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市場調查報告書

固定業者由內而外無線網路:HetNet的技術·商業性課題

Inside-Out Wireless Networks for Fixed Operators: The Technical and Commercial Challenges of HetNets

出版商 Analysys Mason 商品編碼 310596
出版日期 內容資訊 英文 PPT and PDF (43 slides)
商品交期: 最快1-2個工作天內
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固定業者由內而外無線網路:HetNet的技術·商業性課題 Inside-Out Wireless Networks for Fixed Operators: The Technical and Commercial Challenges of HetNets
出版日期: 2014年08月14日 內容資訊: 英文 PPT and PDF (43 slides)
簡介

為了提供無線網路的所謂「由內而外」的方法,是指以既有的固定寬頻網路基礎設備為後盾,為了發展低成本、大容量的國家級公共異種網路(HetNet)及服務,引進固定電纜業者的策略。所有微型基地台及網路基地台一起開放連結運作,對於對象外地區之附加容量,則由行動網路業者基於wholesale來提供。

本報告提供一般認為是為了導入無線網路發展的「由內而外」方法之者所面臨的技術性及商業性課題相關分析。

摘要整理

建議

FMC由內而外及其他的方法

  • 由內而外:固定業者的群眾外包的HetNet
  • 日益熱門的許多業者正在積極考慮以微型基地台為基礎的由內而外方法
  • 其他固定行動匯流(FMC)方法也可利用

固定·電纜業者商務促進要素·機會

  • 獨創的消費者取向微型基地台商務案例雖然促進了不完全的服務範圍,但預測將比新商務模式擁有更穩定的需求
  • 內而外策略以活化電話服務為目標的固定業者和MSO的機會
  • 由內而外模式非常仰賴實現高關聯性的家用流量及公共小型基地台有效半徑之關斷流量

技術課題

  • 現在幾乎沒有恰當的頻譜是在潛在由內而外業者的管理下
  • 未來雖然不會缺乏恰當的頻譜,但大部分都沒有許可,而且設備的生態系統也不成熟
  • 小型基地台回程傳輸用固定寬頻的用戶數(裝機量)使用上有許多缺點、其他

商業性課題

  • 由內而外業者客戶獲得成本低,但仍有可靠性·品牌的課題
  • 追加成本·收益的摘要
  • MVNO AutoFill的成本對由內而外業者的商務案例來說重要、其他

關於著者·Analysys Mason

圖表清單

目錄

‘Inside-out' is one way towards a converged world based on millions of small cells - fixed and cable operators have a real current cost advantage over mobile operators working ‘outside-in'.

The ‘inside-out' approach to wireless network provision describes a strategy fixed and cable operators are adopting to develop low-cost, high-capacity vast national public heterogeneous networks (HetNets) and services on the back of their existing fixed broadband access infrastructure. All cells and access points operate in open-access mode, and additional capacity for areas with no coverage is provided on a wholesale basis by a mobile network operator. The approach could be successful, profitable, and disruptive to legacy mobile operators.


This report analyses the technical and commercial challenges that operators adopting the ‘inside-out' approach to wireless network roll-out will face.

The report:

  • defines the approach and investigates the business drivers and opportunities
  • assesses the technical challenges, including choice of spectrum, interference, cell identity management, the suitability of fixed broadband as backhaul and alternative approaches to fixed-mobile convergence (FMC)
  • assesses the commercial challenges around scale, distribution, wholesale contracts and pricing, and offers a top-level total cost of ownership model
  • provides recommendations for fixed, cable and mobile operators, as well as for network equipment providers (NEPs).

COMPANY COVERAGE

This report includes information on the strategies of the following companies.

  • BT
  • Free Mobile
  • Google Fiber
  • Kineto
  • Liberty Global
  • Republic Wireless
  • Scratch Wireless
  • SoftBank
  • TalkTalk
  • Ziggo

About the author

Rupert Wood (Principal Analyst) is the lead analyst for Analysys Mason's Fixed Networks and Wireless Networks research programmes. His primary areas of specialisation include next-generation networks, long-term industry strategy and forecasting the dynamics of convergence and substitution across fixed and mobile platforms. Rupert regularly contributes to the international press on a wide range of telecoms subjects and has been quoted by The Times, The Economist, Business Week, Telecommunications Online and La Tribune. Rupert has a PhD from the University of Cambridge, where he was a Lecturer before joining Analysys Mason.

