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市場調查報告書

全球雲端型語言學習市場:策略性評估及預測 2021年

Global Cloud Based Language Learning - Strategic Assessment and Forecast Till 2021

出版商 Beige Market Intelligence LLP 商品編碼 366073
出版日期 內容資訊 英文 121 Pages
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全球雲端型語言學習市場:策略性評估及預測 2021年 Global Cloud Based Language Learning - Strategic Assessment and Forecast Till 2021
出版日期: 2016年08月08日 內容資訊: 英文 121 Pages
簡介

全球雲端型語言學習市場規模,預計在預測期間內以6.05%的年複合成長率成長,至2021年達到60億美元。雲端型技術的引進擴大,主要消費者對克服地理障礙的平台的需求高漲,以及提供最適合用戶存取的內容所促進。

本報告提供全球雲端型語言學習市場相關調查分析,各地區、終端用戶區分、語言的市場規模、成長率詳細的分析,競爭情形,產品特徵,市場推動成長因素、抑制因素,以及主要企業的簡介等彙整。

第1章 調查手法

第2章 摘要整理

第3章 調查範圍

第4章 市場形勢

  • 簡介
  • 雲端型語言學習
  • 雲端型應用分析
  • 雲端型學習架構的主要的優點
    • 成本節約
    • 無縫連接
    • 容易導入
    • 應用的可靠性
    • 安全的環境
    • 可擴張到所有規模的組織
    • 連貫的資源性能

第5章 主要市場趨勢

第6章 主要市場促進要素

第7章 主要市場抑制因素

第8章 雲端型語言學習市場上相關利益者

  • 授權模式
  • 實際的利用許可 (年度或每月)
  • 根據用戶數的LMS許可 (年度或每月)
  • SaaS LMS許可
  • 永久許可
  • 定位許可
  • 無限制利用LMS許可

第9章 全球市場規模、預測

第10章 地區區分

第11章 APAC (亞太地區) 的雲端型語言學習市場

  • 中國市場
    • 市場概要
  • 印度市場

第12章 EMEA (歐洲、中東、非洲) 的雲端型語言學習市場

  • 歐洲
    • 市場概要
  • 俄羅斯
  • 中東
  • 非洲

第13章 北美雲端型語言學習市場

第14章 南美的雲端型語言學習市場

第15章 市場區隔:各終端用戶種類

第16章 區分:各語言

  • 英語
  • 中文
  • 西班牙語
  • 阿拉伯語
  • 其他

第17章 競爭情形

  • 波特的五力分析
  • 市場結構、競爭製圖

第18章 主要供應商分析

  • Speexx
    • 簡介
    • 產品
    • 主要的優勢
    • 主要策略
    • 主要的機會
  • Rosetta Stone
  • Duolingo
  • Bussu
  • Babbel

第19章 其他有潛力的供應商

  • 50 languages
  • Linguatronics
  • Sanako
  • Okpanda
  • Livemocha
  • Software and Network Solutions
  • Voxy
  • Sanoma
  • Memrise
  • Edusoft

第20章 圖表的摘要

第21章 圖表

目錄

Cloud Based Language Learning - Report Highlights

Worldwide Cloud Based Language Learning market research report covers the present scenario and the growth prospects of the Worldwide Cloud Based Language Learning Market for the period 2015 - 2021. The report provides in - depth analysis of the market size and growth of the Worldwide Cloud Based Language Learning market. This research report includes a detailed market segmentation of the Worldwide Cloud Based Language Learning Market shown by

Target Use

  • 1) K12 (kindergarten to Class 12)
  • 2) Higher Education
  • 3) Vocational Training
  • 4) Corporate Training
  • 5) Examination Training
  • 6) Others

Language Type

  • 1) English Language Learning
  • 2) Chinese Language Learning
  • 3) Spanish Language Learning
  • 4) Arabic Language Learning
  • 5) Others

Geographic Segmentation

  • 1) APAC
  • 2) EMEA
  • 2.1) Europe
  • 2.2) Middle East
  • 2.3) Africa
  • 3) North America
  • 4) Latin America

The report also provides market share and profiles the key vendors operating in the Worldwide Cloud Based Language Learning Market and further shows a detailed competitive landscape of key players.

