析(各性別消費族群、%)
  • 表格 30: 西班牙 果醬,果凍和蜜餞 消費者簡介 (次級消費者族群、%)
  • 表格 31: 西班牙 糖蜜 消費者簡介 (次級消費者族群、%)
  • 表格 32: 西班牙 鹹味抹醬 消費者簡介 (次級消費者族群、%)
  • 表格 33: 西班牙 甜味抹醬 消費者簡介 (次級消費者族群、%)
  • 表格 34: 西班牙 水果糖漿 消費者簡介 (次級消費者族群、%)
  • 表格 35: 西班牙 水果糖漿/抹醬 PB滲透率(% Vol),各類別
  • 表格 36: 西班牙 果醬,果凍和蜜餞 品牌佔有率 (銷售量、%)
  • 表格 37: 西班牙 糖蜜 品牌佔有率 (銷售量、%)
  • 表格 38: 西班牙 鹹味抹醬 品牌佔有率 (銷售量、%)
  • 表格 39: 西班牙 甜味抹醬 品牌佔有率 (銷售量、%)
  • 表格 40: 西班牙 水果糖漿 品牌佔有率 (銷售量、%)
  • 表格 41: 西班牙 水果糖漿/抹醬整體: 回答受流行影響的消費者比例
  • 表格 42: 西班牙 果醬,果凍和蜜餞: 回答受流行影響的消費者比例
  • 表格 43: 西班牙 糖蜜: 回答受流行影響的消費者比例
  • 表格 44: 西班牙 鹹味抹醬: 回答受流行影響的消費者比例
  • 表格 45: 西班牙 甜味抹醬: 回答受流行影響的消費者比例
  • 表格 46: 西班牙 水果糖漿: 回答受流行影響的消費者比例
  • 表格 47: 西班牙 水果糖漿/抹醬 市場價值 (100萬歐元),各類別
  • 表格 48: 西班牙 水果糖漿/抹醬 市場價值 (100萬US$)、各類別
  • 表格 49: 西班牙 水果糖漿/抹醬 市場銷售量 (100萬Kg),各類別
  • 表格 50: 西班牙 水果糖漿/抹醬 市場佔有率 (100萬US$)、各類別
  • 表格 51: 西班牙 水果糖漿/抹醬 每人消費額 (歐元),各類別
  • 表格 52: 西班牙 水果糖漿/抹醬 每人消費額 (US$)、各類別
  • 表格 53: 西班牙 水果糖漿/抹醬 每1戶人家消費額 (歐元),各類別
  • 表格 54: 西班牙 水果糖漿/抹醬 每1戶人家消費額 (US$)、各類別
  • 表格 55: 西班牙 水果糖漿/抹醬 市場銷售量 市場佔有率 (100萬Kg),各類別
  • 表格 56: 西班牙 水果糖漿/抹醬 每人消費量 (100萬Kg / 100萬人),各類別
  • 表格 57: 西班牙 水果糖漿/抹醬 每1戶人家消費量 (100萬Kg / 100萬戶人家),各類別
  • 表格 58: 西班牙 水果糖漿/抹醬 零售業者市場佔有率 (銷售量,100萬Kg、%)
  • 表格 59: 西班牙 果醬,果凍和蜜餞 零售業者市場佔有率 (銷售量,100萬kg)
  • 表格 60: 西班牙 糖蜜 零售業者市場佔有率 (銷售量,100萬kg)
  • 表格 61: 西班牙 鹹味抹醬 零售業者市場佔有率 (銷售量,100萬kg)
  • 表格 62: 西班牙 甜味抹醬 零售業者市場佔有率 (銷售量,100萬kg)
  • 表格 63: 西班牙 水果糖漿 零售業者市場佔有率 (銷售量,100萬kg)
  • 表格 64-70: 西班牙的水果糖漿/抹醬 :回答過去六個月有更換購買處的受訪者 (各零售商,調整完畢調查結果,一千人)
  • 表格 71-73: 西班牙的水果糖漿/抹醬 :購買者簡介 (各零售商,次級族群比例、%)

