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市場調查報告書

歐洲的液體式電子香煙 (E-Liquid) 市場分析與預測:各種類、原料、流通管道

European E-liquid Market: Focus on Type, Origin, Geography and Distribution Channel - Analysis & Forecast 2016-2025

出版商 BIS Research 商品編碼 343018
出版日期 內容資訊 英文 138 Pages
商品交期: 最快1-2個工作天內
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歐洲的液體式電子香煙 (E-Liquid) 市場分析與預測:各種類、原料、流通管道 European E-liquid Market: Focus on Type, Origin, Geography and Distribution Channel - Analysis & Forecast 2016-2025
出版日期: 2017年01月25日 內容資訊: 英文 138 Pages
簡介

歐洲根據對電子香煙 (E-Cigarette) 、液體式電子香煙 (E-Liquid)的製造、銷售、流通、廣告、行銷的一連串的法律規章,立於全球電子香煙市場法律方案的最前線。

本報告提供歐洲的液體式電子香煙 (E-Liquid) 市場相關調查分析,市場動態,競爭情形,市場分析,主要企業等系統性資訊。

第1章 調查手法、範圍

第2章 市場動態

  • 簡介
  • 推動市場要素
  • 市場課題
  • 市場機會

第3章 競爭考察

  • 主要策略與發展
  • 波特的五力分析
  • 購買的決策、消費者預測

第4章 歐洲的法規遵守、指南

  • 簡介
  • 法規當局
  • 國際集團
  • 遵守、認證
  • 相關法規:各國

第5章 歐洲的液體式電子香煙 (E-Liquid) 市場規模:估計與預測

  • 簡介
  • 各類型
  • 各原料
  • 各主要國家

第6章 歐洲的液體式電子香煙 (E-Liquid) 市場普及率:各流通管道

  • 簡介
  • 線上流通管道
  • 零售 (實體商店)

第7章 企業簡介

  • 全球企業簡介
    • Altria Group, Inc.
    • British American Tobacco PLC (BAT)
    • Electronic Cigarettes International Group
    • Gamucci Electronic Cigarettes
    • Imperial Tobacco Group Plc
    • Japan Tobacco, Inc. (JT)
    • Philip Morris International Inc. (Pmi)
    • Reynolds American Inc. (RAI)
    • Shenzhen First Union Technology Co. Ltd
    • Shenzhen Smoore Technology Limited
  • 以歐洲為據點的企業:概要
    • Alchem International
    • Atom Vapes
    • Bandz Srl
    • Beverly Hills Vapor
    • Changing Dekang Biotechnology SRL
    • CiVAP
    • E-cig Hellas
    • Elgarette
    • Ezsmoke
    • Flavourtec
    • Givismoke
    • Hangsen
    • Janty Technology Group Inc.
    • Liquideu
    • Rejuice
    • Skysmoke
    • Totally Wicked
    • Vinirette

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目錄
Product Code: VE11

While North America previously dominated the e-liquid market in terms of revenue generation, Europe now holds the largest market share of the global market with a value of $XX billion. UK is the largest market in Europe, with a revenue generation of $xx million, and will continue to be so throughout the forecast period.

Europe stands at the forefront of the legal scenario of the global e-cigarette market with a series of laws and regulations for e-cigarette and e-liquid manufacturing, sales, distribution, advertising, and marketing. The e-cigarette industry has been growing exponentially in Europe which is home to some of the largest markets in terms of revenue generation such as the U.K., Germany and France among others. However, a significant share of the European population is still unaware of the pros and cons of e-cigarettes and its components. Consortiums and associations are present to provide awareness among the consumers and the suppliers in order to get familiar with the ongoing changes within the rapidly growing industry. The prominent consortiums discussed in this segment are The Medicines and Healthcare Products Regulatory Agency (MHRA), Tobacco Vapor E-cigarette Association (TVECA) and British Medical Association among others.

Since 2012, the market has undergone a transformation, due to a series of major acquisitions, product launches, and partnerships taking place among other market activities. European countries have established a reputation of following rigid policies and consequentially certain restrictions have already been implemented by the European Union- Tobacco Products Directive (EU-TPD), in regards to updating the laws, rules and regulations governing the e-cigarette industry.

