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市場調查報告書

文本分析全球市場(引進模式分類、用途分類、使用者分類、地區分類):市場規模、佔有率、全球動向、企業檔案、市場需求、考察、分析、調查、報告、市場機會、分類、未來預測

Global Text Analytics Market (Deployment Model, Application, End User and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020

出版商 Allied Market Research 商品編碼 324217
出版日期 內容資訊 英文 109 Pages
商品交期: 最快1-2個工作天內
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文本分析全球市場(引進模式分類、用途分類、使用者分類、地區分類):市場規模、佔有率、全球動向、企業檔案、市場需求、考察、分析、調查、報告、市場機會、分類、未來預測 Global Text Analytics Market (Deployment Model, Application, End User and Geography) - Size, Share, Global Trends, Company Profiles, Demand, Insights, Analysis, Research, Report, Opportunities, Segmentation and Forecast, 2013 - 2020
出版日期: 2015年01月15日 內容資訊: 英文 109 Pages
簡介

文本分析是近年登場的技術,在快速消費品(FMCG)與金融業、通訊、醫療分類受到歡迎。企業將各方收集來的資料透過文本分析軟體解析,可詳細瞭解消費者需求與購買模式購入。社群媒體、平台的接受度、雲端資料儲存的普及皆比不上文本分析功能來得熱門。防範詐欺與風險管理、有效行銷、宣傳等功能都帶動了文本分析市場。由於巨大的數據量來自四面八方,引進雲端技術可讓企業的數據、文本分析功能進一步發揮功效。即時文本分析功能也被各類產業引進,對今後市場成長有極大的影響力。亞太地區等新興國家市場潛在的市場規模為支撐今後市場成長的因素之一。

本報告針對全球文本分析市場最新動向與未來展望分析、提供市場整體構造與競爭力、未來市場動向預測(未來8年)、主要市場促進、阻礙因素與市場機會、引進模式分類、用途分類、使用者分類、地域分類市場構造、動向、主要企業檔案調查、預測。

第1章 介紹

第2章 摘要整理

第3章 市場概要

  • 定義與分析範圍
  • 巨量資料分析
    • 預測分析
    • 文本分群
  • 主要調查結果
    • 左右全球文本分析市場的主要影響因素
    • 主要投資
    • 主要成功策略
  • 五力分析
  • 主要技術動向
    • 分析機能的普及
    • 引進文本分析機能行動設備
    • 構造化、非構造化資料同時分析受到市場歡迎
    • 雲端是最普遍的文本分析技術
  • 價值鏈分析
    • 原始資料
    • 資料分類、儲存
    • 分析
    • 消費者
  • 市場佔有率分析
  • 案例分析
    • 通訊業者顧客分析
    • GE消費者、產業服務部門
  • 市場動力學
    • 促進因素
      • 社群媒體分析機能的引進增加
      • 文本與巨量資料相關性
      • 雲端運算技術的引進提高
      • 大容量數據處理能力
      • 從文本分析到感情分析
    • 阻礙因素
      • 瞭解不足
      • 軟體費用過高
      • 誤用資訊
    • 市場機會
      • 言語學的分析方法
      • 巨量資料分析

第4章 全球文本分析市場:引進模式分類詳細

  • 企業自主營運系統模式
    • 主要市場動向
    • 競爭情況
    • 主要成長因素與市場機會
    • 市場規模與預測
  • 雲端空間模式

第5章 全球文本分析市場:用途分類詳細

  • 競爭者資料
  • 顧客關係管理(CRM)
  • 預測分析機能
  • 分辨詐欺
  • 品牌判斷

第6章 全球文本分析市場:使用者分類詳細

  • 快速消費品(FMCG)
  • 銀行、金融服務、保險(BFSI)
  • 醫療、醫藥品
  • 通訊公司
  • 政府
  • 零售業

第7章 全球文本分析市場:地區分類詳細

  • 北美
    • 主要市場動向
    • 競爭情況
    • 主要成長因素與市場機會
    • 市場規模與預測
  • 歐洲
  • 亞太地區
  • 拉丁美洲, 中東、非洲(LAMEA)

第8章 企業檔案

  • INTERNATIONAL BUSINESS MACHINE(IBM)
    • 企業概要
    • 企業現況
    • 業績
    • 策略與發展
    • SWOT分析與策略結論
  • HEWLETT PACKARD(HP)
    • HPSwot分析與策略結論
  • MICROSOFT CORPORATION
  • Attensity Inc.
  • Clarabridge
  • Statistical Analysis System (SAS)
  • SAP
  • Tibco Software
  • Tableau Software
  • Oracle