Table of Contents

  • 6. Executive summary
  • 7. Executive summary
  • 8. Recommendations
  • 9. Recommendations
  • 10. Inside-out and other approaches to FMC
  • 11. Inside-out: crowd-sourced HetNets for fixed operators
  • 12. Several high-profile operators are actively considering the femtocell-based inside-out approach
  • 13. Other fixed-mobile convergence (FMC) approaches are available
  • 14. Business drivers and opportunities for fixed and cable operators
  • 15. The original consumer femtocell business case was driven by poor coverage, but new business models will have more robust demand
  • 16. The inside-out strategy is an opportunity for fixed network operators and MSOs to rejuvenate their telephony services
  • 17. The inside-out model depends critically on a high relative volume of at-home traffic and of traffic reachable by public small cells
  • 18. Inside-out operators see an opportunity to undercut MNOs on the price of mobile voice and data
  • 19. Unlimited mobile voice bundles are becoming more common, but this affects only the incremental, and not the actual, cost of voice services
  • 20. Inside-out quadruple-play bundles make commercial sense only insofar as end users value the wired connection
  • 21. Inside-out operators aim to capitalise on their fixed infrastructure assets to reduce the cost of mobile backhaul
  • 22. Inside-out operators can capitalise on oversupply of mobile to force a good MVNO deal
  • 23. Technical challenges
  • 24. Little suitable spectrum is currently in the hands of potential inside-out operators
  • 25. There is no shortage of suitable future spectrum, but most will be licence-exempt and the device ecosystems are immature
  • 26. Using the installed base of fixed broadband connections for small-cell backhaul has several drawbacks
  • 27. FMC options that are less costly than femtocells are available, but they have disadvantages
  • 28. Radio interference management requirements increase as the number of cell sites and frequencies used increase
  • 29. Self-organising networking (SON) reduces the operational difficulties and costs associated with small-cell networks, but it has risks
  • 30. Interference between 2.4GHz Wi-Fi and 2.6GHz LTE can cause problems in the home router
  • 31. Commercial challenges
  • 32. Inside-out operators will have the scale for low customer-acquisition costs, but have credibility and brand challenges
  • 33. Summary of additional costs and revenue
  • 34. The cost of MVNO outfill is critical for the business case of an inside-out operator
  • 35. An inside-out operator would have to balance the merits of per-unit or per-subscriber charges, but more-formal bitstream models may emerge
  • 36. Inside-out models could prove both profitable and disruptive, but there are fixed start-up costs to overcome
  • 37. Some broader implications of an inside-out approach
  • 38. About the author and Analysys Mason
  • 39. About the author
  • 40. About Analysys Mason
  • 41. Research from Analysys Mason
  • 42. Consulting from Analysys Mason

List of figures

  • Figure 1: Companies covered in this report
  • Figure 2: The basic inside-out wireless network
  • Figure 3: Total and mobile consumer telecoms traffic by service type and location, 2013, Western Europe
  • Figure 4: Total and mobile consumer telecoms revenue by service type and location, 2013, Western Europe
  • Figure 5: Average retail revenue per mobile voice minute, selected markets, 2010-2013
  • Figure 6: Average retail revenue per minute by service type, selected markets, 2013
  • Figure 7: Voice minute allocations within mobile contract bundles, by country
  • Figure 8: Mass-market fixed and mobile revenue by network type, Western Europe, 2013
  • Figure 9: Average IP data traffic per month, by connection type, USA and Western Europe, and growth multiple 2013-2018
  • Figure 10: IP data traffic growth multiples by network type, USA and Western Europe, 2013-2018
  • Figure 11: Picocell roll-out costs for mobile operator, and potential savings for a fixed operator
  • Figure 12: MVNOs' market share of subscribers, 4Q 2013 compared with change in retail mobile revenue 2012-2013, Western Europe and Poland
  • Figure 13: Advantages and disadvantages of fixed-mobile convergence technologies
  • Figure 14: Illustrative example of cell distribution in mixed geotypes
  • Figure 15: 3GPP SON features grouped by functions
  • Figure 16: The 2.4GHz ISM band, contiguous bands, BT's spectrum holdings, and potential for interference
  • Figure 17: Details of selected fixed and cable operator MVNOs, Western Europe, 1Q 2014
  • Figure 18: Production cost of LTE networks by utilisation rate and average retail mobile broadband tariff per gigabyte, Western Europe, 4Q 2013
  • Figure 19: Main assumptions behind the inside-out mobile strategy model
  • Figure 20: Simplified model of the total cost of ownership of an inside-out mobile strategy, by cost centre, and mobile service revenue
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