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市場調查報告書

通訊市場各國報告:泰國 (2015年)

Thailand Telecoms Market Report 2017

出版商 Analysys Mason 商品編碼 252379
出版日期 內容資訊 英文 34 Slides
商品交期: 最快1-2個工作天內
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通訊市場各國報告:泰國 (2015年) Thailand Telecoms Market Report 2017
出版日期: 2017年01月19日 內容資訊: 英文 34 Slides
簡介

本報告提供泰國的通訊市場上各種趨勢相關調查分析、固定、行動通訊市場上連接、收益、流量等的各種資料、主要經營者的市場佔有率等彙整資料、結構,為您概述為以下內容。

固定通訊市場

  • 連接
    • 語音
    • 寬頻 (各連線技術:DSL、FTTB/LAN Ethernet、纜線數據機、其他)
    • 撥接上網網際網路
  • 收益
    • 業務收益:佔GDP的百分比、國民每人一個月的比例
    • 零售收益 (支出) :DSL、FTTB/LAN Ethernet、纜線數據機、其他)
  • 流量
    • 固定發信的使用時間/每一有效連接/每一個月
  • 各業者的標準/市場佔有率
    • 寬頻用戶:主要寬頻業者 (相關市場佔有率、各年的變化)

行動通訊市場

  • 連接
    • 普及率
    • 區分:預付&契約,終端&寬頻,2G&3G
  • 收益
    • 整體及各種類的業務收益:預付&契約;佔 GDP的百分比、國民每人一個月的比例;語音、非語音、P2P通訊、內容&資料( 終端為基礎的業務收益) 、行動寬頻
    • 整體及各種類的ARPU:預付&契約、終端語音&非語音服務
    • 資料收益 (在業務收益上佔的比例)
  • 流量
    • 行動發信的利用時間/每一有效連接/每一個月
  • 各業者的標準/市場佔有率
    • 活躍用戶數 (相關市場佔有率、各年的變化)

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目錄

This country report and accompanying data annex provide a comprehensive overview of Thailand's telecoms market, including KPIs and data on subscribers, penetration, revenue and ARPU. The report analyses the strategies of major players in the country's fixed and mobile telecoms markets, and includes market share data and operators' infrastructure status.

Company coverage

The following companies are mentioned in this report.

  • Advanced Info Service (AIS)
  • TOT
  • Total Access Communication (DTAC)
  • TrueMove
  • True Online
  • TTT (Triple T Broadband)

Data coverage

Analysys Mason's country report data annexes provide a range of key metrics for each country's telecoms market. Figures are supplied for each year since 2006. The data annex was last updated in January 2017 with 2015 data. Metrics include the following.

Fixed telecoms market Mobile telecoms market
Connections
  • Total voice (narrowband and VoBB)
  • Narrowband
  • VoBB
  • Total broadband
  • Broadband split by access technology: DSL, cable modem, FTTH/B, BFWA and other
  • IPTV
  • Dial-up Internet
Connections
  • Total (handset plus mobile broadband, excluding M2M)
  • Split by prepaid and contract, and prepaid share
  • Population penetration for total, prepaid and contract
  • 2G/3G/4G
  • Handset, and split by smartphone and basic
  • Handset population penetration
  • Broadband
  • Broadband population penetration
  • M2M
  • M2M penetration
Revenue and ASPU
  • Service revenue
  • Service revenue as percentage of GDP
  • Service revenue per head of population per month
  • Retail revenue (defined as service revenue minus wholesale revenue)
  • Retail revenue as percentage of GDP
  • Retail revenue per head of population per month
  • Retail revenue split by type of service: voice, broadband, dial-up Internet, business network services
  • Broadband retail revenue as a percentage of fixed retail revenue
  • Voice ASPU per month
  • Broadband ASPU per month
Revenue and ASPU
  • Service revenue
  • Service revenue as percentage of GDP
  • Service revenue per head of population per month
  • Service revenue split by prepaid and contract, and prepaid share
  • Service revenue split by voice, messaging and data, and data as percentage of service revenue
  • Retail revenue (defined as service revenue minus wholesale revenue)
  • Retail revenue as percentage of GDP
  • Retail revenue per head of population per month
  • Split by voice, messaging and data
  • ARPU per month (total, prepaid and contract)
Traffic
  • Fixed-originated minutes
  • Outgoing MoU per active connection
Traffic
  • Mobile-originated minutes
  • Outgoing MoU per active connection
  • Mobile data traffic
  • Total data traffic per connection
Operator-level metrics/market share
  • Broadband subscribers by major broadband operator (and associated market share and year-on-year changes)

Operator-level metrics/market share
  • Connections (and associated market share and year-on-year changes)

Total telecoms market (fixed and mobile)
  • Voice connections
  • Broadband connections
  • Service revenue
  • Service revenue as percentage of GDP
  • Service revenue per head of population per month
  • Retail revenue (defined as service revenue minus wholesale revenue)
  • Retail revenue as percentage of GDP
  • Retail revenue per head of population per month
  • Retail revenue split by voice and data
  • Originated minutes

Table of Contents

  • EXECUTIVE SUMMARY AND KPIs
  • OPERATOR PROFILES AND MARKET SHARES
  • INFRASTRUCTURE STATUS AND PLANS
  • MOBILE MARKET KPIs
  • FIXED MARKET KPIs
  • REGULATORY INFORMATION
  • RECENT AND FORTHCOMING MARKET DEVELOPMENTS
  • ABOUT THE AUTHORS AND ANALYSYS MASON
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