本報告已在2011年07月19日停止出版。
專門提供有關商業、政治、出版、產業界分析及未來預測的美國市調公司Business Trend Analysts, Inc. (總公司: 紐約)，針對美國的硬質地面裝飾市場進行整體的調查及分析，並出版綜合報告書 "The 2004/2005 Outlook For The U.S. Hard-Surface Floor Coverings Industry (With Long-Term Forecasts Through 2013)" 。
此報告書使用數張圖表及多達378頁的篇幅，除了分別針對美國硬質地面裝飾市場的各個部門的過去、現在、未來的銷售業績進行分析及預測，並且也在內容裡加入如進出口活動、通路、價格訂定、及主要企業檔案等情報。此報告書的概略架構如下所示。
1. 美國的地面裝飾市場
- 產業整合
- 建築市場的佔有
- 美國製造業者的銷售額
- 市場分化
2. 美國的硬質地面裝飾市場
- 市場概要
- 彈性地板
- 實木地板
- 黏土磚地板與瓷磚
- 複合地板
- 展望
3. 影響硬質地面裝飾需求的要素
- 經濟
- 住宅傾向/建設活動/汽車生產
- 人口及支出傾向
4. 硬質地面裝飾產業的價格傾向
5. 硬質地面裝飾產業的廣告
6. 硬質地面裝飾的流通
- 概要
- 地面裝飾零售業者的成長
- 主要硬質地面裝飾的終端市場
7. 硬質地面裝飾的海外貿易
8. 美國的硬質地面裝飾產業的結構
9. 硬質地面裝飾產業的原料
- 陶瓷地板/牆磚的原料
- 彈性地板的原料
- 地面裝飾產業的木製製品
10. 品牌的利用
11. 企業檔案
12. 產業名冊
Overview
Hard-surface floor coverings account for approximately 36% and 29% of floor covering imports and exports, respectively. In the export arena, hard-surface products increased from 23% of floor coverings exports in 1993 to 29% in 2003. That gain can be attributed to innovations in design technology as well as falling demand for exported carpets and rugs.
Rising Trade Deficit for Hard-Surface Floor Coverings
The U.S. trade deficit for hard-surface floor coverings rose by approximately $200 million from 1999 to 2002. Export activity has been slow to recover since being hit hard by the Asian financial crisis during the late 1990s. Imports of hard-surface floor coverings increased throughout most of the period, despite a weakened U.S. dollar against foreign currencies. In 2002, the U.S. trade deficit for hard-surface floor coverings reached $583.0 million.
SECTION I: THE U.S. FLOOR COVERINGS MARKET
Analysis and Summary:
- Overview 1
- Industry Consolidation 1
- Building Market Share 2
- U.S. Manufacturers - Sales 2
- Market Segmentation 3
Tables:
- U.S. Manufacturers - Dollar Sales of Floor Coverings 4
- U.S. Manufacturers - Dollar Sales of Floor Coverings, by Type 5
- Product Mix of U.S. Manufacturers - Dollar Sales of Floor Coverings 6
- Graph: Product Mix of U.S. Manufacturers - Dollar Sales of Floor Coverings 7
- Growth in U.S. Manufacturers - Dollar Sales of Floor Coverings, by Type 8
SECTION II: THE U.S. MARKET FOR HARD-SURFACE FLOOR COVERINGS
- Analysis and Summary:
- Market Overview 9
- Resilient Flooring 9
- Hardwood Flooring 10
- Clay Floor and Wall Tiles 11
- Laminate Flooring 12
- Outlook 12
Tables:
- U.S. Manufacturers - Dollar Sales of Hard-Surface Floor Coverings:
- Total 13
- By Type 14
- Product Mix 15
- U.S. Manufacturers - Sales of Resilient Floor Coverings:
- Total Dollar Sales 16
- Dollar Sales, by Type 17
- Unit and Dollar Sales of Vinyl Floor Coverings 18
- Unit and Dollar Sales of Rubber Floor Coverings 19
- Dollar Sales of Rubber Floor Coverings, by Type 20
- U.S. Manufacturers - Sales of Hardwood Flooring:
- Total Dollar Sales 21
- Dollar Sales, by Type 22
- Unit Sales of Strip Wood Flooring 23
- U.S. Manufacturers - Sales of Clay Floor and Wall Tiles:
- Total Unit and Dollar Sales 24
- Unit and Dollar Sales, by Type 25
- Unit and Dollar Sales of Glazed Tile 26
- Unit and Dollar Sales of Glazed and Unglazed Ceramic Mosaic Tile and Unglazed Tile, Including Quarry Tile 27
- Graph: Distribution of Dollar Sales of Glazed Floor and Wall Tile, by Size 28
- Graph: Distribution of Unit Sales of Glazed Floor and Wall Tile, by Size 29
- U.S. Manufacturers - Unit and Dollar Sales of Laminate Flooring 30
SECTION III: FACTORS AFFECTING DEMAND FOR HARD-SURFACE FLOOR COVERINGS