The report on the ‘Europe E-liquid Market' is a meticulous compilation of the various facets of the e-liquid industry. After a thorough analysis of the current trends, the market dynamic chapter includes the key push and pull forces prevailing in the Europe e-liquid market. The chapter also includes the consumer's perspective and buying decision covering aspects that influence consumer behavior. Owing to the dependency of the market growth on the legal and regulatory framework, the report at each step has considered the effect of laws (both implemented and anticipated) in terms of regulations and taxation in estimation and forecast of the market size. Moreover, the key consortiums and compliance influencing the e-cigarette and e-liquid market across the continent have also been included in the report.

The report involves a mix of 50+ companies chosen on the basis of their market developments, revenue generation and market share in the industry. The companies profiled in the report include Altria, Imperial Tobacco, Japan Tobacco, Reynolds American Inc, British American Tobacco and ECIG International among others.

Key Questions answered in the report:

  • How will the key market players leverage on key developments such as acquisitions, partnerships, and product launch among others?
  • How will the intensity of competitive rivalry evolve through the forecast period?
  • Which factors will be driving the market through the forecast period?
  • What factors are currently challenging the Europe e-cigarette and e-liquid market and how can they be addressed through the forecast period?
  • Which consortiums are active in the Europe e-liquid market?
  • How are the regulatory bodies such as the MHRA, EU-TPD and WHO among others participating in the industry?
  • Which compliances and certifications are necessary to make a product acceptable among the users (especially the first time vapers)?
  • What are the prevalent e-liquid types and what is the market size for each of them?
  • Who are the key players in the E-liquid e-cigarette market?

Table of Contents

Executive Summary

1. Research Methodology, Scope, & Coverage

  • 1.1. Scope of the Study
  • 1.2. Research Methodology
    • 1.2.1. Primary Data Sources
    • 1.2.2. Secondary Data Sources

2. Market Dynamics

  • 2.1. Introduction
  • 2.2. Market Drivers
    • 2.2.1. Increasing Demand of third generation Electronic Cigarette Devices
    • 2.2.2. Growing Popularity of Vape Shops
    • 2.2.3. Lack of Entry and Exit Barriers
    • 2.2.4. Wide Variety of Flavour Options Available and the Option of Customization
  • 2.3. Market Challenges
    • 2.3.1. Apprehensions amongst end-users Regarding the E-Liquid Ingredients and Manufacturing
    • 2.3.2. Increasing Number of Poisoning Incidents due to E-Liquid Consumption
    • 2.3.3. Taxation on E-cigarettes and E-Liquids
    • 2.3.4. Home to Conflicting Regulatory Regimes
    • 2.3.5. Lobbying by big Pharmaceutical Companies
  • 2.4. Market Opportunities
    • 2.4.1. Potential to Build a Strong Brand Image with Product Innovation and Customization Features
    • 2.4.2. Integration of Cannabis and the E-Cigarette Industry

3. Competitive Insights

  • 3.1. Key Strategies and Developments
    • 3.1.1. Mergers and Acquisitions
    • 3.1.2. Partnership, Collaboration & Joint Ventures
    • 3.1.3. Product Launch
    • 3.1.4. Business Expansion
    • 3.1.5. Others
  • 3.2. Porter's Five Forces Analysis
    • 3.2.1. Threat of New Entrants
      • 3.2.1.1. Economies of Scale
      • 3.2.1.2. Product Differentiation
      • 3.2.1.3. Entry Barriers
      • 3.2.1.4. Capital Requirements
      • 3.2.1.5. Access to Distribution Channels
    • 3.2.2. Bargaining Power of Buyers
      • 3.2.2.1. Concentration of Buyers
      • 3.2.2.2. Differentiation of Outputs
      • 3.2.2.3. Buyer's Information about Supplier's Product
      • 3.2.2.4. Importance of Volume to Buyers
      • 3.2.2.5. Threat of Backward Integration
    • 3.2.3. Bargaining power of suppliers
      • 3.2.3.1. Product Differentiation
      • 3.2.3.2. Supplier Concentration
      • 3.2.3.3. Threat of Forward Integration
      • 3.2.3.4. Switching Cost
    • 3.2.4. Intensity of Competitive Rivalry
      • 3.2.4.1. Industry Concentration
      • 3.2.4.2. Intermittent Over Capacity
      • 3.2.4.3. Customer's Loyalty Towards Brand
      • 3.2.4.4. Product Differentiation
      • 3.2.4.5. Entry Barriers
    • 3.2.5. Presence of Substitutes
  • 3.3. Buying Decision-Consumer Perspective
    • 3.3.1. Choice of Bases/Carrier Liquid
    • 3.3.2. Flavor
    • 3.3.3. Nicotine Level
    • 3.3.4. Approval & Standards
    • 3.3.5. Cost
    • 3.3.6. Branding
    • 3.3.7. Packaging & Labelling