圖表一覽

目錄
Product Code: ?IC 15236

Text analytics is an emerging technology that is popular amongst various industries such as FMCG, BFSI, Telecom, Healthcare, etc. Text analytics software equip the companies to understand their customers better, and help them determine customers' demands, purchasing patterns, etc., by analyzing the data generated from various sources. The growing popularity of text analytics technology is attributed to the rising acceptance of social media platforms and growing inclination towards cloud technology for data storage. There is a growing tendency among companies to adopt cloud technology to understand the inherent dynamics of the market. The ability to curb fraud, manage risk, plan effective marketing campaigns, etc. are some of the major factors driving the global text analytics applications segment. As substantial data is generated through different sources, the adoption of cloud technology empowers companies to analyze the data and forecast profitable outcomes of the same. The ability of text analytics to analyze data in real time has influenced its adoption in various businesses; therefore, text analysis is gaining prominence as a futuristic technology that could redefine business processes. Additionally, emerging economies provide huge potential for the expansion of the text analytics market in the Asia-Pacific region.

The ability of text analytics to extract meaningful information from unstructured data would benefit companies in gaining business intelligence, comprehending market dynamics and gaining significant insight into the competitive landscape of the market. The top players in the market are adopting acquisition, product launch, partnerships and collaborations as strategies to expand their geographic reach, strengthen product lines and to improve their services. Companies such as SAS Incorporation, Clarabridge and many other top market players are adopting product launch and partnership as their developmental strategy to remain competitive in the market. For instance, in April 2014, Clarabridge, a leader of text analytic products, acquired Market Metrix, a leading Enterprise Feedback Management platform, to expand its analytics offerings with a robust platform. The combined solution would help in analysing the data efficiently.

The global market is segmented based on deployment models, applications, end users and geography. Cloud based and on-premise are two deployment models on which text analytics software would be deployed. The applications market is further classified based on competitive intelligence, fraud detections, predictive analytics, etc. in major financial and telecommunication sectors. Industries such as retail, banking and financial services and insurance (BFSI), government, telecom sector, Fast moving consumer goods (FMCG), healthcare and pharmaceuticals use text analytics software to analyze consumer behaviors. Further, study of text analytics market is conducted across various regions, viz. North America, Europe, Asia Pacific and LAMEA.

KEY BENEFITS

The study provides an in-depth analysis of the global text analytics market with current and future trends to elucidate the imminent investment pockets in the market Current and future trends are outlined to determine the overall attractiveness and single out profitable trends to gain a stronger foothold in the market Quantitative analysis of the current market and estimations through 2013-2020 are provided to showcase the financial calibre of the market Drivers and opportunities are evaluated to highlight the top factors responsible for market growth. Various segments are carefully evaluated to gauge the potential of the market Porters Five Forces model and SWOT analysis of the industry illustrates the potency of the buyers & suppliers participating in the market Value chain analysis in the report gives a clear understating of the roles of stakeholder involved in the value chain

KEY MARKET SEGMENTS

TEXT ANALYTICS MARKET BY DEPLOYMENT MODEL

  • On-premise model
  • Cloud based model

TEXT ANALYTICS MAKRET BY APPICATION

  • Competitive Intelligence
  • Customer Relationship management
  • Predictive Analytics
  • Fraud detection
  • Brand Reputation

TEXT ANALYTICS MARKET BY END USER

  • Fast Moving Consumer Goods (FMCG)
  • Banking Financial Services and Insurance (BFSI)
  • Healthcare and Pharmaceuticals
  • Telecommunication
  • Government
  • Retail

TEXT ANALYTICS MARKET BY GEOGRAPHY

  • North America
  • Europe
  • Asia-Pacific
  • LAMEA

Table of Contents

CHAPTER 1 INTRODUCTION

  • 1.1 Report Description
  • 1.2 Key Benefits
  • 1.3 Key Segments

CHAPTER 2 EXECUTIVE SUMMARY

  • 2.1 CXO perspective and Executive summary
  • 2.2 Market Beyond: what to expect by 2025
    • 2.2.1 Moderate growth plot
    • 2.2.2 Rapid growth plot
    • 2.2.3 Diminishing growth plot