Part A: The Economy
Analysis and Summary:
- Overview 31
- Gross Domestic Product 31
- Per Capita Disposable Personal Income 32
- Personal Consumption Expenditures 32
- Interest Rates 32
Tables:
- U.S. Gross Domestic Product 34
- U.S. Per Capita Disposable Personal Income 35
- U.S. Personal Consumption Expenditures 36
- U.S. Personal Consumption Expenditures on Floor Coverings 37
- Interest Rates Charged by U.S. Banks 38
Part B: Housing Trends, Construction Activity, and Motor Vehicle Production
Analysis and Summary:
- Overview 39
- Housing Market Benefits from Falling Mortgage Rates 40
- Alternative Housing 41
- Home Improvement Expenditures 42
- Motor Vehicle Production 42
Tables:
- Privately Owned Housing Starts:
- By Type 43
- Distribution, by Type 45
- By Region 46
- Distribution, by Region 48
- Privately Owned Housing Units Completed:
- Average Sale Prices of New Houses Sold in the U.S. 53
- Average Square Feet of Floor Area in New Privately Owned One-Family Housing, by Region 54
- Number of Bedrooms in New Single-Unit Housing in the U.S.:
- Total 56
- Northeast 57
- Midwest 58
- South 59
- West 60
- Housing Affordability 61
- First-Time Home Buyer Affordability 62
- Sales of New vs. Existing Single-Family Homes 64
- New Single-Family Home Sales, by Region 65
- Existing Single-Family Home Sales, by Region 66
- Number of Completed Multifamily Buildings 67
- Existing Apartment, Condo, and Co-Op Sales, by Region 68
- New Manufactured Homes, by Region 69
- Total Improvement Expenditures for All Residential Properties, by Region 70
- Value of New Construction in the U.S.:
- Total 71
- Private vs. Public 72
- Private, by Type 73
- Private Residential Building Construction, by Type 74
- Private Nonresidential Building Construction, by Type 75
- Public Building Construction, by Type 77
- U.S. Motor Vehicle Production 79
Part C: Population and Spending Trends
Analysis and Summary:
- Overview 80
- Population Trends 80
- Consumer Spending 81
Tables:
- U.S. Resident Population Trends and Projections 83
- U.S. Population and Household Trends and Projections 84
- U.S. Population Trends and Projections:
- By Age Group 85
- Age Distribution 86
- By Region 87
- By State 88
- Distribution, by State 90
- Average Annual Expenditures on Hard-Surface Floor Coverings, Detailed by Type of Expenditure 92
- Average Annual Expenditures by Homeowners on Repair and Replacement of Hard-Surface Floor Coverings, Detailed by Key Demographic Characteristics 93
- Average Annual Expenditures by Homeowners on Materials for Hard- Surface Floor Coverings, Detailed by Key Demographic Characteristics 94
SECTION IV: PRICE TRENDS IN THE HARD-SURFACE FLOOR COVERINGS INDUSTRY
Analysis and Summary:
- Overview 95
- Producer Prices 95
- Consumer Prices 97
Tables:
- Producer Price Trends:
- Hard-Surface Floor Coverings 98
- Hardwood Flooring, by Type 99
- Clay Floor and Wall Tiles, by Type 100
- Average Factory Prices:
- Vinyl Floor Coverings 101
- Rubber Floor Coverings 102
- Clay Floor and Wall Tiles 103
- Clay Floor and Wall Tiles, by Type 104
- Consumer Price Trends for Floor Coverings 105
SECTION V: ADVERTISING IN THE HARD-SURFACE FLOOR COVERINGS INDUSTRY
Analysis and Summary:
- Manufacturers Reluctant to Spending on Advertising 106
Tables:
- Total Media Expenditures for Hard-Surface Floor Coverings 107
- Media Expenditures for Hard-Surface Floor Coverings, by Company and Brand 108