圖表一覽

  • 圖 1: 消費者介面報告調查方法
  • 圖 2: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各年代
  • 圖 3: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 性別
  • 圖 4: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各居住地(都市區/非都市地區)
  • 圖 5: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各學歷
  • 圖 6: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 不同資產
  • 圖 7: 西班牙 水果糖漿/抹醬 銷售額市場佔有率 (%) 各種生活模式
  • 圖 8: 西班牙 果醬,果凍和蜜餞 消費頻率分析(各年齡族群 各消費族群、%)
  • 圖 9: 西班牙 果醬,果凍和蜜餞 消費頻率分析(各性別消費族群、%)
  • 圖 10: 西班牙 糖蜜 消費頻率分析(各年齡族群 各消費族群、%)
  • 圖 11: 西班牙 糖蜜 消費頻率分析(各性別消費族群、%)
  • 圖 12: 西班牙 鹹味抹醬 消費頻率分析(各年齡族群 各消費族群、%)
  • 圖 13: 西班牙 鹹味抹醬 消費頻率分析(各性別消費族群、%)
  • 圖 14: 西班牙 甜味抹醬 消費頻率分析(各年齡族群 各消費族群、%)
  • 圖 15: 西班牙 甜味抹醬 消費頻率分析(各性別消費族群、%)
  • 圖 16: 西班牙 水果糖漿 消費頻率分析(各年齡族群 各消費族群、%)
  • 圖 17: 西班牙 水果糖漿 消費頻率分析(各性別消費族群、%)
  • 圖 18: 西班牙 水果糖漿/抹醬 PB滲透率(% Vol),各類別
  • 圖 19: 西班牙 水果糖漿/抹醬 市場佔有率 (100萬US$)、各類別
  • 圖 20: 西班牙 水果糖漿/抹醬 每人消費額 (US$)、各類別
  • 圖 21: 西班牙 水果糖漿/抹醬 每1戶人家消費額 (US$)、各類別
  • 圖 22: 西班牙 水果糖漿/抹醬 零售業者市場佔有率 (銷售量,100萬Kg、%)
  • 圖 23: 西班牙 果醬,果凍和蜜餞 零售業者市場佔有率 (銷售量,100萬kg)
  • 圖 24: 西班牙 糖蜜 零售業者市場佔有率 (銷售量,100萬kg)
  • 圖 25: 西班牙 鹹味抹醬 零售業者市場佔有率 (銷售量,100萬kg)
  • 圖 26: 西班牙 甜味抹醬 零售業者市場佔有率 (銷售量,100萬kg)
  • 圖 27: 西班牙 水果糖漿 零售業者市場佔有率 (銷售量,100萬kg)
  • 圖 28: 西班牙 水果糖漿/抹醬:回答過去六個月有更換購買處的受訪者 (各零售商,調整完畢調查結果,一千人)

目錄

Abstract

Summary

Why was the report written?

Marketers in the Syrups & Spreads market in Spain face a major challenge. Understanding market size and segmentation is valuable, but the keys to effective targeting are to know just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends.This report solves these problems by providing integrated survey-based data on consumer trends, consumer groups and market data which show exactly the size of consumer groups, how much of the Syrups & Spreads market they account for and which consumer trends drive their behavior.

What is the current market landscape and what is changing?

With product penetration and frequency of consumption being lower among younger age groups marketers in Syrups & Spreads in Spain face a potential challenge in the longer term. If these patterns continue then it is likely volume sales will fall in the future. To maintain sales marketers should look to identify the hotspots of growth and the key consumer trends driving the market.

What are the key drivers behind recent market changes?

Consumers' uptake of products and the influence of consumer trends are fundamental causes of change in markets - making knowing what these trends are and the extent of their influence crucial.The survey-based data provided in this report examines over 20 consumer trends that affect the market and examines the share of sales across 26 consumer groups - providing through the data a detailed insight into exactly who the consumer is and just how much impact the latest consumer trends are having.