Cloud Based Language Learning - Market Size and Dynamics

Market Research Analysts at Beige Intelligence, expect the Worldwide Cloud Based Language Learning Market to reach approx. US $6 billion by 2021 and the market to grow at a CAGR of 6.05% during the forecast period. The Cloud-based platforms are turning out to be perfect language learning environments for that they not only offer seamless access to information and enable easy sharing of data but also foster multi-user collaboration effectively. The global language-learning market is undergoing a dramatic shift on account of a rapid increase in adoption of cost-efficient and technology-based products that challenge the traditional classroom pedagogy. The growth in adoption of cloud based technologies is primarily driven by an increasing consumer appetite for platforms that can overcome geographical barriers, while offering the best of content for user access. Further, the cloud technologies are promoting effective peer communication and cross-cultural awareness at a fraction of cost incurred on the conventional pedagogic methods.

The Worldwide Cloud Based Language Learning Market has been segmented on the basis of language, user segment and geography. Vocational training accounted is the largest application segment, constituting as much as of 26% of the revenue share. While English is the majorly learnt language with a revenue share of 63% in 2015, APAC stands as the largest market for cloud based language learning both in terms of users and revenues.

Cloud Based Language Learning - Trends, Drivers and Challenges

This market research report provides an overview of the factors driving and restraining the growth of the Worldwide Cloud Based Language Learning market. The report also outlines the key trends emerging in the market that will contribute to the growth of market during the forecast period. Some of the factors driving the growth of the cloud based language learning market include rapidly growing penetration of internet and internet enabled devices and an increased emigration of students and workforce. The introduction of cost-effective cloud-based platforms is further enabling the entry of several startups that are revolutionizing the way language is taught. These startups are attracting significant interest from private equity and venture funds. There are more than 350 language learning start-ups globally which are funded privately, through angel investors or established venture capital or private equity firms. There has been an investment of US$ 186 Million in just 1.5 years since January 2014 until July 2015. A total of $ 464 million was invested in the language learning market over the period 2010-2013 with a majority of investments channelled from companies based out of US.

Some of the impending challenges confronting the Cloud based Language Learning Market include the lack of a viable monetization model and the need for continuous investments. Most of the new age learning solutions are being provided free to the end consumers, with very few companies recovering the costs incurred on the content creation and management. Also, the intensity of price-based competition between the players is on a rise with the entry of new players in the market. The revenue and monetization models of these new generation companies are often questionable.

One of the major trends observed in the Cloud Based Language Learning market is the growing prominence of gamification in language learning. With a growing number of applications choices in the market, the success of any platform is primarily determined by its ability to engage customers over a longer term. Gamification fills in this need, ensuring language learning can be fun and engaging, highlighting and challenging the monotonous and conventional language learning methods. The report also provides a commentary on the Porter's five forces analysis along with a description of each of the forces and its impact on the market.

Cloud Based Language Learning - Key Vendors and Market Share

This market research report profiles the major companies in the market and also provides a competitive landscape of key players. The major players in the market includes Speexx, Rosetta Stone, Duolingo, Busuu and Babbel. Some of the other prominent vendors featured in the report include 50 Languages, Linguatronics, Sanako, Okpanda, Sans, Voxy, Sanoma, Memrise and Edusoft.

Table of Contents

Section 1 Research Methodology

Section 2 Executive Summary

Section 3 Report Coverage

  • 3.1 Research Methodology
  • 3.2 Definition of Key Terms
    • 3.2.1 Cloud Computing
  • 3.3 Definition of Key Geographies
  • 3.4 Definition of Applications/End Use
  • 3.5 Currency Exchange Rates
  • 3.6 Scope of the Report
  • 3.7 Market size estimation
  • 3.8 Limitations of the Report

Section 4 Market Landscape

  • 4.1 Introduction
  • 4.2 Cloud-based Language Learning
  • 4.3 An Analysis of Cloud-based Applications
  • 4.4 Top Benefits of Cloud-based Learning Architecture
    • 4.4.1 Cost savings
    • 4.4.2 Seamless connectivity
    • 4.4.3 Ease of Deployment
    • 4.4.4 Application Reliability
    • 4.4.5 Secure Environment
    • 4.4.6 Scalable for Organizations of All Sizes
    • 4.4.7 Consistent Resource Performance

Section 5 Key Market Trends

Section 6 Key Market Drivers

Section 7 Key Market Restraints

  • 7.1 Market Restraints

Section 8 Stakeholders in Cloud-based Language Learning Market

  • 8.1 Licensing Model
  • 8.2 Actual Usage License (Annual or Monthly)
  • 8.3 Named User LMS License (Annual or Monthly)
  • 8.4 SaaS LMS License
  • 8.5 The Perpetual License
  • 8.6 Per Location License
  • 8.7 Unlimited Use LMS License