- Circulation of Selected Home Decorating/Lifestyle Publications 109
- Circulation of Selected Professional Decorating/Home Furnishings Publications 111
SECTION VI: DISTRIBUTION OF HARD-SURFACE FLOOR COVERINGS
Analysis and Summary:
- Overview 113
- Growth of Floor Coverings Retailers 113
- End-Use Markets for Selected Hard-Surface Floor Coverings 114
Tables:
- Total Number of Floor Coverings Stores 115
- Number of Floor Coverings Stores, by Employment Size 116
- Distribution of Floor Coverings Stores, by Employment Size 117
- Number of Employees and Payroll in Floor Coverings Stores 118
- Leading Floor Coverings Retailers, by Number of Stores 119
- Distribution of Ceramic Tile Sales, by End-Use Market 120
- Distribution of Laminate Floor Coverings Sales, by End-Use Market 121
- Distribution of Hardwood Floor Coverings Sales, by End-Use Market 122
SECTION VII: FOREIGN TRADE OF HARD-SURFACE FLOOR COVERINGS
Part A: Overall Trends
Analysis and Summary:
- Overview 123
- Rising Trade Deficit for Hard-Surface Floor Coverings 123
- Overall Trade of Floor Coverings 124
Tables:
- Foreign Exchange Rates 125
- Fixed Euro Conversion Rates 126
- U.S. Apparent Consumption of Hard-Surface Floor Coverings 127
- U.S. Balance of Trade for Floor Coverings 128
- Total U.S. Exports of Floor Coverings 129
- U.S. Exports of Floor Coverings: Soft vs. Hard 130
- Total U.S. Imports of Floor Coverings 131
- U.S. Imports of Floor Coverings: Soft vs. Hard 132
Part B: U.S. Imports
Analysis and Summary:
- Overall Imports 133
- Leading Source Countries 133
- Leading Import Product Categories 134
- Outlook 134
Tables:
- Top 20 U.S. Import Sources for Hard-Surface Floor Coverings 135
- Dollar Market Shares of the Top 20 U.S. Import Sources for Hard-Surface Floor Coverings 136
- Graph: Dollar Market Shares of the Leading U.S. Import Sources for Hard-Surface Floor Coverings 137
- U.S. Imports of Hard-Surface Floor Coverings, by Type 138
- Product Mix of U.S. Imports of Hard-Surface Floor Coverings 139
- U.S. Imports of Hard-Surface Floor Coverings, by Country of Origin and by Type:
- Plastic Tile Floor Coverings Made Up of Polymers of Vinyl Chloride 140
- Other Plastic Floor Coverings Made Up of Polymers of Vinyl Chloride 142
- Plastic Floor Coverings Made Up of Other Plastics 144
- Rubber Floor Coverings and Mats 146
- Wood Floor Coverings, Not Assembled 147
- Wood Floor Coverings, Including Maple, Birch, Beech, and Other 149
- Floor Coverings of Vegetable Materials 151
- Floor Coverings of Agglomerated Cork 152
- Floor Coverings on a Base of Paper 154
- Linoleum Floor Coverings 156
- Floor Coverings Coated on a Nonwoven Base 158
- Other Floor Coverings Coated on a Nonwoven Base 159
- Ceramic Flooring 161
- Unglazed Tiles 162
- Glazed Ceramic Tiles, Faces Bounded by Straight Lines 164
- Glazed Ceramic Tiles, Not Bounded by Straight Lines, Less Than 38.7 Square Centimeters 166
- Other Glazed Ceramic Tiles, Not Bounded by Straight Lines 168
Part C: U.S. Exports
Analysis and Summary:
- Overall Exports 170
- Leading Destination Countries 170
- Leading Export Product Categories 171
- Outlook 171
Tables:
- Top 20 U.S. Export Destinations for Hard-Surface Floor Coverings 172
- Dollar Market Shares of the Top 20 U.S. Export Destinations for Hard- Surface Floor Coverings 173
- Graph: Dollar Market Shares of the Leading U.S. Export Destinations for Hard-Surface Floor Coverings 174
- U.S. Exports of Hard-Surface Floor Coverings, by Type 175