4. Europe Regulatory compliances & guidelines

  • 4.1. Introduction
  • 4.2. Regulatory Bodies
    • 4.2.1. The European Union Tobacco Products Directive (TPD)
      • 4.2.1.1. Response to EU TPD
    • 4.2.2. Medicines & Healthcare Products Regulatory Agency (MHRA)
    • 4.2.3. World Health Organization-Framework Convention on Tobacco Control (WHO-FCTC)
  • 4.3. Consortiums
    • 4.3.1. Association Française de Normalisation (AFNOR)
    • 4.3.2. British Medical Association (BMA)
    • 4.3.3. Electronic Cigarette Industry Trade Association (ECITA)
    • 4.3.4. Tobacco Vapor Electronic Cigarette Association (TVECA)
  • 4.4. Compliance & Certification
    • 4.4.1. International Organization for Standardization (ISO) Compliance
    • 4.4.2. Conformité Européenne (CE)
    • 4.4.3. Restriction of Hazardous Substances (RoHS) Compliance
  • 4.5. Country-Wise Legal Framework for E-Liquid

5. Europe E-Liquid Market Size Estimate & Forecast

  • 5.1. Introduction
  • 5.2. By Type
    • 5.2.1. Market Statistics
    • 5.2.2. Pre-Filled E-Liquid
      • 5.2.2.1. Key Market Players
    • 5.2.3. Bottled E-Liquid
      • 5.2.3.1. Key Market Players
  • 5.3. By Source of Origin
    • 5.3.1. Market Statistics
  • 5.4. By Key Countries
    • 5.4.1. Market Statistics
    • 5.4.2. The U.K.
    • 5.4.3. Russia
    • 5.4.4. Germany
    • 5.4.5. France
    • 5.4.6. Spain
    • 5.4.7. Others

6. The European E-Liquid Market Penetration, by Distribution Channel

  • 6.1. Introduction
    • 6.1.1. Market Statistics
  • 6.2. Online Distribution Channel
    • 6.2.1. Online Resellers
    • 6.2.2. Online Websites
  • 6.3. Retail (Brick & Mortar Stores)
    • 6.3.1. Market Statistics
    • 6.3.2. Convenience Stores (C-Stores)
    • 6.3.3. Vape Shops
    • 6.3.4. Others (Pharmacies, Drug Stores and Gas Stations)