CHAPTER 3 MARKET OVERVIEW

  • 3.1 Definition and Scope
  • 3.2 Big Data Analytics
    • 3.2.1 Predictive Analytics
    • 3.2.2 Text Clustering
      • 3.2.2.1 Benefits of Text clustering
  • 3.3 Key Findings
    • 3.3.1 Top Factors Impacting Global Text Analytics Market
    • 3.3.2 Top Investment Pockets
    • 3.3.3 Top Wining Strategies
  • 3.4 Porters Five Force Analysis
    • 3.4.1 Differentiated product leads to high bargaining power of suppliers
    • 3.4.2 High cost of switching leads to low bargaining power of buyer
    • 3.4.3 High switching costs lowers the threat of substitute
    • 3.4.4 Well known brands of suppliers reduce the threat of new entrants in the industry
    • 3.4.5 Limited number of suppliers and brand loyalty amongst buyers lead to moderate competitive rivalry in the market.
  • 3.5 Key Technology Trends
    • 3.5.1 Analysis becomes pervasive
    • 3.5.2 Text analytics is been adopted on mobile devices
    • 3.5.3 Analyzing structured and unstructured data together is being popular in the market
    • 3.5.4 Cloud is the most popular technology for text analytics
  • 3.6 Value chain analysis
    • 3.6.1 Data Origin
    • 3.6.2 Data Classification and Storage
    • 3.6.3 Analytics
    • 3.6.4 Consumer
  • 3.7 Market Share analysis, 2013
  • 3.8 Case Studies
    • 3.8.1 Customer Analytics for telecom operator
    • 3.8.2 GE Consumer & industrial Services Division
  • 3.9 Market Dynamics
    • 3.9.1 Drivers
      • 3.9.1.1 Rising Adoption Of social media analytics
      • 3.9.1.2 Relation Between Text and big data
      • 3.9.1.3 Increasing Adoption of cloud Computing technology
      • 3.9.1.4 Ability to deal with large volume of data
      • 3.9.1.5 Text analysis moves beyond sentiment analysis
    • 3.9.2 Restraints
      • 3.9.2.1 Lack of awareness
      • 3.9.2.2 High software cost
      • 3.9.2.3 Misuse of information
    • 3.9.3 Opportunities
      • 3.9.3.1 Linguistic Analysis Approach
      • 3.9.3.2 Big Data Analytics

CHAPTER 4 GLOBAL TEXT ANALYTICS MARKET BY DEPLOYEMENT MODELS

  • 4.1 On-Premise Model
    • 4.1.1 Key market Trends
    • 4.1.2 Competitive Scenario
    • 4.1.3 Key growth factors and opportunities
    • 4.1.4 Market Size and forecast.
  • 4.2 Cloud Based Model
    • 4.2.1 Key market Trends
    • 4.2.2 Competitive Scenario
    • 4.2.3 Key growth factors and opportunities
    • 4.2.4 Market Size and forecast.

CHAPTER 5 GLOBAL TEXT ANALYTICS MARKET BY APPLICATIONS

  • 5.1 Competitive intelligence
    • 5.1.1 Market size and forecast
  • 5.2 Customer relationship management (CRM)
    • 5.2.1 Market size and forecast
  • 5.3 Predictive analytics
    • 5.3.1 Market size and forecast
  • 5.4 Fraud detection
    • 5.4.1 Market size and forecast
  • 5.5 Brand reputation
    • 5.5.1 Market size and forecast

CHAPTER 6 GLOBAL TEXT ANALYTICS MARKET BY END USER

  • 6.1 Fast Moving Consumer Goods (FMCG)
    • 6.1.1 Market size and forecast
  • 6.2 Banking Financial Services and Insurance (BFSI)
    • 6.2.1 Market size and forecast
  • 6.3 Healthcare and Pharmaceuticals
    • 6.3.1 Market size and forecast
  • 6.4 Telecom
    • 6.4.1 Market size and forecast
  • 6.5 Government
    • 6.5.1 Market size and forecast
  • 6.6 Retail
    • 6.6.1 Market size and forecast

CHAPTER 7 GLOBAL TEXT ANALYTICS MARKETS BY GEOGRAPHY

  • 7.1 North America
    • 7.1.1 Key Market Trends
    • 7.1.2 Competitive Scenario
    • 7.1.3 Key growth factors and opportunities
    • 7.1.4 Market size and forecast
  • 7.2 Europe
    • 7.2.1 Key Market Trends
    • 7.2.2 Competitive Scenario
    • 7.2.3 Key growth factors and opportunities
    • 7.2.4 Market size and forecast
  • 7.3 Asia-Pacific
    • 7.3.1 Key Market Trends
    • 7.3.2 Competitive Scenario
    • 7.3.3 Key growth factors and opportunities
    • 7.3.4 Market size and forecast
  • 7.4 Latin America, Middle East and Africa (LAMEA)
    • 7.4.1 Key Market Trends
    • 7.4.2 Competitive Scenario
    • 7.4.3 Key growth factors and opportunities
    • 7.4.4 Market size and forecast