What makes this report unique and essential to read?

The data provided is unique in the market as it tracks consumer behavior through to its actual value impact on a product market. This provides readers with a unique data analysis of the market allowing marketing tactics and strategy to be updated in line with the very latest consumer behaviors.

Scope

  • Consumer survey data for the following specific categories: Jams, Jellies & Preserves, Molasses, Savory Spreads, Sweet Spreads and Syrups.
  • Detailed consumer segmentation based on survey data covering over 26 consumer groups, 20 consumer trends and consumption frequency for each product category.
  • Volume shares in 2011 for brands and private label sales tracked by the survey.
  • Unique retailer choice and switching data as tracked by the survey are provided at the product category level for 2011.

Reasons To Buy

  • Unique proprietary data that sizes and segments consumers, tracks their behavior and shows the impact of this on their markets
  • Results also cover over 20 consumer trends, showing exactly to what extent these trends have a direct influence on a market. As this impact assessment is based not only on how many consumers act on these trends, but also how often they act on this it provides unique insight into the "size of the prize" when targeting these consumer trends in each category covered.

Key Highlights

  • Private Label products have a significant share of the Jams, Jellies & Preserves and Sweet Spreads markets in Spain. These are the two largest market categories and the only two categories with any significant national brand presence. There is room for further Private Label growth in these markets but there are some very strong national brands that will be difficult to compete with.
  • The population of Spain is split fairly evenly between Males and Females. However the value share of the Syrups & Spreads market represented by Females is significantly higher. This trend is mirrored in all categories but is particularly noticeable in the Sweet Spreads category.
  • Not only do a large proportion of Spanish consumers, in certain categories at least, highlight that specific consumer trends have an influence on their consumption, this translates into a significant proportion of actual value being directly influenced as well. Consumers are therefore acting on these trends enough to ensure that targeting them, in the right categories, is essential to success.

Table of Contents

1. Introduction

  • 1.1 What is this Report About?
  • 1.2 Definitions
    • 1.2.1 Consumer Trends
    • 1.2.2 Consumer Groups and Legal Drinking Age Consumption (for Alcoholic Drinks coverage)
    • 1.2.3 End Consumers
    • 1.2.4 Volume Units and Aggregations
    • 1.2.5 Exchange Rates
    • 1.2.6 Population Profiles (for interpretation of tables and charts)
  • 1.3 Methodology
    • 1.3.1 Introduction
    • 1.3.2 Large scale, international, program of online consumer surveys
    • 1.3.3 Nationally Representative results (age, gender)
    • 1.3.4 Parents answered on their children's behalf
    • 1.3.5 Legal Drinking Age exclusions for alcoholic drinks categories
    • 1.3.6 Integrated with industry calling and secondary research

2. Consumer Segmentation, Group Value and Trend Influence

  • 2.1 Cohort Groups and Syrups & Spreads Market Value
    • 2.1.1 Age Groups
    • 2.1.2 Gender Groups
    • 2.1.3 Location Groups
    • 2.1.4 Education Achieved Groups
    • 2.1.5 Wealth Groups
    • 2.1.6 Busy Lives Groups
  • 2.2 Cohort Groups and Market Value by Category
    • 2.2.1 Jams, Jellies & Preserves
    • 2.2.2 Molasses
    • 2.2.3 Savory Spreads
    • 2.2.4 Sweet Spreads
    • 2.2.5 Syrups
  • 2.3 Behavioral Trends and Market Value
    • 2.3.1 Jams, Jellies & Preserves
    • 2.3.2 Molasses
    • 2.3.3 Savory Spreads
    • 2.3.4 Sweet Spreads
    • 2.3.5 Syrups

