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市場調查報告書

沙烏地阿拉伯的通訊市場報告

Saudi Arabia Telecoms Market Report 2016

出版商 Analysys Mason 商品編碼 251006
出版日期 內容資訊 英文 33 Slides
商品交期: 最快1-2個工作天內
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沙烏地阿拉伯的通訊市場報告 Saudi Arabia Telecoms Market Report 2016
出版日期: 2016年04月27日 內容資訊: 英文 33 Slides
簡介

本報告提供含KPI、用戶、普及率、收益及ARPU資料的沙烏地阿拉伯的通訊市場的全面概要、固定與行動通訊市場上主要企業的策略分析、市場佔有率資料和業者的基礎設施情形、市場趨勢及新機會關注的市場展望等彙整資料。

調查對象企業

  • Bayanat Al Oula
  • Etihad Atheeb Telecom Company (GO Telecom)
  • Etihad Etisalat (Mobily)
  • Integrated Telecom Company (ITC)
  • Saudi Telecom Company (STC)
  • Zain Saudi Arabia

調查對象資料

  • 固定通訊市場
    • 連接
      • 語音(全窄頻、VoBB)
      • 窄頻
      • VoBB
      • 寬頻全體
      • 寬頻(各連線技術):DSL、纜線數據機、FTTH/B、BFWA、其他
      • IPTV
      • 撥接上網網際網路
      • 家庭普及率(語音、寬頻)
    • 收益、ARPU
      • 業務收益
      • 業務收益:GDP比
      • 業務收益:1人/月
      • 零售收益
      • 零售收益:GDP比
      • 零售收益:1人/月
      • 零售收益(各服務形式):語音、撥接上網網際網路、寬頻服務、商務網路服務
      • 語音ARPU/月
      • 寬頻ARPU/月
    • 流量
      • 固網的利用時間
      • 發信MoU:1有效連接
    • 業者層級的標準/市場佔有率
      • 寬頻用戶:各主要寬頻業者(及相關市場佔有率,與去年同期比較變動率)
  • 行動通訊市場
    • 連接
      • 整體(終端+行動寬頻,M2M除去)
      • 各預付、契約,及預付的佔有率
      • 人口普及率:全體、預付,及契約型
      • 3G
      • 各終端及智慧型手機、BASIC手機
      • 終端的人口普及率
      • 寬頻
      • 寬頻的人口普及率
    • 收益、ARPU
      • 業務收益
      • 業務收益:GDP比
      • 業務收益:1人/月
      • 各業務收益:預付、契約及預付的佔有率
      • 各業務收益:在語音、資料、業務收益中佔的資料比例
      • 零售收益
      • 零售收益:GDP比
      • 零售收益:1人/月
      • 各語音、資料
      • ARPU/月(全體、預付及契約型)
    • 流量
      • 行動起因的利用時間(MoU)
      • 發信MoU:每1個有效連接
    • 業者層級的標準/市場佔有率
      • 連接(及相關市場佔有率)

整體通訊市場(固定、行動)

  • 語音連接
  • 寬頻連接
  • 業務收益
  • 業務收益:GDP比
  • 業務收益:1人/月
  • 零售收益
  • 零售收益:GDP比
  • 零售收益:1人/月
  • 零售收益:各語音、資料
  • 發信時間

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目錄

This country report and accompanying data annex provide a comprehensive overview of Saudi Arabia's telecoms market, including KPIs and data on subscribers, penetration, revenue and ARPU. The report analyses the strategies of major players in the country's fixed and mobile telecoms markets, and includes market share data and operators' infrastructure status.

COMPANY COVERAGE

This report includes information on the following players in Saudi Arabia's telecoms market.

  • Etihad Etisalat (Mobily)
  • Saudi Telecom Company (STC)
  • Zain Saudi Arabia

DATA COVERAGE

Analysys Mason's country report data annexes provide a range of key metrics for each country's telecoms market. Figures are supplied for each year since 2007. The data annex was last updated in April 2016. Metrics include the following.

Fixed telecoms marketMobile telecoms market

Connections

  • Total voice (narrowband and VoBB)
  • Narrowband
  • VoBB
  • Total broadband
  • Broadband split by access technology: DSL, cable modem, FTTH/B, BFWA and other
  • IPTV
  • Dial-up Internet

Connections

  • Total (handset plus mobile broadband, excluding M2M)
  • Split by prepaid and contract, and prepaid share
  • Population penetration for total, prepaid and contract
  • 3G
  • Handset, and split by smartphone and basic
  • Handset population penetration
  • Broadband
  • Broadband population penetration

Revenue and ARPU

  • Service revenue
  • Service revenue as percentage of GDP
  • Service revenue per head of population per month
  • Retail revenue (defined as service revenue minus wholesale revenue)
  • Retail revenue as percentage of GDP
  • Retail revenue per head of population per month
  • Retail revenue split by type of service: voice, broadband, dial-up Internet, business network services
  • Broadband retail revenue as a percentage of fixed retail revenue
  • Voice ARPU per month
  • Broadband ARPU per month

Revenue and ARPU

  • Service revenue
  • Service revenue as percentage of GDP
  • Service revenue per head of population per month
  • Service revenue split by prepaid and contract, and prepaid share
  • Service revenue split by voice and data, and data as percentage of service revenue
  • Retail revenue (defined as service revenue minus wholesale revenue)
  • Retail revenue as percentage of GDP
  • Retail revenue per head of population per month
  • Split by voice and data
  • ARPU per month (total, prepaid and contract)

Traffic

  • Fixed-originated minutes
  • Outgoing MoU per active connection

Traffic

  • Mobile-originated minutes
  • Outgoing MoU per active connection

Operator-level metrics/market share

  • Broadband subscribers by major broadband operator (and associated market shares and year-on-year changes)
  • DSL connections

Operator-level metrics/market share

  • Connections (and associated market share)

Total telecoms market (fixed and mobile)

  • Voice connections
  • Broadband connections
  • Service revenue
  • Service revenue as percentage of GDP
  • Service revenue per head of population per month
  • Retail revenue (defined as service revenue minus wholesale revenue)
  • Retail revenue as percentage of GDP
  • Retail revenue per head of population per month
  • Retail revenue split by voice and data
  • Originated minutes

ABOUT THE AUTHORS

Russell Matambo is an Associate Consultant in our Dubai office and has gained experience in various Middle East and Africa telecoms markets. His work spans a number of due diligences, market study reports and performance improvement projects. Russell holds a Bachelor of Business Science degree in Actuarial Science from the University of Cape Town.

Karim Yaici (Senior Analyst) leads Analysys Mason's The Middle East and Africa regional research programme. His primary areas of specialisation include operator strategies, telecoms market developments and consumer trends in growth markets. Prior to joining Analysys Mason, Karim was an associate analyst at Informa Telecoms & Media, where he authored reports on mobile accessories and mobile applications. Prior to that, he worked as a research engineer in the Centre for Communication Systems Research (CCSR) and Vodafone. Karim holds an MSc in Information Systems Management from the University of Southampton and a PhD in human-computer interaction from the University of Surrey.

Table of Contents

  • EXECUTIVE SUMMARY AND KPIs
  • OPERATOR PROFILES AND MARKET SHARES
  • INFRASTRUCTURE STATUS AND PLANS
  • MOBILE MARKET KPIs
  • FIXED MARKET KPIs
  • REGULATORY INFORMATION
  • RECENT AND FORTHCOMING MARKET DEVELOPMENTS
  • ABOUT THE AUTHORS AND ANALYSYS MASON
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