CHAPTER 8 COMPANY PROFILES

  • 8.1 INTERNATIONAL BUSINESS MACHINE (IBM)
    • 8.1.1 Company overview
    • 8.1.2 Company Snapshot
    • 8.1.3 Business Performance
    • 8.1.4 Strategic Moves and Developments
    • 8.1.5 SWOT Analysis and Strategic Conclusion Of IBM
  • 8.2 HEWLETT PACKARD (HP)
    • 8.2.1 Company Overview
    • 8.2.2 Company Snapshot
    • 8.2.3 Business performance
    • 8.2.4 Strategic moves and developments
      • 8.2.4.1 RIMARY STRATEGY:ACQUISITION
      • 8.2.4.2 SECONDARY STRATEGY: pRODUCT lAUNCH
    • 8.2.5 Swot analysis and strategic conclusion of HP
  • 8.3 MICROSOFT CORPORATION
    • 8.3.1 Company Overview
    • 8.3.2 Company snapshot
    • 8.3.3 Business performance
    • 8.3.4 SWOT analysis and Strategic Conclusion Of Microsoft
  • 8.4 Attensity Inc.
    • 8.4.1 Company Overview
    • 8.4.2 Company snapshot:
    • 8.4.3 Key Strategies
      • 8.4.3.1 Primary Strategies: Partnership
      • 8.4.3.2 Secondary Strategirs:Product Launch
    • 8.4.4 SWOT analysis and strategic conclusion of Attensity
  • 8.5 Clarabridge
    • 8.5.1 Company Overview
    • 8.5.2 Company snapshot
    • 8.5.3 Strategic moves and development
      • 8.5.3.1 Primary Strategy:Acquisition
      • 8.5.3.2 secondary strategy:Product Launch
    • 8.5.4 SWOT analysis and Strategic Conclusion of Clarabridge
  • 8.6 Statistical Analysis System (SAS)
    • 8.6.1 Company Overview
    • 8.6.2 Company snapshot
    • 8.6.3 Business performance
    • 8.6.4 Strategic moves and development
    • 8.6.5 SWOT analysis and Strategic Conclusion Of SAS
  • 8.7 SAP
    • 8.7.1 Company Overview
    • 8.7.2 Company snapshot
    • 8.7.3 Business performance
    • 8.7.4 Strategic moves and development
      • 8.7.4.1 primary strategy: acquisition
      • 8.7.4.2 secondary strategy: Partnership
    • 8.7.5 SWOT analysis and Strategic Conclusion of SAP
  • 8.8 Tibco Software
    • 8.8.1 Company Overview
    • 8.8.2 Company snapshot
    • 8.8.3 Business performance
    • 8.8.4 Strategic moves and development
      • 8.8.4.1 primary strategies: Acquisition
      • 8.8.4.2 secondary strategies: Partnership
    • 8.8.5 SWOT analysis and Strategic Conclusion Of Tibco
  • 8.9 Tableau Software
    • 8.9.1 Company Overview
    • 8.9.2 Company snapshot
    • 8.9.3 Business performance
    • 8.9.4 Strategic moves and development
      • 8.9.4.1 primary strategies: Partnerhsip
      • 8.9.4.2 secondary strategies: Collaboration
    • 8.9.5 SWOT analysis and Strategic Conclusion Of Tableau
  • 8.10 Oracle
    • 8.10.1 Company Overview
    • 8.10.2 Company snapshot
    • 8.10.3 Business performance
    • 8.10.4 Strategic moves and development
    • 8.10.5 SWOT analysis and Strategic Conclusion Of Oracle