3. Consumption Analysis

  • 3.1 Consumption Frequencies by Age and Gender
    • 3.1.1 Jams, Jellies & Preserves
    • 3.1.2 Molasses
    • 3.1.3 Savory Spreads
    • 3.1.4 Sweet Spreads
    • 3.1.5 Syrups
  • 3.2 Consumer Profiles by Product Category
    • 3.2.1 Jams, Jellies & Preserves
    • 3.2.2 Molasses
    • 3.2.3 Savory Spreads
    • 3.2.4 Sweet Spreads
    • 3.2.5 Syrups

4. Brand vs. Private Label Choices

  • 4.1 Brand vs. Private Label Volume Share
    • 4.1.1 By Category
  • 4.2 Syrups & Spreads Brand Choice and Private Label Shares
    • 4.2.1 Jams, Jellies & Preserves
    • 4.2.2 Molasses
    • 4.2.3 Savory Spreads
    • 4.2.4 Sweet Spreads
    • 4.2.5 Syrups

5. The Share of Consumers Influenced by Trends

  • 5.1 Trend Drivers of Consumers' Product Choices
    • 5.1.1 Overall Syrups & Spreads
    • 5.1.2 Jams, Jellies & Preserves
    • 5.1.3 Molasses
    • 5.1.4 Savory Spreads
    • 5.1.5 Sweet Spreads
    • 5.1.6 Syrups

6. Consumption Impact: Market Valuation

  • 6.1 Syrups & Spreads Value Impact of Consumer Consumption Behavior
    • 6.1.1 Market Value by Category
    • 6.1.2 Market Volume by Category
  • 6.2 Syrups & Spreads Value Analysis by Category
    • 6.2.1 Share by Category
    • 6.2.2 Expenditure per Capita by Category
    • 6.2.3 Expenditure per Household by Category
  • 6.3 Syrups & Spreads Volume Impact of Consumer Behavior Trends
    • 6.3.1 Share by Category
    • 6.3.2 Consumption per Capita by Category
    • 6.3.3 Consumption per Household by Category

7. Retailer Choice, Switching and Category Share

  • 7.1 Retailer Volume Share
    • 7.1.1 Retailer Volume Share in Syrups & Spreads
  • 7.2 Retailer Volume Share by Category
    • 7.2.1 Retail Share by Volume - Jams, Jellies & Preserves
    • 7.2.2 Retail Share by Volume - Molasses
    • 7.2.3 Retail Share by Volume - Savory Spreads
    • 7.2.4 Retail Share by Volume - Sweet Spreads
    • 7.2.5 Retail Share by Volume - Syrups
  • 7.3 Levels of Retailer Switching in the Last Six Months
    • 7.3.1 Matrix of Switching Behavior in Last Six Months of 2011
    • 7.3.2 Auchan Switching Analysis
    • 7.3.3 Carrefour Switching Analysis
    • 7.3.4 Schwarz Group Switching Analysis
    • 7.3.5 Other Switching Analysis
  • 7.4 Profiles of End-Consumers of Syrups & Spreads, by Retailer Used
    • 7.4.1 Auchan
    • 7.4.2 Carrefour
    • 7.4.3 Other