- Product Mix of U.S. Exports of Hard-Surface Floor Coverings 176
- U.S. Exports of Hard-Surface Floor Coverings, by Country of Destination and by Type:
- Vinyl Tile Floor Coverings 177
- Other Vinyl Floor Coverings 179
- Other Plastic Floor Coverings 181
- Rubber Floor Coverings and Mats 183
- Wood Floor Coverings, Not Assembled 184
- Other Wood Floor Coverings 186
- Mats of Vegetable Materials 188
- Floor Coverings of Agglomerated Cork 189
- Floor Coverings on a Base of Paper 191
- Linoleum Floor Coverings 193
- Floor Coverings Coated on a Nonwoven Base 195
- Other Floor Coverings Coated on a Nonwoven Base 197
- Ceramic Flooring 199
- Unglazed Tiles 200
- Glazed Ceramic Tiles 202
SECTION VIII: STRUCTURE OF THE U.S. HARD-SURFACE FLOOR COVERINGS INDUSTRY
Analysis and Summary:
- Overview 204
- Industry Economics 204
- Employment Trends 206
- Capital Expenditures 207
Explanation of Terms 209
Tables:
- The Hard-Surface Floor Coverings Industry:
- Operating Structure 215
- Gross Operating Margin 216
- Value Added by Manufacture 217
- Vertical Integration Index 218
- Employment Structure 219
- Total Labor Costs 220
- Average Hourly Earnings of Production Workers 221
- Cost of Living Index for Production Workers 222
- Labor Productivity 223
- Indexes of Real Labor Productivity 224
- New Capital Expenditures 225
- Plant vs. Equipment Expenditures 226
- Ending Inventories 227
- The Ceramic Floor and Wall Tile Industry:
-
- Operating Structure 228
- Gross Operating Margin 229
- Value Added by Manufacture 230
- Vertical Integration Index 231
- Employment Structure 232
- Total Labor Costs 233
- Average Hourly Earnings of Production Workers 234
- Cost of Living Index for Production Workers 235
- Labor Productivity 236
- Indexes of Real Labor Productivity 237
- New Capital Expenditures 238
- Plant vs. Equipment Expenditures 239
- Ending Inventories 240
- The Hardwood Flooring Industry:
- Operating Structure 241
- Gross Operating Margin 242
- Value Added by Manufacture 243
- Vertical Integration Index 244
- Employment Structure 245
- Total Labor Costs 246
- Average Hourly Earnings of Production Workers 247
- Cost of Living Index for Production Workers 248
- Labor Productivity 249
- Indexes of Real Labor Productivity 250
- New Capital Expenditures 251
- Plant vs. Equipment Expenditures 252
- Ending Inventories 253
The Plant Manager?s Workbook:
- How to Use This Section 254
- Gathering Your Data 255
- Developing Your Ratios 256
- How Does Your Plant Stack Up? 257
SECTION IX: RAW MATERIALS IN THE HARD-SURFACE FLOOR COVERINGS INDUSTRY
Analysis and Summary:
- Overview 262
- Raw Materials for Ceramic Floor and Wall Tiles 262
- Raw Materials for Resilient Flooring 263
- Wood Products in the Floor Coverings Industry 263
Tables:
- U.S. Production of Raw Materials Used in Ceramic Floor and Wall Tiles, by Type 265
- Producer Price Trends for Clay, by Type 266
- Graph: Distribution of Plastic Sales to the Flooring Industry, by Type 267
- U.S. Production of Hardwood Lumber 268
- Top Hardwood Lumber-Producing States 269
- Producer Price Trends for Hardwood Lumber, by Type 270
- U.S. Production of Softwood Lumber 271
- Top Softwood Lumber-Producing States 272
- Producer Price Trends for Softwood Lumber 273
SECTION X: BRAND USE SURVEY
Analysis and Summary:
- Introduction 274
- Vinyl/Resilient Flooring 274
- Wood Flooring 275
- Ceramic Tiles 275
- Laminate Flooring 276
Tables:
