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市場調查報告書

中國空調及冷藏冷凍設備市場

Chinese Markets for Air Conditioners and Refrigeration

出版商 Asia Market Information & Development Co.
出版日期 2007年07月 商品編碼 55370
內容資訊 英文 209 pages
價格
US $ 4000 PDF by E-mail (Single User License)
US $ 8000 PDF by E-mail (Corporate Use License)


中國空調及冷藏冷凍設備市場 是由出版商Asia Market Information & Development Co.在2007年07月所出版的。 這份英文市場調查報告書包含209 pages 價格從美金4000起跳。

簡介

專門調查中國各產業動向的美國市調公司 Asia Market Information & Development Co. (總公司：Washington state)針對中國空調及冷藏・冷凍設備市場動向進行調查分析，並出版經系統整理的報告書 "Chinese Markets for Air Conditioners and Refrigeration" 。

本報告書內容包括：中國空調及冷藏・冷凍設備市場的需求・製造量・進出口量現況及預測（至2016年）、主要製造業者的製造量・製造產能・市佔率、中國經濟環境等市場背景、其他市場影響因素、消費性產業別市場分析、市場策略、主要製造業者等。內容綱要摘記如下：

第1章 介紹

第2章 商業環境

  • 經濟環境
  • 財政・税制

第3章 空調及冷藏・冷凍設備：產業分析

  • 產業結構
  • 市場規模
  • 帶動市場發展因素
  • 產業產能
  • 主要製造業者的生產據點・產量・產能
  • 市場佔有率
  • 人事費用
  • 潛在進入市場企業
  • 主要消費者
  • 主要通路業者
  • 主要外國投資
  • 技術發展

第4章 空調及冷藏・冷凍設備的製造・需求

  • 概要
  • 空調及冷藏・冷凍設備的製造及需求
    • 家庭用空調
    • 業務用空調
    • 家庭用冷蔵・冷凍庫
    • 業務用冷蔵・冷凍設備
  • 進出口
  • 價格動向

第5章 空調及冷藏・冷凍設備的市場別消費量

  • 市場發展預測：概要
  • 消費者所得・支出預測
  • 家庭及預測
  • 消費市場空調需求
  • 產業市場的空調需求
  • 消費市場的冷藏・冷凍設備需求
  • 產業市場的冷藏・冷凍設備需求

第6章 行銷策略

  • 中國的通路系統
  • 進入市場途徑
  • 進入市場策略

第7章 製造業者索引

  • 空調及冷藏・冷凍設備企業介紹
  • 通路業者・貿易公司
  • 研究機構・團體

圖表

目錄

Abstract

Report Scope and Methodology

This report examines China' s macroeconomic trends, investment environment, air conditioners & refrigerator industry structure and capacity, production and demand, market consumption trends, distribution channels and principal industry participants. Long-term forecasts for air conditioners & refrigerator production and demand are included. Key producers are profiled. Top Chinese air conditioners & refrigerator producers are listed in the producer directory section.

Most primary and secondary research was done in China in order to access up-to-date government regulations, market information and industry data. Data were collected from the Chinese government publications, Chinese language newspapers and magazines, Chinese refrigeration associations including Chinese air conditioners associations, Chinese refrigerator associations, local governments' light industry bureaus, air conditioners & refrigerator industry publications, and our in-house databases. Interviews were conducted with Chinese industry experts, university professors, and air conditioners & refrigerator producers in China.

Historical data include 1996, 2001 and 2006. Long-term development trends are projected to the years 2011 and 2016. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars. Exchange rate for 2006 is based on the annual average rate (7.8 Yuan per US dollar). The word "demand" is used interchangeably with "consumption". Totals may not add due to rounding.

Table of Contents

I. INTRODUCTION

  • Report Scope and Methodology
  • Executive Summary

II. BUSINESS ENVIRONMENT

  • Economic Outlook
    • Key Economic Indicators
    • Industrial Output
    • Population and Labor
    • Foreign Investment
    • Foreign Trade
  • Financial and Tax Regulations
    • Banking System and Regulations
    • Foreign Exchange
    • Taxes, Tariff and Custom Duties

III. AIR CONDITIONERS & REFRIGERATION INDUSTRY ASSESSMENTS

  • Air Conditioners & Refrigeration Industry Structure
  • Market Size
  • Market Growth Drivers
  • Air Conditioners & Refrigeration Industry Capacity
  • Major Producer Facility Locations, Output and Capacity
  • Market Share of Key Producers
  • Labor Costs
  • Potential Entrants
  • Major End-Users
  • Major Distributors
  • Major Foreign Investments
  • Technology Development

