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市場調查報告書

通訊市場各國報告:泰國 (2015年)

Thailand Telecoms Market Report 2015

出版商 Analysys Mason 商品編碼 252379
出版日期 內容資訊 英文 28 Slides
商品交期: 最快1-2個工作天內
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通訊市場各國報告:泰國 (2015年) Thailand Telecoms Market Report 2015
出版日期: 2015年04月08日 內容資訊: 英文 28 Slides
簡介

本報告提供泰國的通訊市場上各種趨勢相關調查分析、固定、行動通訊市場上連接、收益、流量等的各種資料、主要經營者的市場佔有率等彙整資料、結構,為您概述為以下內容。

固定通訊市場

  • 連接
    • 語音
    • 寬頻 (各連線技術:DSL、FTTB/LAN Ethernet、纜線數據機、其他)
    • 撥接上網網際網路
  • 收益
    • 業務收益:佔GDP的百分比、國民每人一個月的比例
    • 零售收益 (支出) :DSL、FTTB/LAN Ethernet、纜線數據機、其他)
  • 流量
    • 固定發信的使用時間/每一有效連接/每一個月
  • 各業者的標準/市場佔有率
    • 寬頻用戶:主要寬頻業者 (相關市場佔有率、各年的變化)

行動通訊市場

  • 連接
    • 普及率
    • 區分:預付&契約,終端&寬頻,2G&3G
  • 收益
    • 整體及各種類的業務收益:預付&契約;佔 GDP的百分比、國民每人一個月的比例;語音、非語音、P2P通訊、內容&資料( 終端為基礎的業務收益) 、行動寬頻
    • 整體及各種類的ARPU:預付&契約、終端語音&非語音服務
    • 資料收益 (在業務收益上佔的比例)
  • 流量
    • 行動發信的利用時間/每一有效連接/每一個月
  • 各業者的標準/市場佔有率
    • 活躍用戶數 (相關市場佔有率、各年的變化)

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目錄

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This country report and accompanying data annex provide a comprehensive overview of Thailand's telecoms market, including KPIs and data on subscribers, penetration, revenue and ARPU. The report analyses the strategies of major players in the country's fixed and mobile telecoms markets, and includes market share data and operators' infrastructure status.


Company coverage

This report includes detailed information on the following companies.

  • Advanced Info Service (AIS)
  • TOT
  • Total Access Communication (dtac)
  • True
  • TrueOnline
  • TTT (Triple T Broadband)

Data coverage

Analysys Mason's country report data annexes provide a range of key metrics for each country's telecoms market. Figures are supplied for each year since 2007. The data annex was last updated in February 2015 with 3Q 2014 data. Metrics include the following.

Fixed telecoms market Mobile telecoms market
Connections
  • voice
  • broadband (split by access technology: DSL, FTTB/LAN Ethernet, cable modem and other)
  • dial-up Internet.
Connections
  • penetration
  • split by prepaid and contract; handset and broadband; 2G and 3G.
  • Revenue
    • service revenue, as a percentage of GDP and per capita per month
    • retail revenue ('spend') -- for DSL, FTTB/LAN Ethernet, cable modem and other.
    Revenue
    • service revenue, total and split by: prepaid and contract; as a percentage of GDP; per capita per month; voice, non-voice, P2P messaging, and content and data (for handset-based service revenue); and mobile broadband.
    • ARPU, total and split by: prepaid and contract; and handset voice and non-voice services.
    • data revenue (and as a percentage of service revenue).
    Traffic
    • fixed-originated minutes of use per active connection per month.
    Traffic
    • mobile-originated minutes of use per active connection per month.
    Operator-level metrics/market share
    • broadband subscribers by major broadband operator (and associated market shares and year-on-year changes).
    Operator-level metrics/market share
    • active subscribers (and associated market shares and year-on-year changes).

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