Section 9 World Market Size and Forecast

Section 10 Geographical Segmentation

Section 11 Cloud-based Language Learning Market in APAC

  • 11.1 Cloud-based Language Learning Market in China
    • 11.1.1 Market overview
  • 11.2 Cloud-based Language Learning Market in India Market
    • 11.2.1 Market Overview

Section 12 Cloud-based Language Learning Market in EMEA

  • 12.1 Cloud-based Language Learning Market in Europe
    • 12.1.1 Market Overview
  • 12.2 Cloud-based Language Learning Market in Russia
    • 12.2.1 Market Overview
  • 12.3 Cloud-based Language Learning Market in the Middle East
    • 12.3.1 Market Overview
  • 12.4 Cloud-based Language Learning in Market Africa
    • 12.4.1 Market Overview

Section 13 Cloud-based Language Learning Market in North America

Section 14 Cloud Based Language Learning Market in Latin America

Section 15 Market Segmentation by End-User Segment

  • 15.1 Market Overview
  • 15.2 K12
  • 15.3 Higher Education
  • 15.4 Vocational Training
  • 15.5 Corporate Training
  • 15.6 Examination Training
    • 15.6.1 Evaluation Tools for Quicker Results and Efficient Process 78

Section 16 Segmentation by Language

  • 16.1 English
  • 16.2 Chinese
  • 16.3 Spanish
  • 16.4 Arabic
  • 16.5 Others

Section 17 Competitive Landscape

  • 17.1 Porter's Five Forces Analysis of the Market
    • 17.1.1 Bargaining Power of Suppliers
    • 17.1.2 Bargaining Power of Buyers
    • 17.1.3 Threat of New Entrants
    • 17.1.4 Threat of Substitutes
    • 17.1.5 Threat of Rivalry
  • 17.2 Market Structure and Mapping of Competition
    • 17.2.1 Herfindahl-Hirschman Index

Section 18 Key Vendor Analysis

  • 18.1 Speexx
    • 18.1.1 Introduction
    • 18.1.2 Products
    • 18.1.3 Key Strengths
    • 18.1.4 Key Strategy
    • 18.1.5 Key Opportunities
  • 18.2 Rosetta Stone
    • 18.2.1 Introduction
    • 18.2.2 Products
    • 18.2.3 Business Segmentation by Revenue
    • 18.2.4 Key Strengths
    • 18.2.5 Key Strategy
  • 18.3 Duolingo
    • 18.3.1 Introduction
    • 18.3.2 Products
    • 18.3.3 Key Strengths
    • 18.3.4 Key Strategy
    • 18.3.5 Key Opportunities
    • 18.3.6 Threats
  • 18.4 Bussu
    • 18.4.1 Introduction
    • 18.4.2 Products
    • 18.4.3 Key Strengths
    • 18.4.4 Key Strategy
    • 18.4.5 Key opportunities
    • 18.4.6 Threats
  • 18.5 Babbel
    • 18.5.1 Introduction
    • 18.5.2 Products
    • 18.5.3 Key Strengths
    • 18.5.4 Key Strategy
    • 18.5.5 Key Opportunities
    • 18.5.6 Threats

Section 19 Other Prominent Vendors

  • 19.1 50 languages
  • 19.2 Linguatronics
  • 19.3 Sanako
  • 19.4 Okpanda
  • 19.5 Livemocha
  • 19.6 Software and Network Solutions
  • 19.7 Voxy
  • 19.8 Sanoma
  • 19.9 Memrise
  • 19.10 Edusoft