IV. AIR CONDITIONERS & REFRIGERATION PRODUCTION & DEMAND

  • Overview
  • Air Conditioners & Refrigeration Production and Demand
    • Household Air Conditioners
    • Commercial Air Conditioners
    • Household Refrigerators and Freezers
    • Commercial Refrigeration
  • Air Conditioners & Refrigeration Imports and Exports
  • Demand of Air Conditioners & Refrigeration by Region in 2006
  • Pricing Trends

V. AIR CONDITIONERS & REFRIGERATION DEMAND BY MARKET

  • Air Conditioners & Refrigeration Markets Outlook Overview
  • Consumer Income and Spending Outlook
  • Household and Forecast
  • Air Conditioners Demand in Consumer Markets
  • Air Conditioners Demand in Commercial Markets
  • Refrigeration Demand in Consumer Markets
  • Refrigeration Demand in Commercial Markets

VI. MARKETING STRATEGIES

  • Distribution System in China
    • China' s Distribution System
    • Air Conditioners & Refrigeration Distribution Channels
    • Transportation and Freight Infrastructure
    • Communications
  • Market Entry Channels
  • Exporting to China
    • Export Market Overview
    • Chinese Trading Practice
    • Chemical Trade Companies
    • Import Restrictions in China
  • Technology Licensing
    • Technology Licensing Overview
    • Intellectual Property Protection
  • Joint Venture
    • Joint Venture Overview
    • Advantages and Disadvantages
  • Wholly Owned Enterprises
    • Foreign Wholly Owned Enterprises Overview
    • Advantages and Disadvantages
  • Other Market Entry Channels
    • Setting up Sales Offices
    • Selling to China Through Attending Trade Fairs
    • Contacting Chinese Companies
    • Advertising
  • Market Entry Strategies
    • Understanding Differences
    • Business Practice Differences
    • Knowledge of Regulations and Restrictions
    • Dealing with Governments

VII. AIR CONDITIONERS & REFRIGERATION PRODUCER DIRECTORY

  • Air Conditioners & Refrigeration Producer Profiles
  • Distributors and Trading Companies
  • Research Institutions and Associations

LIST OF TABLES

I. INTRODUCTION

  • Economic Outlook Summary
  • Air Conditioners & Refrigeration Supply and Demand Summary

II. BUSINESS ENVIRONMENT

  • Key Economic Indicators
  • Industrial Output
  • Population and Labor Force Trends
  • Foreign Investment and Loans
  • Foreign Trade
  • Key Commodity Exports from China
  • China' s Exports to its Leading Trade Partners
  • Key Commodity Imports into China
  • China' s Imports from Its Leading Trade Partners

III. AIR CONDITIONERS & REFRIGERATION INDUSTRY ASSESSMENTS

  • Air Conditioners & Refrigeration Industry Capacity
  • Major Producer Facility Locations
  • Major Air Conditioners & Refrigeration Producer Output and Capacities
  • Market Share of Key Producers
  • Major End-Users
  • Major Foreign Investments

IV. AIR CONDITIONERS & REFRIGERATION PRODUCTION & DEMAND

  • Total Air Conditioners & Refrigeration Production and Demand
    • Household Air Conditioners
    • Commercial Air Conditioners
    • Household Refrigerators and Freezers
    • Commercial Refrigeration
  • Air Conditioners & Refrigeration Imports and Exports
  • Demand of Air Conditioners & Refrigeration by Region in 2006

V. AIR CONDITIONERS & REFRIGERATION DEMAND BY MARKET

  • Total Air Conditioners & Refrigeration Consumption by Market
  • Consumer Income and Spending Outlook
  • Household and Forecast
  • Air Conditioners Demand in Consumer Markets
  • Air Conditioners Demand in Commercial Markets
  • Refrigeration Demand in Consumer Markets
  • Refrigeration Demand in Commercial Markets

LIST OF CHARTS
  • Air Conditioners & Refrigeration Production and Demand Summary
  • China' s GDP and Industrial Output
  • Industrial Output by Ownership
  • Foreign Investments and Loans
  • China' s Imports and Exports
  • Air Conditioners & Refrigeration Capacity in China
  • Air Conditioners & Refrigeration Capacity, Output and Demand
  • Air Conditioners & Refrigeration Production and Demand
  • Air Conditioners & Refrigeration Exports and Imports
  • Air Conditioners & Refrigeration Demand by Market in 2011
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