- Vinyl Resilient Flooring:
- Brand Familiarity:
- By Census Region 277
- By Average Home Sale Price 278
- By Number of Units Built 279
- Brands Used in the Past Two Years:
- By Census Region 280
- By Average Home Sale Price 281
- By Number of Units Built 282
- Brands Used the Most:
- By Census Region 283
- By Average Home Sale Price 284
- By Number of Units Built 285
- Quality Ratings:
- By Census Region 286
- By Average Home Sale Price 287
- By Number of Units Built 288
- Wood Flooring:
- Brand Familiarity:
- By Census Region 289
- By Average Home Sale Price 290
- By Number of Units Built 291
- Brands Used in the Past Two Years:
- By Census Region 292
- By Average Home Sale Price 293
- By Number of Units Built 294
- Brands Used the Most:
- By Census Region 295
- By Average Home Sale Price 296
- By Number of Units Built 297
- Quality Ratings:
- By Census Region 297
- By Average Home Sale Price 299
- By Number of Units Built 300
- Ceramic Tile:
- Brand Familiarity:
- By Census Region 301
- By Average Home Sale Price 302
- By Number of Units Built 303
- Brands Used in the Past Two Years:
- By Census Region 304
- By Average Home Sale Price 305
- By Number of Units Built 306
- Brands Used the Most:
- By Census Region 307
- By Average Home Sale Price 308
- By Number of Units Built 309
- Quality Ratings:
- By Census Region 310
- By Average Home Sale Price 311
- By Number of Units Built 312
- Laminate Flooring:
- Brand Familiarity:
- By Census Region 313
- By Average Home Sale Price 314
- By Number of Units Built 315
- Brands Used in the Past Two Years:
- By Census Region 316
- By Average Home Sale Price 317
- By Number of Units Built 318
- Brands Used the Most:
- By Census Region 319
- By Average Home Sale Price 320
- By Number of Units Built 321
- Quality Ratings:
- By Census Region 322
- By Average Home Sale Price 323
- By Number of Units Built 324
SECTION XI: COMPANY PROFILES
Introduction 325
Tables:
- Financial Profile of Hardwood Dimension and Flooring Mills:
- Total 326
- Sorted by Sales 327
- Sorted by Assets 328
Company Profiles:
- American Marazzi Tile Inc. 329
- Armstrong World Industries, Inc.:
- Overview 330
Armstrong Floor Products 330
- Distribution 331
- Brands 331
- Manufacturing 332
- Outlook 332
- Financial Summary and Analysis 333
- Graph: Distribution of Armstrong Floor Product Net Sales, by Segment 334
- Columbia Forest Products Inc. 335
- Congoleum Corporation:
- Overview 336
- Products 336
- Distribution 337
- Manufacturing 337
- Reorganization 338
- Outlook 338
- Financial Summary and Analysis 339
- Kentucky Wood Floors, Inc. 340
- Mannington Mills, Inc.:
- Overview 341
- Commercial Products 341
- Residential Products 342
- Partnership with DuPont 342
- Joint Venture 343
- Outlook 343
- Mohawk Industries, Inc.:
- Overview 344
- Mohawk 344
- Dal-Tile 345
- Manufacturing 345
- Distribution 346
- News 347
- Outlook 347
- Financial Summary and Analysis 34
- Pennington Hardwoods, Inc. 349
- Pergo AB:
- Overview 350
- Distribution 350
- Is Pergo for Sale? 351
- Outlook 351
- Shaw Industries, Inc.:
- Overview 352
- Brands 352
- Distribution 353
- News 353
- Outlook 354
- Berkshire Hathaway 354
- Superior Floor Company, Inc. 355
SECTION XII: INDUSTRY DIRECTORIES
Introduction 356
Directory of Selected U.S. Manufacturers of Hardwood Flooring 357
Directory of Selected U.S. Manufacturers of Ceramic Floor and Wall Tile 361
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