Abstract
Description
This report addresses the current storage opportunity in the Latin America
countries of Brazil and Mexico, with detailed analysis on: the effects of the
economic slowdown, market size and growth, changes and trends in the storage
market, key drivers and recommendations. The information provides
manufacturers, vendors and marketers with the tools necessary to understand
and make the most of the SMB market for storage hardware, software and
services.
Table of Contents
- Introduction & Notes
- Executive Summary
- The Macro Economic Environment
- LATAM SMB Business Conditions and IT Spending
- Brazil SMB Business Conditions and IT Spending
- Mexico SMB Business Conditions and IT Spending
- Brazil SMB Storage Spending Breakout
- Mexico SMB Storage Spending Breakout
- Demand Drivers for Storage
- Key Storage Market Opportunities and Vendor Responses
- Implications for Storage Vendors
- Targeting Audience & Messaging
- Key Differences Between Brazil SBs and MBs
- Key Differences Between Mexico SBs and MBs
- Profile of Businesses
- Profile of Businesses
- LATAM SMB: Business Sizing by Employee Size and Verticals
- Impact of Economic Downturn
- Brazil SMB Economic Outlook
- Mexico SMB Economic Outlook
- LATAM SMB Business Conditions: Next 12 Months Global Business Conditions
Outlook
- Brazil SMB Staffing and Business Locations: Cost Cutting Measures -
Current & Planned
- Mexico SMB Staffing and Business Locations: Cost Cutting Measures -
Current and Planned
- Brazil SMB Storage Solution Payment Structure
- Mexico SMGB Storage Solution Payment Structure
- LATAM SMB Business Challenges
- IT Attitudes, Business Challenges & Preferences
- Brazil SMB Purchase Preferences
- Mexico SMB Purchase Preferences
- Brazil SMB Key Decision Makers
- Mexico SMB Key Decision Makers
- Brazil SMB Sources for IT Decision Making
- Mexico SMB Sources for IT Decision Making
- LATAM SMB Technology Management
- Changes in AMI' s Brazil SB Storage Spending & CAGR (2007-2012)
- Changes in AMI' s Mexico SB Storage Spending & CAGR (2007-2012)
- IT Infrastructure
- LATAM PC and Server Usage Profile
- Brazil PC and Server Usage Profile
- Brazil SMB Perceived Importance of IT Issues
- Mexico PC and Server Usage Profile
- Mexico SMB Perceived Importance of IT Issues
- Storage Drivers, Adoption & Brands
- Brazil SMB Storage Drivers
- Mexico SMB Storage Drivers
- LATAM SMB Current Usage of Storage Intensive Applications
- LATAM SMB Connectivity Sentiments
- Brazil SMB Storage Technology Used
- Mexico SMB Storage Technology Currently Used
- LATAM SMB Data Back-Up Current and Planned Usage
- Brazil SMB Data Storage and Back-Up Solutions
- Mexico SMB Data Storage and Back-Up Solutions
- LATAM SMB Top Storage Brands Currently Used
- Brazil SB Cross-Brand Storage Use
- Brazil MB Cross-Brand Storage Use
- Mexico SB Cross-Brand Storage Use
- Mexico MB Cross-Brand Storage Use
- Brazil SB Profile of Storage Brand Users
- Brand MB Profile of Storage Brand Users
- Mexico SB Profile of Storage Brand Users
- Mexico MB Profile of Storage Brand Users
- LATAM Storage Virtualization
- LATAM SMB Storage Management
- Brazil SB Profile by Type of Storage Used
- Brazil MB Profile by Type of Storage Used
- Mexico SB Profile by Type of Storage Used
- Mexico MB Profile by Type of Storage Used
- Channels
- Brazil SMB Data Storage Related Solutions Channels
- Mexico SMB Data Storage Related Solutions Channels
- Brazil SMB Financing Options
- Mexico SMB Financing Options
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