8. Appendix

  • 8.1 About Canadean
  • 8.2 Disclaimer

List of Tables

  • Table 1: Volume Units for the Syrups & Spreads Market
  • Table 2: Foreign Exchange Rate - Euro Vs. US$, 2011
  • Table 3: Spain Survey Respondent Profile (weighted), 2011
  • Table 4: Spain Syrups & Spreads Value Share (%), by Age Groups, 2011
  • Table 5: Spain Syrups & Spreads Value Share (%), by Gender, 2011
  • Table 6: Spain Syrups & Spreads Value Share (%), by Urban and Rural Dwellers, 2011
  • Table 7: Spain Syrups & Spreads Value Share (%) by Education Level Achieved Groups, 2011
  • Table 8: Spain Syrups & Spreads Value Share (%) by Wealth Groups, 2011
  • Table 9: Spain Syrups & Spreads Value Share (%) by Busy Lives Groups, 2011
  • Table 10: Spain Jams, Jellies & Preserves Consumer Group Share (% market value), 2011
  • Table 11: Spain Molasses Consumer Group Share (% market value), 2011
  • Table 12: Spain Savory Spreads Consumer Group Share (% market value), 2011
  • Table 13: Spain Sweet Spreads Consumer Group Share (% market value), 2011
  • Table 14: Spain Syrups Consumer Group Share (% market value), 2011
  • Table 15: Spain Total Jams, Jellies & Preserves Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011
  • Table 16: Spain Total Molasses Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011
  • Table 17: Spain Total Savory Spreads Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011
  • Table 18: Spain Total Sweet Spreads Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011
  • Table 19: Spain Total Syrups Value (Euro millions) and Value Share Influenced by Behavioral Trends, 2011
  • Table 20: Spain Jams, Jellies & Preserves Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011
  • Table 21: Spain Jams, Jellies & Preserves Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Table 22: Spain Molasses Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011
  • Table 23: Spain Molasses Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Table 24: Spain Savory Spreads Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011
  • Table 25: Spain Savory Spreads Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Table 26: Spain Sweet Spreads Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011
  • Table 27: Spain Sweet Spreads Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Table 28: Spain Syrups Consumption Frequency Analysis (% by Age Group, by Consumption Group), 2011
  • Table 29: Spain Syrups Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Table 30: Spain Jams, Jellies & Preserves Consumer Profiles (% consumers by sub-group), 2011
  • Table 31: Spain Molasses Consumer Profiles (% consumers by sub-group), 2011
  • Table 32: Spain Savory Spreads Consumer Profiles (% consumers by sub-group), 2011
  • Table 33: Spain Sweet Spreads Consumer Profiles (% consumers by sub-group), 2011
  • Table 34: Spain Syrups Consumer Profiles (% consumers by sub-group), 2011
  • Table 35: Spain Syrups & Spreads Private Label Penetration of Survey-tracked Sales (% Vol), by Category, 2011
  • Table 36: Spain Jams, Jellies & Preserves Survey-tracked Brand Shares by Volume (% Vol), 2011
  • Table 37: Spain Molasses Survey-tracked Brand Shares by Volume (% Vol), 2011
  • Table 38: Spain Savory Spreads Survey-tracked Brand Shares by Volume (% Vol), 2011
  • Table 39: Spain Sweet Spreads Survey-tracked Brand Shares by Volume (% Vol), 2011
  • Table 40: Spain Syrups Survey-tracked Brand Shares by Volume (% Vol), 2011
  • Table 41: Spain, Overall Syrups & Spreads: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011
  • Table 42: Spain, Jams, Jellies & Preserves: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011
  • Table 43: Spain, Molasses: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011
  • Table 44: Spain, Savory Spreads: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011
  • Table 45: Spain, Sweet Spreads: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011
  • Table 46: Spain, Syrups: Percentage of Consumers Stating that Specific Trends Influence their Consumption, 2011
  • Table 47: Spain Syrups & Spreads Market Value (Euro million), by Category, 2011
  • Table 48: Spain Syrups & Spreads Market Value (US$ million), by Category, 2011
  • Table 49: Spain Syrups & Spreads Market Volume (Kg m), by Category, 2011
  • Table 50: Spain Syrups & Spreads Market Share (US$ million), by Category, 2011
  • Table 51: Spain Syrups & Spreads Expenditure Per Capita (Euro), by Category, 2011
  • Table 52: Spain Syrups & Spreads Expenditure Per Capita (US$), by Category, 2011
  • Table 53: Spain Syrups & Spreads Expenditure Per Household (Euro), by Category
  • Table 54: Spain Syrups & Spreads Expenditure Per Household (US$), by Category
  • Table 55: Spain Syrups & Spreads Market Volume Share (Kg m), by Category, 2011
  • Table 56: Spain Syrups & Spreads Consumption Per Capita (Kg m / Population m), by Category, 2011
  • Table 57: Spain Syrups & Spreads Consumption Per Household (Kg m / Households m), by Category, 2011
  • Table 58: Spain Syrups & Spreads Survey-tracked Retailer Shares by Volume (% of Kg m), 2011
  • Table 59: Spain Jams, Jellies & Preserves Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Table 60: Spain Molasses Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Table 61: Spain Savory Spreads Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Table 62: Spain Sweet Spreads Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Table 63: Spain Syrups Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Table 64: Spain Switchers to Auchan for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011
  • Table 65: Spain Switchers From Auchan for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011
  • Table 66: Spain Switchers to Carrefour for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011
  • Table 67: Spain Switchers From Carrefour for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011
  • Table 68: Spain Switchers to Schwarz Group for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011
  • Table 69: Spain Switchers to Other for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011
  • Table 70: Spain Switchers From Other for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011
  • Table 71: Spain Profile of Syrups & Spreads Consumers Whose Goods Mainly Come From Auchan (% by Subgroup, as tracked by the Survey), 2011
  • Table 72: Spain Profile of Syrups & Spreads Consumers Whose Goods Mainly Come From Carrefour (% by Subgroup, as tracked by the Survey), 2011
  • Table 73: Spain Profile of Syrups & Spreads Consumers Whose Goods Mainly Come From Other (% by Subgroup, as tracked by the Survey), 2011

