Europe Telecommunications Report Q4 2017
|出版日期||內容資訊||英文 46 Pages
本報告提供歐洲的通訊產業調查分析，5年預測焦點，產業分析，產業預測，產業風險/利潤指數 (RRI) 、市場概要，企業簡介等系統性資訊。
BMI View: Despite differences between the more developed Western European markets and the emerging markets of Central and Eastern Europe, the overall strategies of the various operators in the region remain the same, albeit at different stages. As the potential for organic growth is limited, operators aim to migrate customers to more advanced plans and upsell new services as part of a convergent strategy. Competition will focus on services rather than networks but these still require funding, with investments under pressure from low prices. This is due to the tough macroeconomic environment in many markets, which impacts disposable income and regulation. This remains a downside risk to the region's development as operators struggle to convince consumers to switch to more advanced technologies such as fibre and LTE.
The European LTE market is catching up, but continues to lag behind its global rivals. EE in the UK is the European leader, with a penetration of 80.7% as of Q217, but only a limited number of European operators break the 50% mark.