List of Tables

  • TABLE 1 GLOBAL TEXT ANALTYICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($ MILLION)
  • TABLE 2 GLOBAL TEXT ANALYTICS MARKET REVENUE MODERATE GROWTH SCENARIO, 2020 - 2025 ($MILLION)
  • TABLE 3 GLOBAL TEXT ANALYTICS MARKET REVENUE RAPID GROWTH SCENARIO, 2020 - 2025 ($MILLION)
  • TABLE 4 GLOBAL TEXT ANALYTICS MARKET REVENUE DIMINISHING GROWTH SCENARIO, 2020 - 2025 ($MILLION)
  • TABLE 5 GLOBAL TEXT ANALYTICS MARKET REVENUE BY DEPLOYMENT MODEL, 2013-2020 ($MILLION)
  • TABLE 6 ADVANTAGES OF ON-PREMISES MODEL OVER CLOUD BASED MODEL
  • TABLE 7 GLOBAL ON-PREMISE TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 8 GLOBAL CLOUD BASED TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 9 GLOBAL TEXT ANALYTICS MARKET REVENUE BY APPLICATION, 2013-2020 ($MILLION)
  • TABLE 10 GLOBAL COMPETITIVE INTELLIGENCE TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 11 GLOBAL CUSTOMER RELATIONSHIP MANAGEMENT TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 12 GLOBAL PREDICTIVE TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 13 GLOBAL FRAUD DETECTION TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 14 GLOBAL BRAND REPUTATION TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 15 GLOBAL TEXT ANALYTICS MARKET REVENUE BY END USER, 2013-2020 ($MILLION)
  • TABLE 16 GLOBAL FAST MOVING CONSUMER GOODS (FMCG) TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION) 66
  • TABLE 17 GLOBAL BANKING FINANCIAL SERVICES AND INSURANCE (BFSI) TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 18 GLOBAL HEALTHCARE AND PHARMACEUTICALS TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 19 GLOBAL TELECOM TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 20 GLOBAL GOVERNMENT TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 21 GLOBAL RETAIL TEXT ANALYTICS MARKET REVENUE BY GEOGRAPHY, 2013-2020 ($MILLION)
  • TABLE 22 NORTH AMERICAN TEXT ANALYTICS MARKET REVENUE BY END USER, 2013-2020 ($MILLION)
  • TABLE 23 EUROPEAN TEXT ANALYTICS MARKET REVENUE BY END USER, 2013-2020 ($MILLION)
  • TABLE 24 ASIA PACIFIC TEXT ANALYTICS MARKET REVENUE BY END USER, 2013-2020 ($MILLION)
  • TABLE 25 LAMEA TEXT ANALYTICS MARKET REVENUE BY END USER, 2013-2020 ($MILLION)

List of Figures

  • FIG. 1 TOP IMPACTING FACTORS, MODERATE GROWTH SCENARIO(2020 - 2025)
  • FIG. 2 TOP IMPACTING FACTORS, RAPID GROWTH SCENARIO (2020 - 2025)
  • FIG. 3 TOP IMPACTING FACTORS, DIMINISHING GROWTH SCENARIO (2020 - 2025)
  • FIG. 4 TOP IMPACTING FACTORS
  • FIG. 5 TOP INVESTMENT POCKETS
  • FIG. 6 TOP WINNING STRATEGIES
  • FIG. 7 TOP WINING STRATEGIES
  • FIG. 8 PORTERS FIVE FORCES ANALYSIS
  • FIG. 9 VALUE CHAIN ANALYSIS
  • FIG. 10 MARKET SHARE ANALYSIS OF TEXT ANALYTICS MARKET (2013)
  • FIG. 11 KEY FINANCIALS OF IBM REVENUE BY PRODUCTS AND SERVICES
  • FIG. 12 SWOT ANALYSIS OF IBM
  • FIG. 13 KEY FINANCIALS OF HP REVENUE BY PRODUCTS AND SERVICES
  • FIG. 14 SWOT ANALYSIS OF HP CORPORATION
  • FIG. 15 KEY FINANCIALS OF MICROSOFT REVENUE, 2011-2013, $MILLION
  • FIG. 16 SWOT ANALYSIS OF MICROSOFT
  • FIG. 17 SWOT ANALYSIS OF ATTENSITY
  • FIG. 18 SWOT ANALYSIS OF CLARABRIDGE
  • FIG. 19 KEY FINANCIALS OF SAS REVENUE PERCENTAGE BY REGIONS
  • FIG. 20 KEY FINANCIALS OF SAS REVENUE PERCENTAGE BY INDUSTRIES
  • FIG. 21 SWOT ANALYSIS OF SAS
  • FIG. 22 KEY FINANCIALS OF SAP REVENUE PERCENTAGE BY REGIONS
  • FIG. 23 KEY FINANCIALS OF SAP REVENUE PERCENTAGE BY INDUSTRIES
  • FIG. 24 SWOT ANALYSIS OF SAP
  • FIG. 25 KEY FINANCIALS OF TIBCO REVENUE PERCENTAGE BY REGIONS
  • FIG. 26 KEY FINANCIALS OF TIBCO REVENUE, 2009-2013, $MILLION
  • FIG. 27 SWOT ANALYSIS OF TIBCO
  • FIG. 28 KEY FINANCIALS OF TABLEAU REVENUE 2009-2013, $MILLION
  • FIG. 29 KEY FINANCIALS OF ORACLE REVENUE PERCENTAGE BY REGIONS
  • FIG. 30 KEY FINANCIALS OF ORACLE REVENUE PERCENTAGE BY PORTFOLIO
  • FIG. 31 SWOT ANALYSIS OF ORACLE
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