Section 20 Summary of Figures

EXHIBITS

  • Exhibit 1 Research Methodology
  • Exhibit 2 Scope of the Report
  • Exhibit 3 Learning Transition Map
  • Exhibit 4 Installed Learning Solutions vs Cloud-based Learning Solutions
  • Exhibit 5 Most Prominently Quoted Models of Blended Learning
  • Exhibit 6 World Population (in millions)
  • Exhibit 7 Internet Penetration Rate (as % of Global Population)
  • Exhibit 8 Key Factors Impeding Cross Border Communication
  • Exhibit 9 List of Investors and their Investment in Cloud and Mobile Products
  • Exhibit 10 AKAMAI Q3 2015 Internet Quality Statistics
  • Exhibit 11 Various Stakeholders in Cloud-based Language Leaning Market
  • Exhibit 12 License Model Preferences
  • Exhibit 13 Segmentation Map of Language -learning Market 2015 (Revenue share)
  • Exhibit 14 Global Market for Cloud-based Language Learning Market by Revenues (in million $)
  • Exhibit 15 Number of Cloud-based Language Learners Worldwide (in millions)
  • Exhibit 16 Geographical Segmentation - Various Geographies and their Growth Rates
  • Exhibit 17 Cloud-based Language Learning Market in APAC (2015-2021) Revenues (in million $)
  • Exhibit 18 Number of Cloud Based Language Learners in APAC (in millions)
  • Exhibit 19 Average Prices for Offline and Cloud-based English Language Learning Courses 2015 ($/hour)
  • Exhibit 20 Segmentation of Indian Cloud-based Language Learning Market by User 2015 (Revenues)
  • Exhibit 21 Cloud-based Language Learning Market in EMEA 2015-2021 Revenues (in $ million)
  • Exhibit 22 Number of Cloud-based Language Learners in EMEA (in millions)
  • Exhibit 23 Number of Cloud-based Language Learners in Europe (in millions)
  • Exhibit 24 Leading Ten Global Universities in the Middle East 2015
  • Exhibit 25 Number of Cloud-based Language Learners in the Middle East (in millions)
  • Exhibit 26 Number of Cloud-based Language Learners in Africa (in millions)
  • Exhibit 27 Cloud-based Language Learning Market in North America 2015-2021 Revenues (in million $)
  • Exhibit 28 Number of Cloud-based Language Learners in North America (in millions)
  • Exhibit 29 Cloud-based Language Learning Market in Latin America 2015-2021 Revenues (in million $)
  • Exhibit 30 Number of Cloud-based Language Learners in Latin America (in millions)
  • Exhibit 31 Cloud-based Language Learning Market Segmentation by Application
  • Exhibit 32 Cloud-based Language Learning Market in K12 2015 - 2021 Revenues (in million $)
  • Exhibit 33 Cloud-based Technology Usage (%) in K-12
  • Exhibit 34 Benefits vs Limitations of Higher Education
  • Exhibit 35 Cloud-based Technology Usage (%) in Higher Education Sector
  • Exhibit 36 Cloud-based Language Learning Market in Higher Education 2015-2021 (in million $)
  • Exhibit 37 Cloud-based Language Learning Market in Vocational Training 2015 - 2021 (in million $)
  • Exhibit 38 Top Drivers of Shift to Technology-based Learning
  • Exhibit 39 Cloud-based Language Learning Market in Corporate Training 2015 - 2021 (in million $)
  • Exhibit 40 Cloud-based Language Learning Market in Examination Training 2015- 2021 (in million $)
  • Exhibit 41 Segmentation of Language by Geography
  • Exhibit 42 Cloud-based Language Learning Market Segmentation by Language Type
  • Exhibit 43 Cloud-based Language Learning Market in English 2015-2021 Revenues (in million $)
  • Exhibit 44 Number of Cloud-based Language Learners in English (in millions)
  • Exhibit 45 Cloud-based Language Learning Market in Chinese 2015 - 2021 Revenues (in million $)
  • Exhibit 46 Number of Cloud-based Language Learners in Chinese (in millions)
  • Exhibit 47 Major programs implementing Chinese Language Learning
  • Exhibit 48 Cloud-based Language Learning Market in Spanish 2015 - 2021 Revenues (in million $)
  • Exhibit 49 Number of Cloud-based Language Learners in Spanish (in millions)
  • Exhibit 50 Cloud-based Language Learning Market in Arabic 2015 - 2021 Revenues (in million $)
  • Exhibit 51 Number of Cloud-based Language Learners in Arabic (in millions)
  • Exhibit 52 Cloud-based Learning Market for Other Languages 2015 91
  • Exhibit 53 Cloud-based Learning Market for Other Languages 2015-2021 Revenues (in million $)
  • Exhibit 54 Number of Cloud-based Language Learners in Others Segment (in millions)
  • Exhibit 55 Porter's Five Forces Analysis
  • Exhibit 56 Global Cloud-based Language Learning Market structure 2015
  • Exhibit 57 Business Segmentation by Revenue
  • Exhibit 58 Segmentation Share of the Company 2014
  • Exhibit 59 Segmentation Share till Q3 2015
  • Exhibit 60 Acquisitions Made by Rosetta Stone
  • Exhibit 61 Funding Received by Duolingo since 2011
  • Exhibit 62 Key Revenue Figures of Cloud-based Online Language Learning Market for All Geographies
  • Exhibit 63 Number of Users in Different Geographies
  • Exhibit 64 Number of Users in EMEA Geography
  • Exhibit 65 Key Revenue Figures of Application Segment
  • Exhibit 66 Key Revenue Figures for Segmentation by Language Type
  • Exhibit 67 Number of Users by Segmentation by Language Type
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