List of Figures

  • Figure 1: Consumer Panel Report Methodology
  • Figure 2: Spain Syrups & Spreads Value Share (%), by Age Groups, 2011
  • Figure 3: Spain Syrups & Spreads Value Share (%), by Gender, 2011
  • Figure 4: Spain Syrups & Spreads Value Share (%), by Urban and Rural Dwellers, 2011
  • Figure 5: Spain Syrups & Spreads Value Share (%) by Education Level Achieved Groups, 2011
  • Figure 6: Spain Syrups & Spreads Value Share (%) by Wealth Groups, 2011
  • Figure 7: Spain Syrups & Spreads Value Share (%) by Busy Lives Groups, 2011
  • Figure 8: Spain Jams, Jellies & Preserves Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011
  • Figure 9: Spain Jams, Jellies & Preserves Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Figure 10: Spain Molasses Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011
  • Figure 11: Spain Molasses Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Figure 12: Spain Savory Spreads Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011
  • Figure 13: Spain Savory Spreads Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Figure 14: Spain Sweet Spreads Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011
  • Figure 15: Spain Sweet Spreads Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Figure 16: Spain Syrups Consumption Frequency Analysis (% by Age Group by Consumption Group), 2011
  • Figure 17: Spain Syrups Consumption Frequency Analysis (% by Gender by Consumption Group), 2011
  • Figure 18: Spain Syrups & Spreads Private Label Penetration of Survey-tracked Sales (% Vol), by Category, 2011
  • Figure 19: Spain Syrups & Spreads Market Share (US$ million), by Category, 2011
  • Figure 20: Spain Syrups & Spreads Expenditure Per Capita (US$), by Category, 2011
  • Figure 21: Spain Syrups & Spreads Expenditure Per Household (US$), by Category
  • Figure 22: Spain Syrups & Spreads Survey-tracked Retailer Shares by Volume (% of Kg m), 2011
  • Figure 23: Spain Jams, Jellies & Preserves Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Figure 24: Spain Molasses Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Figure 25: Spain Savory Spreads Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Figure 26: Spain Sweet Spreads Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Figure 27: Spain Syrups Survey-tracked Retailer Shares by Volume (Kg m), 2011
  • Figure 28: Spain People Who Have Switched Retailer for their Syrups & Spreads Purchases in the Last Six Months (Scaled Survey Results in Thousands), 2011

西班牙的水果糖漿/抹醬市場上消費者趨勢是由出版商Canadean在2012年04月05日所出版的。這份市場調查報告書包含Pages: 75 價格從美金7495起跳。

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