7. Company Profiles

  • 7.1. Global E-Liquid Company Profiles
    • 7.1.1. Altria Group, Inc.
      • 7.1.1.1. Company Overview
      • 7.1.1.2. Mark Ten
      • 7.1.1.3. Green Smoke Llc
      • 7.1.1.4. Financials
        • 7.1.1.4.1. Financial Summary
      • 7.1.1.5. SWOT Analysis
    • 7.1.2. British American Tobacco PLC (BAT)
      • 7.1.2.1. Company Overview
        • 7.1.2.1.1. Nicoventures Ltd.
      • 7.1.2.2. VYPE Electronic Cigarettes
      • 7.1.2.3. Voke Nicotine Inhaler
      • 7.1.2.4. Ten Motives
      • 7.1.2.5. Financials
      • 7.1.2.6. Financial Summary
      • 7.1.2.7. SWOT Analysis
    • 7.1.3. Electronic Cigarettes International Group
      • 7.1.3.1. Company Overview
      • 7.1.3.2. E-cigarette Brands
        • 7.1.3.2.1. Vapestick
        • 7.1.3.2.2. Fin Branding
        • 7.1.3.2.3. VIP
        • 7.1.3.2.4. Victory E-cigarette
      • 7.1.3.3. Financials
      • 7.1.3.4. Financial Summary
      • 7.1.3.5. SWOT Analysis
    • 7.1.4. Gamucci Electronic Cigarettes
      • 7.1.4.1. Company Overview
    • 7.1.5. Imperial Tobacco Group Plc
      • 7.1.5.1. Company Overview
      • 7.1.5.2. Fontem Ventures
        • 7.1.5.2.1. Company Overview
        • 7.1.5.2.2. Puritane
        • 7.1.5.2.3. Blu Ecigs
      • 7.1.5.3. Financials
        • 7.1.5.3.1. Financial Summary
      • 7.1.5.4. SWOT Analysis
    • 7.1.6. Japan Tobacco, Inc. (JT)
      • 7.1.6.1. Company Overview
      • 7.1.6.2. Financials
      • 7.1.6.3. Financial Summary
    • 7.1.7. Philip Morris International Inc. (Pmi)
      • 7.1.7.1. Company Overview
      • 7.1.7.2. Financials
      • 7.1.7.3. Financial Summary
      • 7.1.7.4. SWOT Analysis
    • 7.1.8. Reynolds American Inc. (RAI)
      • 7.1.8.1. Company Overview
      • 7.1.8.2. VUSE Electronic Cigarettes
      • 7.1.8.3. Financials
        • 7.1.8.3.1. Financial Summary
      • 7.1.8.4. SWOT Analysis
    • 7.1.9. Shenzhen First Union Technology Co. Ltd
      • 7.1.9.1. Company Overview
      • 7.1.9.2. Financial Summary (Export Data by geography)
    • 7.1.10. Shenzhen Smoore Technology Limited
      • 7.1.10.1. Company Overview
  • 7.2. Europe Based E-liquid Company (Overviews)
    • 7.2.1. Alchem International
      • 7.2.1.1. Company Overview
    • 7.2.2. Atom Vapes
      • 7.2.2.1. Company Overview
    • 7.2.3. Bandz Srl
      • 7.2.3.1. Company Overview
    • 7.2.4. Beverly Hills Vapor
      • 7.2.4.1. Company Overview
    • 7.2.5. Changing Dekang Biotechnology SRL
      • 7.2.5.1. Company Overview
    • 7.2.6. CiVAP
      • 7.2.6.1. Company Overview
    • 7.2.7. E-cig Hellas
      • 7.2.7.1. Company Overview
    • 7.2.8. Elgarette
      • 7.2.8.1. Company Overview
    • 7.2.9. Ezsmoke
      • 7.2.9.1. Company Overview
    • 7.2.10. Flavourtec
      • 7.2.10.1. Company Overview
    • 7.2.11. Givismoke
      • 7.2.11.1. Company Overview
    • 7.2.12. Hangsen
      • 7.2.12.1. Company Overview
    • 7.2.13. Janty Technology Group Inc.
      • 7.2.13.1. Company Overview
    • 7.2.14. Liquideu
      • 7.2.14.1. Company Overview
    • 7.2.15. Rejuice
      • 7.2.15.1. Company Overview
    • 7.2.16. Skysmoke
      • 7.2.16.1. Company Overview
    • 7.2.17. Totally Wicked
      • 7.2.17.1. Company Overview
    • 7.2.18. Vinirette
      • 7.2.18.1. Company Overview

LIST OF TABLE

  • Table 3.1: Key Mergers & Acquisitions (2014-2016)
  • Table 3.2: Key Partnerships & Collaborations (2014-16)
  • Table 3.3: Key Product Launches (2014-16)
  • Table 3.4: Key Business Expansion Activities (2014-16)
  • Table 3.5: Key Lawsuits (2015-16)
  • Table 3.6: Key Events (2015-16)
  • Table 3.7: Comparison of Propylene Glycol (PG) and Vegetable Glycol (VG) as Carrier Liquid in E-Cigarette
  • Table 4.1: Country-Wise Regulations for E-Liquid
  • Table 5.1: Europe E-liquid Market Value ($ Billion), By Type, 2015-2025
  • Table 5.2: Pre-Filled E-Liquid Pricing by Key Vendors
  • Table 5.3: Bottled E-Liquid Pricing by Key Vendors
  • Table 5.4: Europe E-liquid Market Value ($Billion), by Source of Origin, 2015-2025
  • Table 5.5: European E-liquid Market Value ($Billion), by Countries, 2015-2025
  • Table 6.1: E-Liquid Brands & Their Sales Channel
  • Table 6.2: E-Cigarette by Location of Purchase in Eu Member States
  • Table 6.3: The European E-liquid Market Value ($Million), by Distribution Channel, 2015-2025
  • Table 6.4: The European E-liquid Retail Distribution Channel Market Value ($Million), 2015-2025
  • Table 7.1: Share of Export Revenue
  • Table 7.2: F.O.B. Price of products

LIST OF FIGURES

  • Figure 1: European E-Liquid Market, by Type ($Million), 2015-2025
  • Figure 2: European E-Liquid Market by Countries: 2015 and 2025
  • Figure 3: Europe E-Liquid Market Value by Distribution Channel Comparison, 2015-2025
  • Figure 1.1: The Europe E-Liquid Market Scope
  • Figure 3.1: Porters Five Forces Analysis
  • Figure 3.2: Consumer Advocates for Smoke-Free Alternatives Association (CASAA): Research Results
  • Figure 3.3: Types of Prevalent E-Liquid Flavours
  • Figure 3.4: Choosing the Right Level of Nicotine in E-Cigarette
  • Figure 3.5: Prevalent Nicotine Distribution Levels
  • Figure 3.6: Label Requirement for E-Liquid Packaging
  • Figure 4.1: EU TPD Regulations
  • Figure 4.2: Health Risks of Electronic Nicotine Delivery Systems (Ends) to Users and Non Users
  • Figure 4.3: Efficacy of Electronic Nicotine Delivery Systems (ENDS) as a Smoking Cessation Tool
  • Figure 4.4: Regulations by TVECA for E-Liquid Firms
  • Figure 4.5: General Principles of CE Marking
  • Figure 5.1: Advantages & Disadvantages of Pre-Filled E-Liquid
  • Figure 5.2: Advantages & Disadvantages of Bottled E-Liquid
  • Figure 6.1: Advantages of Online Sales Channel
  • Figure 6.2: Advantages of Retail Sales Channel
  • Figure 7.1: Altria Group, Inc.: Overall Financials, 2013-2015 ($Billion)
  • Figure 7.2: Altria group, Inc.: Net revenue by Business Segments, 2013-2015 ($Million)
  • Figure 7.3: British American Tobacco P.l.c (BAT): Overall Financials ($Billion); 2013-2015
  • Figure 7.4: British American Tobacco P.L.C. (BAT): Geography Revenue Mix ($Billion); 2013-2015
  • Figure 7.5: ECIG: Overall Financials 2013-2015 ($Million)
  • Figure 7.6: Imperial Tobacco Group PLC: Overall Financials, ($Billion); 2013-2015
  • Figure 7.7: Imperial Tobacco Group PLC: Geography Revenue Mix, ($Billion); 2013-2015
  • Figure 7.8: Japan Tobacco Incorporation (JTI): Overall Financials, 2013-2015 ($Billion)
  • Figure 7.9: Japan Tobacco Incorporation (JTI): Net Revenue by Business Segments, 2013-2015 ($Billion)
  • Figure 7.10: Philip Morris International Inc. (PMI): Overall Financials, 2013-2015 ($Billion)
  • Figure 7.11: Philip Morris International Inc. (PMI): Net Revenue by Geography, 2013-2015 ($Billion)
  • Figure 7.12: Reynolds American Inc. (RAI): overall financials, 2013-2015 ($Billion)
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